--- title: 'Copywriter at Poshmark' canonical: 'https://feeny.ai/job/copywriter-poshmark-redwood-city-fs93t207jqzx' type: 'job' last_seen: '2026-09-09' --- # Copywriter at Poshmark - **Company:** Poshmark - **Location:** Redwood City, CA - **Compensation:** $98k–$146k - **Employment:** full-time - **Work type:** onsite - **Posted:** 2026-08-13 - **Last confirmed live:** 2026-09-09 - **Apply:** https://jobs.ashbyhq.com/poshmark/6e6d8a1d-b4f2-4ab3-82b3-01bfdf60aa20 ## Job description ## ABOUT POSHMARK Poshmark is the leading fashion marketplace where style comes alive through discovery, self-expression, and human connection. Powered by a vibrant community of 165 million members, Poshmark brings real people and taste to shopping through a social experience shaped by shared discovery. Buying and selling fashion feels simple, joyful, and personal, while every item tells its own story. Poshmark empowers sellers to grow meaningful businesses, keeps fashion in circulation longer, and gives shoppers access to unique and trusted finds, from everyday pieces to one-of-a-kind vintage and luxury. Poshmark is seeking a strategic and creatively driven Copywriter to join the Creative Team. This role is responsible for shaping and maintaining the voice of the Poshmark brand across every customer-facing touchpoint — from paid social campaigns and lifecycle marketing to in-app messaging, editorial storytelling, and product experiences. The ideal candidate is both a brand storyteller and a performance-minded writer who understands how language influences engagement, conversion, retention, and customer sentiment. This individual brings exceptional writing craft, strong creative instincts, and the ability to adapt messaging across multiple formats and audiences while maintaining a consistent brand voice. This role works cross-functionally with Creative, Growth Marketing, Product, CRM, Merchandising, and Social teams to deliver compelling, channel-native copy that reflects the intersection of fashion, culture, resale, and community that defines Poshmark. ## RESPONSIBILITIES ## BRAND & MARKETING COPYWRITING - Write and edit customer-facing copy across paid social, email marketing, push notifications, landing pages, in-app messaging, onboarding flows, editorial content, and integrated campaigns. - Ensure all copy aligns with Poshmark’s voice, tone, and brand positioning across channels and customer experiences. - Contribute to campaign ideation, messaging development, and creative brainstorming alongside cross-functional teams. ## CHANNEL-SPECIFIC CONTENT DEVELOPMENT - Adapt tone, structure, and messaging to suit platform-specific behaviors and user expectations across email, mobile, social, web, and app experiences. - Develop concise, compelling headlines, CTAs, captions, and campaign messaging optimized for mobile-first environments. - Collaborate closely with designers to ensure copy and visual storytelling work cohesively together. ## PERFORMANCE & LIFECYCLE MARKETING - Partner with Growth and CRM teams to create and optimize conversion-focused copy for acquisition, retention, reactivation, and lifecycle marketing initiatives. - Write and test multiple copy variations informed by engagement metrics, CTR, open rates, and campaign performance data. - Iterate quickly based on testing results and business objectives. ## BRAND VOICE STEWARDSHIP - Help define, evolve, and maintain Poshmark’s brand voice and tone guidelines. - Serve as a resource for copy consistency and quality across teams and contributors. - Ensure messaging reflects the brand’s personality, values, and connection to fashion and resale culture. ## AI-ENABLED CONTENT WORKFLOWS - Utilize AI writing tools and LLM-assisted workflows to support ideation, drafting, testing, localization, and content scalability while maintaining editorial quality and human-centered storytelling. - Stay informed on emerging trends in content strategy, digital storytelling, social voice, and AI-assisted creative processes. ## 6-MONTH ACCOMPLISHMENTS Within the first six months, the Copywriter will: - Successfully onboard into Poshmark’s brand voice, messaging frameworks, and marketing workflows. - Independently manage copywriting across key customer-facing channels, including email, push, paid social, and in-app experiences. - Build strong cross-functional relationships with