---
title: 'Creative Strategist at inBeat Agency'
canonical: 'https://feeny.ai/job/creative-strategist-inbeat-agency-nc-nbzwfq9p53x0'
type: 'job'
last_seen: '2026-10-17'
---

# Creative Strategist at inBeat Agency

- **Company:** inBeat Agency
- **Location:** , NC
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-10-02
- **Last confirmed live:** 2026-10-17
- **Apply:** https://jobs.ashbyhq.com/inbeat-agency/219e8e6c-a169-4743-b7dd-bfd591bca5a4

## Job description

## About the role

We’re a tight-knit team of creative and analytical thinkers, building performance-first creative systems and partnering with some of the world’s largest brands. We value great work with talented, innovative & driven people, making meaningful connections with like-minded creatives along the way! We’re looking for a Creative Strategist to own creative, data analysis and performance outcomes across client accounts, with a strong bias toward great writing, analytics, measurement, and continuous improvement.

## What You’ll Do

- Own creative strategy across multiple paid social accounts; from insight and hypothesis through execution and iteration.
- Run performance-led research; analyze ad platform data, creative performance signals, and competitor patterns to inform strategy.
- Develop and test high-converting creative concepts grounded in consumer insight, platform mechanics, and historical performance.
- Build clear creative hypotheses, testing frameworks, and messaging systems; not one-off ideas.
- Write and guide performance copy that is structured, intentional, and measurable.
- Partner closely with design, editing, and media buying to ensure creative is built for testing, scale, and learning.
- Translate quantitative performance data and qualitative feedback into concrete creative decisions and pivots.
- Mentor junior creatives; sharpening their strategic thinking, analytical instincts, and execution quality.
- Present creative strategy and performance rationale to clients with clarity, logic, and confidence.
- Stay current on platform changes, creative formats, and performance trends that materially impact results.

## What we’re looking for

- Exceptional writing ability, ideally in short-form, digital-first content.
- A performance mindset; you enjoy digging into data, spotting patterns, and turning insights into creative action.
- Deep understanding of consumer psychology, platform behavior, and how creative actually drives outcomes.
- Comfort forming hypotheses, reading results, and making fast, informed creative decisions.
- Genuine interest in mentoring others and raising the overall quality bar.
- Curiosity, initiative, and a genuine love for shaping ideas that make people stop and feel something.

Must haves

- Fluency in written and spoken English is required.
- Experience developing performance-driven creative for paid social or digital channels.
- Strong comfort interpreting performance data and using it to guide creative direction and iteration.
- Experience collaborating cross-functionally in fast-moving, data-creative-focused environments.

## Nice to have

- A portfolio or examples that showcase creative thinking, copy, or performance work; helpful but not required.
- Experience working closely with media buyers or growth teams.
- Familiarity with structured testing frameworks and creative systems.

## Why this role (benefits)

- Unlimited Time Off & Sick Days
- Flexible hours
- Fully remote (with the possibility to work from anywhere)
- Global pods (meet creatives from all around the world)
- High opportunity for growth!

## About inBeat Agency

## Company Overview
- **One-liner**: inBeat is a creative growth agency that blends performance creative, paid social, and creator marketing to launch campaigns that drive results for brands.
- **Entity Type**: Private (self-employed / bootstrapped; no disclosed funding rounds)
- **Headquarters**: Montreal, Canada (also offices in Quebec, Canada and New York, USA)
- **Founded**: 2018
- **Founders**: Daniel Cruz (Co-Founder & CCO) – other founders not publicly named

## Core Business
- **Primary industry/industries**: Advertising Services, Digital Marketing, Influencer Marketing, Performance Marketing
- **Target customers**: B2B – primarily mid-market to enterprise brands in mobile apps, consumer packaged goods, healthcare, and D2C. Notable clients include HelloFresh, Bumble, YouTube.
- **Mission or purpose statement**: “We grow brands through data-driven creative designed to perform & scale across channels.”

