---
title: 'Copywriter at Salmon Group'
canonical: 'https://feeny.ai/job/copywriter-salmon-group-philippines-egbf77tke9b8'
type: 'job'
last_seen: '2026-10-20'
---

# Copywriter at Salmon Group

- **Company:** [Salmon Group](https://feeny.ai/companies/salmon-group)
- **Location:** Philippines
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-10-20
- **Last confirmed live:** 2026-10-20
- **Apply:** https://jobs.ashbyhq.com/salmon-group/78eb72f1-e944-4f8b-9ab4-03dc4d69bb44

## Job description

🌍 Remote | UTC+8 | Core collaboration hours: 12:00–6:00 PM Manila Time Salmon is a technology-driven financial company building a banking and lending platform across Southeast Asia, starting in the Philippines. We combine global fintech expertise with deep local market knowledge to make financial services simple, accessible, and useful for millions of people across the region. 7M+ app downloads. 2M+ monthly active users. 7,000+ partner stores. US$310M+ raised from leading global investors. Manila-based, globally distributed, and hybrid-first — our team spans 45+ countries. If you want to solve complex problems at scale and impact how millions of people access and manage money, come build with us. Southeast Asia’s fintech moment starts here.

About the role: Salmon’s content (marketing, product, and support) is written in English first. Tagalog and Cebuano (Bisaya) versions still depend on ad hoc help. We want to change it, and we're looking for a person who will help us.

You can change that. You will write for our users in their own language: the app, push notifications, ads, and the website. Furthermore, you will own the work from brief to publication and become the team’s authority on how Salmon sounds in Tagalog and Cebuano (Bisaya).

This is a senior role. You set the quality bar, build the glossary and your own part of our style guide, and make the calls yourself rather than follow someone else’s rulebook. Done well, it could grow into its own small team. What you’ll do:

- Write marketing, website, product, and in-app copy in Tagalog and Cebuano (Bisaya): the app, push notifications, ads, and the website. You decide when to translate, when to rewrite from scratch, and what stays in English.
- Adapt tone and register for audiences in different regions. Cebuano work grows as the product expands into new regions.
- Work with Marketing, Content, and Product: take briefs, challenge them, and deliver on schedule.

What you’ll own:

- Own the quality bar for all Filipino-language content, including improving what is already published.
- Review Filipino-language content before it ships, including as a backup reviewer for other authors.
- Build and own the Filipino-language glossary and your part of the style guide, aligned with brand voice.
- Define how Salmon sounds in Tagalog and Cebuano (Bisaya), and become the team’s authority on regional-audience nuance.
- Own the work from brief to publication and make the language calls yourself, rather than follow someone else’s rulebook.
- Lay the foundation for a Filipino-language function that could grow into its own small team.

What makes you a strong fit:

- Native or near-native fluency in Tagalog and Cebuano (Bisaya). You write in both, not only translate. Cebuano is required from day one.
- Strong English: you read our English briefs and spot what won’t work in Filipino.
- 3+ years of professional writing in Tagalog or Cebuano as part of a company team (marketing, content, product, media, or communications), with published work you can walk us through: what you decided and why.
- Strong editorial judgment: you evaluate quality, decide on your own, and give authors clear feedback.
- Understanding of how Filipinos use financial products and apps. We value product intuition as much as language skill.
- Experience building or contributing to glossaries, style guides, or tone-of-voice guidelines, and working experience with localization tools (Lokalise, Phrase, Smartling, or Crowdin) and Figma.

What we offer: Ownership and flexibility

- Fully remote work with core collaboration hours from 12:00 to 6:00 PM Manila time (UTC+8)
- Company-provided tools and equipment

Health and time off

- Medical insurance support for you and your family through co-funding or reimbursement, depending on your location and subject to policy limits
- Access to an internal mental health support specialist
- 22 vacation days, Philippine public holidays, and 15 sick days

Growth and team experience

- Opportunities to learn and share your expertise through internal expert meetups, external conferences, speaking opportunities, and industry publications
- Company-sponsored trips to Manila to meet and work with your team in person
- High-performing teams can earn a dedicated beach house week in Southeast Asia

We believe strong teams are built by people with different backgrounds, experiences, and points of view. Salmon is an equal opportunity employer, and we make hiring decisions based on skills, experience, and potential.

## About Salmon Group

## Company Overview
- **One-liner**: Salmon Group is a Philippine financial technology company that provides responsible consumer lending, digital banking, and credit products through its licensed rural bank and financing companies.
- **Entity Type**: Private (Series B, $179M total funding)
- **Headquarters**: Taguig City, Metro Manila, Philippines
- **Founded**: 2022 (corporate group formed; underlying Rural Bank of Sta. Rosa traces to 1963)
- **Founders**: Derrick Low, Pavel Fedorov, George Chesakov

## Core Business
- **Primary industry**: Financial services / Fintech / Digital banking
- **Target customers**: B2C – Filipino consumers seeking accessible credit, installment loans, and banking services; also B2B partnerships with merchants.
- **Mission or purpose**: “To build a future where every Filipino has access to transparent, fast, and flexible financial services that have a human touch.”

