---
title: 'Creative Strategist at DealMaker'
canonical: 'https://feeny.ai/job/creative-strategist-dealmaker-los-angeles-06ffsrbp6bwq'
type: 'job'
last_seen: '2026-09-09'
---

# Creative Strategist at DealMaker

- **Company:** DealMaker
- **Location:** Los Angeles, CA
- **Employment:** full-time
- **Posted:** 2026-09-01
- **Last confirmed live:** 2026-09-09
- **Apply:** https://jobs.ashbyhq.com/dealmaker/1ff31858-d2c1-4c00-8780-b9852e75b892

## Job description

DealMaker is a fast-growing fintech company revolutionizing the capital markets ecosystem with a mission to make online capital raising mainstream. We empower founders, CEOs, and operators to raise capital digitally, both from their own communities and through strategically marketed campaigns. No other platform provides an end-to-end solution like ours—and our track record speaks for itself, with over $2B raised across 1,000+ campaigns. We power the largest online capital raises for customers like EnergyX ($88M), Green Bay Packers ($65M), Miso Robotics ($72M+), Monogram Orthopaedics (Nasdaq:MGRM) and many others, with 3 IPOs in the past year alone. We are quickly expanding our horizons and are seeking talented team members to join us on our journey to transform the global capital market.

## WHO YOU ARE

This is not a traditional creative role. We’re looking for a performance-driven Creative Strategist who can combine storytelling, data, and experimentation to drive measurable business outcomes. You’ll own creative strategy across campaigns, from concept to performance, and play a key role in scaling how we produce and optimize creative.

You’ll also leverage AI as a tool to move faster, test more, and improve output, but first and foremost, you are a strong creative thinker grounded in performance marketing.

## WHAT YOU’LL DO

## STRATEGIC CREATIVE DIRECTION

- Develop creative strategies and campaign concepts grounded in audience insight and performance goals
- Write clear, testable creative briefs that drive measurable results
- Lead creative across key channels (paid social, landing pages, email)
- Translate data into actionable creative direction and iterate based on performance

## PERFORMANCE OPTIMIZATION & EXPERIMENTATION

- Analyze performance metrics (CTR, CVR, ROAS, etc.) to inform creative decisions
- Design and execute A/B tests to continuously improve outcomes
- Connect top-of-funnel creative performance to deeper funnel metrics (conversion, revenue)
- Identify patterns in performance data and translate them into scalable creative insights

## AI-ENABLED CREATIVE WORKFLOWS

- Use AI tools to accelerate research, ideation, testing, and production
- Experiment with AI-driven workflows to increase creative output and speed
- Identify opportunities to streamline creative processes using automation and tooling
- Contribute to building repeatable workflows the broader team can adopt

(Note: deep technical system-building is not required, but curiosity and experimentation with AI is essential.)

## CLIENT ENGAGEMENT & CREATIVE LEADERSHIP

- Act as the creative lead for assigned clients and campaigns
- Present and defend creative strategy with confidence and clarity
- Provide strategic guidance on messaging, positioning, and creative direction
- Ensure all deliverables meet a high bar for quality and performance

## PROJECT OWNERSHIP & COLLABORATION

- Own creative timelines and deliverables across multiple campaigns
- Collaborate cross-functionally with paid media, production, and retention teams
- Identify risks early and proactively drive solutions
- Help improve internal creative processes and team efficiency

## WHAT YOU NEED

## CORE REQUIREMENTS

- Proven experience in creative strategy, ideally in performance marketing or DTC environments
- Strong portfolio demonstrating creative work tied to performance outcomes (e.g., ROAS, CTR, conversions)
- Strong business and market curiosity, with a natural interest in how companies grow, invest, acquire customers, and drive revenue, and a habit of staying up to date on trends across marketing, consumer behavior, and emerging industries.
- Ability to think across the full funnel, not just top-of-funnel creative
- Strong copy and concept development skills
- Excellent communication and ability to present to internal and external stakeholders
- A problem-solver mindset with the ability to operate in fast-paced, evolving environments

