---
title: 'Demand Planner at Fender'
canonical: 'https://feeny.ai/job/demand-planner-fender-phoenix-524bcmje0tsd'
type: 'job'
last_seen: '2026-09-09'
---

# Demand Planner at Fender

- **Company:** Fender
- **Location:** Phoenix, AZ
- **Posted:** 2026-08-04
- **Last confirmed live:** 2026-09-09
- **Apply:** https://boards.greenhouse.io/fender/jobs/8106939?gh_jid=8106939

## Job description

Fender Musical Instrument Corporation (“FMIC”) is located in Phoenix, AZ. Our brand mission is to accompany each player at every stage with products and brand experiences that fuel the pursuit of musical expression. Within Global Demand Planning, we are focused on delivering operational excellence to the business and our customers by promoting collaboration, building trust, and setting high standards.  Our mission is to support and enable the makers who fuel the pursuit of musical expression.

An American icon, Fender was born in Southern California and has built a worldwide influence extending beyond the studio and the stage. A Fender is more than an instrument; it’s a cultural symbol that resonates globally.

We are currently seeking a Demand Planner - Americas to join our Global Supply Chain team. The selected candidate will participate in the consensus process of the Sales, Inventory, and Operations Plan (SIOP) and the translation of reduced forecast bias, high fill rates, optimized inventory, and efficient manufacturing plans.

Essential Functions:

- Support the forecasting process to drive the conversion of the unit-based forecast into a monthly revenue plan over a 12 to 24-month planning horizon
- Develop SKU/Channel level forecasts to further support annual revenue objectives
- Selection and use of statistical models for forecast development
- Participate in the Supply Planning meetings by providing insights to forecast changes, forecast accuracy and communication of upcoming risk and opportunities that can impact the supply plan and inventory
- Support Sales, Marketing, Supply and Finance to ensure all future programs, promotions, new item launches, and factory special runs are accounted for in the monthly plans
- Provide input to the overall organization on risks and opportunities related to the forecast and develop alternate forecast scenarios that will lead to risk mitigation analyses
- Communicate and manage supply issues to develop alternative plans where delivery schedules cannot be met
- Monitor, analyze and prepare key performance reports to include (but not limited to) inventory, forecast accuracy, MAPE, fill rate, slow moving, excess and obsolete inventory, and new product introduction
- Analyze trends in customer orders and inventory levels to identify and recommend forecast enhancements
- Prepare, maintain, and publish new item/factory special run sell thru reports to monitor and assess performance and trend
- Develop tools/processes to aid in data analysis and to understand and optimize/improve processes; make recommendations for changes
- Management of SKU status in SAP (working with Master Data team)

Qualifications:

- Bachelor’s degree in supply chain, Business, Operations or Finance
- 2+ years of experience in demand planning, forecasting, inventory management or financial planning and analysis
- Strong analytical, problem-solving, and organizational skills
- Proven ability to rapidly synthesize limited data and large quantities of data to effectively spot trends and shifts
- Knowledge of shipment demand drivers (base consumption, incremental consumption, trade inventory and life cycle planning)
- Good communication and presentation skills: ability to report and present complex information/recommendations
- Experience managing large SKU base across multiple distribution centers.
- Advanced MS Excel skills required
- Knowledge of SAP R/3, Tableau, Logility and/or SAP Business Warehouse; with advanced data mining skills preferred

About Fender Musical Instruments: Fender Musical Instruments Corporation (FMIC) is one of the world’s leading musical instrument manufacturers, marketers and distributors, whose portfolio of brands includes Fender®, Squier®, PreSonus®, Gretsch®, Jackson®, EVH®, Charvel® and Groove Tubes®, among others. For more information, visit www.fender.com. FMIC offers a competitive benefits package which includes medical, dental, 401(k), paid time off, and an equipment purchase program to help you get the band back together. Fender Musical Instruments Corporation is an equal opportunity employer and considers qualified applicants for employment without regard to race, gender, age, color, religion, disability, veterans’ status, sexual orientation, or any other protected factor.

## About Fender

## Company Overview
- **One-liner**: Fender designs and manufactures iconic electric guitars, basses, amplifiers, and audio gear, while also developing a digital ecosystem for music education and tone shaping.
- **Entity Type**: Private (privately held, not publicly traded)
- **Headquarters**: Hollywood, California, USA (with additional offices in Scottsdale, Arizona, and international satellites)
- **Founded**: 1946
- **Founders**: Leo Fender (original collaboration with Doc Kaufmann in 1943 led to K&F Manufacturing Corp.)