Creative, Growth, Product, CRM, and Merchandising teams. - Deliver high-quality, on-brand copy that supports campaign objectives and customer engagement goals. - Contribute fresh messaging ideas and platform-native copy approaches across marketing initiatives. - Demonstrate proficiency using AI-assisted writing tools within the creative process. ## 12-MONTH ACCOMPLISHMENTS Within the first twelve months, the Copywriter will: - Become a trusted voice steward and strategic creative partner across major campaigns and initiatives. - Lead messaging development for integrated, multi-channel marketing campaigns. - Help evolve and refine Poshmark’s voice and tone standards across customer experiences. - Demonstrate measurable impact through improved engagement, conversion, retention, and lifecycle campaign performance. - Establish scalable copy systems, templates, and workflows that improve team efficiency and consistency. - Serve as a subject matter resource for AI-enabled copy workflows, content optimization, and digital storytelling best practices. ## REQUIREMENTS - 3–5 years of copywriting experience, ideally within a consumer brand, marketplace, fashion/lifestyle company, or agency environment supporting DTC or app-based clients. - Strong portfolio demonstrating range across brand storytelling, performance marketing, UX writing, editorial content, and digital campaigns. - Exceptional writing, editing, and proofreading abilities with strong attention to tone, clarity, and brevity. - Ability to adapt messaging across multiple formats, audiences, and platforms while maintaining a cohesive brand voice. - Strong headline writing and storytelling instincts with an understanding of how copy drives user behavior. - Experience writing for paid social, email marketing, push notifications, landing pages, and in-app messaging. - Understanding of copy optimization principles, including engagement metrics, conversion drivers, and testing methodologies. - Familiarity with mobile-first content strategies and channel-native best practices. - Strong organizational and project management skills with the ability to manage multiple concurrent workstreams. - Collaborative mindset with comfort receiving feedback, iterating quickly, and contributing strategically to creative discussions. - Proactive, adaptable, and comfortable operating in a fast-paced environment. ## Nice to Have - Experience within fashion, resale, marketplace, or consumer app environments. - UX writing or product copy experience. - Familiarity with SEO and AEO content principles. - Experience using Klaviyo or similar email marketing platforms. - Strong social-native writing instincts across TikTok and Instagram. - Experience developing or maintaining brand voice guidelines. - Familiarity with AI prompt workflows and scalable content generation processes. ## About Poshmark ## Company Overview - **One-liner**: Poshmark is a social commerce marketplace where users can buy and sell new and secondhand fashion, home goods, electronics, and more, combining social engagement with ecommerce. - **Entity Type**: Private (acquired by Naver Corporation in January 2023 for $1.2 billion; formerly public with ticker POSH on NASDAQ) - **Headquarters**: Redwood City, California, USA - **Founded**: 2011 - **Founders**: Manish Chandra, Chetan Pungaliya, Gautam Golwala, Tracy Sun ## Core Business - **Industries**: Social commerce, retail fashion resale, ecommerce - **Target Customers**: B2C — individual sellers and buyers (primarily consumers), with a strong focus on women’s fashion and expanding into men’s, kids’, pets, home, and beauty categories - **Mission Statement**: "To put people at the heart of commerce, empowering everyone to thrive." ## Products & Services - **[Poshmark Marketplace]**: A social marketplace app and website where users buy and sell new or used items across fashion, home, electronics, and beauty. Core features include "Posh Shows" (live selling events), "Closet Clear Out," and "Offer to Likers." It is a peer-to-peer platform with a strong community focus. - **[Posh Protect]**: Buyer protection program that ensures items are as described or the buyer gets a refund. - **[Posh Post]**: A simplified shipping service with flat-rate labeling for sellers. - **[Poshmark for Brands/Partners]**: Programs enabling brands to engage with the community, manage