---
title: 'Coach On Demand at Served With Honor'
canonical: 'https://feeny.ai/job/coach-on-demand-served-with-honor-united-states-6fg0wjnhbnz1'
type: 'job'
last_seen: '2026-09-07'
---

# Coach On Demand at Served With Honor

- **Company:** Served With Honor
- **Location:** United States
- **Compensation:** $5k–$55k
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-04-27
- **Last confirmed live:** 2026-09-07
- **Apply:** https://jobs.ashbyhq.com/servedwithhonor/339ba3f8-b75c-4558-93cb-473e07c85431

## Job description

Position Summary

At Served with Honor, we believe every veteran and their family carries a story that deserves to be heard, honored, and supported. As a Coach On Demand, you will play a pivotal and compassionate role in bringing that belief to life by serving as a client-facing, on demand coach / consultant with strong sales expertise in positioning services / service plans to educate U.S. military veterans in navigating the confusing VA disability claims process. You will work with initial relationship holders, Care Support Partners, to be available in the moment to be a trusted advisor to U.S. military veterans by coaching, educating, and mentoring them through the confusing VA disability claim process, secure services /or service plans, and provide on-going coaching. In parallel, you will drive new sales through phone / text outreach to engage veterans who initiated interest and deliver coaching, education and mentoring as a subject matter to enroll in services / service plans and continue forward as the primary relationship holder. Our ideal candidates have strong sales skills, communications, and expertise in VA disability benefits; are highly motivated, self-starters with demonstrated experience in managing all aspects of the sales cycle from outreach to close / delivery with integrity, resourcefulness, and passion to make a difference for U.S. military veterans.

Essential Functions

- Serve as the primary relationship holder for new veterans and trusted point of contact either through Coach on Demand introduction and/or direct outreach (sales tactics)
- Conduct thorough intake assessments to identify individual needs, goals, and barriers to achieving increased disability benefits.
- Reviews and understands each Veteran’s specific disability and analyzes to determine best strategy based on conditions and/or medical evidence the veteran client(s) may qualify for to maximize disability benefits
- Conducts VA disability claims coaching/consulting/strategy/sales services for veteran clients to include evaluation of medical evidence needs, speed to submission and maximization of benefits
- Educate veterans in access / use of client portal to select services / service plans, build engagement through tasks and chat, demonstrate the benefits to support a personalized experience.
- Provides virtual support to the book of Veteran clients you source through daily email exchanges, phone calls, text messages, and video teleconference education-based coaching sessions
- Detailed management and documentation of all sales and delivery activities within Salesforce CRM including pipeline reporting, conversion rates, etc.
- Complies with all internal policies and all applicable state, local, and federal laws
- Communicate and collaborate cross-functionally with internal business lines and service teams to ensure seamless delivery.
- Actively participate in team meetings, case reviews, and initiatives aimed at improving the client's experience.

Knowledge, Skills, and Abilities

- Ability to build high-trust personal relationships with Veteran clients
- Proficient in Sales CRM systems, preferably Salesforce with a strong skillset in services based sales, sales funnel management and dynamic selling of cross-functional services
- Proven ability to build rapport, maintain trust, and follow through on commitments to those served.
- Strong Listening, Understanding, and empathy skills
- Strong organizational and time management skills
- Strong interpersonal and written communication skills with the ability to engage compassionately and effectively in a virtual setting.
- Must be a critical thinker with innovative problem-solving skills
- Strong presentation skills and experience with leading live Q&A sessions
- Excellent communication skills, both verbal and written, with the ability to convey complex information in a clear and understandable manner.
- Comfortable navigating digital tools, CRM systems, omnichannel platforms, and resource databases.
- Ability to learn new processes and adapt to changes.
- Superior problem solving and organizational skills.
- Team-oriented, adaptable, and energized by a mission-driven, fast-paced environment.

Required Qualifications

- Bachelor’s degree required in Communications, Healthcare Administration, or related field from an accredited institution.
- A minimum of 3-5 years of direct sales experience with services based sales ideally working in a the delivery of benefits to Veterans, and Veterans community
- Experience in remote care coordination, digital navigation, and case management.
- Demonstrated commitment to serving diverse populations with empathy, humility, and respect for cultural differences.

## Preferred Qualifications

- Strong sales experience in a start-up environment with focus on services based sales
- Previous knowledge and experience navigating the VA disability benefits system
- Experience with VA benefit systems, navigation and services, healthcare and/or behavioral health services with public/private community service programs is a plus.
- Knowledge of employment services, workforce development, or veteran transition programs.
- Experience supporting military families or individuals transitioning from active duty.

Physical Demands

- This is a fully remote position. Candidates must have a secure, quiet workspace that ensures confidentiality and professionalism during client engagements.
- Must be able to sit and work at a computer for extended periods with access to a stable internet connection.