## Products & Services
- **Salmon Credit**: Revolving credit line up to PHP 100,000, accessible via a prepaid Mastercard. Can be used for shopping, emergencies, and everyday expenses.
- **Salmon Access Card**: Prepaid card linked to Salmon Credit, accepted worldwide via Mastercard.
- **In-store Installment Loans**: Point-of-sale financing for gadgets, appliances, clothing, and other items at partner merchants (e.g., SM Store, Vans).
- **Cash Loans**: Direct consumer loans offered through the Salmon app and offline channels.
- **Auto-Debit Payments**: Seamless recurring payment service for loan repayments.
- **Rural Bank Services**: Traditional deposit accounts and lending through Rural Bank of Sta. Rosa (Laguna), with deposits up 439% since acquisition.

## Market Standing
- **Valuation**: Not disclosed
- **Key Metric**: Total funding raised – $179M (last round: $60M, ~May 2026)
- **Notable Investors/Partners**: International Finance Corporation (IFC, World Bank Group), ADQ/Lunate (sovereign wealth fund of Abu Dhabi), Bangko Sentral ng Pilipinas (BSP) as regulator, Mastercard as card network, ECPay for payment channels, AllBank for QR Ph payments.
- **Growth Signals**: Deposits at Rural Bank of Sta. Rosa grew 439% since acquisition; launched multiple new products in 2023-2024; expanded merchant network (SM Store, Vans); became a licensed bank in January 2024; received ₱4.4B capital injection from new shareholders.

## Competitive Advantages
- **Licensed bank status**: Salmon Group controls a BSP-regulated rural bank, giving it a regulatory moat and trust advantage over unlicensed lenders.
- **Strong investor backing**: Backed by IFC and a sovereign wealth fund, providing capital and credibility.
- **Omnichannel distribution**: Combines digital app, physical merchant partnerships, and a traditional bank branch network.
- **Customer protection focus**: Adheres to BSP, SEC, IFC, and SPTF/Cerise Customer Protection Pathways frameworks.

## Strategic Focus
- Expand product suite (credit lines, cards, auto-debit) and deepen merchant partnerships.
- Drive financial inclusion in the Philippines by reaching underserved consumers.
- Grow deposit base and lending portfolio through the rural bank subsidiary.
- Continue building AI and data analytics capabilities (e.g., Head of AI Banking appointed).

## Why Work Here
- **Culture**: Emphasizes “dependability,” innovation, and a human touch. Employees describe an agile, open environment where Day One employees shape the company.
- **Work model**: Mostly office-based at the Taguig City headquarters (Four/NEO Building, Bonifacio Global City). Some field roles (collections, housekeeping) are site-specific.
- **Notable perks**: Competitive salaries (e.g., PHP 30k-40k/month for junior roles; PHP 15k-25k for field roles). Popular roles include Credit Investigator (PHP 28k/month) and Collection Agent (PHP 16k/month).
- **Engineering culture**: Strong focus on AI, data analytics, and technology innovation; the CTO and SVP of AI and Data are part of senior management.

## Sources
1. [salmon.group](https://salmon.group/) – Company overview, leadership, press releases
2. [salmon.ph](https://salmon.ph/our-story) – Company story, products, values
3. [cbinsights.com](https://www.cbinsights.com/company/salmon) – Funding, stage, headquarters, total raised
4. [ph.indeed.com](https://ph.indeed.com/cmp/Salmon-Group-Ltd-1) – Job listings, salary estimates, industry
5. [ge.linkedin.com](https://ge.linkedin.com/company/salmonphilippines) – Company LinkedIn page (employee insights)

## Other roles at Salmon Group

- [Business Continuity Officer (Resilience)](https://feeny.ai/job/business-continuity-officer-resilience-salmon-group-taguig-459y8vdpq9p7) — Taguig, Philippines
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- [Project Marketing Manager](https://feeny.ai/job/project-marketing-manager-salmon-group-metro-manila-tjm1thv5cnjx) — Metro Manila, Philippines
- [CX/UX Researcher](https://feeny.ai/job/cx-ux-researcher-salmon-group-taguig-m8rkxxqcn72k) — Taguig, Philippines
- [Tax Manager](https://feeny.ai/job/tax-manager-salmon-group-philippines-5mqnzs3eagpj) — Philippines
- [System Analyst (CIF)](https://feeny.ai/job/system-analyst-cif-salmon-group-kazakhstan-3hyxzkjsm64d) — Kazakhstan
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- [Associate Legal Counsel](https://feeny.ai/job/associate-legal-counsel-salmon-group-taguig-tdg6ngqmh8cs) — Taguig, Philippines
- [Software Developer (Kotlin/Java), Payment Platform](https://feeny.ai/job/software-developer-kotlin-java-payment-platform-salmon-group-europe-ed53jyf734xn) — Europe
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