--- title: 'Content Marketing Manager, Demand Generation at OpenAI' canonical: 'https://feeny.ai/job/content-marketing-manager-demand-generation-openai-san-francisco-6ecefy7eskee' type: 'job' last_seen: '2026-09-10' --- # Content Marketing Manager, Demand Generation at OpenAI - **Company:** [OpenAI](https://feeny.ai/companies/openai) - **Location:** San Francisco, CA - **Compensation:** $227k–$252k - **Employment:** full-time - **Work type:** hybrid - **Posted:** 2026-08-17 - **Last confirmed live:** 2026-09-10 - **Apply:** https://jobs.ashbyhq.com/openai/67c67c36-e710-4f21-bd9c-759eb72cfabf ## Job description ## About the Team The B2B Content team helps business audiences understand what AI makes possible and how to put it to work. We develop narrative, editorial, demo, and adoption programs that connect OpenAI’s products to concrete business value. We partner closely with Product Marketing, Demand Generation, Customer Education, Sales, and other teams to create content that is useful on its own and supports the broader customer journey. We value people who are eager to learn, have a bias for action, and look beyond the immediate deliverable. We build the tools, systems, and shared practices that help the whole team produce better work over time. ## About the Role We’re looking for a Content Marketing Manager, Demand Generation to turn foundational B2B messaging, flagship narratives, research, launches, events, and product workflows into the right content for different industries, lines of business, audiences, and stages of the customer journey. You’ll create content across webinars, guides, ebooks, blogs, customer proof, and decision-enablement materials. You’ll also build the modular frameworks that allow strong source material to be adapted and reused without recreating the work from scratch. You’ll work closely with Product Marketing, which owns product positioning and messaging, and Demand Generation, which owns audience and channel strategy. You’ll bring strong content judgment to that partnership: helping determine what should be created, how it should be structured, and how it can work across different contexts while preserving a coherent central narrative. This is a senior individual-contributor role for a hands-on marketer, writer, and editor. It does not include people management or ownership of the broader content portfolio. This is a hybrid role and will be based in San Francisco, Monday through Wednesday. Thursday and Friday are work-from-home days, with occasional in-office attendance as needed for live webinars. In this role, you will - Partner with Product Marketing, Demand Generation, the Senior Narrative Writer, the Adoption Content Marketer, and Demo Studio to identify strong source material and define the content plan for priority programs. - Create and adapt content across webinars, flagship guides and ebooks, thought-leadership blogs, solution and buyer guides, customer proof, and decision-enablement materials. - Turn core assets into reusable modules for specific industries, lines of business, use cases, and executive, practitioner, and technical audiences. - Develop awareness-, consideration-, and decision-stage versions of priority content while preserving the central narrative. - Find the strongest narrative, proof point, or value proposition within complex source material and translate it into clear, useful content. - Collaborate with Demand Generation and channel partners to ensure content is designed for real audience and distribution needs. - Use audience and performance signals to improve how future content is structured, packaged, and reused. - Establish repeatable frameworks, templates, and practices that increase the return on major content investments. - Maintain strong editorial quality across a high volume of interconnected assets. You might thrive in this role if you - Have 7+ years of experience in B2B content marketing, editorial, integrated campaigns, or a related discipline. - Are an exceptional writer and editor with a portfolio showing how you adapted substantive source material for different B2B audiences and contexts. - Can translate complex B2B product and business subject matter into content that is clear without becoming simplistic. - Know how to identify the strongest B2B narrative, proof point, or value proposition within a larger body of material. - Have experience creating B2B content across industries, business functions, buyer groups, or stages of the customer journey. - Understand B2B audience and channel needs and can collaborate closely with Demand Generation without losing the integrity of the central narrative. - Can create both high-quality individual assets and the systems that make future work faster and more consistent. - Combine strong editorial judgment with speed, precision, and comfort working across a high volume of interconnected work. ## About OpenAI OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core, and to achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity. We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristic. For additional information, please see [OpenAI’s Affirmative Action and Equal Employment Opportunity Policy Statement](https://cdn.openai.com/policies/eeo-policy-statement.pdf). Background checks for applicants will be administered in accordance with applicable law, and qualified applicants with arrest or conviction records will be considered for employment consistent with those laws, including the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, for US-based candidates. For unincorporated Los Angeles County workers: we reasonably believe that criminal history may have a direct, adverse and negative relationship with the following job duties, potentially resulting in the withdrawal of a conditional offer of employment: protect computer hardware entrusted to you from theft, loss or damage; return all computer