## About Served With Honor

## Company Overview
- **One-liner**: Served With Honor is a veteran-owned and woman-owned parent company building a guided platform to help veterans and their families navigate benefits, healthcare, careers, and community after military service.
- **Entity Type**: Private (Founder-led, bootstrapped to scale)
- **Headquarters**: Austin, Texas, United States
- **Founded**: 2020
- **Founders**: Laurel Reese (CEO) [servedwithhonor.com](https://servedwithhonor.com/about/)

## Core Business
- **Primary industry/industries**: Veteran Services, Healthcare Navigation, Benefits Consulting, Career Services, Holding Company
- **Target customers**: B2C (veterans, military families, caregivers) and B2B (employers, service providers, partner organizations)
- **Mission or purpose statement**: To help 10 million veterans and their families live happier, healthier, and wealthier lives [linkedin.com](https://www.linkedin.com/company/served-with-honor)

## Products & Services
- **VA Claims Insider**: Assistance with VA disability benefits claims, including medical evidence support and disability counseling.
- **Military Disability Made Easy**: Educational resources and coaching to simplify the VA disability process.
- **HireVeterans**: Career services and job placement platform connecting veterans with employers committed to veteran Healthspan.
- **RAW Cider Company**: A cider brand under the parent company umbrella.
- **Coach On Demand**: On-demand coaching for veterans and families (active job posting on LinkedIn as of mid-2026) [linkedin.com](https://www.linkedin.com/company/served-with-honor)

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed (private company)
- **Key Metric**: Total Funding — Not applicable (bootstrapped). Employee count of 52 (+39.2% year-over-year growth) [linkedin.com](https://www.linkedin.com/company/served-with-honor)
- **Notable Investors/Partners**: Not publicly disclosed. The company proudly supports veteran-focused nonprofits nationwide and operates a partner program for services and employers [servedwithhonor.com](https://servedwithhonor.com/about/).
- **Growth Signals**: 
  - Strong headcount growth: 52 employees (+39.2% YoY, +20 people in the last year) [linkedin.com](https://www.linkedin.com/company/served-with-honor)
  - 40,000 benefits claims and counting [servedwithhonor.com](https://servedwithhonor.com/about/)
  - 85% of employees say it is a great place to work (Great Place To Work® certified) [greatplacetowork.com](https://www.greatplacetowork.com/en/certified-company/7083998)
  - LinkedIn follower base grew 153.7% year-over-year [linkedin.com](https://www.linkedin.com/company/served-with-honor)

## Competitive Advantages
- **Veteran-First DNA**: Built by and for the veteran community — deep trust, lived experience, and a clear mission create a strong cultural moat.
- **Unified Platform Approach**: Combines benefits, career, health, and community into one guided journey, solving the fragmentation veterans typically face.
- **Certified Culture**: Great Place To Work® certified with 85% employee approval — significantly above the 57% U.S. average [greatplacetowork.com](https://www.greatplacetowork.com/en/certified-company/7083998).
- **Ethos-Driven Operation**: Operates on a clear set of values — Empathy, Trust, Honor, Ownership, and Service — that are lived, not just posted [servedwithhonor.com](https://servedwithhonor.com/about/).

## Strategic Focus
- **Scale Impact**: Move from serving thousands to millions of veterans and families — expanding the reach of their guided journey.
- **Deepen the Platform**: Continue building a "one trusted human-centered front door" for health (Healthspan), wealth (financial services), and community.
- **Data & Outcomes-First**: Prioritize measurement of "healthy years added, opportunity unlocked, dignity renewed" rather than vanity metrics [servedwithhonor.com](https://servedwithhonor.com/about/).
- **Partnership Development**: Grow the network of vetted services and employers committed to veteran Healthspan.

## Why Work Here
- **Mission-Driven Culture**: Employees report strong pride and meaning — 91% feel good about community impact, and 91% say their work has special meaning [greatplacetowork.com](https://www.greatplacetowork.com/en/certified-company/7083998).
- **Work Policy**: Hybrid workspace — employees engage in a combination of remote and on-site work [builtin.com](https://builtin.com/company/served-with-honor).
- **Notable Perks & Culture**: 
  - Great Place To Work® certified (2026)
  - Veteran-owned and woman-owned leadership
  - 92% of employees say management is honest and ethical [greatplacetowork.com](https://www.greatplacetowork.com/en/certified-company/7083998)
  - Active roles in Finance, Business Intelligence, and Accounting (remote and hybrid) [builtin.com](https://builtin.com/company/served-with-honor)
  - Contracts and full-time roles available [indeed.com](https://www.indeed.com/cmp/Served-With-Honor-LLC)
- **Ideal For**: Professionals who want their work to have direct, tangible impact on the lives of veterans and their families. Experience in healthcare, benefits, or veteran services is a plus, but the company values alignment with its ethos above all.

## Sources
1. [servedwithhonor.com](https://servedwithhonor.com/about/)
2. [linkedin.com](https://www.linkedin.com/company/served-with-honor)
3. [builtin.com](https://builtin.com/company/served-with-honor)
4. [greatplacetowork.com](https://www.greatplacetowork.com/en/certified-company/7083998)
5. [indeed.com](https://www.indeed.com/cmp/Served-With-Honor-LLC)

## Other roles at Served With Honor

- [Business Intelligence Manager](https://feeny.ai/job/business-intelligence-manager-served-with-honor-united-states-1d7nn12z5b29) — United States
- [Finance Manager](https://feeny.ai/job/finance-manager-served-with-honor-united-states-k3rssvc6r48s) — United States
- [Accounting Manager](https://feeny.ai/job/accounting-manager-served-with-honor-united-states-35evm7dqc2bw) — United States
- [Client Service Support Specialist](https://feeny.ai/job/client-service-support-specialist-served-with-honor-united-states-2wj2a7d4nmpa) — United States
- [Healthcare Coordinator](https://feeny.ai/job/healthcare-coordinator-served-with-honor-united-states-yrskfxc814s1) — United States