## Core Business
- **Primary industries**: Musical instrument manufacturing, pro audio, music education, digital music tools.
- **Target customers**: B2C (musicians of all skill levels from beginners to professionals) and B2B (dealers and distributors).
- **Mission / purpose**: “Inspire every player at every stage” [fender.com](https://fender.com/pages/about).

## Products & Services
- **Fender® Guitars & Basses**: Iconic models including Stratocaster, Telecaster, Precision Bass, Jazz Bass, Jaguar, Jazzmaster, and Acoustasonic Telecaster.
- **Fender® Amplifiers**: Classic tube amps (e.g., Twin Reverb, Deluxe Reverb) and modern Tone Master series using advanced modeling.
- **Squier®**: Affordable entry-level guitars and basses.
- **Other Brands**: Gretsch®, Jackson®, Charvel®, EVH®.
- **Fender Digital** (launched 2015):
  - **Fender Play®**: Subscription-based app for learning guitar, bass, ukulele (song-based, step-by-step).
  - **Fender Tune™**: Tuner app for iOS/Android.
  - **Fender Tone™**: Amp and effects modeling app.
  - **Fender Pedals**: A line of guitar effect pedals introduced in 2018.
- **Accessories & Pro Audio**: Cases, straps, strings, and professional audio equipment.

## Market Standing
- **Valuation / Market Cap**: Not publicly disclosed (privately held). The company is widely regarded as the world’s largest guitar manufacturer.
- **Key Metric**: Annual revenue – not publicly available; estimated headcount ~1,500 employees [builtin.com](https://builtin.com/company/fender).
- **Notable Investors / Partners**: Owned by a private investor group that acquired the company from CBS in 1985. No current venture capital rounds are public.
- **Growth Signals**:
  - Expansion into digital learning (Fender Play) and app ecosystem.
  - Launch of innovative products like the American Acoustasonic Telecaster and Tone Master amps.
  - Continued global presence with offices in England, France, Australia, Germany, Mexico, Sweden, and Japan.

## Competitive Advantages
- **Unmatched brand heritage**: Over 75 years of history, legendary products that defined modern music (Stratocaster, Telecaster, Precision Bass).
- **Vertical integration**: Own manufacturing facilities in Corona, California (flagship, US) and Ensenada, Mexico; Custom Shop for high-end bespoke instruments.
- **Artist relationships**: Long-standing endorsements from icons like Jimi Hendrix, Eric Clapton, Jeff Beck, Jimmy Page, and Stevie Ray Vaughan.
- **Digital innovation**: First-mover in connected guitar learning with Fender Play; combines hardware expertise with modern software.
- **Portfolio breadth**: Multiple sub-brands (Squier, Gretsch, Jackson, Charvel, EVH) covering every price point and genre.

## Strategic Focus
- **Digital ecosystem**: Continuing to invest in Fender Digital to attract new players and keep them engaged; app-based learning and tone customization.
- **Inclusive outreach**: Making guitar, bass, and ukulele more accessible to beginners through Fender Play and affordable Squier models.
- **Product innovation**: Evolving legacy designs with modern features (e.g., Acoustasonic series, Tone Master modeling amps).
- **Global expansion**: Strengthening international sales and marketing, especially in Asia and emerging markets (see Sales Director – Greater China job posting).

## Why Work Here
- **Culture**: Emphasizes passion, innovation, diversity, integrity, teamwork, and open communication [fender.com/careers](https://fender.com/pages/careers). Described as “not just a sound… a way of life.”
- **Work model**: Mix of in-office and remote roles (e.g., some positions are fully remote, others require office presence) [builtin.com](https://builtin.com/company/fender).
- **Benefits**: Comprehensive medical, dental, vision, life insurance, 401(k), flexible spending accounts, short/long-term disability, business travel insurance, legal assistance, and product discounts.
- **Engineering culture**: Digital teams work from Hollywood headquarters, with opportunities to shape the intersection of music and technology.
- **Diversity & inclusion**: FMIC is an equal opportunity employer and actively encourages a sense of belonging.

## Sources
1. [fender.com](https://fender.com/pages/about) – About Fender (history, products, mission)
2. [fender.com](https://fender.com/pages/careers) – Careers page (culture, benefits, values)
3. [linkedin.com](https://uk.linkedin.com/company/fender-musical-instruments) – LinkedIn company page (revenue note, headcount)
4. [builtin.com](https://builtin.com/company/fender) – Built In profile (headcount 1,500, remote/office mix, job listings)

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