--- title: 'Content Creator at VML' canonical: 'https://feeny.ai/job/content-creator-vml-london-d2yhkbebctky' type: 'job' last_seen: '2026-11-06' --- # Content Creator at VML - **Company:** VML - **Location:** London, United Kingdom - **Posted:** 2026-07-03 - **Last confirmed live:** 2026-11-06 - **Apply:** https://www.vml.com/careers/job/8603054002?gh_jid=8603054002 ## Job description ## Who We Are VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore. VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. For more information, please visit [www.vml.com](http://www.vml.com/)and follow along on  [LinkedIn](https://urldefense.proofpoint.com/v2/url?u=https-3A__urldefense.com_v3_-5F-5Fhttps-3A_www.linkedin.com_company_vml_-5F-5F-3B-21-21JboVxjCXSME-21OhlpCfbkl1UcWPwns1-2DGtvHOzFh0QwHV49fsPgGw-2DVCCU1bCg8aQFI9vN-2Dy-2DVwaQcITH2j2XKzGKBIFRLYf2AUWVYY1dFGK6-24&d=DwMFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=zouFnm4jZMgDFaYF1uVcRY3rbgHWPca_luUrBUkT6Yc&m=QzcCgXCAOjzj5hiU48_CKOdHRSJ4_YpuqfviT9yjlzH5VrkzySTZ-WaQXlYAnj4W&s=jJ7q5V70u9oUx7ONPm5jC3IK8y6vxDilX6BGTlqlWlA&e=) #WeAreVML. Content Creator Company: VML Working Model: Hybrid working What you'll be doing: Location: Sea Containers office, London, SE1 At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse. Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey building connected brands that drive growth for our clients. We do this by leveraging our 3 core practices: Brand experience, Customer experience and Commerce. Within these practices we offer expertise across communications, commerce, consultancy, CRM, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work. The Role: Content Creator We’re looking for a Content Creator to join our growing social and influencer team at VML. This role is for someone who lives and breathes social storytelling, understands how content behaves across platforms, and can turn ideas into engaging, native content that connects with audiences. You’ll work closely with strategists, social teams, and influencer specialists to develop, create, and deliver content that feels culturally relevant and platform-first. From short-form video to social-first storytelling formats, you’ll play a key role in shaping how brands show up in people’s feeds. This role sits within an exciting and fast-growing team that brings together social strategists, influencer specialists, content creators, social media managers, and data-led thinkers. Together, you’ll help shape standout work for some of the world’s most recognisable brands. You’ll be given the opportunity to work across a range of projects where creativity, speed, and cultural awareness matter just as much as craft. What you'll be doing: Content Creation & Production: Create engaging, platform-native content across social channels including short-form video, static posts, story formats, and emerging content types. Bring ideas to life from concept through to execution, ensuring content feels authentic and tailored to each platform. Creative Ideation: Collaborate with social, strategy, and influencer teams to develop content ideas that align with campaign objectives and brand tone. Translate briefs into compelling, scroll-stopping content concepts. Social-First Storytelling: Understand how content behaves differently across platforms and create work that is optimised for each environment, particularly TikTok, Instagram, and emerging social platforms. Trend Awareness: Stay close to cultural moments, platform updates, and content trends, proactively bringing ideas into the team that keep work fresh, relevant, and culturally connected. Collaboration: Work closely with internal teams including strategy, influencer, production, and account management to ensure content aligns with wider campaign and brand objectives. Content Delivery: Support the end-to-end production process, from planning and shooting through to editing and publishing, ensuring content is delivered on time and to a high creative standard. Feedback & Optimisation: Review content performance and use insights to refine and improve future output, contributing to a culture of continuous creative improvement. What we're looking for: - Experience creating social-first content for brands, agencies, or digital platforms - Strong understanding of TikTok, Instagram, and short-form video culture - Ability to turn ideas into visually engaging, platform-native content - Strong creative instincts with an eye for detail and storytelling - Comfortable working in a fast-paced, collaborative environment - Awareness of social trends, creators, and digital culture - Basic production and editing skills (video editing, content tools, etc.) - Strong communication and ability to respond to creative feedback - A collaborative mindset and enthusiasm for working across disciplines - Passion for content that feels culturally relevant and native to social platforms We’d love to hear from you if this sounds like the right next step. What's in it for you? Aside from a generous annual leave allowance and pension allowances, you will have access to a whole host of other benefits and activities such as - Life Assurance - Permanent Health Insurance - BUPA - Flexible hybrid-working schedule - Enhanced family friendly policies - Well-being Programme - Employee Assistance Support - Cycle to Work Scheme - Eye Care and Glasses Vouchers - Season Ticket Loans - WPP Discounts You will also have a clear long-term career development plan and access to our learning and development activities and online learning platforms. Our Commitment to Diversity, Equity & Inclusion VML is an equal opportunity employer and considers applicants for all positions without regard to race, colour, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability. We believe in creating a dynamic work environment that values diversity and inclusion and strives to recruit a diverse slate of candidates to help us achieve that goal. If you are unable or limited in your ability to access our career site as a result of a disability, we will be happy to assist you. Please contact our People Team at melissa.morton@vml.com to request an alternate accommodation. Please note that only requests for an employment application accommodation ## #LI-HYBRID #LI-EMEA We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our [Recruitment Privacy Policy](https://www.vml.com/recruitment-privacy-policy). California