--- title: 'Digital Retention Specialist (Contract) at The People Brand' canonical: 'https://feeny.ai/job/digital-retention-specialist-contract-the-people-brand-california-d39av8x0kk4v' type: 'job' last_seen: '2026-09-07' --- # Digital Retention Specialist (Contract) at The People Brand - **Company:** The People Brand - **Location:** California - **Compensation:** $25–$26/hr - **Employment:** contract - **Work type:** remote - **Posted:** 2026-08-26 - **Last confirmed live:** 2026-09-07 - **Apply:** https://jobs.lever.co/thepeoplebrand/6fb2da96-4e54-4df4-a23f-0b8dff1dc33a ## Job description Our client, a well-known consumer lifestyle brand, is looking for a hands-on Digital Retention Specialist to provide interim support to its eCommerce and Digital Marketing team. This is an execution-focused role for someone who can jump in quickly and keep the day-to-day email and SMS calendar moving. The strategy and broader direction are already established — this person will primarily be responsible for building, scheduling, launching, and monitoring campaigns. ## RESPONSIBILITIES - Execute day-to-day email campaigns in Klaviyo, including building, QA, scheduling, and deployment. - Execute SMS campaigns, ideally within Attentive. - Manage the email and SMS campaign calendar and ensure campaigns launch accurately and on time. - Build audiences and basic customer segments for campaigns. - Coordinate with Creative and eCommerce teams to gather assets, copy, links, and promotional details. - QA campaigns for accuracy, links, formatting, segmentation, and timing before launch. - Monitor campaign performance and pull basic reporting as needed. - Support basic updates and optimizations to existing email/SMS flows and automations. - Stay highly organized and help keep campaigns and deliverables moving in a fast-paced environment. ## WHAT WE'RE LOOKING FOR - 1–2 years of hands-on email/SMS marketing experience. - Klaviyo experience required — must be comfortable independently building and deploying campaigns. - Attentive experience strongly preferred. - Experience working within an eCommerce or consumer brand environment preferred. - Strong attention to detail and organizational skills. - Comfortable working quickly across multiple campaigns and deadlines. - Someone who is happy being a tactical doer/executor rather than owning the overarching retention strategy. This is a confidential search. Additional company and team details will be shared with qualified candidates during the interview process. ## About The People Brand ## Company Overview - **One-liner**: The People Brand is a female-founded, owned, and operated talent acquisition agency specializing in executive and professional placements within the outdoor, lifestyle, beauty, wellness, and CPG industries. - **Entity Type**: Private (Bootstrapped) - **Headquarters**: Carson, California, United States - **Founded**: Not publicly available - **Founders**: Tiffany and Angella (both former HR executives from Nike, Hurley, and Fox Racing - last names not publicly available) ## Core Business - Primary industry/industries: Talent Acquisition & Recruitment (niche focus on lifestyle, outdoor, beauty, wellness, and CPG) - Target customers: Startups to Fortune 500 companies across outdoor, lifestyle, beauty, wellness, and CPG sectors; mid-to-executive level job seekers in those industries - Mission or purpose statement: To connect exceptional talent with leading brands that share their values, prioritizing cultural alignment, work-life balance, competitive compensation, DEI initiatives, and sustainability goals. ## Products & Services - **Executive & C-Suite Recruitment**: Headhunting and placement for senior leadership roles within target industries. - **Functional Recruitment Services**: Specialized placements across Marketing/Communications, Design/Graphic Design, Pattern Making/Technical Design, Product Development/Production, Merchandising, Sales, eCommerce/Digital, Finance/Accounting/Planning, Supply Chain/Operations, Human Resources/Talent Acquisition, Customer Service, Retail Stores and Operations, and Technical/Engineering. - **Consultative Talent Strategy**: A collaborative approach with clients to define and strategize roles before initiating a search, leveraging the founders' HR leadership experience. ## Market Standing - **Valuation/Market Cap**: Not publicly available (private, no disclosed funding) - **Key Metric**: 9 out of 10 success rate in hiring; maintains a low attrition rate for placements. - **Notable Investors/Partners**: Not