--- title: 'Customer Growth Lead at Immutable' canonical: 'https://feeny.ai/job/customer-growth-lead-immutable-americas-5hpbb8s6ck0v' type: 'job' last_seen: '2026-09-10' --- # Customer Growth Lead at Immutable - **Company:** Immutable - **Location:** Americas - **Employment:** full-time - **Work type:** remote - **Posted:** 2026-08-05 - **Last confirmed live:** 2026-09-10 - **Apply:** https://jobs.lever.co/immutable/46e44c79-90cb-4ce1-b8f8-0b7707c69f12 ## Job description ## About Us ๐Ÿš€ Immutable is the worldโ€™s fastest-growing game platform, built to power the next generation of games. We aim to drive the next evolution of gaming, combining performance, digital ownership and cutting-edge technology to help games grow and succeed. At the intersection of AI-driven analytics, high-performance growth tools, and seamless digital ownership, our technology helps studios attract, engage, and scale player communities. Founded in 2018, Immutable is one of Australiaโ€™s fastest companies to reach unicorn status, raising more than AUD $400M+ with a valuation of AUD $3.5B. Today, more than 700 games are building on Immutable, and industry leaders like Ubisoft have chosen us as their partner for the future of gaming. Over 6 million players use Immutable Passport, our unified identity enabling frictionless cross-game experiences, and our Immutable Audience platform has become the fastest-growing SaaS product line in our history. We're scaling rapidly, backed by a global team of creators, engineers, and gamers united by one mission: to build the most valuable growth layer in gaming and redefine how games launch, scale, and succeed. ๐Ÿš€ ## About The Role ๐Ÿค” Immutable is on a mission to help more games launch, grow and monetise successfully, and our Customer Growth team is central to that. We have built a modern martech stack for game studios, and now we need genuine, hands-on growth expertise to run it. We are looking for a Customer Growth Lead to own performance marketing end-to-end for a portfolio of game studios, running paid campaigns, setting up and optimising ad networks, and building the lifecycle programs that keep players coming back. This is a high-ownership, high-autonomy role with a direct line to leadership. You will operate independently in your region, shape how studios grow on Immutable, and help build a growth engine that scales across the business. Gaming experience is ideal, but if you have run real growth in adtech, e-commerce or retail, your craft will transfer. We are hiring an operator who does the work, not an advisor. You'll Be Empowered To ๐ŸŽฎ - Plan, launch and optimise paid acquisition campaigns for game studios. - Set up and tune ad networks and user acquisition channels end-to-end. - Design and run launch growth plans for studio partners. - Own email, CRM and lifecycle programs that retain and re-engage players. - Onboard studios onto Immutable's Audience growth products. - Own a budget, track performance, and reallocate spend based on data. - Build repeatable growth playbooks that scale across multiple studios. We'd Love You To Bring ๐Ÿค - Hands-on performance and paid marketing experience: you have personally run and optimised campaigns and owned the numbers. - Practical experience setting up and optimising ad networks or user acquisition. - End-to-end growth craft across paid, lifecycle, email and launch. - Comfort owning a budget and making data-led allocation and optimisation calls. - Lifecycle and retention marketing experience across email and CRM. - Fluency with martech tooling and onboarding customers onto growth products. - High autonomy and ownership: you run your patch and drive your own outcomes. - Strong communication and influence: you can build trust and represent Immutable credibly. - Comfort using AI daily to move faster on copy, creative, reporting and optimisation. Bonus Points For โœ… - Gaming industry or games UA background. - Experience across adtech, e-commerce or retail growth at pace. We are proud of the benefits that we offer for all of our employees globally. Here is a snapshot ๐Ÿ˜Š Attracting the best global talent ๐Ÿ’ธ We commit to paying globally competitive base salaries and contributions to a long-term fund ๐Ÿ“Š Sharing our products' success through Employee Stock Options ESOP ๐ŸŒŸ Our flexible working model blends the best of both worlds: Sydney-based employees enjoy hybrid 3 days a week in our vibrant head office, while remote team members can work from home or utilise access to global office hubs via a WeWork All-Access pass ๐Ÿฅ˜ Lunch is ordered fresh every day in our friendly