--- title: 'Customer Marketing Manager at ZipRecruiter' canonical: 'https://feeny.ai/job/customer-marketing-manager-ziprecruiter-santa-monica-97mv3z2dfd8r' type: 'job' last_seen: '2026-09-11' --- # Customer Marketing Manager at ZipRecruiter - **Company:** ZipRecruiter - **Location:** Santa Monica, CA - **Work type:** remote - **Posted:** 2026-07-31 - **Last confirmed live:** 2026-09-11 - **Apply:** https://job-boards.greenhouse.io/ziprecruiter/jobs/8099571 ## Job description We offer a hybrid work environment. Most US-based positions can also be performed remotely (any exceptions will be noted in the Minimum Qualifications below.) Our Mission: To actively connect people to their next great opportunity. Who We Are: ZipRecruiter is a leading online employment marketplace. Powered by AI-driven smart matching technology, the company actively connects millions of all-sized businesses and job seekers through innovative mobile, web, and email services, as well as through partnerships with the best job boards on the web. ZipRecruiter has the #1 rated job search app on iOS & Android. Summary: ZipRecruiter is seeking a strategic, revenue-focused Customer Marketing Manager to help accelerate enterprise growth by transforming customer relationships into measurable business outcomes. This role sits at the intersection of Marketing, Sales, Customer Success, Product, Brand, and Communications, leading programs that deepen executive relationships, strengthen customer advocacy, expand strategic accounts, improve retention, and influence pipeline. Success in this role is measured not by the number of campaigns or events delivered, but by the business impact those programs create. The ideal candidate is equal parts strategist, storyteller, relationship builder, and operator—someone who can influence cross-functional teams, build scalable customer programs, and create compelling experiences that help sales teams win. Key Focuses: - Drive Enterprise Customer Growth - Develop and execute customer marketing strategies that support enterprise revenue goals, increase customer engagement, and accelerate account expansion. - Partner closely with Sales and Account Management to identify strategic opportunities across the customer lifecycle and build scalable engagement programs that strengthen executive relationships and uncover new revenue opportunities. - Measure success through business outcomes including pipeline influence, customer retention, account growth, customer engagement, and advocacy. - Lead Customer Advocacy & Storytelling - Build a world-class customer advocacy program that elevates customer voices and showcases measurable business impact. - Partner with Sales, Customer Success, Brand, PR, and Product Marketing to develop written case studies, video testimonials, executive thought leadership, customer spotlights, and sales enablement content that differentiates ZipRecruiter in competitive opportunities. - Own the strategy and execution of the Talent All-Stars podcast, using customer conversations to strengthen relationships, generate thought leadership, and amplify customer success stories across marketing and sales channels. - Identify opportunities to transform customer insights into scalable content that supports demand generation, account-based marketing, executive conversations, and customer expansion. - Create Executive Experiences That Drive Revenue - Design and execute executive engagement programs that strengthen customer relationships and create opportunities for growth. - Lead customer summits, executive roundtables, regional events, virtual experiences, and strategic customer activations from strategy through execution. - Partner with Sales leadership to align attendee strategy, executive participation, messaging, and follow-up plans that maximize business impact before, during, and after every engagement. - Develop repeatable playbooks and best practices that enable scalable, high-impact customer experiences. - Build Strategic Customer Communities - Launch and lead ZipRecruiter's Customer Advisory Board to deepen executive partnerships and gather strategic customer insights. - Recruit and engage executive members, facilitate productive discussions, and establish ongoing feedback loops that inform product strategy, customer experience, and go-to-market