official closets, and run promotions. ## Market Standing - **Valuation/Market Cap**: Acquired by Naver Corporation in January 2023 for $1.2 billion (all-cash transaction). Prior to going private, its market cap was approximately $1.2 billion at the time of the deal announcement. - **Key Metric (Revenue)**: Annual revenue of approximately **$326 million** (latest available, from pre-acquisition filings; private company post-acquisition, financials not publicly disclosed). - **Key Metric (Community)**: Over **80 million registered users** across the U.S., Canada, Australia, and India; over **350 million items sold** to date; sellers have generated over **$8 billion in earnings**. - **Key Metric (Funding)**: Prior to its IPO, Poshmark raised over $150 million from investors including Mayfield Fund, GGV Capital, Menlo Ventures, and others. - **Notable Investors/Partners**: Naver Corporation (parent company), Mayfield Fund, GGV Capital, Menlo Ventures, Rakuten, and others. - **Growth Signals**: International expansion into Canada, Australia, and India; launch of "Posh Shows" live shopping; headcount growth of 5% YoY to approximately 1,855 employees; active hiring in engineering, data science, and product roles. ## Competitive Advantages - **Community-First Social Commerce**: A highly engaged, loyal community of buyers and sellers—over 130 million items sold—differentiating it from traditional resale platforms like ThredUp or eBay. - **Established Brand & Trust**: The "Posh Protect" program and consistent user experience create strong trust, with over $8 billion in seller earnings to date. - **Data & Personalization Moat**: A large dataset on user preferences, selling patterns, and fashion trends powers recommendation algorithms and seller tools. - **Parent Company Backing**: Naver’s resources (technology, AI, global reach) provide stability while allowing Poshmark to operate independently. ## Strategic Focus - **Expanding Live Commerce**: Investing in "Posh Shows" to compete with TikTok Shop and other live selling formats, especially in the U.S. and international markets. - **International Growth**: Deepening presence in Canada, Australia, and India, which are newer markets relative to the U.S. - **Platform Enhancements**: Improving seller tools (e.g., AI-driven pricing, inventory management, shipping logistics) to increase conversion and user retention. - **Sustainability & Circular Economy**: Positioning the platform as a leader in sustainable fashion (keeping items in circulation), which aligns with growing consumer trends. ## Why Work Here - **Culture & Values**: Core values include "Focus on People," "Lead with Love," and "Embrace Your Weirdness." The company emphasizes authenticity, inclusion, and connection—both within the team and with the community. - **Work Policy**: Hybrid workplace model (mix of remote and on-site, varying by team). Redwood City HQ is the primary hub, with offices in Chennai, Vancouver, and New York City. Many engineering and corporate roles are expected to work from the office on a regular basis. - **Benefits**: Comprehensive health & wellness, flexible PTO, parental/family leave, 401K plan, remote work support, learning & development programs, and fun company events. Personal style (or not) is encouraged. - **Engineering Culture**: Tech stack includes AWS, Java, Python, Kotlin, Ruby on Rails, Swift, Kubernetes, Terraform, and more. Teams work on ML, infrastructure, data engineering, and platform products. The company focuses on empowering engineers with autonomy and driving impact from day one. - **Stability & Outlook**: Backed by Naver, a large and stable tech conglomerate, Poshmark has a solid financial footing and is actively hiring in engineering, data, and product roles. - **Employee Ratings**: 4.0/5.0 on LinkedIn (417 reviews) — Work-Life Balance: 4.3, Compensation: 3.6, Culture: 4.3, Career: 3.8. ## Sources 1. [poshmark.com](https://poshmark.com/about) 2. [poshmark.com](https://poshmark.com/careers) 3. [builtin.com](https://builtin.com/company/poshmark) 4. [linkedin.com](https://www.linkedin.com/company/poshmark) 5. [investors.poshmark.com](https://investors.poshmark.com/news/news-details/2022/Naver-to-Acquire-Poshmark/default.aspx) 6. [boards.greenhouse.io](https://boards.greenhouse.io/poshmark) 7. 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