## AI & TOOLS (IMPORTANT, BUT FLEXIBLE)

- Experience using AI tools (e.g., Claude, Zapier etc.) to enhance creative workflows
- Curiosity and willingness to experiment with new tools and approaches
- Ability to identify opportunities where AI can improve speed, scale, or quality

## NICE-TO-HAVES

- Experience building or contributing to AI-driven workflows or automations
- Familiarity with tools like Zapier, Make, or similar platforms
- Experience training or enabling teams on new tools or processes

This is a hybrid, Los Angeles–based role (3 days in-office in the Culver City area) requiring strong overlap with Mountain Standard Time (MST) working hours to support team collaboration.

Founded in 2018 by leading capital markets lawyers, DealMaker has blazed its own trail as the leading online capital-raising platform.As a tech startup, we are well-capitalized, firmly established in our market, and ready to scale. Here’s why you should want to join us:

- Competitive compensation with the opportunity to earn equity—get into a growth company on the ground floor
- A diverse & distributed team of doers, innovators, and experts
- Shared employee benefit plan (medical, vision, & dental)
- We love AI and have tools to support you build innovative solutions
- Annual learning support And more!

We use automated and artificial intelligence-based tools (“Automated Employment Decision Tools”) to assist in screening, assessing, or evaluating candidates. These tools may assess job-related qualifications such as skills, experience, and work history. AI-assisted tools support our recruitment team and do not replace human judgment; all final hiring decisions are made by human reviewers.

Applicants may request information about the use of these tools or request an alternative selection process by contacting us at Talent@dealmaker.tech. For more information about how personal information is collected and used, please see our Privacy Notice.

## Equal Employment Opportunity

DealMaker does not discriminate in hiring or terms and conditions of employment because of an individual’s race, ancestry, colour, place of origin, religion, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, family status or marital status, or any other protected category recognized by provincial or federal laws.

Please inform us if you require any accommodation, and we will work with you to meet your accessibility needs. For any accessibility-related assistance, requests for information in accessible alternative formats or to report any accessibility problems, please share in your application.

## About DealMaker

## Company Overview
- **One-liner**: DealMaker provides an all-in-one digital platform that enables companies to raise capital online via Regulation A, Regulation Crowdfunding (CF), and Regulation D offerings, handling everything from investor acquisition to compliance and payments.
- **Entity Type**: Private (multiple venture rounds, latest private equity round in 2024)
- **Headquarters**: New York, New York, United States
- **Founded**: 2018
- **Founders**: Rebecca Kacaba (CEO & Co-Founder)

## Core Business
- **Primary industry**: Financial Services / Capital Markets Technology (Fintech)
- **Target customers**: B2B – growth-stage companies, startups, and established organizations looking to raise capital from retail and institutional investors.
- **Mission/purpose**: Empower founders to raise capital digitally from their own communities and through strategically marketed campaigns, making online capital raising mainstream.

## Products & Services
- **DealMaker Platform (SaaS)**: End-to-end capital raising solution that provides investor acquisition, securities management, fund processing, and investor communications in one system. Acts as a one-stop-shop digital raise platform, transforming the process into a simple eCommerce experience – companies add an “Invest Now” button to their existing site and DealMaker handles compliance, payments, and everything in between.

## Market Standing
- **Valuation/Market Cap**: Not disclosed (privately held)
- **Key Metric**: Annual Revenue of ~$9.0 million (latest estimate); total capital raised for clients exceeds **$2 billion** (including notable clients like Green Bay Packers, Miso Robotics, Monogram Orthopaedics).
- **Notable Investors/Partners**: CIBC Innovation Banking (led venture rounds in 2022 & 2023), The Canadian Securities Exchange (investor in 2022 round), and additional private equity investment (2024).
- **Growth Signals**: Headcount grew 37.9% year-over-year to 143 employees; operates in 8 countries; acquired Rally On Media (2025) and Ridge Growth Agency (2022); active job postings for roles in sales, client strategy, and creative production.