priorities. - Leverage advisory relationships to strengthen advocacy, improve retention, and identify future expansion opportunities. Minimum Qualifications: - Ability to travel up to 45%, including short-notice travel and overnight or multi-night trips as business needs require. - 5+ years of experience in Customer Marketing, Enterprise Marketing, Account-Based Marketing, Sales Enablement, or a related B2B marketing role. - Demonstrated success building programs that influence pipeline, drive customer retention, support account expansion, or increase customer advocacy. - Strong understanding of enterprise sales cycles and how marketing can accelerate customer growth across the lifecycle. - Experience leading executive engagement programs, customer events, advisory boards, or customer advocacy initiatives. - Exceptional storytelling skills with the ability to translate customer outcomes into compelling narratives that support sales and marketing. - Proven ability to lead complex cross-functional initiatives and influence stakeholders across Sales, Product, Customer Success, Brand, and Executive Leadership. - Strong analytical mindset with experience measuring marketing performance against business outcomes. - Experience with Salesforce, marketing automation platforms, and sales enablement tools. - Experience in HR technology, recruiting, SaaS, or enterprise software is a plus. - Bachelor's degree or equivalent experience. As part of our team you’ll enjoy: - Competitive salary - Comprehensive health and wellness benefits - Flexible vacation and paid time off - Employer-matched 401(k) - Opportunities for professional growth and career development #LI-Remote The US base salary range for this full-time position is $122,500-$162,500. Our salary ranges are determined by role, level, and location, and the range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location, role-related knowledge and skills, depth of experience, relevant education or training, and additional role-related considerations. Depending on the position offered, equity, bonuses, commission, or other forms of compensation may also be provided as part of a total compensation package, in addition to a full range of medical, financial, and other benefits. ZipRecruiter is proud to be an equal opportunity employer and provides equal employment opportunities (EEO) to all employees and applicants without regard to race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity or genetics. Privacy Notice: For information about ZipRecruiter's collection and processing of job applicant personal data for this job, please see our Privacy Notice at: https://www.ziprecruiter.com/careers/job-applicant-privacy-notice ## About ZipRecruiter ## Company Overview - **One-liner**: ZipRecruiter operates a leading AI-powered online employment marketplace that actively connects job seekers with employers. - **Entity Type**: Public (NYSE: ZIP) - **Headquarters**: Santa Monica, California, USA (with additional offices in Phoenix, Arizona; London, UK; Tel Aviv, Israel) - **Founded**: 2010 - **Founders**: Ian Siegel, Joe Edmonds, Ward Poulos, Adam Tichauer ## Core Business - **Primary industry**: Online employment marketplace / human resources technology - **Target customers**: B2B (employers of all sizes, from SMBs to enterprises) and B2C (job seekers) - **Mission or purpose statement**: “To actively connect people to their next great opportunity.” ## Products & Services - **ZipRecruiter Marketplace**: An AI-powered two-sided platform where employers post jobs and receive matched candidate recommendations, and job seekers find relevant roles and get real-time application status updates. (SaaS / Marketplace) - **Phil (AI Career Advisor)**: An AI-driven assistant that personalizes the job seeker experience by recommending opportunities and providing guidance. (AI / Software) - **Employer Tools**: Suite of hiring solutions including job distribution, candidate screening, and analytics dashboards. (SaaS) ## Market Standing - **Valuation/Market Cap**: Not publicly available in the provided sources (refer to public stock listings for current market cap). - **Key Metric**: Annual revenue reported in SEC filings (10‑K for fiscal year ended December 31, 2025 is available); the company employed over 800 people as of