publicly available (no disclosed investors). Partner brands span startups to Fortune 500 companies in their target sectors. - **Growth Signals**: Expanding job postings via their Lever careers page ([jobs.lever.co/thepeoplebrand](https://jobs.lever.co/thepeoplebrand)), indicating active recruitment for their own team. ## Competitive Advantages - **Industry Specialization**: Deep domain expertise in outdoor, lifestyle, and CPG sectors, which they call being "outdoor, lifestyle & CPG EXPERTS." This niche focus differentiates them from generalist agencies. - **Founder-Led Experience**: Founded by former HR executives from top lifestyle brands (Nike, Hurley, Fox Racing) with 20+ years of in-house HR experience, giving them insider knowledge of both client and candidate needs. - **Transparency**: Unique in the agency space for sharing salary information and company names upfront with candidates, a stated departure from typical industry practices. - **Cultural Fit Emphasis**: Invests significant time understanding company culture and candidate values, with a stated policy: "If we wouldn't place our own loved ones in a role, we certainly wouldn't place you there either." - **Personalized, Low-Volume Approach**: A "do things the right way" mentality that avoids rushing placements, resulting in high success and low attrition rates. ## Strategic Focus - Deepening partnerships with forward-thinking brands that prioritize work-life balance, DEI, and sustainability. - Leveraging their consultative HR background to provide high-touch, strategic talent solutions rather than transactional recruitment. - Utilizing AI tools to support parts of the hiring process (reviewing applications, analyzing resumes, identifying verification signals). - Building on their reputation as a female-founded, owned, and operated firm to attract mission-aligned clients and talent. ## Why Work Here - **Culture & Values**: The agency itself prides itself on being a culture-first organization, emphasizing trust, mutual respect, and true partnership. They seek to work with brands that share these values. - **Work Environment**: Based in Carson, CA, with a mix of on-site and hybrid roles posted for their own team. Positions include full-time roles in locations like Carson, CA and Detroit, MI. - **Transparency**: As an employer, they use AI tools to support hiring but also tout radical transparency (sharing salary and company names) as a core principle, suggesting a straightforward, honest internal culture. - **Team & Leadership**: Founded and led by two experienced, purpose-driven HR leaders with a “do the right thing” mentality. You'd be learning from veterans who deeply understand the talent landscape. - **Impact**: Work directly with top-tier lifestyle and CPG brands, placing talent that drives those industries forward. The agency's small, specialized nature means your work has a direct impact on client success. ## Sources 1. [The People Brand - Official Website](https://thepeoplebrandusa.com/) 2. [The People Brand - About Page](https://thepeoplebrandusa.com/about) 3. [The People Brand - Candidates Page](https://thepeoplebrandusa.com/candidates) 4. [The People Brand - Careers Page (Lever)](https://jobs.lever.co/thepeoplebrand) 5. [The People Brand - Job Board Portal](https://jobs.thepeoplebrandusa.com/) ## Other roles at The People Brand - [Web Developer](https://feeny.ai/job/web-developer-the-people-brand-compton-bpnwmdwvtkwn) — Compton, CA - [Senior Graphic Designer](https://feeny.ai/job/senior-graphic-designer-the-people-brand-compton-vd2ccz5pdhz2) — Compton, CA - [SIOP & Sourcing Manager](https://feeny.ai/job/siop-sourcing-manager-the-people-brand-rigby-1wf3dxxx7dar) — Rigby, ID - [HR Generalist](https://feeny.ai/job/hr-generalist-the-people-brand-orange-county-swvbd1gjadrs) — Orange County, CA - [Materials Development Manager](https://feeny.ai/job/materials-development-manager-the-people-brand-rigby-ppz912cg8h4f) — Rigby, ID - [Head of Product](https://feeny.ai/job/head-of-product-the-people-brand-austin-ts70hmvpkz2y) — Austin, TX - [Chief Operating Officer](https://feeny.ai/job/chief-operating-officer-the-people-brand-los-angeles-9nnnc4yn6071) — Los Angeles, CA - [Digital Marketing Manager](https://feeny.ai/job/digital-marketing-manager-the-people-brand-carson-2pwnmt146yga) — Carson, CA - [Ecommerce Manager](https://feeny.ai/job/ecommerce-manager-the-people-brand-carson-v8rm02b3vbb7) — Carson, CA - [Director of Supply Chain](https://feeny.ai/job/director-of-supply-chain-the-people-brand-rigby-dccwns40462e) — Rigby, ID