--- title: 'Digital Strategist at VML/WPPEnterprise Solutions' canonical: 'https://feeny.ai/job/digital-strategist-vml-wppenterprise-solutions-noida-4cxzc40gx02s' type: 'job' last_seen: '2026-09-09' --- # Digital Strategist at VML/WPPEnterprise Solutions - **Company:** VML/WPPEnterprise Solutions - **Location:** Noida, India - **Posted:** 2026-09-01 - **Last confirmed live:** 2026-09-09 - **Apply:** https://job-boards.greenhouse.io/vmlenterprisesolutions/jobs/8745600002 ## Job description ## Who We Are WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where Al is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets. WPP Enterprise Solutions works alongside best-in-class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients’ businesses. VML, part of WPP, supports WPP Enterprise Solutions by helping brands activate transformation through creativity and experience. The opportunity As a Digital Strategist, you will sit across from Fortune 500 clients, understand their business problem, recommend the right use cases to make best use of the client’s investments in Adobe Experience Cloud solution, and own the delivery outcome. This is a consulting and advisory seat distinct from a pure implementation role. ## What you’ll be doing Adobe Experience Cloud & Digital Ecosystem - Advise clients on the right Adobe Experience Cloud solution mix — Analytics, Target, Campaign, AEP, CJA, AJO, AEM — against their business objectives. - Own delivery outcomes on Adobe tools: configure, design, and lead the strategy layer, not just execute downstream tasks. - Contextualise Adobe data and outputs within a broader full-funnel digital strategy spanning paid, owned, and earned channels. Client Advisory & Consulting - Lead discovery sessions and requirement-gathering conversations with client stakeholders, including CXO-level audiences. - Translate complex business problems into clear, recommendation-led digital strategy and Adobe DX roadmaps. - Own the client outcome — from requirements to recommendation to delivery — with accountability for measurable business results. - Manage senior client relationships and present strategy confidently to Fortune 500 leadership. AI-Native Consulting & Innovation - Drive adoption of AI-enabled consulting methodologies — personalization, segmentation, journey orchestration, content optimization, and operational efficiency. - Identify where AI can improve client outcomes, including emerging practices such as GEO (Generative Engine Optimization) and AEO (Answer Engine Optimization). - Build or contribute to reusable AI-enabled consulting assets — frameworks, accelerators, and playbooks — applied across engagements. Industry & Strategic Depth - Bring demonstrable depth in at least one priority vertical — retail / e-commerce, BFSI, travel & hospitality, or media & entertainment. - Use industry-specific KPIs and dynamics to ground recommendations in real business context. - Develop comprehensive, multi-channel digital marketing strategies that go beyond single-tool specialism. ## What we want from you - Experience: Min8+ years of total work experience, with at least 50% in digital strategy, digital marketing management, or Adobe DX advisory. Recent relevant experience (last 3 years) is weighted heavily. - Adobe / DX fluency: Hands-on ownership of at least one Adobe Experience Cloud tool with named outcomes - Client advisory: Proven ability to advise clients, gather requirements, recommend solutions, and own delivery outcomes — not just implement or report. - Digital marketing breadth: Working command across multiple disciplines — SEO, SEM, paid social, email/lifecycle, marketing automation, analytics — enough to give holistic cross-channel recommendations. - Industry depth: Sustained engagement in at least one priority vertical where the industry’s specific dynamics genuinely informed the work. - AI engagement: Demonstrated application of AI-enabled tools or methodologies to client or marketing problems, beyond personal productivity use. - Education: Bachelor’s degree required. Full-time MBA strongly preferred as a proxy for structured thinking, communication, and stakeholder navigation. - Enterprise exposure: Experience operating at, or delivering to, enterprise-scale environments comparable to Fortune 500 client engagements. If you know some of this even better - Adobe Experience Cloud certifications (AEP, Analytics, Target, CJA, AJO). - Prior employment at Adobe, or within the Adobe partner ecosystem, materially reducing ramp time. - Depth across two or more priority verticals. - Named AI consulting deliverables — a GenAI personalization framework, agentic workflow, or GEO/AEO