--- title: 'Digital Marketing Associate at Lalamove' canonical: 'https://feeny.ai/job/digital-marketing-associate-lalamove-paranaque-g7jtvs4r235w' type: 'job' last_seen: '2026-09-13' --- # Digital Marketing Associate at Lalamove - **Company:** Lalamove - **Location:** Parañaque, Philippines - **Employment:** full-time - **Work type:** onsite - **Posted:** 2026-09-11 - **Last confirmed live:** 2026-09-13 - **Apply:** https://jobs.lever.co/lalamove/8ca8e498-5006-439b-9d57-3676f8c58a67 ## Job description ## About the role The Digital Marketing Associate to support the planning, execution, and optimization of digital campaigns focused on brand awareness, lead generation, and  driver & user acquisition. What you'll do: - Plan and execute digital marketing campaigns across various platforms. - Manage and optimize paid ads and lead generation campaigns. - Monitor campaign performance and prepare reports and insights. - Conduct market and competitor research to identify opportunities. - Coordinate with internal teams and external partners for campaign execution. - Support social media content, promotions, roadshows, and other marketing initiatives. - Stay updated on digital marketing trends and best practices. What we seek: - Bachelor’s degree in Marketing, Communications, Business, or related field. - 1–2 years of experience in Digital Marketing, preferably with experience in paid ads and lead generation. - Hands-on experience with platforms such as Meta Ads, Google Ads, or TikTok Ads. - Strong analytical and communication skills. - Proficient in Excel/Google Sheets and presentation tools. - Highly organized, proactive, and results-oriented. - Able to manage multiple tasks and work in a fast-paced environment. - Amenable to work onsite in Tower 2, Paranaque Integrated Terminal Exchange (PITX), 1 Kennedy Road, Paranaque City To all candidates- Lalamove respects your privacy and is committed to protecting your personal data. This Notice will inform you how we will use your personal data, explain your privacy rights and the protection you have by the law when you apply to join us. Please take time to read and understand this Notice. Candidate Privacy Notice: https://www.lalamove.com/en-hk/candidate-privacy-notice To learn more about Lalamove Philippines, please visit follow our LinkedIn Page: www.linkedin.com/company/lalamove/ ## About Lalamove ## Company Overview - **One-liner**: Lalamove is an on-demand delivery technology platform that connects individuals, small businesses, and corporations with a diverse fleet of professional drivers for fast and reliable same-day deliveries across 17 markets. - **Entity Type**: Private (Unicorn, Series F funded) - **Headquarters**: Hong Kong - **Founded**: 2013 - **Founders**: Chow Shing-Yuk (founder), John H.K. Tang (co-founder) ## Core Business - **Primary industries**: On-demand logistics / last-mile delivery, software development (delivery technology) - **Target customers**: Individuals (B2C), small-and-medium businesses (SMB), and large enterprises (B2B) - **Mission**: To empower local communities by making deliveries fast, simple, and affordable ## Products & Services - **On-Demand Delivery Platform (App & Web)**: Mobile-first service that enables users to book deliveries from a fleet of vehicles (motorcycles, sedans, vans, trucks up to 12,000 kg) with real-time GPS tracking and transparent, upfront pricing. - **Business Solutions**: Tailored logistics support for MSMEs and large enterprises, including dedicated account management, pooling options, and API integrations. - **Lalamove Driver App**: Connects driver-partners with delivery and transport requests, providing flexible earning opportunities. ## Market Standing - **Valuation**: Unicorn; total funding raised is approximately $2.476B, with the most recent Series F round (January 2021) led by Hillhouse Investment and HSG at $1.5B (conflicting reports of $1.0B–$1.5B may exist). - **Key Metric**: Annual Revenue of ~$1.04B (2025 estimate); total funding ~$2.48B ([LinkedIn financials](https://linkedin.com/company/lalamove)). - **Notable