---
title: 'Developer Advocate at Sent, Inc.'
canonical: 'https://feeny.ai/job/developer-advocate-sent-inc-san-francisco-grsm6bxctzzy'
type: 'job'
last_seen: '2026-10-29'
---

# Developer Advocate at Sent, Inc.

- **Company:** Sent, Inc.
- **Location:** San Francisco, CA
- **Compensation:** $155k–$225k
- **Employment:** full-time
- **Posted:** 2026-10-23
- **Last confirmed live:** 2026-10-29
- **Apply:** https://jobs.ashbyhq.com/sent/82ae2a43-0005-4fdf-9bb9-4bf1ea6a543f

## Job description

## About Sent

Sent is an infrastructure for sending A2P messages across SMS, WhatsApp, and RCS through a single unified API. Our intelligent routing model automates channel selection based on deliverability and cost, ensuring lower cost and global reach without any channel-specific integrations. We recently closed a $12M Series A backed by Companyon Ventures, Bessemer Venture Partners, UIF, and others. We're hiring to build the best infrastructure to replace multi-channel messaging stacks.

## The Role

We're hiring a Developer advocate to be the technical voice of Sent among developers. The job is to produce a steady stream of technical content, code, demos, posts, videos, talks, and to engage with developers where they actually hang out: Hacker News, X, Reddit, Discord servers, GitHub. You'll write the tutorial that ranks for "how to send WhatsApp from Node.js." You'll attend events, conferences, hackathons, and host some in-house. You'll build the demo that gets passed around in a Slack channel. You'll be in the comments when someone asks how Sent compares to Twilio, and you'll have a useful answer ready.

## What you'll do

- Publish technical content on a regular cadence: tutorials, comparison posts, deep dives, working demos, sample apps
- Maintain a strong personal presence on X, YouTube, Linkedin, other dev media channels, building an audience of developers who care about messaging infrastructure
- Show up at developer conferences and meetups, sometimes speaking, sometimes running a booth, sometimes both
- Host and co-host events and strategic hackathons, embedding Sent in the dev ecosystem
- Own the SDK and quickstart developer experience end to end, and feed friction back to engineering
- Run office hours, livestreams, or whatever format works to get builders engaged with the product

## What you bring

- At least 4 years working as a developer, with at least 1-2 of those years in DevRel, developer marketing, or as a public-facing technical IC
- You ship code. You can build a working integration in a weekend and write up how you did it on Monday
- A real portfolio of public technical content: blog posts, repos, talks, videos, or a following you've built yourself
- Strong writing. You can explain a webhook signature flow without making the reader want to die
- Comfort with messaging, telecom, or API infrastructure is a plus but not required

Our Commitment to You

- Meaningful equity with high growth potential
- Top-tier medical, dental, vision fully covered
- 401(k) with 100% match up to 4%
- Unlimited PTO
- New MacBook Pro + Apple Studio Display
- Equinox membership stipend

Sent, Inc. is an Equal Opportunity Employer committed to building a diverse and inclusive team. We encourage applications from candidates of all backgrounds and experiences.

## About Sent, Inc.

## Company Overview
- **One-liner**: Sent is a unified API platform that enables developers to send messages across SMS, WhatsApp, RCS, and other channels through a single, intelligent interface.
- **Entity Type**: Private (Seed stage)
- **Headquarters**: New York, New York, United States
- **Founded**: 2023 (December)
- **Founders**: Daniel Vataj (CEO), Betim Drenica (CTO)

## Core Business
- **Primary industry**: Messaging infrastructure / Developer tools / Telecommunications
- **Target customers**: B2B – developers, engineering teams, and businesses (SMB to Enterprise) that need reliable, multi-channel messaging.
- **Mission or purpose**: To solve the reliability and complexity problems in messaging infrastructure, giving developers a simple, transparent, and dependable way to communicate with users across any channel.

## Products & Services
- **Sent API**: A single RESTful API that abstracts multiple messaging channels (SMS, WhatsApp, iMessage, RCS). Handles authentication, rate limiting, retries, and automatic fallback between channels. Includes a sandbox mode for testing.
- **Intelligent Routing Engine**: Real-time decision-making for message delivery based on cost, delivery success rates, recipient preferences, and geographic optimization.
- **Smart Routing & Failover**: Automatically attempts delivery through fallback channels (e.g., SMS → WhatsApp) when the primary channel fails, requiring no additional code.
- **Real-Time Analytics & Webhooks**: Track message lifecycle, delivery confirmations, read receipts (where available), bounce reasons, and aggregate performance metrics.