office in Sydney CBD ๐ŸŽ‰ Quarterly End of Cycle Celebration Awards and Dinner ๐Ÿ’ป USD $500 WFH allowance to set up your home office โ˜Ž๏ธ USD $600 per annum to put toward your internet and phone usage. ๐Ÿฅณ USD $75 per quarter for remote employees to celebrate with local team members โ›‘๏ธ We also support our US Employees with Medical and 401K Insurance ๐Ÿš˜ Our Australian Employees can avail of Novated Leasing, save money by paying for your car using pre & post-tax dollars Levelling up your growth ๐ŸŒฑ We offer up to USD $1,350 per annum for any classes, courses or events to support your growth and development ๐Ÿ“š Enjoy access to free online courses via Udemy Helping you thrive ๐Ÿ’†๐Ÿฝโ€โ™€๏ธ Enjoy USD $800 per year to put toward your health and wellbeing ๐Ÿค— Get 24/7 access to unlimited counselling for you and your family when you need it through our EAP Service ๐ŸŽ Monthly subsidy and discounted rate with ClassPass, including a 1-year free membership to Breethe Leave when you need it the most: ๐Ÿ‘จโ€๐Ÿ‘งโ€๐Ÿ‘ฆ New parents receive 12 weeks of paid leave in our gender-neutral offer. The birthing parent also gets an additional 6 weeks of leave for rest and recovery leading up to and after birth. We also offer Miscarriage Leave and extra leave for IVF treatments ๐ŸŒŸ Enjoy 2 additional paid annual leave days at the end of the year ๐ŸŽ‚ Birthday you get a paid day off Additional Information: Immutable is committed to building and fostering an inclusive, diverse workplace. We believe in incorporating everyone's perspectives and experiences as this has been a significant driver of our success so far. We are a 2026 Circle Back Initiative Employer. This means a human reviews every application and we commit to responding to every applicant. *A note to recruitment agencies: Our internal team has this role covered, so there is no need to reach out - We don't accept unsolicited agency resumes and are not responsible for any fees related to unsolicited resumes. Thank you! Join us in shaping the future of gaming! ## About Immutable ## Company Overview - **One-liner**: Immutable is a blockchain gaming company building Layer-2 scaling infrastructure on Ethereum to bring digital ownership to every player and empower developers to create and grow blockchain games. - **Entity Type**: Private (funded; Series C, 2022) - **Headquarters**: Sydney, New South Wales, Australia (with offices in Mountain View, CA, US) - **Founded**: 2018 (originally as Fuel Games) - **Founders**: Robbie Ferguson, James Ferguson, Alex Connolly ## Core Business - **Primary industries**: Blockchain gaming infrastructure, Web3 gaming, NFTs, Layer-2 scaling solutions - **Target customers**: B2B (game developers and studios building blockchain games), B2C (gamers using their wallet and marketplace products) - **Mission or purpose statement**: "To bring digital ownership to every player and empower developers to build great games that scale" โ€” advancing the next generation of games by combining performance, digital ownership, and cutting-edge technology. ## Products & Services - **Immutable zkEVM**: A zero-knowledge rollup Layer-2 network on Ethereum optimized for blockchain gaming, launched in phases starting Q1 2024. Enables developers to integrate smart contracts directly into games with zero-gas experiences. Over 300,000 daily active addresses recorded. - **Immutable X**: The first Ethereum Layer-2 protocol optimized for NFTs and blockchain gaming, built in partnership with StarkWare. Processes ~254,000 transactions per day with zero gas fees; launched April 2021. - **Immutable Passport**: A global gaming wallet with over 6 million users, designed to streamline onboarding and player identity across games. - **Immutable Checkout & Orderbook**: Full-stack commerce infrastructure for game developers to handle in-game transactions, NFT marketplaces, and player engagement. - **Immutable Play Platform**: A platform for discovering and engaging with games; includes the Immutable Audience Builder to support game studios in launching and growing. - **Gods Unchained**: A free-to-play trading card game built on Ethereum โ€” one of the company's flagship titles. - **Guild of Guardians**: A mobile RPG game featuring player-owned assets. ## Market Standing - **Valuation/Market Cap**: Not disclosed; total funding raised exceeds **$314 million** across multiple rounds. - **Key Metric**: Total Funding โ€” Series C of USD 200M (March 2022, 14 investors), Series B of AUD 82M (September 2021), Series A of USD 15M (September 2019), Seed of USD 2.4M (July 2018). Latest strategic round (undisclosed