--- title: 'Demand Gen Marketer at WorkWhile' canonical: 'https://feeny.ai/job/demand-gen-marketer-workwhile-san-francisco-x2h0a1x5cj2f' type: 'job' last_seen: '2026-09-06' --- # Demand Gen Marketer at WorkWhile - **Company:** WorkWhile - **Location:** San Francisco, CA - **Employment:** full-time - **Work type:** hybrid - **Posted:** 2026-06-22 - **Last confirmed live:** 2026-09-06 - **Apply:** https://jobs.ashbyhq.com/workwhilejobs/091fd30c-17ea-4f50-bd96-fba764978f73 ## Job description ## About WorkWhile WorkWhile is on a mission to help workers earn a better living and live better lives. 83 million Americans work hourly jobs, often with unpredictable schedules that pay close to minimum wage and offer limited benefits, leading to financial instability. WorkWhile identifies the best hourly workers and matches them with shifts that fit their skills, location, and life. Businesses get access to a quality workforce, while workers get stable income and unmatched benefits, including next day pay, free telehealth services, and financial services. We have the audacious goal to align incentives and solve inefficiencies in the labor market, disrupting the $650 billion staffing and recruiting market. Backed by Khosla Ventures and recognized by the Inc. 5000 for 10x growth, WorkWhile is reshaping the future of work. WorkWhile is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. ## About the Role We’re looking for our first Demand Gen Marketer to supercharge our top-of-funnel engine. In this hands-on role, your primary mandate is simple: generate qualified leads and rapidly scale pipeline to fuel our next stage of hypergrowth. We aren't just looking for traditional playbooks. We want someone who actively leverages AI productivity and automation tools to execute, test, and scale campaigns. You’ll thrive here if you love a fast-paced startup environment, possess a strong bias for action, can turn scrappy ideas into reality, and are obsessed with tracking pipeline ROI. You’ll report directly to the Head of Marketing (B2B) and work closely with Sales, Account Management, Product, and Data Science to ensure our campaigns translate into revenue. You'll operate as an individual contributor with end-to-end ownership of your domain. This is an exciting opportunity to join a mission-driven team at an inflection point. Your work will directly accelerate our growth and help shape WorkWhile’s demand gen strategy from the ground up. - Experience: 3+ years in B2B demand generation or a similar role (startup or fast-paced environment a big plus). You have a track record of planning and executing campaigns across channels that drive measurable growth. - Strategic doer: You can zoom out to plan a campaign strategy and zoom in to execute the details. You’re equally comfortable brainstorming high-level marketing plans or writing copy to get a campaign out the door. - Data-driven & results-oriented: You live in the data. You don't just launch campaigns; you analyze the funnel metrics to understand why a campaign worked or failed. - Cross-functional operator: You partner with Sales, AMs, SDRs, and Product like it's second nature. You communicate proactively, anticipate what others need, and treat sales-marketing alignment as your job, not someone else's. - Technical chops: Hands-on proficiency with web analytics, HubSpot, and Salesforce for analysis and attribution. Ideally familiar with sales engagement tools like Nooks. Navigating a marketing tech stack comes naturally to you. - AI fluent: You have a proven track record of using modern AI tools (e.g., Claude, Jasper, Clay, or similar tools) to automate repetitive tasks and scale your creative output. You know how to make things not seem obviously AI. - Curious and resourceful: you figure things out, ask smart questions, leverage AI tools, and don’t wait to be told what to do - Strong writer with design chops: Exceptional writing. You can take customer insights and turn it into pain-driven, high-converting copy. Comfortable in Canva, Figma, or other design tools to spin up on-brand assets for campaigns and social. - Ships on schedule: You juggle multiple projects without dropping the ball. Deadlines, details, and project plans are your friends, and you take ownership of your goals without needing a ton of supervision. ## COMPENSATION & BENEFITS - Competitive base salary + equity in a high-growth, venture-backed company - Hybrid work culture with office hubs in SF, NY, Seattle & Toronto. - In-person company off-sites - Medical, dental & vision coverage - Unlimited PTO - 401(k) with employer match - WFH stipend to support your home office setup WorkWhile has a diverse, mission-driven, and supportive culture—we look for people who want to take ownership, are energized by ambiguity, and strive to make a lasting impact. If this resonates with you, we’d love to chat! ## About WorkWhile ## Company Overview - **One-liner**: WorkWhile is an AI-powered flexible labor marketplace that connects businesses with reliable, on-demand hourly workers while providing workers with flexibility, fast pay, and benefits. - **Entity Type**: Private (Series B, $23M raised in July 2025 led by Rethink Impact) - **Headquarters**: San Francisco, California, United States - **Founded**: 2020 - **Founders**: Jarah Euston (Co-Founder, President & COO) ## Core Business - **Primary industry**: Hourly labor marketplace / contingent staffing technology - **Target customers**: B2B; serves businesses in warehousing & logistics, manufacturing & production, hospitality & events, facilities & food