that date. - **Notable Investors/Partners**: The company is publicly traded; notable early investors include institutional venture capital firms (specific names not provided in search results). - **Growth Signals**: - Over 4.9 million businesses have used ZipRecruiter for hiring, and 172 million+ job seekers have used the platform. - #1 rated hiring site in the U.S. and #1 rated job search app on iOS and Android. - Recognized by Comparably, Newsweek (“Most Loved Workplaces” 2023), and Great Place to Work (2025). - Maintains a remote/hybrid workforce and offices in multiple locations. ## Competitive Advantages - **AI‑powered matching technology**: Advanced deep‑learning NLP trained on billions of interactions continuously improves the relevance of job recommendations for both sides of the marketplace. - **Network effects**: A large, active user base creates a virtuous cycle that attracts more employers and job seekers. - **Brand recognition**: Consistently ranked as the #1 job site in the U.S., with high trust among job seekers and employers. ## Strategic Focus - Continued investment in AI and machine learning to enhance matching accuracy and user experience. - Scaling the marketplace by attracting more employers and job seekers, particularly in enterprise and staffing segments. - Expanding remote‑work capabilities and maintaining a flexible, hybrid workforce to attract top talent. ## Why Work Here - **Culture & Values**: The company emphasizes “fearless builders,” “excellence without egos,” inclusion, and belonging. Employee‑led groups and a safe environment for risk‑taking are core. - **Work Flexibility**: Remote‑friendly for many roles; collaboration weeks are held several times a year to bring teams together in person. Offices are open in Santa Monica, Phoenix, and London. - **Compensation & Perks**: Competitive compensation packages, health benefits, financial wellness resources, ample time off, and a stocked kitchen at offices. - **Recognition**: Named a “Great Place to Work” (2025) and “Most Loved Workplace” (Newsweek 2023). Over half of leadership positions are filled internally, reflecting a commitment to career development. - **Engineering Culture**: Focus on big data, machine learning, full‑stack development, and site reliability; many remote and on‑site engineering roles open (Senior Software Engineer, ML, Big Data, etc.). ## Sources 1. [sec.gov – ZipRecruiter 10‑K Filing (FY2025)](https://www.sec.gov/Archives/edgar/data/1617553/000161755326000025/ziprecruiterinc_20260225x.pdf) 2. [ziprecruiter.com – About Us](https://www.ziprecruiter.com/about) 3. [ziprecruiter.com – Careers](https://www.ziprecruiter.com/careers) 4. [greenhouse.io – ZipRecruiter Job Board](http://job-boards.greenhouse.io/ziprecruiter) 5. [linkedin.com – ZipRecruiter Company Page](https://www.linkedin.com/company/ziprecruiter) ## Other roles at ZipRecruiter - [Sr. Manager, Decision Science](https://feeny.ai/job/sr-manager-decision-science-ziprecruiter-santa-monica-h45vqrzrwsmf) — Santa Monica, CA - [Sales Compensation Manager](https://feeny.ai/job/sales-compensation-manager-ziprecruiter-new-york-fq1gm2k4qy70) — New York, NY - [Sr. Product Manager, SMB](https://feeny.ai/job/sr-product-manager-smb-ziprecruiter-santa-monica-p39jjp39dvjg) — Santa Monica, CA - [Lead Product Manager, Employer Acquisition](https://feeny.ai/job/lead-product-manager-employer-acquisition-ziprecruiter-santa-monica-x25v40wyw826) — Santa Monica, CA - [Staff Machine Learning Engineer, Recommendations](https://feeny.ai/job/staff-machine-learning-engineer-recommendations-ziprecruiter-santa-monica-mm4b5342grnv) — Santa Monica, CA - [Lead Executive Administrative Partner](https://feeny.ai/job/lead-executive-administrative-partner-ziprecruiter-santa-monica-h2w86bs8xegm) — Santa Monica, CA - [Inside Sales - MidMarket Account Manager](https://feeny.ai/job/inside-sales-midmarket-account-manager-ziprecruiter-phoenix-php7ypx4016s) — Phoenix, AZ - [Trust & Safety Associate](https://feeny.ai/job/trust-safety-associate-ziprecruiter-phoenix-gn95tgb9c4aw) — Phoenix, AZ - [Engineering Manager, Big Data](https://feeny.ai/job/engineering-manager-big-data-ziprecruiter-remote-4t25mfhk7g09) - [Engineering Manager, Machine Learning](https://feeny.ai/job/engineering-manager-machine-learning-ziprecruiter-remote-pvcne9wd2w73)