amount) led by Framework Ventures. - **Notable Investors/Partners**: Framework Ventures (latest strategic round lead), StarkWare (technology partner), plus 14 investors in Series C and 10 in Series B. Key talent hires from Google, Atlassian, Riot Games, AWS, and Electronic Arts. - **Growth Signals**: - Over **320 games in development** and **25 live titles** on Immutable platforms. - Immutable zkEVM added **75+ games in Q1 2024** alone; Hunters On-Chain averaged 110,000+ daily unique wallets. - Immutable Passport surpassed **6 million users**. - Workforce distributed across **24 countries** with a Sydney HQ; 141 employees (51โ€“200 range) with +0.5% monthly headcount growth. - Employer rating of **4.1/5.0** from 174 reviews, with Compensation rated 4.5/5.0. ## Competitive Advantages - **First-mover in ZK-rollups for gaming**: Immutable X was the first Ethereum L2 optimized for NFTs and gaming; the team's early experience with Ethereum's scalability limits (via Gods Unchained) shaped deep technical expertise. - **Full-stack product suite**: Unlike pure infrastructure providers, Immutable covers wallet (Passport), checkout, orderbook, discovery (Play), and audience-building tools โ€” a one-stop stack for game developers. - **Zero-gas user experience**: Both Immutable X and zkEVM offer gasless transactions, removing the biggest UX barrier for mainstream gamers. - **Ecosystem density**: 300,000+ daily active addresses on zkEVM and strong network effects from a growing library of live and in-development games. - **Strategic partnership with StarkWare**: Deep technical alignment with one of the leading ZK-proof technology providers. ## Strategic Focus - **Scaling Immutable zkEVM**: Continuing phased mainnet rollout and onboarding new game studios to the zkEVM ecosystem. - **Growing the Immutable Play platform**: Expanding player discovery, engagement tools, and audience-building capabilities for game studios. - **Driving mainstream adoption**: Using Passport's 6M+ user base to lower onboarding friction and bring traditional gamers into Web3. - **Geographic expansion**: Building out Americas (Mountain View office, Head of Americas role) and EMEA presence alongside the Sydney HQ. ## Why Work Here - **Culture**: Employees consistently cite "incredible talent density" as the #1 reason they love working at Immutable; the company deliberately protects a high hiring bar. - **Hybrid work**: Sydney office operates on a hybrid model โ€” come in any 3 days a week for free daily lunches, in-person collaboration, and team energy. Remote roles available across AMER and EU regions. - **Compensation**: Salaries "at the top of market" plus meaningful employee stock options, so team members share in the upside. - **Perks**: US$500 home office setup allowance, US$600/year toward internet and phone, and a thorough but efficient interview process (most candidates go from intro to offer in 2โ€“3 weeks). - **Diversity & Inclusion**: Committed to building an inclusive workplace; explicitly encourages applicants who don't meet every job requirement to apply anyway. - **Work-life balance**: Rated 3.9/5.0 in reviews โ€” solid but slightly lower than compensation (4.5) and culture (4.1) scores. - **Recent departures** in BD and strategy roles (2026) suggest some team turnover, but active hiring continues across engineering, product, design, sales, GTM, growth, and operations. ## Sources 1. [immutable.com/careers](https://www.immutable.com/careers) 2. [jobs.lever.co/immutable](https://jobs.lever.co/immutable) 3. [immutable.com/about-us](https://www.immutable.com/about-us) 4. [linkedin.com/company/immutable-1](https://linkedin.com/company/immutable-1) 5. [messari.io/report/understanding-immutable-a-comprehensive-overview](https://messari.io/report/understanding-immutable-a-comprehensive-overview) ## Other roles at Immutable - [Chief of Staff, CCO](https://feeny.ai/job/chief-of-staff-cco-immutable-sydney-vyagpm29xchw) โ€” Sydney, Australia - [Expression of Interest](https://feeny.ai/job/expression-of-interest-immutable-australia-9tf00t1b8mt6) โ€” Australia - [Lead Data Engineer](https://feeny.ai/job/lead-data-engineer-immutable-sydney-q3rxw7c2tfmq) โ€” Sydney, Australia - [Customer Growth Lead](https://feeny.ai/job/customer-growth-lead-immutable-europe-kkt2t27a3s7h) โ€” Europe - [Senior Platform Engineer](https://feeny.ai/job/senior-platform-engineer-immutable-sydney-msrrwpwtqysn) โ€” Sydney, Australia - [Head of Legal (Product, Regulatory, Privacy)](https://feeny.ai/job/head-of-legal-product-regulatory-privacy-immutable-sydney-xsb42akqk9qy) โ€” Sydney, Australia