--- title: 'Data Scientist, B2B Demand Generation, Growth & Measurement at OpenAI' canonical: 'https://feeny.ai/job/data-scientist-b2b-demand-generation-growth-measurement-openai-san-francisco-13q698qyjhfj' type: 'job' last_seen: '2026-11-05' --- # Data Scientist, B2B Demand Generation, Growth & Measurement at OpenAI - **Company:** [OpenAI](https://feeny.ai/companies/openai) - **Location:** San Francisco, CA - **Compensation:** $293k–$385k - **Employment:** full-time - **Work type:** hybrid - **Posted:** 2026-08-06 - **Last confirmed live:** 2026-11-05 - **Apply:** https://jobs.ashbyhq.com/openai/7f299784-2c75-4d73-99e5-1e5043ec7b48/application **Skills:** SQL, Python, Experimentation, Causal inference, Applied statistics, Data analysis, Large language models, AI-assisted operations platforms, Operational automation, Decision systems, Routing, Prioritization, Optimization > The Data Scientist will support the Marketing Innovation pod by building internal tools and agentic systems that deliver high-touch marketing experiences for SMB customers. This role involves defining success metrics, designing measurement frameworks, and partnering with product and engineering teams to drive measur... ## Job description Job Description: Data Scientist, B2B Demand Generation, Growth & Measurement ## About the Role We are hiring a Data Scientist to lead measurement, experimentation, and decision science for B2B marketing demand generation. You will help us understand which marketing investments create incremental demand, qualified pipeline, and revenue and how to scale them efficiently. Our mandate is to build a rigorous, full-funnel view of how B2B marketing creates demand and moves prospects from awareness and engagement to qualified opportunities, closed-won revenue, and expansion. You will shape how we measure marketing impact and influence across channels, campaigns, audiences, and account segments. In this role, you will partner closely with B2B Marketing, Demand Generation, Growth, Sales, RevOps, Finance to connect marketing activity to qualified pipeline, customer acquisition, and efficient revenue growth. ## What You’ll Do - Define north-star, leading, and guardrail metrics for B2B demand generation, including account engagement, qualified leads and opportunities, sourced and influenced pipeline, conversion rates, pipeline velocity, and incremental ARR. - Design and execute measurement and experimentation strategies across channels and campaigns, using randomized tests, audience or geographic holdouts, lift studies, quasi-experimental methods, and other causal approaches suited to long B2B sales cycles. - Analyze channel, audience, campaign, creative, content, landing-page, and account-segment performance to identify the drivers of qualified demand, funnel conversion, pipeline quality, and incremental revenue. - Partner with Marketing, Sales, RevOps, Finance, Product, and Engineering to improve instrumentation, campaign taxonomy, CRM data quality, lead-to-account matching, and the operating cadence for acting on measurement insights. - Build AI-native measurement and decision-support workflows, using LLMs and agents to synthesize campaign performance, surface growth opportunities, and help marketers act on evidence at scale. ## What We’re Looking For - 10+ years in a quantitative role such as Data Science, B2B Demand Gen Marketing Science, Growth Analytics, Decision Science, with meaningful experience supporting B2B marketing, demand generation, pipeline growth, or enterprise and SMB go-to-market motions. - Deep expertise in experimentation, causal inference, and applied statistics, including incrementality testing and measurement strategies for multi-touch marketing journeys, limited observability, and long or heterogeneous sales cycles. - Strong technical fluency in SQL and Python, with experience joining and analyzing marketing-platform, web analytics, product, CRM, account, opportunity, and revenue data to produce reliable business insights. - Proven ability to translate analysis into marketing decisions, including channel and audience prioritization, campaign optimization, funnel improvements, budget allocation, forecasting, and go-to-market strategy. - Strong business judgment and a bias toward action. - Strong understanding of B2B funnel mechanics, account-based buying journeys, sales handoffs, lead and opportunity qualification, attribution tradeoffs, instrumentation, and the relationship between marketing investment, pipeline, and revenue. - Excellent communication and cross-functional partnership. You can influence marketers, sales and finance leaders, data scientists, product managers, and engineers with clear recommendations, credible evidence, and transparent tradeoffs. - AI-native mindset and hands-on experience using LLMs, agents, and modern AI tools to automate analysis, accelerate experimentation, and build scalable decision-support workflows. ## About OpenAI OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core, and to achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity. We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristic. For additional information, please see [OpenAI’s Affirmative Action and Equal Employment Opportunity Policy Statement](https://cdn.openai.com/policies/eeo-policy-statement.pdf). Background checks for applicants will be administered in accordance with applicable law, and qualified applicants with arrest or conviction records will be considered for employment consistent with those laws, including the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, for US-based candidates. For unincorporated Los Angeles County workers: we reasonably believe that criminal history may have a direct, adverse and negative relationship with the following job duties, potentially resulting in the withdrawal of a conditional offer of employment: protect computer hardware entrusted to you from theft, loss or