--- title: 'Demand Generation at Metabase' canonical: 'https://feeny.ai/job/demand-generation-metabase-united-states-ktzn6sm4m0n3' type: 'job' last_seen: '2026-09-07' --- # Demand Generation at Metabase - **Company:** Metabase - **Location:** United States - **Employment:** full-time - **Work type:** remote - **Posted:** 2026-06-08 - **Last confirmed live:** 2026-09-07 - **Apply:** https://jobs.lever.co/metabase/da72d8c9-9604-476a-8f3b-bc130890973b ## Job description ## About Metabase Metabase is the leading open-source business intelligence and embedded analytics platform — trusted by tens of thousands of organizations to put data in the hands of everyone, not just analysts. From no-code dashboards to white-labeled in-app analytics powered by our React SDK, we help teams move faster by making data genuinely accessible. We're a remote-first company that cares deeply about craft, clarity, and building tools people actually love to use. ## The Role We're looking for a Product Marketer to help tell the story of what Metabase does and why it matters. You'll work at the intersection of product, sales, and marketing — translating complex capabilities into crisp, compelling narratives that resonate with data teams, developers, and business users alike. This is a high-ownership role with real creative latitude and close collaboration with product and go-to-market teams. ## What You'll Own Test design and channel exploration - Develop and maintain a pipeline of experiments across channels — paid social, newsletters, community platforms, email, digital events, conference sponsorships, and others - Design each test with a clear hypothesis, defined success metrics, and a realistic timeline for learning - Identify and evaluate new channel opportunities — from niche SMB technology newsletters to retargeting programs for closed-lost accounts — and build the case for where to invest next - Stay close to where Metabase's target audiences (data teams, developers, technical buyers) actually spend their time, and bring creative ideas for reaching them there Execution and coordination - Own campaign execution end-to-end: briefing copy and creative, coordinating with internal stakeholders, managing vendor relationships, and hitting launch dates - Run programs across a wide range of formats — newsletter sponsorships, Reddit and Meta ad campaigns, retargeting, closed-lost re-engagement, digital events like demo weeks, and conference sponsorships - Work closely with the PMM and content teams to ensure messaging is sharp, on-brand, and tailored to the channel and audience - Manage budgets and allocate spend across the portfolio based on performance and learning goals Measurement and iteration - Define KPIs for every program before it launches — and hold yourself accountable to them - Build and maintain dashboards that make campaign performance visible and legible to stakeholders across marketing and sales - Synthesize results into clear, actionable learnings: what worked, what didn't, what to do next, and what to kill - Develop a compounding library of learnings that makes each new test smarter than the last ## What You Bring - Proven experience running multi-channel marketing campaigns in a B2B SaaS environment, with clear ownership of performance outcomes - A structured, experimental mindset: you define success before you start, and you know how to isolate variables to get a clean signal - Hands-on experience with paid channels (Meta, Reddit, LinkedIn, or similar), email platforms, and campaign reporting tools - Strong project management skills — you can coordinate copy, creative, approvals, and launch logistics across multiple programs simultaneously without dropping the ball - Comfort with ambiguity: many of the channels you'll test won't have a playbook yet, and you'll need to write it - Strong written communication skills — not just for briefing creative, but for synthesizing and sharing what you've learned - Bonus: experience marketing to technical audiences (developers, data engineers, analysts) - Bonus: familiarity with the data and analytics tools landscape ## Compensation The US base salary range for this role is $150K–$225K annually, plus equity and benefits. Compensation is determined by role, level, location, and individual qualifications, including skills, experience, and scope of responsibility. Pay may vary by geographic location and other job-related factors. ## Benefits We offer meaningful equity and a comprehensive US benefits package, including fully employer-covered medical, dental, and vision insurance (with 75% coverage for dependents), a 401(k) with employer match available to enroll after the first 30 days, flexible and unlimited paid time off including sick time, and an asynchronous, remote-first environment. What it's like to work at Metabase We're a global team (50% outside the US), fully distributed (from Thailand to California), who get things done asynchronously, with plenty of uninterrupted time, supporting each other to do the best work of our careers. We offer flexibility (define your own schedule and work from wherever you want), autonomy, and an environment that fosters growth, learning, and development. We're relentlessly user-focused and believe in building long-term value, not short-term hacks. And we raised a $30M Series B to take our approach to the next level for years to come. For U.S. applicants: Metabase participates in the federal E-Verify program, which confirms employment authorization of newly hired U.S. based employees. E-Verify is not used as a tool to pre-screen