---
title: 'Care Expert at Lottie'
canonical: 'https://feeny.ai/job/care-expert-lottie-london-g31hk5d85a1t'
type: 'job'
last_seen: '2026-10-17'
---

# Care Expert at Lottie

- **Company:** Lottie
- **Location:** London, United Kingdom
- **Compensation:** £30k–£33k
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-09-16
- **Last confirmed live:** 2026-10-17
- **Apply:** https://jobs.ashbyhq.com/lottie/e8107677-6673-415a-8a4b-48e90c12443d

## Job description

🏷️ Title: Care Expert 👫 Department: Customer Care 💰 Salary: £30,000 - £32,500 (pro rata) 🎁 Benefits & Culture: See [here](https://careers.lottie.org/) 🎥 Meet our Customer Care Team Lead: [Why this role is special](https://supercut.ai/share/lottie/2cU_YJph9Wz6FxpjuaOvF5) [🌴](https://emojipedia.org/palm-tree) Holiday: 26 days + bank holidays (pro rata) [💗](https://emojipedia.org/growing-heart) Mission: Elevate later life for everybody and build the care sector of the future 💻 Office Policy: Hybrid with a minimum of 2 core office days per week 🌍 Office Location: London Bridge, London, UK 📋 Contract: Initial 6-month contract, with possibility to extend

[🔍](https://emojipedia.org/magnifying-glass-tilted-left) The Opportunity: Having quickly grown to be the UK’s no. 1 care marketplace and operating software, Lottie is looking to hire a Trainee Care Expert on a maternity cover basis, with an ideal start date of early November 2026. This is an initial 6-month contract, with the possibility of extending to 12 months depending on the needs of the business. We cannot guarantee a permanent role at the end of the contract, but should a suitable opportunity arise at Lottie, we would be open to considering the right candidate. You will report directly into Lottie's Customer Care Lead - and will be given high autonomy to support families navigating the minefield that is the social care sector - through a highly personalised and holistic support service.

💻 What does this role involve?

- Build trusted relationships with families as you guide them through complex care journeys with deep personalisation - conduct consultations to understand needs and offer tailored support that see the person as a whole.
- Connect families with the right care partners - facilitate highly personalised care matching, coordinate visits, and support decision-making
- Represent Lottie's brand with warmth and expertise - be the human voice creating experiences so exceptional that families become advocates
- Share customer insights to improve our platform - feed real family stories and pain points back to product teams

💪 What problems will you be solving?

- Families are lost and overwhelmed trying to navigate care decisions without knowing where to start or who to trust - you'll be their calm, expert voice.
- Whilst our marketplace product helps thousands of people find care independently, some families need more. You'll handle the complex, emotionally-charged situations where self-service fails - offering empathy, patience, and hand-holding that only a human can provide.
- Generic recommendations miss the mark - families need solutions that honour their loved one as a whole person, considering much more than just care needs. You’ll endeavour to deeply understand each person and what matters to them and their family (from dietary needs to dementia expertise to cultural compatibility), and then proceed to find the perfect care solution and support offering tailored to them.
- Shaping the future of searching for care - You'll be on the front lines hearing what families actually struggle with. Your insights will directly influence product development, help us identify gaps in the market, and ensure Lottie builds solutions that solve real problems.

👀 We think you’ll be a great fit if…

- You have a genuine and deep desire to deliver personalised support for people in difficult situations
- You stay calm and grounded in emotional situations while guiding people toward practical solutions
- You're excited by measurable impact in a startup - you care about helping people and understand how metrics drive better service
- You take initiative and improve things as you go - spotting gaps and suggesting better ways of working

💔 This role isn’t for you if…

- You're not hungry to learn - you'll need to rapidly absorb social care knowledge (CQC ratings, funding support, care types) to deliver expert-level guidance
- You're uncomfortable with commercial targets - we balance genuine care with growth goals
- You struggle with ambiguity - every family is different and requires bespoke solutions, not scripts
- Emotional conversations drain you - you'll support families through stress, overwhelm and guilt

💻Application We'd love to see a short video (2-3 minutes) answering this question: Introduce yourself, tell us why you’re interested in Lottie and what makes you a good fit for this role. We appreciate this takes time. We receive a high volume of applications and this helps us assess you on more than your CV.

🔢 Lottie’s Interview Process

- First Round with Talent Lead, Alice Rooke (20 minutes - remote)
- Case study with Care Expert (30 minutes - remote)
- Final Interview with the Customer Care Lead, Hannah Karim and Co-Founder and CEO, Will Donnelly - (1 hour total) in person, Lottie’s office, London Bridge.

🤩 Candidate Experience: All candidates will be informed of their application status.

- Pre-Screen & First Interview: You'll receive an email notification, but no specific feedback will be provided at this stage.
- Case Study: If you are not successful after the case study, you'll receive constructive feedback via email and be offered a debrief call with our Talent Lead.
- Final Interview: For final-stage candidates who are not offered the role, we will provide your feedback live via a phone call and will follow with written feedback.

