--- title: 'Digital Graphic Designer at Liaison International' canonical: 'https://feeny.ai/job/digital-graphic-designer-liaison-international-khg0vsm665xx' type: 'job' last_seen: '2026-11-02' --- # Digital Graphic Designer at Liaison International - **Company:** Liaison International - **Work type:** hybrid - **Posted:** 2026-10-28 - **Last confirmed live:** 2026-11-02 - **Apply:** https://www.liaisonedu.com/open-positions/?gh_jid=5466094008 ## Job description At Liaison, we’ve helped higher education institutions build better, more diverse classes for three decades. You may recognize us as the company behind the Centralized Application Service (CAS), Enrollment Marketing services and platform (EMP), SlideRoom, Time2Track, TargetX (CRM) and Othot. Everything we do is focused on taking that proven success and expanding its scope and scale. Over 31,000 programs on more than 1,000 campuses see us as a forward-thinking partner integral to meeting their total enrollment goals — and we’re building the data- and mission-driven team that will reinforce our role for decades to come. The Digital Graphic Designer is responsible for designing high-quality, digital-first creative assets that support enrollment and marketing initiatives across multiple channels. This role translates creative strategy into visually compelling, platform-appropriate executions for web and paid media, while also supporting print and email deliverables as needed. Working across multiple agency clients, the Digital Graphic Designer ensures all assets are on-brand, accessible, and aligned with marketing goals. This role collaborates closely with creative strategy, copy, and campaign teams to deliver consistent, high-performing creative that meets quality and execution standards. Responsibilities: - Design digital-first creative assets, including web and landing page layouts, display and social ads, and short-form motion or video content. - Produce print, email, and other traditional marketing assets as needed, ensuring visual consistency across channels. - Translate creative strategy, messaging, and concepts into effective visual executions in partnership with copywriters and strategists. - Develop visual layouts and design systems that support usability, accessibility, and conversion best practices. - Execute creative across multiple agency clients, adapting visual style to align with institutional brand guidelines. - Create and edit short-form motion and video assets, including ad variations and simple animated sequences optimized for digital platforms. - Manage assigned design tasks and deliverables according to established timelines, workflows, and project priorities. - Prepare and package final files for deployment across web, paid media, email, and print environments. - Support creative testing efforts by producing visual and motion-based variants for performance optimization. - Ensure all assets meet quality, accuracy, accessibility, and platform-specific specifications. - Maintain organized files, version control, and supporting documentation. - Leverage design, motion, and AI-assisted tools to improve efficiency, asset versioning, and creative iteration. Position Requirements: - Bachelor’s degree in Graphic Design, Visual Communications, Digital Media, or equivalent professional experience. - 3–5 years of design experience in an agency or in-house marketing environment. - Strong visual design skills with emphasis on digital-first assets such as web layouts, paid media ads, and social content. - Experience creating short-form motion and video assets, including animated graphics and social cutdowns. - Proficiency in industry-standard design and motion tools (e.g., Adobe Creative Suite, Figma). Experience in WordPress is preferred. - Ability to adapt visual style across multiple clients while maintaining brand consistency and quality. - Strong understanding of usability, accessibility, and platform-specific design best practices. - Highly organized and able to manage multiple projects and deadlines in a fast-paced environment. [Privacy Policy | GDPR | CCPA Compliance](https://www.liaisonedu.com/privacy-policy/) ## About Liaison International ## Company Overview - **One-liner**: Liaison International provides enrollment management technology and Centralized Application Services (CAS) for higher education institutions, helping them streamline admissions, marketing, and student yield. - **Entity Type**: Private (Bootstrapped/Founder-led) - **Headquarters**: Watertown, Massachusetts, USA - **Founded**: 1990 - **Founders**: George Haddad (Founder & CEO) ## Core Business - **Primary industry**: Education Technology (EdTech) / Higher Education Admissions & Enrollment Management - **Target customers**: Higher education institutions (over 1,500 