---
title: 'Business Process Consultant at MAP'
canonical: 'https://feeny.ai/job/business-process-consultant-map-toronto-f1pwjrdr8xek'
type: 'job'
last_seen: '2026-09-18'
---

# Business Process Consultant at MAP

- **Company:** MAP
- **Location:** Toronto, Canada
- **Compensation:** $45k–$95k
- **Posted:** 2026-09-16
- **Last confirmed live:** 2026-09-18
- **Apply:** https://job-boards.greenhouse.io/map/jobs/8814494002

## Job description

## Who We Are

MAP | WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where Al is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets. WPP Enterprise Solutions works alongside best-in-class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients’ businesses.

## About WPP

MAP is part of [WPP](https://urldefense.com/v3/__http:/wpp.com/__;!!IfJP2Nwhk5Z0yJ43lA!L_cfT4E3gsmmDY1lVQTB6ihlfPeBl9X4sMM2KI6iWZYexC2nCeZ9oxgP9qvgbrqxIBpx82rGb_mWqh5F0zKxq5_dP7Y$), the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.

Would you like to take part in shaping how our global top-tier clients operate, transform, and grow? Are you a curious, business-savvy systems thinker who enjoys connecting disparate moving parts into a unified blueprint — and would you like to pursue a journey toward becoming a next-level consultant within a cutting-edge area of data-enabled brand and business consulting? Then you might be just the Business Process Consultant we're looking for.

With a growing portfolio of clients that specialises in designing consumer-centric strategies by combining creativity with data to build valuable relationships between consumers and brands, we are seeking a Business Process Consultant to join our team.

What will your day look like?

As a member of our Business Architecture team, you will work with peers and other consultants, driving commercial opportunities and helping us take our service offering to the next level. More specifically, your tasks include:

- Conducting interviews with key stakeholders to gather information about current ways of working
- Mapping and designing organisational operating models, capabilities, and marketing processes
- Defining and describing roles, responsibilities, and decision-rights frameworks
- Developing and implementing solutions to support and improve our clients' ways of working
- Identifying areas of improvement and providing recommendations to optimize organizational performance, structure, and delivery effectiveness
- Developing operational playbooks, training materials, and change/adoption strategies that translate new ways of working into clear, compelling narratives for stakeholders at all levels
- Engaging and facilitating workshops with client stakeholders — including cross-functional and executive audiences — to build understanding and drive adoption of new processes, tools, or templates
- Identifying opportunities to apply AI, automation, and data-driven insight to modernize client processes and improve operational performance
- Owning end-to-end client workstreams related to ways of working, which includes project management and coordination between teams

Who are you going to work with?

You will join a team of highly skilled consultants within MAP, part of WPP Enterprise Solutions, becoming part of a dynamic, international environment with plenty of opportunities to develop your personal and professional skills.

This role is based in North America (preferably within EST time zone) – we have offices in Toronto and Austin but have flexibility on location. Your work will depend on close collaboration with the broader team - colleagues and experts across technology, data, marketing operations, creative, and client teams. We are a leader within our field and a transformation partner for some of the most admired brands in the world.

What do you bring to the table?

As a person, you are a positive, sociable team player who enjoys collaborating across teams. You have a strong drive, a self-starter and can-do mentality, and a strategic and analytical mindset that lets you see the big picture while staying structured and detail-oriented. You are strong at building relationships, running processes, and translating complexity into clear, compelling stories. In addition, you have:

- A bachelor’s degree, preferably in business administration, marketing, social sciences, or a similar field
- 5-8 years of experience in Business Architecture, Process Consulting, Organization Design, Change Management or similar disciplines
- Working knowledge of business architecture practices such as process design, value streams, and operating model design
- A demonstrated ability to work in complex, matrixed environments, both independently and as part of a team
- Excellent communication skills, including research, writing, storytelling, and presentation skills, with the ability to simplify complex concepts for stakeholders at all levels
- Ability to form and maintain cross-functional relationships and drive stakeholder alignment
- A willingness to travel and be flexible, as many of our clients and colleagues are located in other time zones

A leader in personalized customer experiences

MAP is a world-leading Centre of Excellence that helps large businesses humanize the relationship between the brand and the customer through hyper-personalization at scale, marketing automation, and CRM.