## Market Standing
- **Valuation/Market Cap**: Not disclosed
- **Key Metric**: Total Funding – conflicting reports: **$5.8M** per company website [sent.dm](https://www.sent.dm/en/company/about-us) vs. **$4.55M** per LinkedIn (Pre-Seed $1.0M + Seed $3.5M) [linkedin.com](https://www.linkedin.com/company/sentdm)
- **Notable Investors**: Bessemer Venture Partners, Urban Innovation Fund (Seed round lead); prior round includes 2 unnamed investors. Advisor/Investor: Brett Perlmutter.
- **Growth Signals**:
  - Sent over **550 million** messages (company website)
  - **5,000+** active developers on the platform
  - Headcount grew **650% YoY** to 25 employees (LinkedIn)
  - Opened engineering presence in Kosovo and operations in Botswana
  - **99.9%** uptime SLA guarantee

## Competitive Advantages
- **Unified API vs. point integrations**: Single integration for multiple channels, reducing maintenance overhead.
- **Intelligent routing & failover**: Automatic cost and delivery optimization without developer intervention.
- **Developer-first experience**: Clean docs, public roadmap, honest pricing, and transparent error handling.
- **Global by design**: Distributed team (US, Kosovo, Botswana) enables local compliance and carrier relationships.
- **Built by engineers who felt the pain**: Founders personally experienced messaging reliability failures, driving product obsession.

## Strategic Focus
- Expand supported channels (always evaluating new ones like RCS and iMessage).
- Deepen outbound compliance capabilities – hiring for international messaging compliance roles (WhatsApp, RCS).
- Grow self-serve developer funnel through SEO, paid channels, and lifecycle experimentation.
- Strengthen partnership ecosystem (technology, channel, and carrier partners).
- Scale enterprise sales with dedicated Account Executives and Technical Account Managers.

## Why Work Here
- **Culture highlights**: “Built for developers, by developers” – transparency in pricing, public roadmap, and honest docs. Values: Reliability, Simplicity, Innovation, Transparency.
- **Work model**: In-office at the New York City HQ (157 W…), with a globally distributed team across Kosovo and Botswana. Remote/hybrid policy not explicitly stated, but roles are listed as “In-Office” on Built In NYC.
- **Engineering culture**: Strong emphasis on developer experience, automation, and owning the full stack. Team includes Staff Engineer for Networks & Protocols. Open roles currently in compliance, demand generation, partnerships, account executive, and technical account manager.
- **Notable perks**: Startup equity, early employee impact, and opportunity to shape messaging infrastructure for millions of users. Public roadmap and open feedback loop with the developer community.

## Sources
1. [sent.dm – About Us](https://www.sent.dm/en/company/about-us)
2. [LinkedIn – Sent](https://www.linkedin.com/company/sentdm)
3. [Built In NYC – Sent Jobs](https://www.builtinnyc.com/company/sent/jobs)
4. [Sent API Docs – Platform Overview](https://docs.sent.dm/start/concepts/platform-overview)
5. [Ashby – Sent Jobs](https://jobs.ashbyhq.com/sent)

## Other roles at Sent, Inc.

- [GTM Engineer](https://feeny.ai/job/gtm-engineer-sent-inc-new-york-nrz831xc7gfs) — New York, NY
- [Senior Executive Assistant, CEO](https://feeny.ai/job/senior-executive-assistant-ceo-sent-inc-new-york-77bahmh0dfb5) — New York, NY
- [Product Owner](https://feeny.ai/job/product-owner-sent-inc-kosovo-kr2h9qrmjjt9) — Kosovo
- [Strategic Finance](https://feeny.ai/job/strategic-finance-sent-inc-new-york-w8qaqqc9k7ry) — New York, NY
- [Content Engineer](https://feeny.ai/job/content-engineer-sent-inc-new-york-1ekv8mp5jdy7) — New York, NY
- [QA Engineer](https://feeny.ai/job/qa-engineer-sent-inc-kosovo-tkzcj2xp1q6a) — Kosovo
- [Demand Generation](https://feeny.ai/job/demand-generation-sent-inc-new-york-brtx5gcfsq24) — New York, NY
- [Startups Partnerships](https://feeny.ai/job/startups-partnerships-sent-inc-new-york-33jcvcb7qm78) — New York, NY
- [Developer Advocate](https://feeny.ai/job/developer-advocate-sent-inc-new-york-761f7p5bgexp) — New York, NY
- [Backend Engineer (.NET) – WhatsApp/WABA](https://feeny.ai/job/backend-engineer-net-whatsapp-waba-sent-inc-kosovo-a2y38t101z9h) — Kosovo