## Products & Services
- **Performance Creative**: High-volume production of static ads, motion, VSLs, and UGC designed to convert under real spend, iterated based on performance signals.
- **Influencer Marketing**: Full-program management covering sourcing, vetting, whitelisting, darkposting, and campaign execution from nano to macro creators.
- **UGC (User-Generated Content)**: Rapid, low-fi content production optimized for feeds and testing in paid and organic channels.
- **Paid Media**: Cross-channel media planning and management across social, CTV, search, and emerging channels; profitability modeling and performance planning.
- **Strategy & Research**: Qualitative research, market audits, CRO, influencer focus groups, and messaging testing.
- **Branding & Identity**: Performance-friendly brand strategy, identity design, and digital touchpoint optimization.
- **Growth Services**: CRO, funnel optimization, user acquisition, and organic search.

## Market Standing
- **Valuation**: Not disclosed (private, no reported funding)
- **Key Metric**: $20M+ in paid media managed; 300+ assets shipped per month; 86 employees (as of mid-2026)
- **Notable Investors/Partners**: None disclosed (self-funded). Partners include major platforms (TikTok, Meta, Google).
- **Growth Signals**:
  - Headcount growth of +38.7% YoY (from ~62 to 86 employees) with 25+ countries represented in the team.
  - Listed case studies show 300% increase in ROAS, 70% reduction in CPA, 33% growth in MoM profit margin.
  - Active hiring across multiple roles (Senior Account Manager, Head of Operations, Influencer Managers, Creative Strategists) as of early 2026.

## Competitive Advantages
- **Data-driven creative flywheel**: Every creative decision is backed by performance signals (stop rate, click rate, conversion) – not gut feel.
- **Full-funnel integration**: Strategy, creative, influencer, and media are managed under one roof, allowing seamless attribution and rapid iteration.
- **Speed and scale**: 300+ assets shipped per month with fast turnaround – built for testing and optimization.
- **Creator-first approach**: UGC and influencer marketing are core offerings, with deep expertise in sourcing and managing creator relationships across tiers.

## Strategic Focus
- **Scaling operations**: Hiring a Head of Operations to systematize processes and support global growth.
- **Expanding into new geographies**: Team spans 25 countries; actively hiring in Canada, LATAM, South Africa, and Europe.
- **Deepening measurement & attribution**: Building proprietary reporting layers to link media, CRO, search, and attribution data.
- **Maintaining performance culture**: Emphasis on hiring “nerds” who thrive on data and results; recent posts stress a culture of accountability and continuous improvement.

## Why Work Here
- **Culture**: Rated 4.2/5.0 on employer review sites, with strong scores for work-life balance (4.1) and culture (4.1). Described as a “small, close-knit team of creatives.”
- **Remote/Hybrid**: Fully remote with team distributed across 25+ countries. Flexible working environment.
- **Notable perks**: Autonomy in roles (e.g., “full ownership from day one”), opportunities to work with major consumer brands, rapid career growth in a scaling agency.
- **Engineering/creative culture**: Emphasis on data-driven decision making; tools include Figma, Klaviyo, Google Analytics, HubSpot, and a wide modern tech stack. Strong investment in continuous learning and iteration.

## Sources
1. [inbeat.agency](https://inbeat.agency/)
2. [inbeat.agency/services](https://inbeat.agency/services)
3. [LinkedIn – inBeat Agency](https://mx.linkedin.com/company/inbeat-agency)
4. [Datanyze – inBeat Agency Profile](https://www.datanyze.com/companies/inbeat-agency/547184615)
5. [Jobs.ashbyhq.com – inBeat Agency Careers](https://jobs.ashbyhq.com/inbeat-agency)
6. [LinkedIn – Employee Data & Reviews (via Datanyze)](https://www.datanyze.com/companies/inbeat-agency/547184615)

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