---
title: 'Digital Partner Marketing Manager - Malaysia (Korean Speaker) at VML'
canonical: 'https://feeny.ai/job/digital-partner-marketing-manager-malaysia-korean-speaker-vml-kuala-lumpur-ep56a4r2287a'
type: 'job'
last_seen: '2026-09-11'
---

# Digital Partner Marketing Manager - Malaysia (Korean Speaker) at VML

- **Company:** VML
- **Location:** Kuala Lumpur, Malaysia
- **Posted:** 2026-07-24
- **Last confirmed live:** 2026-09-11
- **Apply:** https://www.vml.com/careers/job/8648436002?gh_jid=8648436002

## Job description

## Who We Are

VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.

VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.

For more information, please visit [www.vml.com](http://www.vml.com/)and follow along on  [LinkedIn](https://urldefense.proofpoint.com/v2/url?u=https-3A__urldefense.com_v3_-5F-5Fhttps-3A_www.linkedin.com_company_vml_-5F-5F-3B-21-21JboVxjCXSME-21OhlpCfbkl1UcWPwns1-2DGtvHOzFh0QwHV49fsPgGw-2DVCCU1bCg8aQFI9vN-2Dy-2DVwaQcITH2j2XKzGKBIFRLYf2AUWVYY1dFGK6-24&d=DwMFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=zouFnm4jZMgDFaYF1uVcRY3rbgHWPca_luUrBUkT6Yc&m=QzcCgXCAOjzj5hiU48_CKOdHRSJ4_YpuqfviT9yjlzH5VrkzySTZ-WaQXlYAnj4W&s=jJ7q5V70u9oUx7ONPm5jC3IK8y6vxDilX6BGTlqlWlA&e=) #WeAreVML.

## Role Overview

The Digital Partner Marketing Manager (DPMM) is a partner-facing GTM leader responsible for translating Microsoft priorities into actionable, high-impact partner marketing execution. This role goes beyond campaign delivery. DPMMs act as strategic advisors and GTM orchestrators, enabling partners to build and execute scalable co-marketing plans that drive pipeline, opportunity creation, and measurable business outcomes. DPMMs operate within a global, data-driven operating model, leveraging structured frameworks, dashboards, and repeatable motions to deliver consistent impact across a portfolio of partners.

## Key Responsibilities

1. Partner GTM Strategy & Planning

- Translate Microsoft solution plays and priorities into clear, executable partner GTM plans
- Define target audiences, value proposition, messaging and channel strategy
- Simplify complex partner strategies into focused, outcome-oriented plans
- Align closely with PMMs, PDMs and sales stakeholders on GTM priorities

1. Campaign Activation & Execution

- Guide partners to launch and execute campaigns quickly using available assets and programs
- Support end-to-end campaign activation (planning → execution → optimization)
- Ensure alignment to Microsoft incentives, programs and Campaign-in-a-Box frameworks
- Drive repeatable execution models across the partner portfolio

1. Pipeline & Performance Accountability

- Drive partner activity toward pipeline generation and opportunity creation
- Track performance across funnel metrics (leads, referrals, pipeline)
- Use dashboards and data insights to recommend next best actions
- Ensure campaign impact is measurable and tied to business outcomes

1. Partner Relationship & Influence

- Act as a trusted advisor to partner marketing and leadership teams
- Build strong, ongoing relationships with a portfolio of partners (15-20)
- Influence partner priorities without authority, guiding focus toward highest-impact activities
- Lead partner meetings and workshops with confidence and clarity=

1. Data-Driven Decision Making

- Use performance data to prioritize partners, campaigns and investments
- Identify risks, gaps and opportunities early and drive course correction
- Translate insights into clear, actionable recommendations
- Ensure consistent use of tracking tools, reporting frameworks and governance processes

1. Scalable Delivery & Operational Excellence

- Manage a portfolio of partners using structured frameworks, templates and playbooks
- Deliver consistent output quality through repeatable processes
- Contribute to a globally standardized operating model with local adaptability
- Maintain strong execution cadence across planning, delivery and reporting cycles

Success Profile (Critical Capabilities)

1. Strategic & Commercial Thinker

- Connects partner strengths to market demand and customer needs
- Focuses on pipeline, revenue impact, and business outcomes
- Prioritizes what will drive impact this quarter

1. Structured GTM Planner

- Translates strategy into clear, phased GTM plans
- Defines KPIs, audiences and channel mix
- Brings structure without over-complicating

1. Digital Marketing Fluent

- Strong understanding of demand generation across channels
- Understands funnel mechanics (awareness → conversion → pipeline)
- Provides practical, execution-ready recommendations

1. Partnership Builder & Influencer

- Builds trust quickly with partners and stakeholders
- Influences without authority with confidence and clarity
- Facilitates alignment across partner, Microsoft field and internal teams

1. Highly Organized & Scalable Operator

- Manages multiple partners without loss of quality or cadence
- Uses frameworks, checklists and dashboards to scale impact
- Comfortable operating in structured, high-volume environments

1. Data-Driven & Insight-Led

- Interprets metrics and translates them into actions
- Uses data to prioritize and optimize efforts
- Focuses on outcomes, not activity

1. Adaptable & Fast Learner

- Thrives in ambiguity and evolving partner contexts
- Quickly absorbs new technologies, offers and GTM motions
- Continuously improves approach based on feedback and results

