---
title: 'Communications & Content Partner at Mr Apple Careers site'
canonical: 'https://feeny.ai/job/communications-content-partner-mr-apple-careers-site-whakatu-278mmtes5t9n'
type: 'job'
last_seen: '2026-09-10'
---

# Communications & Content Partner at Mr Apple Careers site

- **Company:** Mr Apple Careers site
- **Location:** Whakatu, New Zealand
- **Posted:** 2026-09-06
- **Last confirmed live:** 2026-09-10
- **Apply:** https://job-boards.greenhouse.io/mrapplecareers/jobs/5226039007

## Job description

Tell stories that connect people. Create content that makes an impact.

At Mr Apple, we're passionate about growing great apples and great people.

We're looking for a Communications & Content Partner who loves storytelling, thrives on creativity, and knows how to turn moments, ideas and information into content that informs, engages and inspires.

This is more than a communications role. You'll be a content creator and digital innovator, bringing to life the people, projects and successes that make Mr Apple unique.

From orchards and packhouses to cool stores and business support teams, you'll create content that keeps our people informed, connected and supported - including news stories, business updates, safety messages, induction videos and more.

## What you'll be doing

No two days will look the same. One day you could be filming in an orchard, the next producing a leadership video, creating social content, designing learning resources, writing stories and taking photos for our intranet, or exploring how AI can transform the way we communicate.

You'll be:

- Creating engaging content across internal communications, social media and digital platforms
- Planning, filming, editing and producing video content across our business
- Transforming information into clear, engaging and visually appealing communications
- Supporting learning and development initiatives through creative multimedia content
- Bringing safety, wellbeing and operational messages to life through video, animation and other channels
- Partnering with leaders and teams to uncover and share meaningful stories
- Managing multiple projects and content campaigns from concept to completion
- Exploring emerging technologies, AI tools and digital platforms that enhance communication and employee experience.

## What you'll bring

We're looking for a creative all-rounder with a genuine curiosity for new ideas and technology.

Ideally, you'll have:

- Experience in communications, marketing, digital media, content creation or a related field
- Excellent writing skills, with the ability to adapt your style for different audiences
- Experience in creating, filming and editing video content
- An eye for design and strong visual communication skills
- Experience with tools such as Adobe Creative Suite, Premiere Pro, Canva, CapCut or similar platforms
- Confidence building relationships and working with people at all levels of an organisation
- Proven ability to thrive in a fast-paced, ever-changing environment, balancing multiple priorities and deadlines
- A strong interest in AI, emerging technologies and digital innovation

## Why you'll love working with us

- A highly varied role where creativity is encouraged and your ideas matter
- The opportunity to shape how we communicate across the business
- Flexibility, including full-time or part-time options for the right person
- A supportive team that values innovation and fresh thinking
- The chance to work for New Zealand's largest vertically integrated apple grower, backed by NZX-listed Scales Corporation

Ready to tell stories that connect people and create content that makes an impact? We’d love to hear from you. Apply now.

## About Mr Apple Careers site

## Company Overview
- **One-liner**: Mr Apple is New Zealand’s largest apple grower, packer, and exporter, responsible for exporting 25% of the country’s apple crop to over 45 countries worldwide.
- **Entity Type**: Private (subsidiary of Scales Corporation, a publicly listed company on the NZX under ticker SCL)
- **Headquarters**: Whakatu, Hastings, New Zealand
- **Founded**: 2001 (following the merger of the two largest apple growers after industry deregulation)
- **Founders**: Not publicly available (formed by merger of Grocorp Pacific Limited and another major grower)

## Core Business
- **Primary industry/industries**: Agriculture (apple growing, packing, and exporting)
- **Target customers**: B2B (international retailers, distributors, and wholesalers in over 45 countries)
- **Mission or purpose statement**: To grow safe, crunchy, and delicious apples, underpinned by a 5 Point Promise to customers. The company’s vision is built on values of being “one team,” embracing diversity, acting with integrity, owning change, and always growing.

## Products & Services
- **Mr Apple Apples**: Premium fresh apples grown in New Zealand’s Hawke’s Bay region, exported to over 45 countries. The company manages the entire supply chain from orchard to coolstore to packhouse to customer.