Investors/Partners**: Hillhouse Investment, HSG, Shunwei Capital, MindWorks Capital, Crystal Stream Capital, and others across 8 funding rounds. - **Growth Signals**: 1,562 employees (+33.8% YoY), presence in 400 cities across 17 markets (Asia, Latin America, EMEA), strong headcount growth driven by expansion into new geographies like Bangladesh, UAE, Saudi Arabia. ## Competitive Advantages - **Scale & Network Effects**: Operating in 17 markets with a large base of driver-partners and users creates a strong moat in local last-mile delivery. - **Technology Platform**: Proprietary matching algorithm, real-time tracking, and dynamic pricing provide efficiency and reliability. - **Asset-Light Model**: No ownership of fleet—works with professional driver-partners, reducing capital expenditure and enabling rapid scaling. - **Multi-Vehicle Fleet**: Covers small parcels (motorcycles) to heavy freight (trucks), serving a wide range of customer needs. ## Strategic Focus - **Geographic Expansion**: Continued growth in Latin America (Brazil, Mexico) and EMEA (UAE, Saudi Arabia), as well as deepening presence in existing Asian markets. - **Tech & AI Innovation**: Hiring for AI roles (e.g., Senior AI Engineer focusing on OCR/VLM) and investing in Business Intelligence, suggesting a push toward automation and data-driven operations. - **Talent Development**: Launch of Global Trainee Program and Tech Graduate Program to build senior leadership and engineering talent pipelines. ## Why Work Here - **Culture**: Described as fast-paced, dynamic, and challenging—employees work in a “startup unicorn” environment with meaningful impact on local communities. - **Work Policy**: Mixed; roles are often listed as on-site (e.g., Hong Kong, Mexico City) with some regional or hybrid positions. - **Growth Opportunities**: Structured graduate programs (Global Trainee, Tech Graduate) and clear career progression across departments (Operations, Sales, Tech, Marketing). - **Perks**: Not explicitly listed, but the company emphasizes “endless opportunities to learn, advance, and grow” and a culture of overcoming challenges as a team. - **Employer Rating**: 3.5/5 on LinkedIn (based on 954 reviews), with strengths in mission-driven work but room for improvement in career development (2.8/5). ## Sources 1. [Lalamove Career Page](https://www.lalamove.com/careers) 2. [LinkedIn Company Profile](https://linkedin.com/company/lalamove) 3. [CB Insights Company Profile](https://www.cbinsights.com/company/lalamove) 4. [Lalamove Philippines About Page](https://www.lalamove.com/en-ph/about-lalamove) 5. [Lalamove Job Board (Lever)](https://jobs.lever.co/lalamove) ## Other roles at Lalamove - [Customer Service Associate](https://feeny.ai/job/customer-service-associate-lalamove-paranaque-ktxqm7gfv248) — Parañaque, Philippines - [People Operations Associate](https://feeny.ai/job/people-operations-associate-lalamove-ho-chi-minh-city-2y63dfd4wseg) — Ho Chi Minh City, Vietnam - [Driver Operations Associate (Visayas and Mindanao Expansion)](https://feeny.ai/job/driver-operations-associate-visayas-and-mindanao-expansion-lalamove-visayas-and-h8q45z9xxc6e) — Visayas and Mindanao, Philippines - [Fleet Associate](https://feeny.ai/job/fleet-associate-lalamove-paranaque-4vd95akq5dav) — Parañaque, Philippines - [Accountant](https://feeny.ai/job/accountant-lalamove-singapore-asdwy2jam0nw) — Singapore - [Senior Data Analyst, Driver Operations](https://feeny.ai/job/senior-data-analyst-driver-operations-lalamove-hong-kong-nmgg1v3wn4ab) — Hong Kong, China - [Sales Executive](https://feeny.ai/job/sales-executive-lalamove-paranaque-54q4dgj8tk43) — Parañaque, Philippines - [Project Coordinator (Hourly Rated)](https://feeny.ai/job/project-coordinator-hourly-rated-lalamove-singapore-20mqaj9bqcfe) — Singapore - [Customer Service Associate](https://feeny.ai/job/customer-service-associate-lalamove-kuala-lumpur-xvgctatbjnwy) — Kuala Lumpur, Malaysia - [Executivo de Vendas Inbound](https://feeny.ai/job/executivo-de-vendas-inbound-lalamove-sao-paulo-j98ckdptwrg5) — São Paulo, Brazil