🚀 Meet Lottie Founded with a mission to build the care sector of the future, Lottie is creating the AI operating system for social care - designed to unlock profitability for care providers and to make finding care as easy as booking a holiday on Airbnb. Launched in London in July 2021, Lottie has raised over £25m from tier 1 venture capital funds (Accel and General Catalyst) and is widely recognised as one of Europe's fastest growing tech companies. Most recently, Lottie was the acclaimed winner of [Deloitte Fast 50](https://www.deloitte.co.uk/fast50/winners/2025/winner-profiles/lottie/), [LinkedIn Top Startups](https://www.linkedin.com/pulse/linkedin-top-startups-2024-20-uk-companies-rise-linkedin-news-uk-tyuyc/), [The Sunday Times Tech 2026](https://www.thetimes.com/sunday-times-100-tech/software-league-table) and [Startups 100](https://startups.co.uk/startups-100/2025/lottie-2025/).

As of today, Lottie offers three core products and services, including:

- [Lottie](http://lottie.org) (B2B2C Marketplace) - Free service that helps families find the UK’s best care homes and home care services.
- [Found by Lottie](https://foundcrm.care/) (B2B Vertical SaaS) - AI-native OS software supporting care providers to effectively manage their enquiries, occupancy and finances. [Eliza by Found](https://foundcrm.lottie.org/eliza?utm_source=linkedin-organic&utm_medium=social&utm_campaign=eliza-launch-organic) is our newest Found module. AI agents that handle care home enquiries - so no family goes unanswered. Launch video[here](https://www.youtube.com/watch?v=j85LK01G2_w&feature=youtu.be).
- [Seniorcare by Lottie](https://lottie.org/seniorcare/) (B2B Vertical SaaS) - Employee benefit helping companies deliver outstanding eldercare support to their employees.

🤩 Why Lottie?

- Career Opportunity - A career defining opportunity to master the art of 5 star care support, building the expertise and relationships that will help thousands of families navigate life's hardest decisions while shaping how Lottie delivers world-class service.
- Early Hire Benefits - Be an early hire at one of the UK’s fastest growing startups and benefit from fast career progression, as well as a generous stock options package.
- Mission - Tech for good that aims to build the care industry of the future and to positively impact millions of peoples lives. Care is one of the final remaining large consumer industries that is yet to be disrupted and positively revolutionised by technology.
- Investors - Series A backed startup having raised £25m+ from tier 1 venture capital investors including Accel and General Catalyst.
- Global Opportunity & Scalability - Be part of a company that is solving a real tangible problem that every family around the world faces at some point in their life.
- People - Join a kind, talented and mission driven team that loves coming to work every day.
- Culture - Excellent employee compensation/benefits, hybrid office policy and outstanding company culture with a 5/5 employee review score on Glassdoor.
- Award Winning - Acclaimed winner of [LinkedIn’s 2024 “Top Startups”](https://www.linkedin.com/pulse/linkedin-top-startups-2024-20-uk-companies-rise-linkedin-news-uk-tyuyc/) and named [“the UK’s number one startup for 2025” in](http://startup.co.uk)[Startup.co.uk](http://Startup.co.uk)[100 Index](http://startup.co.uk).

We want to create an inclusive environment that celebrates the diversity of our people whilst enabling them to do the best work of their careers. We are committed to ensuring that all our people processes are equitable. All applicants will be considered for employment without attention to ethnicity, religion, sexual orientation, gender identity, family or parental status, national origin, veteran, neurodiversity status or disability status. If you require reasonable accommodations during the application or interview process, please let us know at alice.rooke@lottie.org.

## About Lottie

## Company Overview
- **One-liner**: Lottie is the UK's leading later life care marketplace, helping families find, compare, and fund care homes, home care, and retirement living for their loved ones.
- **Entity Type**: Private (Series A)
- **Headquarters**: London, United Kingdom
- **Founded**: July 2021
- **Founders**: Will Donnelly (Co-Founder & CEO) and Chris Donnelly (Co-Founder)

## Core Business
- **Primary industry**: Healthcare technology / Social care marketplace
- **Target customers**: B2C (families seeking care for loved ones), B2B (care providers via Found CRM), and Enterprise (employers via Seniorcare benefits)
- **Mission statement**: "Elevate later life for everybody."

## Products & Services
- **Lottie Marketplace (lottie.org)**: A free, consumer-facing platform that helps families find, compare, and contact care homes, home care providers, and retirement living options across the UK. Features powerful search filters (budget, pet-friendly, availability), pricing transparency, and a team of free care experts. Rated 4.9/5 on Trustpilot with over 1,100 reviews.
- **Found by Lottie**: A CRM and occupancy management platform built specifically for care providers, acquired by Lottie to help providers go digital and improve customer experience.
- **Seniorcare by Lottie**: An eldercare employee benefits solution for corporates, used by companies including DHL, Diageo, and Unilever, offering employees support in finding care for elderly relatives.