residents should read our [California Recruitment Privacy Notice](https://www.vml.com/california-recruitment-privacy-notice). This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it. ## About VML ## Company Overview - **One-liner**: VML is a global creative company that helps brands drive growth by seamlessly connecting Brand Experience, Customer Experience, and Commerce through a human-first, tech-enabled approach. - **Entity Type**: Public (subsidiary of WPP, LSE: WPP) - **Headquarters**: New York, United States - **Founded**: 2024 (formed from the merger of VMLY&R and Wunderman Thompson, with legacy agencies dating back to 1864) - **Founders**: Not applicable – the company was formed by merging two WPP agencies; Global CEO is Jon Cook ## Core Business - **Primary industry/industries**: Advertising services, marketing, digital transformation, brand consulting - **Target customers**: B2B – large enterprise brands across sectors (consumer goods, healthcare, technology, retail, etc.) - **Mission or purpose statement**: “Create connected brands that become a part of people’s lives and drive growth for client partners” – guided by a “Human First” creative philosophy. ## Products & Services - **Brand Experience (BX)**: Compelling brand worlds and creative platforms that build emotional connections from the first touchpoint. - **Customer Experience (CX)**: Intelligent digital platforms, loyalty programs, and data-driven customer journeys that deepen relationships. - **Commerce**: Seamless, innovative commerce solutions that convert interest into action. - **Technology Transformation**: Digital infrastructure, platform engineering, and AI-powered marketing via WPP Open. - **Health**: Specialized healthcare marketing and communications (VML Health). ## Market Standing - **Valuation/Market Cap**: Not publicly disclosed for VML (parent WPP’s market cap is ~£8B as of mid-2025). - **Key Metric**: 26,000+ employees across 150+ offices globally (vml.com); some sources report 34,000+ on LinkedIn. - **Notable Investors/Partners**: Parent company WPP; key clients include blue-chip global brands (not publicly listed). - **Growth Signals**: - Formed in 2024 from two major WPP agencies, consolidating over 300 years of combined expertise. - 373 active job postings (LinkedIn, as of mid-2026) with +80.2% quarterly growth in postings. - Named No. 3 on an unspecified industry ranking (vml.com/expertise). - VML Foundation has contributed over $3.2 million to charitable causes. ## Competitive Advantages - **Human First approach**: A creative philosophy that prioritizes deep understanding of human needs, making campaigns more resonant and effective. - **Connected capabilities**: Unlike pure creative or tech firms, VML integrates BX, CX, and Commerce into a single, unified offering. - **Scale and heritage**: 26,000 people in 50+ markets, with legacy from J. Walter Thompson, Y&R, Wunderman, and VML. - **WPP Open**: Access to WPP’s AI-powered marketing operating system for intelligent, measurable, and scalable solutions. - **Inclusion Experience**: A dedicated consultancy helping clients design inclusive experiences for people with disabilities. ## Strategic Focus - Deepening the integration of creativity and technology to deliver “connected brands.” - Expanding AI-driven marketing and personalization through WPP Open. - Growing the Health practice and Commerce capabilities. - Investing in talent development and culture (e.g., Emerge Internship Program, Catalyst Academy, All Win Program). - Continuing to build a diverse, inclusive workforce and culture of belonging. ## Why Work Here - **Culture**: Emphasizes “Human First” internally – belonging, continuous learning, and authentic personal branding. The Culture & Belonging team actively fosters understanding and empathy. - **Career Development**: Bespoke platforms for career mapping, feedback coaching, and skills building. Programs like Catalyst Academy (12-month global program) and Emerge US Internship (10-week) provide structured growth. - **Work Environment**: Hybrid and office-based roles; 150+ offices worldwide offer global mobility. The Detroit Experience Studio and All Win Program show community engagement. - **Perks & Benefits**: VML Foundation (employee-led giving), wellness resources, and a focus on mental and physical health. - **Engineering Culture**: For tech roles, exposure to large-scale digital transformation projects, WPP Open AI platform, and modern data/tech stacks. ## Sources 1. [vml.com/careers](https://www.vml.com/careers) – Careers page with culture, programs, and values. 2. [vml.com/about-us](https://www.vml.com/about-us) – About page with company overview, leadership, and history. 3. [vml.com/expertise](https://www.vml.com/expertise) – Description of core services and capabilities. 4. [linkedin.com/company/vml](https://www.linkedin.com/company/vml) – LinkedIn company page with employee count, job postings, and recent departures. ## Other roles at VML - [Stage per Veeva PromoMats & Content Management Specialist](https://feeny.ai/job/stage-per-veeva-promomats-content-management-specialist-vml-milan-cdcjqjxvpdgw) — Milan, Italy - [Program Director, Adobe Implementation](https://feeny.ai/job/program-director-adobe-implementation-vml-austin-8zp1qm7b3qv4) — Austin, TX - [Program Director, Adobe Implementation](https://feeny.ai/job/program-director-adobe-implementation-vml-dallas-fa092nzng8sm) — Dallas, TX - [Program Director, Adobe Implementation](https://feeny.ai/job/program-director-adobe-implementation-vml-chicago-0rfy8sngzyn9) — Chicago, IL - [Program Director, Adobe Implementation](https://feeny.ai/job/program-director-adobe-implementation-vml-kansas-city-c8wypr175pxn) — Kansas City, MO - [Localization Analyst](https://feeny.ai/job/localization-analyst-vml-bogota-619xx3tdjcg4) — Bogotá, Colombia - [Program Director, Adobe Implementation](https://feeny.ai/job/program-director-adobe-implementation-vml-atlanta-frsa5r9eezb9) — Atlanta, GA - [Program Director, Adobe Implementation](https://feeny.ai/job/program-director-adobe-implementation-vml-new-york-kk9rw5y746rz) — New York, NY - [Data Engineer Senior](https://feeny.ai/job/data-engineer-senior-vml-buenos-aires-k8qms0gdrfd6) — Buenos Aires, Argentina - [Director, Digital Shelf Strategy](https://feeny.ai/job/director-digital-shelf-strategy-vml-cincinnati-vr46rfh5zyfp) — Cincinnati, OH