With the brain of a consultancy, the heart of an agency, and the power of technology and data, we work with some of the world's most admired brands to help them on their transformation journey to becoming truly customer-centric.

## #LI-NAMER

The base salary for this position at the time of this posting may range between the values at the bottom of this posting. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications.

- $45,000—$95,000 CAD

WPP (MAP/VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

When you click “Apply now” below, your information is sent to MAP/VML. To learn more about how we process your personal data during when you apply for a role with us, on how you can update your information or have the information removed please read our [Privacy policy](https://wt-map.com/privacy-policy). California residents should read our [California Recruitment Privacy Notice](https://www.wundermanthompson.com/california-recruitment-privacy-notice).

## About MAP

## Company Overview
- **One-liner**: VML MAP is a global marketing consultancy and center of excellence specializing in marketing automation, personalization, loyalty, CRM, and Agentic AI at scale.
- **Entity Type**: Public (Subsidiary of VML, part of WPP plc – NYSE: WPP)
- **Headquarters**: Copenhagen, Denmark
- **Founded**: Not publicly available (transitioned from Wunderman Thompson MAP to VML MAP as of January 1, 2024)
- **Founders**: Not publicly available (the MAP unit evolved within WPP)

## Core Business
- **Primary industry/industries**: Marketing Technology (MarTech), Advertising Technology (AdTech), CRM, Data & AI Consulting, Content & Creative Services
- **Target customers**: B2B, enterprise and global brands across retail, entertainment, beauty, home furnishings, and more
- **Mission or purpose statement**: “Humanize the connection between brands and consumers through data-driven, personalized content across all channels.”

## Products & Services
- **Marketing Automation & Personalization**: Advisory, strategy, and implementation of platforms (Adobe, Salesforce, Braze) to deliver omnichannel, one-to-one experiences.
- **Data & AI**: Data architecture, analytics, AI-driven segmentation, and predictive modeling to power CRM and marketing programs.
- **Content & Creative**: Creative production, copywriting, and content supply chain optimization for personalized campaigns.
- **Identity & 1:1 Paid Media**: First-party data activation, audience targeting, and paid media integration.
- **Technology & Platform**: Adobe Experience Cloud, Salesforce Marketing Cloud, and custom platform architecture and engineering.
- **Operating Models & Processes**: Marketing operations design, governance, and transformation to enable scalability.
- **Loyalty Programs**: Design and execution of loyalty and retention programs driven by CRM and analytics.

## Market Standing
- **Valuation/Market Cap**: Not disclosed (operates as a division of VML/WPP)
- **Key Metric**: 
  - **Annual Revenue**: Not publicly available
  - **Total Employees**: ~795 (+3.6% YoY) [linkedin.com](https://www.linkedin.com/company/vml-map)
- **Notable Investors/Partners**: VML (parent), WPP (parent), Adobe, Salesforce, Braze, Snowflake, Marketo, Shopify, Google Cloud Platform
- **Growth Signals**:
  - Active job postings up **530% YoY** (82 open roles) [builtin.com](https://builtin.com/company/vml-map)
  - Expanded from 5 European markets to 19 markets for a global entertainment client [vml-map.com](https://www.vml-map.com/)
  - Helped a major beauty retailer transform CRM personalization and omnichannel experience
  - Reduced marketing spend by 20% for a global home furnishings retailer while boosting marketing effect by 20% [vml-map.com](https://www.vml-map.com/)
  - Increased purchase frequency and spend by 20% in 20 months for a mobility client

## Competitive Advantages
- **Deep MarTech specialization**: One of the world’s largest dedicated centers of excellence for marketing automation, personalization, and CRM – not a generalist agency.
- **Platform partnerships**: Strategic relationships with all major marketing clouds (Adobe, Salesforce, Braze) enable deep technical expertise.
- **Consultancy + Agency hybrid**: Combines strategic consulting rigor with creative and execution capabilities (described as “the brain of a consultancy, the heart of an agency”).
- **Global but integrated**: 14 fully integrated offices across North/Central America, Europe, and Asia; operates as “one team, multiple locations” with consistent methodologies.
- **Agentic AI focus**: Early investment in Agentic AI for marketing (as featured in their services) positions them at the forefront of the next MarTech wave.