strategy with measurable outcomes. ## What we can offer you Alongside the opportunity to work with some of the most exciting brands around the world, we’ll also prioritise your career development and help you grow your skills. We’ll empower you to make a difference, allow you to be yourself, and respect who you are. Our culture thrives on our core values, designed for impact-driven individuals: Heart, Brains and Courage. We lead with Heart, fostering empathy and trust where genuine connections and human-centric work flourish. We empower your Brains for innovation, valuing relentless curiosity and collaborative intelligence to solve complex challenges. And we champion Courage, inspiring you to speak up, embrace experimentation, and advocate for bold solutions that push our thinking to be better than yesterday. ## About WPP WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence and world-class partnerships – all united by our agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity and deliver transformational growth. For more information, visit [WPP.com](http://wpp.com/). WPP (VML/WPP Enterprise Solutions) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. When you click "Submit Application", this will send any information you add below to WPP (VML/WPP Enterprise Solutions). Before you do this, we think it's a good idea to read through our [Recruitment Privacy Policy](https://www.vml.com/recruitment-privacy-policy). California residents should read our [California Recruitment Privacy Notice](https://www.vml.com/california-recruitment-privacy-notice). This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it. ## About VML/WPPEnterprise Solutions ## Company Overview - **One-liner**: VML Enterprise Solutions is the technology and data consulting arm of global creative agency VML, delivering digital transformation, customer experience, commerce, and AI-driven solutions for the world’s largest brands. - **Entity Type**: Division of VML, a subsidiary of WPP plc (NYSE: WPP, LSE: WPP). WPP is publicly traded. - **Headquarters**: London, United Kingdom - **Founded**: 2023 (formed as a unified unit within VML, inheriting legacy from Wunderman Thompson Commerce and VMLY&R) - **Founders**: Not applicable (organizational unit); leadership includes Global CEO Jeff Geheb (Enterprise Solutions) and UK CEO Joe Petyan. ## Core Business - **Industries**: IT Services and IT Consulting, Digital Transformation, Customer Experience (CX), Commerce, Marketing Technology, AI - **Target customers**: Large enterprise and multinational B2C and B2B brands across retail, CPG, automotive, financial services, and technology - **Mission**: *“We are driven by technology, but inspired by people – customers, clients, partners and colleagues.”* Focus on closing the gap between AI ambition and AI readiness. ## Products & Services For each major offering: - **Technology Transformation**: Modernizing legacy systems, implementing AI-driven operating models, and migrating platforms (e.g., Adobe Experience Cloud) to unlock new capabilities. - **Customer Experience (CX)**: End-to-end CX design and implementation, including CRM, loyalty solutions, personalization at scale, and digital product innovation. - **Commerce**: Omnichannel retail and B2B commerce experiences across DTC, marketplace, and B2B channels; powered by Adobe Commerce, Shopify, and Salesforce. - **Consulting**: Strategy, innovation, analytics, and marketing effectiveness measurement to drive business impact. - **Data & AI**: Advanced analytics, data clean rooms, AI-mediated recommendation, and scaled automation. ## Market Standing - **Valuation/Market Cap**: Not publicly available for the division. Parent WPP’s market cap is approximately £8–9 billion (as of mid-2025). VML itself is a top global agency network. - **Key Metric**: Total headcount of **10,000+ experts** across 40+ global offices (vml.com). Active job postings as of mid-2025: 201, with year-over-year posting growth of **+428.9%** (LinkedIn). - **Notable Clients**: The Coca-Cola Company, Ford, Mars, Nestlé, Unilever, Sainsbury’s, KFC, Microsoft (Xbox Design Lab), United Rentals. - **Notable Partners**: Adobe, Salesforce, Google, Microsoft, Braze, Shopify, MACH Alliance (over 50 technology vendor partnerships). - **Growth Signals**: Rapid hiring surge (+428.9% YoY); new AI-focused whitepapers (“Share of Decision”, “Mastering Modernization”); expansion of Enterprise Solutions as a distinct operating unit under VML; recent CEO appointments (Joe Petyan as UK CEO in 2025). ## Competitive Advantages - **Scale & Integration**: Combines deep creative capabilities of VML (award-winning global agency) with dedicated