## Experience & Qualifications

- Professional fluency in English (primary business language) and Korean (written and spoken, to support and collaborate with partners in the local market).
- 8–10+ years in B2B, digital, or partner marketing (preferably in tech/Microsoft ecosystem)
- Proven experience working with partners (ISVs, SI, CSPs or similar ecosystems)
- Experience building and executing GTM or demand generation strategies
- Strong understanding of marketing funnel, campaign execution and performance metrics
- Demonstrated stakeholder management across cross-functional teams
- Experience working with data, dashboards or marketing performance reporting tools

What Success Looks Like

- Partners execute focused, high-impact GTM plans aligned to Microsoft priorities
- Consistent pipeline growth and measurable ROI across partner portfolio
- High partner satisfaction and engagement
- Clear, structured execution across planning, campaign delivery and reporting
- Strong alignment across Microsoft stakeholders and partner ecosystem

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our [Recruitment Privacy Policy](https://www.vml.com/recruitment-privacy-policy). California residents should read our [California Recruitment Privacy Notice](https://www.vml.com/california-recruitment-privacy-notice). This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

## About VML

## Company Overview
- **One-liner**: VML is a global creative company that helps brands drive growth by seamlessly connecting Brand Experience, Customer Experience, and Commerce through a human-first, tech-enabled approach.
- **Entity Type**: Public (subsidiary of WPP, LSE: WPP)
- **Headquarters**: New York, United States
- **Founded**: 2024 (formed from the merger of VMLY&R and Wunderman Thompson, with legacy agencies dating back to 1864)
- **Founders**: Not applicable – the company was formed by merging two WPP agencies; Global CEO is Jon Cook

## Core Business
- **Primary industry/industries**: Advertising services, marketing, digital transformation, brand consulting
- **Target customers**: B2B – large enterprise brands across sectors (consumer goods, healthcare, technology, retail, etc.)
- **Mission or purpose statement**: “Create connected brands that become a part of people’s lives and drive growth for client partners” – guided by a “Human First” creative philosophy.

## Products & Services
- **Brand Experience (BX)**: Compelling brand worlds and creative platforms that build emotional connections from the first touchpoint.
- **Customer Experience (CX)**: Intelligent digital platforms, loyalty programs, and data-driven customer journeys that deepen relationships.
- **Commerce**: Seamless, innovative commerce solutions that convert interest into action.
- **Technology Transformation**: Digital infrastructure, platform engineering, and AI-powered marketing via WPP Open.
- **Health**: Specialized healthcare marketing and communications (VML Health).

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed for VML (parent WPP’s market cap is ~£8B as of mid-2025). 
- **Key Metric**: 26,000+ employees across 150+ offices globally (vml.com); some sources report 34,000+ on LinkedIn.
- **Notable Investors/Partners**: Parent company WPP; key clients include blue-chip global brands (not publicly listed).
- **Growth Signals**: 
  - Formed in 2024 from two major WPP agencies, consolidating over 300 years of combined expertise.
  - 373 active job postings (LinkedIn, as of mid-2026) with +80.2% quarterly growth in postings.
  - Named No. 3 on an unspecified industry ranking (vml.com/expertise).
  - VML Foundation has contributed over $3.2 million to charitable causes.

## Competitive Advantages
- **Human First approach**: A creative philosophy that prioritizes deep understanding of human needs, making campaigns more resonant and effective.
- **Connected capabilities**: Unlike pure creative or tech firms, VML integrates BX, CX, and Commerce into a single, unified offering.
- **Scale and heritage**: 26,000 people in 50+ markets, with legacy from J. Walter Thompson, Y&R, Wunderman, and VML.
- **WPP Open**: Access to WPP’s AI-powered marketing operating system for intelligent, measurable, and scalable solutions.
- **Inclusion Experience**: A dedicated consultancy helping clients design inclusive experiences for people with disabilities.

## Strategic Focus
- Deepening the integration of creativity and technology to deliver “connected brands.”
- Expanding AI-driven marketing and personalization through WPP Open.
- Growing the Health practice and Commerce capabilities.
- Investing in talent development and culture (e.g., Emerge Internship Program, Catalyst Academy, All Win Program).
- Continuing to build a diverse, inclusive workforce and culture of belonging.

## Why Work Here
- **Culture**: Emphasizes “Human First” internally – belonging, continuous learning, and authentic personal branding. The Culture & Belonging team actively fosters understanding and empathy.
- **Career Development**: Bespoke platforms for career mapping, feedback coaching, and skills building. Programs like Catalyst Academy (12-month global program) and Emerge US Internship (10-week) provide structured growth.
- **Work Environment**: Hybrid and office-based roles; 150+ offices worldwide offer global mobility. The Detroit Experience Studio and All Win Program show community engagement.
- **Perks & Benefits**: VML Foundation (employee-led giving), wellness resources, and a focus on mental and physical health.
- **Engineering Culture**: For tech roles, exposure to large-scale digital transformation projects, WPP Open AI platform, and modern data/tech stacks.

## Sources
1. [vml.com/careers](https://www.vml.com/careers) – Careers page with culture, programs, and values.
2. [vml.com/about-us](https://www.vml.com/about-us) – About page with company overview, leadership, and history.
3. [vml.com/expertise](https://www.vml.com/expertise) – Description of core services and capabilities.
4. [linkedin.com/company/vml](https://www.linkedin.com/company/vml) – LinkedIn company page with employee count, job postings, and recent departures.

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