## Competitive Advantages
- **One-stop shop**: Integrates investor acquisition, securities management, compliance, and payments – eliminating the need for multiple vendors.
- **Proven track record**: Helped raise over $2 billion for hundreds of companies, including high-profile names.
- **Simplified user experience**: Capital raising is reduced to a single “Invest Now” button, drastically lowering friction for founders.
- **Regulatory expertise**: Handles complex SEC regulations (Reg A, CF, D) and provides built-in compliance capabilities.

## Strategic Focus
- **Current priorities**: Deepening marketing capabilities (acquisition of Rally On Media), expanding enterprise and partnership sales (Enterprise Account Manager, Director of Client Strategy roles), and growing the technology team to enhance platform features.
- **Direction**: Scaling the platform to serve larger, more complex raises while maintaining the self-serve eCommerce model; increasing international presence (offices in US, Canada, Colombia, Brazil, Nigeria).

## Why Work Here
- **Culture highlights**: The careers page describes an environment where “ideas flow freely, innovation is rewarded, and excellence is the standard.” The team is mission-driven, focused on making capital raising accessible.
- **Location & hybrid policy**: Offices in New York (HQ) and Toronto, with team members across the Americas. Remote/hybrid details not explicitly stated; likely hybrid given multiple office locations.
- **Engineering & team**: Tech stack includes Python, Django, React, Snowflake, dbt, and modern tools. Employees come from companies like Republic, StartEngine, and Strikepoint.
- **Note**: Employee rating on LinkedIn is 2.7/5.0 (61 reviews), with below-average scores in work-life balance (2.1) and culture (2.3) – job seekers may want to investigate further.

## Sources
1. [dealmaker.tech](https://www.dealmaker.tech/)
2. [dealmaker.tech/about-us](https://www.dealmaker.tech/about-us)
3. [linkedin.com/company/dealmakertech](https://www.linkedin.com/company/dealmakertech)
4. [theorg.com/org/dealmaker](https://theorg.com/org/dealmaker)
5. [jobs.ashbyhq.com/dealmaker](https://jobs.ashbyhq.com/dealmaker)

## Other roles at DealMaker

- [Copywriter](https://feeny.ai/job/copywriter-dealmaker-new-york-9c0t0vbhsx40) — New York, NY
- [Senior Data Analyst](https://feeny.ai/job/senior-data-analyst-dealmaker-medellin-pxjds7hz2x3x) — Medellín, Colombia
- [AI GTM Specialist](https://feeny.ai/job/ai-gtm-specialist-dealmaker-toronto-y8sy08hzhxym) — Toronto, Canada
- [Senior Marketing Strategist](https://feeny.ai/job/senior-marketing-strategist-dealmaker-new-york-h4bck3c19891) — New York, NY
- [Content Marketing Manager](https://feeny.ai/job/content-marketing-manager-dealmaker-toronto-mk9k66spagk4) — Toronto, Canada
- [Financial Controller](https://feeny.ai/job/financial-controller-dealmaker-toronto-5w2negaxw3wn) — Toronto, Canada
- [Paid Media Specialist](https://feeny.ai/job/paid-media-specialist-dealmaker-los-angeles-3pfewttqfrf6) — Los Angeles, CA
- [Creative Strategist](https://feeny.ai/job/creative-strategist-odyssey-united-states-06zg97pyvp2y) — United States
- [Creative Strategist](https://feeny.ai/job/creative-strategist-applovin-palo-alto-xgdjr5hh7ahk) — Palo Alto, CA
- [Creative Strategist](https://feeny.ai/job/creative-strategist-quantum-london-esksqfh85qzt) — London, United Kingdom