## Market Standing
- **Valuation/Market Cap**: Not disclosed for Mr Apple directly. Parent company Scales Corporation (NZX: SCL) has a market cap of approximately NZD $500M–$600M (as of mid-2025).
- **Key Metric**: Exports 25% of New Zealand’s total apple crop annually.
- **Notable Investors/Partners**: Part of Scales Corporation, a 120+ year old NZ agribusiness. Partners with Pacific governments and NZ agencies for the Recognised Seasonal Employer (RSE) programme.
- **Growth Signals**: 2,000+ strong team; exports to 45+ countries; significant investment in automation and technology in packhouses; continuous innovation in apple growing and post-harvest handling.

## Competitive Advantages
- **Scale & Market Position**: Largest apple grower/packer/exporter in New Zealand, controlling a significant share of the country’s premium export crop.
- **Vertical Integration**: Manages the entire value chain from orchard to coolstore to packhouse to global customer, ensuring quality control at every step.
- **Innovation & Technology**: Leaders in apple innovation and technology, with a dedicated automation journey and a Head of Technology Delivery driving continuous improvement.
- **Brand & Reputation**: Strong global brand built on a 5 Point Promise of safety, crunch, and taste; trusted by retailers in 45+ countries.

## Strategic Focus
- **Automation & Technology**: Investing heavily in packhouse automation and IT systems to improve efficiency and quality.
- **Workforce & RSE Programme**: Deep commitment to the Recognised Seasonal Employer (RSE) programme, building strong partnerships with Pacific governments and agencies to ensure a reliable, well-cared-for workforce.
- **Sustainability & Innovation**: Continuous improvement in apple varieties, growing techniques, and post-harvest handling to maintain premium market position.
- **Global Market Expansion**: Growing export presence across 45+ countries with a focus on modern retail and brand storytelling.

## Why Work Here
- **Culture**: Strong emphasis on being “one team,” with values of integrity, respect, diversity, and continuous improvement. The company celebrates difference and fosters a sense of belonging.
- **Work Environment**: Based in Hawke’s Bay, New Zealand, with roles spanning orchards, packhouses, coolstores, and a business support office in Whakatu. Roles range from hands-on seasonal work to professional careers in IT, finance, sales, marketing, logistics, and people & culture.
- **Growth & Development**: Strong commitment to “always growing” — both apples and people. The company invests in training and career development across all teams.
- **Diversity & Inclusion**: Actively embraces a richly diverse team, with a significant RSE programme bringing workers from Pacific nations. The Head of People & Culture leads a dedicated Health & Safety & Wellbeing team.
- **Work Arrangement**: On-site roles based in Hawke’s Bay, New Zealand. Roles span seasonal/casual (packhouse, orchard, coolstore) to permanent professional positions (IT, finance, sales, marketing, HR).
- **Notable Perks**: Being part of a globally recognised brand; working in a beautiful region; opportunity to work across the full apple supply chain; strong focus on employee wellbeing and pastoral care for seasonal workers.

## Sources
1. [mrapple.com - Our Story](https://www.mrapple.com/en/our-story)
2. [mrapple.com - Work With Us](https://www.mrapple.com/en/work-with-us)
3. [mrapple.com - Work With Us (Business Support)](https://www.mrapple.com/en/work-with-us/business-support)
4. [mrapple.com - Homepage](https://www.mrapple.com/en)
5. [greenhouse.io - Mr Apple Careers](http://job-boards.greenhouse.io/mrapplecareers)

## Other roles at Mr Apple Careers site

- [Pastoral Care Coordinator](https://feeny.ai/job/pastoral-care-coordinator-mr-apple-careers-site-whakatu-vrq969rq6bbr) — Whakatu, New Zealand
- [Export Sales Executive](https://feeny.ai/job/export-sales-executive-mr-apple-careers-site-whakatu-4tyzkt4hnfm8) — Whakatu, New Zealand
- [Orchard Foreman](https://feeny.ai/job/orchard-foreman-mr-apple-careers-site-all-dvkpyzexrb35) — All
- [Senior Leading Hand & Orchard Recruitment Day](https://feeny.ai/job/senior-leading-hand-orchard-recruitment-day-mr-apple-careers-site-all-k3dr6f67vr53) — All
- [Communications & Content Partner](https://feeny.ai/job/communications-content-partner-mr-apple-whakatu-afj4ytnkv01x) — Whakatu, New Zealand