--- title: 'Digital Media Specialist (SEO) at Forthea' canonical: 'https://feeny.ai/job/digital-media-specialist-seo-forthea-houston-218rrxff9dzq' type: 'job' last_seen: '2026-09-08' --- # Digital Media Specialist (SEO) at Forthea - **Company:** Forthea - **Location:** Houston, TX - **Posted:** 2022-01-27 - **Last confirmed live:** 2026-09-08 - **Apply:** https://job-boards.greenhouse.io/forthea/jobs/4938632003 ## Job description Company Description Forthea is an award-winning digital marketing agency that improves lead generation for clients by focusing on superior data analytics and creative executions that produce measurable results. Forthea’s rock-solid commitment to core values and sustained business excellence has led to successful partnerships with a variety of B2B and B2C clients around the world. Forthea was founded in 2006 in Houston, where it maintains its U.S. corporate headquarters. Forthea has been recognized as one of the best places to work in Houston, one of the fastest-growing companies in Houston, and one of the largest Houston-area advertising agencies. Forthea President Christopher Pappas has been recognized as one of Houston’s top young business leaders. Job Description These roles are responsible for planning, optimizing, implementing and analyzing natural search engine marketing activities. This position is key to future growth and will be responsible for the top-to-bottom management of our clients’ SEO & digital marketing activities. You will be working closely with senior planners and account management across the company and serve as an integral part of the service organization and the company’s overall growth. Success at Forthea comes from someone who is naturally energetic, entrepreneurial, effective, humble and who simply hates to lose. Key Areas of Responsibility: - Conduct keyword research and selection for SEO projects based on client needs - Analyze website architecture and document changes required for SEO - Monitor, on an on-going basis, clients’ SEO results and manage projects to ensure continued high rankings - Provide ongoing support of all SEO initiatives including reporting, analysis and optimization recommendations - Monitor campaign results, analyze key metrics, and optimize click-through and conversion rates - Optimize landing pages for conversion and performance improvement - Serve as liaison with SEO Vendor Tool contacts ## Qualifications - 1-3 years SEO experience - Good writing and verbal communication skills (including presentation skills) - Strong analytic skills and ability to relate results to client business objectives - Proficient at managing projects and able to multi-task, organize, prioritize and structure workload - Proficient with Search engine interfaces, tracking tools (analytics) and procedures (both search and online) - A thorough grounding in at least one of the following: technical SEO, SEO Content and/or Promotions/Linking. ## About Forthea ## Company Overview - **One-liner**: Forthea is a full-service digital marketing agency specializing in data-driven PPC, SEO, CRO, analytics, and web design to deliver measurable results for enterprise and SMB clients. - **Entity Type**: Private (Bootstrapped) - **Headquarters**: Houston, Texas, United States - **Founded**: 2006 - **Founders**: Not publicly listed ## Core Business - **Primary industry**: Digital Marketing Services - **Target customers**: B2B, enterprise to SMB clients across industries such as automotive, legal, real estate, and e-commerce - **Mission statement**: “We love connecting data to decisions, transforming results, and accelerating your success.” ## Products & Services - **Search Engine Optimization (SEO)**: Optimizes websites for organic search by understanding customer intent, growing visibility, and delivering a compelling user experience. - **Paid Search & Paid Social (PPC)**: Funnel-driven paid media campaigns tracked to business goals and backed by data. - **Marketing Analytics**: Uses Ph.D.-level data scientists to uncover deep insights, trends, and opportunities from marketing and website data. - **Conversion Rate Optimization (CRO)**: Improves conversion rates through systematic testing and user experience improvements. - **Web Design & Development**: Builds and evolves marketing technology platforms, websites, and internal tools using technologies such as React, TypeScript, Python, SQL, and Docker. ## Market Standing - **Valuation/Market Cap**: Not publicly available - **Key Metric**: Annual Revenue of $7.9M (estimated) - **Notable Partners**: Google, Bing, Apple, Facebook (strategic partnerships to stay ahead of platform updates) - **Growth Signals**: - 42 employees (15.6% YoY headcount growth) - Helped over 500 brands transform digital marketing effectiveness - Named PPC Agency of the Year two years in a row and Best SEO Performance + Results - 4,806 LinkedIn followers (+20.5% yearly growth) ## Competitive Advantages - **Concierge service model**: Limits the number of clients per specialist to ensure deep focus and strategy, unlike agencies managing 50+ clients per person. - **Data-driven expertise**: Employs Ph.D. data scientists and uses advanced analytics across all channels. - **Full integration**: Services are delivered consultatively across SEO, paid media, analytics, and web design rather than operating in silos. - **Transparent reporting**: Monthly reporting goes beyond campaign metrics to highlight performance analytics that help clients make better business decisions. ## Strategic Focus - **Data-to-decisions approach**: Continually improving marketing effectiveness by connecting consumer insights, sales processes, and marketing goals. - **Continuous learning**: Dedicated to constantly finding better ways of doing things and staying ahead of industry trends. - **Expanding remote capabilities**: Active job postings for remote and hybrid roles, signaling flexibility in work arrangements. ## Why Work Here - **Culture**: Described as a “family culture” with a focus on service, results, and helping others succeed. Team activities include lunch outings, kickball, and workout sessions. - **Remote/Hybrid Policy**: Offers remote and office-based roles; major office locations in Houston (HQ), Austin, Dallas/Fort Worth, Texas. - **Benefits**: Medical, dental, vision insurance, 401k options, annual training budget, health and wellness funds, and development plans to support career goals. - **Engineering Culture**: The Senior Software Developer role involves building a proprietary marketing technology platform; tech stack includes React, TypeScript, Python, SQL, Docker, Terraform, PostgreSQL, and Google Cloud services. - **Rating**: 4.2/5.0 on employer rating (25 reviews) with culture rated 4.3 and career growth rated 4.0. ## Sources 1. [forthea.com](https://www.forthea.com/) 2. [forthea.com/about/](https://www.forthea.com/about/) 3. [forthea.com/about/careers/](https://www.forthea.com/about/careers/) 4. [linkedin.com/company/forthea](https://www.linkedin.com/company/forthea) 5. [rocketreach.co](https://rocketreach.co/forthea-digital-marketing-agency-profile_b5def300f42e4f13) ## Other roles at Forthea - [Head of HR](https://feeny.ai/job/head-of-hr-forthea-houston-kyz5zsvn4r90) — Houston, TX - [Director of Sales](https://feeny.ai/job/director-of-sales-forthea-houston-xazbe6nh02s2) — Houston, TX - [Account Executive](https://feeny.ai/job/account-executive-forthea-houston-s8ke1p3wzw6n) — Houston, TX - [Digital Marketing Team Lead](https://feeny.ai/job/digital-marketing-team-lead-forthea-houston-zn4fyvkckv6a) — Houston, TX - [Technical SEO](https://feeny.ai/job/technical-seo-forthea-houston-59x4e1adn8jc) — Houston, TX