damage; return all computer hardware in your possession (including the data contained therein) upon termination of employment or end of assignment; and maintain the confidentiality of proprietary, confidential, and non-public information. In addition, job duties require access to secure and protected information technology systems and related data security obligations. To notify OpenAI that you believe this job posting is non-compliant, please submit a report through [this form](https://form.asana.com/?d=57018692298241&k=5MqR40fZd7jlxVUh5J-UeA). No response will be provided to inquiries unrelated to job posting compliance. We are committed to providing reasonable accommodations to applicants with disabilities, and requests can be made via this [link](https://form.asana.com/?k=bQ7w9h3iexRlicUdWRiwvg&d=57018692298241). [OpenAI Global Applicant Privacy Policy](https://cdn.openai.com/policies/global-employee-and-contractor-privacy-policy.pdf) At OpenAI, we believe artificial intelligence has the potential to help people solve immense global challenges, and we want the upside of AI to be widely shared. Join us in shaping the future of technology. ## About OpenAI ## Company Overview - **One-liner**: OpenAI is an AI research and deployment company with a mission to ensure that artificial general intelligence (AGI) benefits all of humanity. - **Entity Type**: Private – structured as a nonprofit parent (OpenAI Foundation) governing a for-profit public benefit corporation (OpenAI Group). The company has confidentially submitted a draft S-1 registration statement to the SEC, signaling a potential future IPO. - **Headquarters**: San Francisco, California, USA - **Founded**: 2015 - **Founders**: Sam Altman, Greg Brockman, Ilya Sutskever, John Schulman, Wojciech Zaremba, and others ## Core Business - **Primary industry**: Artificial intelligence research and deployment - **Target customers**: B2B (enterprises via API and platform), B2C (ChatGPT users), and developers (API, open-source models) - **Mission**: To ensure that artificial general intelligence (AGI) – AI systems that are generally smarter than humans – benefits all of humanity. ## Products & Services - **[ChatGPT](https://openai.com/chatgpt)**: Conversational AI assistant available via web and mobile, used by consumers and integrated into enterprise workflows. - **[GPT-4 API](https://openai.com/product)**: Large language model accessed via API for developers to build AI-powered applications (text generation, summarization, code assistance, etc.). - **[DALL-E](https://openai.com/dall-e-3)**: Image generation model that creates images from natural language descriptions. - **[Whisper](https://openai.com/research/whisper)**: Open-source speech recognition system. - **[OpenAI Agents](https://openai.com/)**: Emerging product category focused on autonomous AI agents that can perform tasks on behalf of users (announced June 2026). ## Market Standing - **Valuation**: Not publicly disclosed in the provided sources. Widely reported in the press at ~$300 billion as of early 2026 (post-funding round), but this figure is not confirmed by OpenAI’s official materials. - **Key Metric**: Total funding exceeds $13 billion from Microsoft and other investors. The company has also confidentially filed a draft S-1 with the SEC (see [openai.com](https://openai.com/) – “Confidential submission of draft S-1”). - **Notable Investors/Partners**: Microsoft (strategic partner and largest investor), with additional participation from Thrive Capital, Sequoia Capital, Andreessen Horowitz, and others. - **Growth Signals**: Active hiring with 721 open roles posted; expansion into agent-based products; confidential IPO filing; continued deployment of frontier models. ## Competitive Advantages - **First-mover & brand recognition**: ChatGPT became the fastest-growing consumer app in history, establishing OpenAI as the household name in generative AI. - **Research leadership**: Consistently publishes cutting-edge research (GPT-4, DALL-E 3, Whisper, etc.) and attracts top AI talent. - **Compute & infrastructure**: Exclusive partnership with Microsoft provides massive cloud computing resources (Azure) for training and inference. - **Unique governance structure**: The nonprofit parent ensures mission alignment (AGI benefiting humanity) while the for-profit arm can raise capital and scale products. ## Strategic Focus - **Safe AGI development**: Continued emphasis on safety research, alignment, and responsible deployment (e.g., safety systems, model provenance). - **Enterprise expansion**: Growing ChatGPT Enterprise and API offerings for businesses. - **Agentic AI**: Building autonomous agents that can “transform work” (announced June 2026). - **IPO preparation**: Confidential S-1 filing indicates intent to go public, which will require increased financial transparency and governance maturity. ## Why Work Here - **Culture & values**: OpenAI’s stated values include “Humanity first,” “Act with humility,” “Feel the AGI,” and “Ship joy.” Operating principles emphasize agency, creativity, rapid iteration, and intense focus. - **Benefits**: Competitive health insurance, mental healthcare support, 24-week paid birth-parent leave (plus 20 weeks for other parents), generous PTO, annual learning & development stipend, daily meals (breakfast, lunch, dinner), and a domestic conference budget. - **Work environment**: Hybrid/office-based (San Francisco headquarters). The company offers a residency program for researchers and engineers transitioning into AI. - **Impact**: Employees work directly on frontier AI models that shape the industry and society. The mission-driven nature attracts talent passionate about AGI’s societal implications. ## Sources 1. [OpenAI About Page](https://openai.com/about/) 2. [OpenAI Careers Page](https://openai.com/careers/) 3. [OpenAI Job Search](https://openai.com/careers/search) 4. 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