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed
- **Total Funding**: Over £25 million raised across multiple rounds
- **Key Funding Rounds**:
  - £400k Angel round (led by Tom Blomfield, founder of Monzo)
  - £2.5m Pre-Seed round (led by Kindred)
  - £6.1m Seed round (led by General Catalyst)
  - £16.35m Series A round (led by Accel)
- **Notable Investors**: Accel (lead Series A), General Catalyst (early backers of Airbnb, Meta, Spotify), Kindred, Tom Blomfield (Monzo founder)
- **Key Metric**: Over 10 million users on the marketplace since launch; over 40,000 families use Lottie to find care every month; over 4,000 verified care communities listed
- **Growth Signals**: Ranked #2 in Startups.co.uk's UK Best Startups Index (2024); won LinkedIn Top Startups 2024; launched Seniorcare corporate benefits product with clients including DHL, Diageo, and Unilever; expanded into home care as a third service category; acquired Found (care provider CRM)

## Competitive Advantages
- **Market leadership**: Rated #1 in the UK's Aged Care category on Trustpilot (4.9/5 from over 1,100 reviews), making it the highest-rated care-finding service in the country.
- **Full-stack platform**: Covers the entire care journey — consumer marketplace, provider CRM (Found), and employer benefits (Seniorcare) — creating a defensible ecosystem.
- **Trust and transparency**: Solves a deeply emotional, high-stakes problem with full pricing transparency and a free concierge service, differentiating from opaque competitors.
- **Strong brand and mission**: Consistently ranked among the UK's top startups; mission-driven culture attracts talent and builds customer loyalty.

## Strategic Focus
- **Scaling the marketplace**: Continuing to grow the consumer side (over 10 million users) and expanding service categories (care homes, home care, retirement living).
- **B2B expansion**: Growing Found (provider CRM) and Seniorcare (corporate benefits) to create recurring revenue streams and deepen moats.
- **Product-led growth**: Investing in product and engineering to digitise a traditionally offline sector, led by VP Product Laura Mahy (Deliveroo's first Product Manager) and Engineering lead Tom Batchelder.
- **Geographic focus**: UK-centric with potential for expansion as the UK's population ages rapidly.

## Why Work Here
- **Mission-driven culture**: "Elevate later life for everybody" — employees consistently highlight the meaningful impact of their work in solving one of society's biggest problems.
- **Strong culture ratings**: 4.9/5 on RemoteCorgi from 27 reviews, with 100% of employees recommending Lottie to a friend. Reviewers praise the team's kindness, mission-driven culture, and clear career progression.
- **Hybrid working model**: Minimum 2 days per week in the London Bridge office; work from anywhere for up to 3 weeks per year; remote-first WFH allowance; core hours for flexibility.
- **Generous benefits package**:
  - 26 days annual leave + bank holidays (increasing to 28 with tenure)
  - Enhanced maternity, paternity, adoption, and shared parental leave
  - Eldercare support with annual allowance
  - Private healthcare (Bupa) with option to add family
  - Health cash plan, gym discounts, cycle-to-work scheme
  - EMI share options (equity for all employees)
  - Bi-annual salary reviews
  - Annual learning & development budget
  - Quarterly Lottie allowance (£)
  - 3-night "digital detox" via Unplugged
  - Pet-friendly office with drinks trolley on Thursdays
  - Busy social calendar including quarterly events, summer and end-of-year parties
- **Engineering culture**: Product and engineering led by experienced leaders (VP Product Laura Mahy was Deliveroo's first Product Manager; Engineering lead Tom Batchelder). Clear career progression and ownership encouraged.
- **Office**: Brand new custom-designed office in London Bridge; pet-friendly; hybrid model with minimum 2 days in-office per week.

## Sources
1. [lottie.org](https://lottie.org/)
2. [careers.lottie.org](https://careers.lottie.org/)
3. [remotecorgi.co.uk](https://www.remotecorgi.co.uk/companies/lottie)
4. [theorg.com](https://theorg.com/org/lottie)
5. [otta.com](https://app.otta.com/companies/Lottie)

## Other roles at Lottie

- [Commercial Associate](https://feeny.ai/job/commercial-associate-lottie-london-xavjpzfbvhp0) — London, United Kingdom
- [Senior Data Analyst](https://feeny.ai/job/senior-data-analyst-lottie-london-1f94q5813q1d) — London, United Kingdom
- [Account Executive - Specialist Care](https://feeny.ai/job/account-executive-specialist-care-lottie-london-p7sqhq90xr2j) — London, United Kingdom
- [Customer Care Advisor](https://feeny.ai/job/customer-care-advisor-lottie-london-f2rj7ye1e989) — London, United Kingdom