candidates and is only initiated upon hire. E-Verify Participation Notice (English/Spanish) Right to Work Notice (English/Spanish) ## About Metabase ## Company Overview - **One-liner**: Metabase provides an open-source AI-powered analytics platform that lets teams explore, visualize, and embed data with ease. - **Entity Type**: Private (Series B, $51M total funding) - **Headquarters**: Spring Valley, California, United States (with an office in San Francisco) - **Founded**: 2014 - **Founders**: Not publicly available ## Core Business - **Primary industry**: Data Infrastructure and Analytics (business intelligence, embedded analytics) - **Target customers**: B2B, data teams, enterprise companies, SaaS product teams - **Mission or purpose**: To bring data tools with the elegance and simplicity of consumer products to the world of enterprise business intelligence, making analytics accessible to everyone. ## Products & Services - **[Metabase Open Source Edition](https://www.metabase.com/)**: Free, self-hosted BI platform with AI features (Metabot), visual query builder, dashboards, and SQL editor. Licensed under AGPL. - **[Metabase Cloud](https://www.metabase.com/)**: Hosted version with expert support, backups, SSL, SOC2 Type 2, and automatic upgrades. - **[Embedded Analytics](https://www.metabase.com/product/embedded-analytics)**: Multi-tenant, white-label analytics components for SaaS applications, with granular permissions and low-code integration. - **[Data Studio](https://www.metabase.com/product/data-studio)**: Semantic layer for curating canonical metrics, governed tables, and vetted data sources – making data correct for both humans and AI. - **[Metabase MCP Server & CLI](https://www.metabase.com/)**: Interfaces for AI agents, terminal-native workflows, and interactive data exploration. ## Market Standing - **Valuation/Market Cap**: Not disclosed - **Key Metric**: Annual revenue of $24.9M (2025) | Total funding of $51M - **Notable Investors/Partners**: New Enterprise Associates (lead in Series A and early round), Insight Partners (lead in Series B) - **Growth Signals**: - 97 employees (+6.8% YoY) - 28,854 LinkedIn followers (+43.7% YoY) - 100,000+ companies trust Metabase - Active hiring for 5 roles (Success Engineer, Technical Product Lead, etc.) ## Competitive Advantages - **Open source core** that enables self-hosting, community trust, and customization (AGPL and commercial licenses). - **AI-native analytics** (Metabot) built into every plan, with a verifiable semantic layer that ensures accurate answers. - **Enterprise-grade security** (SOC1, SOC2, GDPR, CCPA) and multi-tenant data segregation for embedded use cases. - **Low-code embedding** with dynamic styling, white-labeling, and flexible permissions – differentiating from heavier BI tools. - **Strong developer community**: 47k+ stars on GitHub, active plugin SDK, and MCP server for AI integration. ## Strategic Focus - **AI-powered analytics**: Deepening AI features (Metabot, MCP server) to let users ask questions and get trusted answers. - **Semantic layer governance**: Building Data Studio as the foundation for consistent, governed metrics across the organization. - **Embedded analytics growth**: Expanding the embedding platform to attract more SaaS and product-led companies. - **Global talent expansion**: Hiring across Europe and North America, with a distributed workforce in 25 countries. ## Why Work Here - **Engineering-led culture**: Small, lean team (97 people) with a focus on product quality and open source values. - **Remote-friendly with SF hub**: Offices in San Francisco and Spring Valley, but many team members work remotely across time zones. Collaboration uses Zoom, Slack, and GitHub. - **Great benefits**: Substantial equity in a venture-funded company, competitive compensation, and a supportive environment for career growth. - **High employee satisfaction**: 4.8/5 on employer reviews, with 4.9 for work-life balance, 4.8 for culture and compensation. - **Impact**: Join a pivotal time in a company that is defining the future of open source AI analytics, with a product used by millions. ## Sources 1. [metabase.com](https://www.metabase.com/) 2. [metabase.com/jobs](https://www.metabase.com/jobs) 3. [linkedin.com/company/metabase](https://linkedin.com/company/metabase) 4. [github.com/metabase/metabase](https://www.github.com/metabase/metabase) 5. [metabase.com/blog](https://www.metabase.com/blog) ## Other roles at Metabase - [Controller](https://feeny.ai/job/controller-metabase-united-states-6ysheq315983) — United States - [Head of Partnerships](https://feeny.ai/job/head-of-partnerships-metabase-global-3y216rynsc7j) — Global - [Developer Advocate](https://feeny.ai/job/developer-advocate-metabase-united-states-2sr2r3n7t3x9) — United States - [Product Marketer](https://feeny.ai/job/product-marketer-metabase-united-states-ywyc6hggb7bf) — United States - [CI Engineer](https://feeny.ai/job/ci-engineer-metabase-global-fkhvnb3k049e) — Global - [Technical Product Lead](https://feeny.ai/job/technical-product-lead-metabase-global-7sbzs07660ns) — Global - [Global Community Events Manager](https://feeny.ai/job/global-community-events-manager-metabase-united-states-esrngwfaw2w7) — United States - [Enterprise Account Manager](https://feeny.ai/job/enterprise-account-manager-metabase-global-8mtmtba8qbp6) — Global - [Success Engineer (EU)](https://feeny.ai/job/success-engineer-eu-metabase-europe-7mq9w3xg7m09) — Europe - [Open Source Community Advocate](https://feeny.ai/job/open-source-community-advocate-metabase-global-qv5jt3avse0e) — Global