--- title: 'Creator Programme Manager UKI at SharkNinja' canonical: 'https://feeny.ai/job/creator-programme-manager-uki-sharkninja-london-evm9cegpa4q2' type: 'job' last_seen: '2026-10-13' --- # Creator Programme Manager UKI at SharkNinja - **Company:** SharkNinja - **Location:** London, United Kingdom - **Posted:** 2026-07-03 - **Last confirmed live:** 2026-10-13 - **Apply:** https://job-boards.greenhouse.io/sharkninjaoperatingllc/jobs/4693992006 ## Job description ## About Us SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world. AI at SharkNinja At SharkNinja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in. ## About the role SharkNinja is looking for a Manager, Creator Programs to own the strategy and infrastructure behind our mid-tier and micro creator ecosystem. This is not an influencer campaign role — it is a program leadership role focused on designing scalable systems, building and leading a high-volume creator roster, and turning UGC into a repeatable, high-performing content engine across our brand portfolio. You will sit at the intersection of social, influencer, and creator commerce — setting the direction and operational standards for a program that runs and evolves at global scale. This role launches without direct reports but is scoped at the manager level — team growth is anticipated as the program matures. What you’ll own - Creator roster and pipeline: Own the strategy and growth of our mid-tier and micro creator portfolio across TikTok, Instagram, and YouTube. Define pipeline standards — including sourcing criteria, vetting frameworks, and onboarding protocols — and ensure the roster is always-on, organized by category, platform, and content type. - Program operations: Lead end-to-end program operations across the full creator lifecycle — briefing, contracting, content review, approvals, payment coordination, and off-boarding. Establish governance frameworks and accountability structures that keep multiple programs running on track with minimal escalation. - UGC infrastructure: Own the systems and infrastructure strategy that enables the program to operate at scale. Define and evolve the toolset, process architecture, and documentation standards — including creator databases, brief templates, onboarding flows, content libraries, and performance tracking frameworks — that the broader organization relies on. - Content quality and compliance: Set and own the content quality and compliance standards for the program. Establish review frameworks, feedback protocols, and brand guardrails that ensure creator output consistently meets SharkNinja’s standards across platforms and legal requirements. - Performance reporting: Own program performance reporting and the optimization roadmap. Define the KPI framework (engagement, content volume, CTR, CVR where applicable), lead regular performance reviews, and translate insights into actionable recommendations that shape program direction. - Cross-functional coordination: Lead cross-functional alignment across Influencer, Creator Commerce, Paid Media, and Social teams — ensuring creator output is integrated into broader campaign priorities and channel strategies. Own the boosting and whitelisting workflows and serve as the program’s primary point of contact across these functions. ## What you bring - 5–7 years in influencer marketing, creator management, or social operations — including demonstrated experience leading or building programs at scale, ideally at a consumer brand or agency within the UK & Ireland market. - Hands-on experience with creator platforms (CreatorIQ, Later/Mavrck, Mavely, or similar). - Strong systems thinker — you build process where there isn’t one and improve it where there is. - Excellent communicator and cross-functional influencer — equally effective with creators, agency partners, and senior internal stakeholders. - Highly organized; comfortable managing multiple programs and deadlines simultaneously. - Familiarity with TikTok Shop, affiliate-adjacent creator models, and UGC content for paid amplification is a strong plus. - Strong understanding of the UK & Ireland social and creator landscape, including key regional platforms, agencies, and talent networks. Our Culture At SharkNinja, we don’t just raise the bar—we push past it every single day.  Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home. ## What We Offer We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. Together, we won’t just launch products—we’ll disrupt entire markets. At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA. Learn more about us: https://sharkninja.com/dei[Life At SharkNinja](https://www.instagram.com/sharkninja/) [Outrageously Extraordinary](https://www.youtube.com/playlist?list=PLmRfBxyGu_mKl9SF12lM1NAIx-z07uLNQ) SharkNinja Candidate Privacy Notice - For candidates based in all regions, please refer to this [Candidate Privacy Notice](https://www.sharkninja.com/candidate-privacy-notice.html). - For candidates based in China, please refer to this [Candidate Privacy Notice](https://www.sharkninja.com/legal/candidate-privacy-notice-china.html). - For candidates based in Vietnam, please refer to this [Candidate Privacy Notice](https://www.sharkninja.com/legal/candidate-privacy-notice-vietnam.html). We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at accommodations@sharkninja.com ## About SharkNinja ## Company Overview - **One-liner**: SharkNinja is a global product design and technology company that designs, develops, and markets innovative small household appliances under the Shark and Ninja brands. - **Entity Type**: Public (NYSE: SN) - **Headquarters**: Needham, Massachusetts, USA - **Founded**: 2008 (as a merger of Shark and Ninja brands; founding roots go back decades) - **Founders**: Mark Rosenzweig ## Core Business - **Primary industries**: Small household appliances (floor care, kitchen, food preparation, beauty, home environment) - **Target