campuses), state systems, professional associations, and mission-aligned organizations. B2B, primarily serving universities, colleges, and graduate/health profession programs. - **Mission**: “Connecting ambition to achievement” — empowering the community with information to make decisions confidently by providing strategic resources and innovating higher education technology. ## Products & Services - **Centralized Application Services (CAS)**: A platform that centralizes the application process for discipline-specific growth, used by over 31,000 programs globally. Includes specialized offerings like ResidencyCAS for medical residency programs. - **Enrollment Marketing Platform (EMP)**: AI-powered search and omni-channel marketing campaigns to boost enrollment. - **CRM (formerly TargetX)**: Customer relationship management tool to advance enrollment strategies and build relationships with students from inquiry to graduation. - **Yield & Financial Aid Optimization**: Tools to optimize financial resources with aid packages that influence yield decisions. - **Productivity Suite**: A suite of tools to improve operations and manage program-specific processes. - **Othot (Predictive Analytics)**: A predictive and prescriptive analytics platform powered by machine learning to inform enrollment decisions. - **SlideRoom**: Portfolio-based application management for arts and creative programs. - **Time2Track**: Tracking tool for practicum and internship hours (often used in psychology/health programs). ## Market Standing - **Valuation/Market Cap**: Not publicly available (private company). - **Key Metric**: Processes over 5 million applications annually; serves over 1,500 institutions and 40,000+ programs globally. - **Notable Investors/Partners**: Founder-led with no disclosed external investors. Partners include numerous higher education associations, state systems, and professional organizations. - **Growth Signals**: Expanding into medical residency admissions with ResidencyCAS; 35+ years of steady growth in higher education; actively hiring across engineering, sales, and IT roles. ## Competitive Advantages - **Deep Industry Expertise**: Over 35 years focused exclusively on higher education enrollment management — leadership team includes former university administrators who understand client challenges firsthand. - **Comprehensive Platform**: End-to-end suite covering marketing, application processing, CRM, yield management, and predictive analytics, creating a sticky ecosystem for institutions. - **Scale & Trust**: Trusted by over 1,500 institutions and processes millions of applications annually, giving it a dominant position in graduate and health profession admissions. - **AI & Data Maturity**: Proprietary predictive analytics (Othot) and AI-powered tools differentiate it from simpler CRM-only competitors. ## Strategic Focus - **AI Integration**: Deepening predictive and prescriptive analytics capabilities to help institutions make data-driven enrollment decisions. - **Expansion into Medical Residency**: Launching and scaling ResidencyCAS to capture a new, high-value segment of the education market. - **Platform Consolidation**: Encouraging clients to adopt the full suite of products (CAS + CRM + Marketing + Yield) to increase retention and lifetime value. - **Global Reach**: Serving programs globally and expanding partnerships with state systems and associations. ## Why Work Here - **Culture**: Described as passionate, authentic, and growing. Emphasis on collaboration, diversity, and professional development. Intracompany committees, affinity groups, and virtual DEIB training are in place. - **Flexibility**: Hybrid and remote opportunities available. Home office reimbursement for remote employees. Free gym membership for Watertown-based employees. - **Benefits**: Competitive pay, medical/dental/vision, 401k with company match, generous parental leave, flexible PTO, tuition reimbursement, pet insurance, identity theft protection, and monthly virtual wellness webinars. - **Engineering Culture**: Actively hiring for Senior Full-Stack Software Developers, QA Automation Engineers, and Data Analysts. Tech stack includes modern web development tools and cloud infrastructure. - **Stability & Mission**: 35+ year history with a clear mission in education technology — employees can feel their work directly impacts student access and institutional success. ## Sources 1. [liaisonedu.com](https://www.liaisonedu.com/) 2. [liaisonedu.com/careers](https://www.liaisonedu.com/careers/) 3. [job-boards.greenhouse.io](https://job-boards.greenhouse.io/embed/job_app?for=liaisoninternational&token=4604637008) 4. [liaisonedu.com/leadership](https://www.liaisonedu.com/leadership/) 5. 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