## Strategic Focus
- **Current priorities**: Scaling personalization and loyalty for global brands; operationalizing AI (Agentic AI) to automate and enhance marketing decisions; expanding first-party data capabilities for paid media; deepening Adobe and Salesforce ecosystem expertise.
- **Growth direction**: Winning larger enterprise transformation programs, expanding geographic footprint (particularly APAC and Americas), and integrating creative and data services under one roof.

## Why Work Here
- **Culture**: Diverse, global team representing over 55 nationalities; emphasis on belonging, authenticity, and inclusion. Employees describe a “connected community” across 26,000+ VML staff worldwide.
- **Work model**: Remote-friendly with a “Remote Workspace” designation on job postings; many roles are fully remote, while some offices (e.g., Austin, TX) have in-office expectations for certain positions. The company operates as “one team, multiple locations.”
- **Engineering & tech culture**: Heavy focus on Adobe (AEP, Campaign, AJO, CJA), Salesforce Marketing Cloud, and modern data stacks (Snowflake, Kubernetes, Terraform, Python). Engineers work on client-facing implementations and are encouraged to stay current with certifications and training.
- **Perks & development**: Access to VML’s “Catalyst Academy” for learning and career growth; bespoke career development platforms; emphasis on “Authentic Personal Brand” coaching; resources for mental and physical well-being.
- **Career growth**: Rapid hiring – 82 open roles across technology, data, strategy, operations, and creative. Many senior and director-level positions available, suggesting internal mobility and expansion.

## Sources
1. [vml-map.com](https://www.vml-map.com/) – Company website (services, case studies, transformation)
2. [linkedin.com](https://www.linkedin.com/company/vml-map) – LinkedIn profile (employees, headcount growth, offices, tech stack)
3. [builtin.com](https://builtin.com/company/vml-map) – Built In company overview (culture, jobs, perks)
4. [builtin.com](https://builtin.com/company/vml-map/jobs) – Built In jobs page (open roles, career fair, job descriptions)
5. [vml.com](https://www.vml.com/careers) – VML careers page (culture, Catalyst Academy, benefits)

## Other roles at MAP

- [Associate Data Engineer](https://feeny.ai/job/associate-data-engineer-map-austin-texas-35qveyd32h4y) — Austin Texas, United States
- [Associate Data Insights Consultant](https://feeny.ai/job/associate-data-insights-consultant-map-austin-texas-s4hrvv1hyvaz) — Austin Texas, United States
- [Senior Technical Project Manager - Martech](https://feeny.ai/job/senior-technical-project-manager-martech-map-copenhagen-qd116rxpjm9d) — Copenhagen, Denmark
- [Senior Technical Project Manager - Martech](https://feeny.ai/job/senior-technical-project-manager-martech-map-barcelona-qwf75w24pnej) — Barcelona, Spain
- [Senior Technical Project Manager - Martech](https://feeny.ai/job/senior-technical-project-manager-martech-map-madrid-community-of-madrid-y5ym1nda2npa) — Madrid Community of Madrid, Spain
- [Senior Technical Project Manager - Martech](https://feeny.ai/job/senior-technical-project-manager-martech-map-malaga-andalusia-x48cm1m3454s) — Málaga Andalusia, Spain
- [Senior Technical Project Manager - Martech](https://feeny.ai/job/senior-technical-project-manager-martech-map-london-england-ctj80qq3nzx1) — London England, United Kingdom
- [Business Process Consultant](https://feeny.ai/job/business-process-consultant-map-austin-texas-8cejrgm3psgy) — Austin Texas, United States
- [Business Process Consultant](https://feeny.ai/job/business-process-consultant-map-london-19pp8zqrw2sp) — London, United Kingdom
- [Business Process Consultant](https://feeny.ai/job/business-process-consultant-map-copenhagen-1t8qy3pr3atm) — Copenhagen, Denmark