technology and data teams, allowing clients to move from strategy to execution under one roof. - **Platform Ecosystems**: Long‑standing, certified partnerships with the largest enterprise platforms (Adobe, Salesforce, Shopify, Google, Microsoft) enable best‑in‑class delivery. - **Proven Track Record**: Delivered “world’s largest grocery eCommerce replatform” (Sainsbury’s) and transformed customer experiences for Ford across Europe. - **AI‑First Focus**: Actively publishing frameworks and whitepapers on AI readiness, LLM integration, and data clean rooms – positioning as a thought leader in enterprise AI. ## Strategic Focus - Scaling AI‑driven transformation and automation for enterprise clients. - Deepening omnichannel commerce capabilities (B2B, DTC, marketplace). - Expanding consulting and CX services alongside technology delivery. - Building out global delivery centers (India, Poland, Portugal, Hungary, US) to increase cost‑effective capacity. - Investing in talent acquisition – especially in engineering, data, and AI roles – reflected in the surge of job postings. ## Why Work Here - **Culture**: Emphasizes transformation of both client businesses and employee careers. Described as supportive, inclusive, and committed to personal growth. “[We] cherish unique perspectives” (vml.com/es-emea-careers). - **Learning & Development**: Ongoing targeted learning, development opportunities, and a graduate programme for early‑career talent. - **Work Policy**: Not explicitly stated, but offices exist across 40+ locations (London, New York, Bengaluru, Warsaw, Lisbon, etc.) with flexible/remote practices common in agency/consulting environments. - **Notable Perks**: Work with iconic global brands (Coca-Cola, Ford, Microsoft); access to cutting‑edge technology stacks; high growth trajectory with increasing headcount and project demand. - **Engineering Culture**: Strong focus on modern engineering (cloud, AI, headless commerce, MACH architecture) and cross‑functional collaboration between designers, engineers, and strategists. ## Sources 1. [vml.com – Enterprise Solutions](https://www.vml.com/expertise/enterprise-solutions) 2. [vml.com – Enterprise Solutions EMEA Careers](https://www.vml.com/es-emea-careers) 3. [LinkedIn – VML Enterprise Solutions](https://www.linkedin.com/company/vml-enterprise-solutions) 4. [Greenhouse – VML Enterprise Solutions Jobs](http://job-boards.greenhouse.io/vmlenterprisesolutions) ## Other roles at VML/WPPEnterprise Solutions - [Group Director, Solution Architecture & Technical Validation](https://feeny.ai/job/group-director-solution-architecture-technical-validation-vml-wppenterprise-zxmn3jjxsc23) — Chicago Illinois, United States / New York New York, United States - [Group Director, Network Growth Strategy & Opportunity Shaping](https://feeny.ai/job/group-director-network-growth-strategy-opportunity-shaping-vml-wppenterprise-v791nc364z18) — Chicago Illinois, United States / New York New York, United States - [Group Director, Account Mining & Growth Intelligence](https://feeny.ai/job/group-director-account-mining-growth-intelligence-vml-wppenterprise-solutions-2fhkcec2rfvq) — New York New York, United States - [Managing Director, WPP Media Growth Activation](https://feeny.ai/job/managing-director-wpp-media-growth-activation-vml-wppenterprise-solutions-new-hq27vphr44d7) — New York New York, United States - [Managing Director, WPP Creative & Agency Growth Activation](https://feeny.ai/job/managing-director-wpp-creative-agency-growth-activation-vml-wppenterprise-g7vrppq09ng5) — New York New York, United States - [Managing Director, Global Client / Top Account Growth Activation](https://feeny.ai/job/managing-director-global-client-top-account-growth-activation-vml-wppenterprise-wc70cpxd9nnv) — Chicago Illinois, United States / New York New York, United States - [Managing Director, Enterprise Growth Architecture - North America](https://feeny.ai/job/managing-director-enterprise-growth-architecture-north-america-vml-mn8ebz0x39na) — Chicago Illinois, United States / New York New York, United States - [Executive Director, WPP Network Growth](https://feeny.ai/job/executive-director-wpp-network-growth-vml-wppenterprise-solutions-chicago-s8hq6b5p0k55) — Chicago Illinois, United States / New York New York, United States - [Executive Director, Growth Architecture & Enterprise Sales](https://feeny.ai/job/executive-director-growth-architecture-enterprise-sales-vml-wppenterprise-g3r0sxqckyvt) — Chicago Illinois, United States / New York New York, United States - [Estágio em Atendimento](https://feeny.ai/job/estagio-em-atendimento-vml-wppenterprise-solutions-sao-paulo-zv17gt1016vd) — São Paulo, Brazil