hardware in your possession (including the data contained therein) upon termination of employment or end of assignment; and maintain the confidentiality of proprietary, confidential, and non-public information. In addition, job duties require access to secure and protected information technology systems and related data security obligations. To notify OpenAI that you believe this job posting is non-compliant, please submit a report through [this form](https://form.asana.com/?d=57018692298241&k=5MqR40fZd7jlxVUh5J-UeA). No response will be provided to inquiries unrelated to job posting compliance. We are committed to providing reasonable accommodations to applicants with disabilities, and requests can be made via this [link](https://form.asana.com/?k=bQ7w9h3iexRlicUdWRiwvg&d=57018692298241). [OpenAI Global Applicant Privacy Policy](https://cdn.openai.com/policies/global-employee-and-contractor-privacy-policy.pdf) At OpenAI, we believe artificial intelligence has the potential to help people solve immense global challenges, and we want the upside of AI to be widely shared. Join us in shaping the future of technology. ## About OpenAI ## Company Overview - **One-liner**: OpenAI is an AI research and deployment company with a mission to ensure that artificial general intelligence (AGI) benefits all of humanity. - **Entity Type**: Private – structured as a nonprofit parent (OpenAI Foundation) governing a for-profit public benefit corporation (OpenAI Group). The company has confidentially submitted a draft S-1 registration statement to the SEC, signaling a potential future IPO. - **Headquarters**: San Francisco, California, USA - **Founded**: 2015 - **Founders**: Sam Altman, Greg Brockman, Ilya Sutskever, John Schulman, Wojciech Zaremba, and others ## Core Business - **Primary industry**: Artificial intelligence research and deployment - **Target customers**: B2B (enterprises via API and platform), B2C (ChatGPT users), and developers (API, open-source models) - **Mission**: To ensure that artificial general intelligence (AGI) – AI systems that are generally smarter than humans – benefits all of humanity. ## Products & Services - **[ChatGPT](https://openai.com/chatgpt)**: Conversational AI assistant available via web and mobile, used by consumers and integrated into enterprise workflows. - **[GPT-4 API](https://openai.com/product)**: Large language model accessed via API for developers to build AI-powered applications (text generation, summarization, code assistance, etc.). - **[DALL-E](https://openai.com/dall-e-3)**: Image generation model that creates images from natural language descriptions. - **[Whisper](https://openai.com/research/whisper)**: Open-source speech recognition system. - **[OpenAI Agents](https://openai.com/)**: Emerging product category focused on autonomous AI agents that can perform tasks on behalf of users (announced June 2026). ## Market Standing - **Valuation**: Not publicly disclosed in the provided sources. Widely reported in the press at ~$300 billion as of early 2026 (post-funding round), but this figure is not confirmed by OpenAI’s official materials. - **Key Metric**: Total funding exceeds $13 billion from Microsoft and other investors. The company has also confidentially filed a draft S-1 with the SEC (see [openai.com](https://openai.com/) – “Confidential submission of draft S-1”). - **Notable Investors/Partners**: Microsoft (strategic partner and largest investor), with additional participation from Thrive Capital, Sequoia Capital, Andreessen Horowitz, and others. - **Growth Signals**: Active hiring with 721 open roles posted; expansion into agent-based products; confidential IPO filing; continued deployment of frontier models. ## Competitive Advantages - **First-mover & brand recognition**: ChatGPT became the fastest-growing consumer app in history, establishing OpenAI as the household name in generative AI. - **Research leadership**: Consistently publishes cutting-edge research (GPT-4, DALL-E 3, Whisper, etc.) and attracts top AI talent. - **Compute & infrastructure**: Exclusive partnership with Microsoft provides massive cloud computing resources (Azure) for training and inference. - **Unique governance structure**: The nonprofit parent ensures mission alignment (AGI benefiting humanity) while the for-profit arm can raise capital and scale products. ## Strategic Focus - **Safe AGI development**: Continued emphasis on safety research, alignment, and responsible deployment (e.g., safety systems, model provenance). - **Enterprise expansion**: Growing ChatGPT Enterprise and API offerings for businesses. - **Agentic AI**: Building autonomous agents that can “transform work” (announced June 2026). - **IPO preparation**: Confidential S-1 filing indicates intent to go public, which will require increased financial transparency and governance maturity. ## Why Work Here - **Culture & values**: OpenAI’s stated values include “Humanity first,” “Act with humility,” “Feel the AGI,” and “Ship joy.” Operating principles emphasize agency, creativity, rapid iteration, and intense focus. - **Benefits**: Competitive health insurance, mental healthcare support, 24-week paid birth-parent leave (plus 20 weeks for other parents), generous PTO, annual learning & development stipend, daily meals (breakfast, lunch, dinner), and a domestic conference budget. - **Work environment**: Hybrid/office-based (San Francisco headquarters). The company offers a residency program for researchers and engineers transitioning into AI. - **Impact**: Employees work directly on frontier AI models that shape the industry and society. The mission-driven nature attracts talent passionate about AGI’s societal implications. ## Sources 1. [OpenAI About Page](https://openai.com/about/) 2. [OpenAI Careers Page](https://openai.com/careers/) 3. [OpenAI Job Search](https://openai.com/careers/search) 4. 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