services, and retail & merchandising; also serves workers (B2C) seeking flexible hourly shifts. - **Mission or purpose**: “We are on a mission to help workers earn a better living and live better lives” – building a labor market where workers thrive and businesses succeed together. ## Products & Services - **WorkWhile Platform (AI-Powered Marketplace)**: A full-stack, machine-learning-driven platform that matches workers to shifts based on skills, schedule, and location. Features real-time scheduling, behavioral analysis, feedback loops, and predictive AI to improve reliability and reduce churn. Available as a mobile app for workers (shift browsing, clock-in, earnings management) and a dashboard for businesses (scalable staffing, simple pricing, no upfront costs). - **WorkWhile Visa® Prepaid Card**: Next-day pay option for workers. - **Virtual Healthcare Services (Curai Health partnership)**: Free telehealth services for workers in all 50 states (announced 2025). - **Newday (Self-Service Workforce Management Tool)**: Launched to empower companies to manage their own workforce in real time. ## Market Standing - **Valuation/Market Cap**: Not disclosed. - **Key Metric**: Annual Revenue of $3.0M (LinkedIn estimate); Total Funding of $39.5M across four rounds (Seed, Grant, Series A, Series B). - **Notable Investors/Partners**: Khosla Ventures (lead investor in Seed), Reach Capital (lead investor in Series A), Rethink Impact (lead investor in Series B), F7 Ventures; recognized as a World Economic Forum Tech Pioneer. - **Growth Signals**: +57.7% headcount growth YoY (112 employees as of 2026); presence in the United States, Canada, and India; recent Series B ($23M) closed July 2025; appointed AI and infrastructure leader James Everingham to the Board of Directors. ## Competitive Advantages - **Worker-First Approach**: Offers perks typically absent in hourly work (next-day pay, virtual healthcare, bonuses) to improve retention and reliability. - **AI-Powered Matching & Predictive Analytics**: Uses machine learning to identify the most reliable workers, reducing churn and absenteeism for businesses. - **Full-Stack Solution**: Covers screening, background checks, certifications (e.g., forklift), scheduling, payments, and workforce management in a single platform. - **Scalable Flexibility**: Supports on-demand shifts, long-term assignments, and temp-to-hire without long-term contracts or hidden fees. ## Strategic Focus - **Expanding AI Capabilities**: Deploying predictive AI to enhance worker financial planning and reliability (e.g., Wage-to-Wallet Index). - **Scaling Across Industries**: Broadening into new verticals (manufacturing, hospitality, retail) beyond initial warehousing and logistics focus. - **Self-Service Tools**: Growing the Newday platform to give businesses more control over their own workforce. - **Worker Well-Being**: Continuously adding benefits like virtual healthcare and fast pay to differentiate in a competitive labor market. ## Why Work Here - **Remote-Flexible Team**: The company describes itself as “remote-flexible” – most roles can be done from anywhere, with a strong emphasis on autonomy and trust. - **Comprehensive Benefits**: Full health coverage (100% of employee health, vision, dental premiums; generous family coverage), unlimited time off, WFH expense allowance, referral bonuses. - **Culture & Values**: Mission-driven with a “worker-first” ethos. Values include respect, operating with urgency and care, embracing adventure, being an owner (founder’s mindset), and setting audacious goals. - **Growth Environment**: High headcount growth (+57.7% YoY) signals a scaling organization; team members from companies like Instawork, Wonolo, Lyft, Meta, and Grubhub indicate a strong talent pool. - **Impact**: Opportunity to directly reshape the $1+ trillion contingent labor market for 83 million hourly workers in the U.S. ## Sources 1. [workwhile.ai/about-us](https://www.workwhile.ai/about-us) 2. [workwhile.ai/teams](https://www.workwhile.ai/teams) 3. [workwhile.ai](https://www.workwhile.ai/) 4. [linkedin.com/company/workwhilejobs](https://www.linkedin.com/company/workwhilejobs) ## Other roles at WorkWhile - [Account Manager](https://feeny.ai/job/account-manager-workwhile-united-states-xkvw2xs01ryt) — United States - [Frontline Strategist (Product Manager), FDE](https://feeny.ai/job/frontline-strategist-product-manager-fde-workwhile-san-francisco-6zek048v1gec) — San Francisco, CA - [GTM Engineer](https://feeny.ai/job/gtm-engineer-workwhile-san-francisco-ej7txpfjrxxk) — San Francisco, CA - [Enterprise Account Manager - Hospitality](https://feeny.ai/job/enterprise-account-manager-hospitality-workwhile-united-states-g3w0nk2x728f) — United States - [Account Executive](https://feeny.ai/job/account-executive-workwhile-united-states-62njvks206y2) — United States - [Field Operations Manager / Associate](https://feeny.ai/job/field-operations-manager-associate-workwhile-new-york-cbwqzrfhzr83) — New York, NY - [Head of GTM Strategy and Ops](https://feeny.ai/job/head-of-gtm-strategy-and-ops-workwhile-san-francisco-z8d0q2rt38zg) — San Francisco, CA - [Growth Marketing Engineer, Worker Experience](https://feeny.ai/job/growth-marketing-engineer-worker-experience-workwhile-new-york-77pme6r6xtzx) — New York, NY - [Corporate Communications Lead](https://feeny.ai/job/corporate-communications-lead-workwhile-san-francisco-j87vjhpc7wxq) — San Francisco, CA - [Sales Development Representative](https://feeny.ai/job/sales-development-representative-workwhile-united-states-he1ts9cp6nsd) — United States