customers**: B2C consumers across all income brackets; sold through major retailers (online and offline) and distributors globally - **Mission statement**: “To positively impact people’s lives every day in every home in our global markets.” ## Products & Services - **Shark**: Floorcare products (vacuums, mops, steam cleaners) – #1 floorcare brand in the US by dollar sales. - **Ninja**: Small kitchen appliances (blenders, food processors, cookers, beverage systems) – best-selling small kitchen appliance brand in the US. - **Beauty & Home Environment**: Hair care, air purifiers, and other lifestyle appliances (growing category). - **Product type**: Hardware (consumer electronics/appliances) with integrated software and app connectivity in select products. ## Market Standing - **Valuation/Market Cap**: Not publicly stated in provided sources; as of 2025 annual report, net sales were $6.4 billion. - **Key Metric**: Annual Revenue (2025) – $6.4 billion net sales, up ~16% year-over-year. Adjusted EBITDA $1.14 billion (19% growth). Adjusted EPS $5.28 (up 21%). - **Notable Investors/Partners**: Publicly traded; major institutional investors. Key retail partners include Walmart, Target, Amazon, Costco, and international distributors. - **Growth Signals**: 21% headcount growth since 2008 (now 4,000+ associates). Expanded into 38 product subcategories. International net sales grew 20.8% in 2025. Strong market share gains across categories. ## Competitive Advantages - **Continuous disruptive innovation**: Rapid product iteration and refinement based on “always-on” consumer insights and reviews, allowing SharkNinja to solve problems competitors overlook. - **Scaled engineering powerhouse**: Global cross-functional engineering and product development team that can quickly bring new products to market. - **Brand trust and market leadership**: Shark is #1 in US floorcare; Ninja is best-selling small kitchen appliance brand. Products have broad appeal across price points, taking share from both higher- and lower-priced competitors. - **Extensive IP portfolio**: Proprietary technologies and intellectual property that differentiate products and extend product life cycles. ## Strategic Focus - **Category expansion**: Entering new product categories (beauty, home environment) and subcategories within existing lines. - **International growth**: Expanding presence in EMEA, Asia, and other global markets (international sales growing faster than domestic). - **AI and digital transformation**: “Jailbreak” company-wide AI initiative, including AI hackathons and an AI-native early talent program (SharkByte) with a $1M AI Awards prize. - **Sustainability**: Designing energy-efficient products, reducing carbon footprint across the value chain. ## Why Work Here - **Culture**: Described as “outrageously extraordinary” – encourages fearless thinking, cross-functional collaboration, and rapid experimentation. Emphasis on innovation and impact. - **Growth opportunities**: High-impact programs like “Breakthrough Intensive Thinking”, “Built-to-Lead” sessions with executive leadership, and workshops with external voices. - **AI immersion**: Every employee gets hands-on with AI through Jailbreak initiatives; interns/co-ops in SharkByte program work on real projects with a shot at the $1M AI Awards. - **Diversity & inclusion**: 14 Employee Resource Groups (ERGs) with executive sponsors, over 500 members worldwide. - **Community & planet**: Nearly $3.7M donated to nonprofits since 2020; paid volunteer day; matching gifts up to $500/year. Sustainability commitments. - **Work model**: Not explicitly stated as fully remote; likely hybrid/office-based given headquarters and global offices. Roles span product, engineering, marketing, sales, digital technology, customer excellence, and corporate functions. - **Locations**: Needham, MA (HQ); offices across America, Europe, and Asia (including UK, China). ## Sources 1. [sharkninja.com](https://www.sharkninja.com/about-us/our-company.html) 2. [careers.sharkninja.com](https://careers.sharkninja.com/) 3. [sec.gov - 2025 Annual Report](https://www.sec.gov/Archives/edgar/data/1957132/000195713226000025/sn-2025arsfinal.pdf) 4. [linkedin.com](https://www.linkedin.com/company/sharkninja) ## Other roles at SharkNinja - [Supply Planning Associate](https://feeny.ai/job/supply-planning-associate-sharkninja-leeds-45prh1sz9xqb) — Leeds, United Kingdom - [Senior Product Integrity Engineer](https://feeny.ai/job/senior-product-integrity-engineer-sharkninja-london-0csfp4kc9stv) — London, United Kingdom - [Senior Analyst, Global Purchasing](https://feeny.ai/job/senior-analyst-global-purchasing-sharkninja-needham-ma-0v998myvpajk) — Needham MA, United States - [National Account Manager - UKI](https://feeny.ai/job/national-account-manager-uki-sharkninja-london-7cvmmnxv7d3w) — London, United Kingdom - [Executive Assistant](https://feeny.ai/job/executive-assistant-sharkninja-paris-bqzpvz3h4kfz) — Paris, France - [National Account Manager - Distribution UKI](https://feeny.ai/job/national-account-manager-distribution-uki-sharkninja-london-2sja4zmpr6ws) — London, United Kingdom - [Summer 2027: Mechanical Engineering Intern, Shark (May to August)](https://feeny.ai/job/summer-2027-mechanical-engineering-intern-shark-may-to-august-sharkninja-wrne0d6xrafp) — Needham MA, United States - [Spring 2027: Mechanical Engineering Co-op, Shark (January to June)](https://feeny.ai/job/spring-2027-mechanical-engineering-co-op-shark-january-to-june-sharkninja-b33wxg0k1b7s) — Needham MA, United States - [Spring 2027: Electrical Engineering Co-op, Shark (January to June)](https://feeny.ai/job/spring-2027-electrical-engineering-co-op-shark-january-to-june-sharkninja-dtm0kgs4h6xe) — Needham MA, United States - [Director, Firmware Architecture & Delivery](https://feeny.ai/job/director-firmware-architecture-delivery-sharkninja-needham-ma-y5rzk63kxhna) — Needham MA, United States