---
title: 'Director Analytics WOTC at Hasbro'
canonical: 'https://feeny.ai/job/director-analytics-wotc-hasbro-renton-washington-nr8pzmjseczj'
type: 'job'
last_seen: '2026-09-09'
---

# Director Analytics WOTC at Hasbro

- **Company:** Hasbro
- **Location:** Renton Washington, United States
- **Compensation:** $196k–$294k
- **Posted:** 2026-05-28
- **Last confirmed live:** 2026-09-09
- **Apply:** https://job-boards.greenhouse.io/hasbro/jobs/4249909009

## Job description

We take play seriously. We’re looking for curious adventurers ready to find their party, fueled by imagination and drive to build what’s never been built before. At Hasbro and Wizards of the Coast, you’ll collaborate with passionate teams to reimagine our iconic brands and create experiences that spark joy, connection, and community through the magic of play. This is your chance to shape legendary play that lasts a lifetime.

Hasbro's Direct-to-Consumer (DTC) platform connects fans worldwide through seamless, intelligent, and data-driven digital commerce experiences. As Director of Analytics, you will lead the vision, strategy, and execution that transform data into insights powering business growth, fan engagement, and operational excellence. You will build the unified analytics foundation that enables Hasbro's DTC-as-a-Service (DTCaaS) model, delivering shared infrastructure, standardized measurement, and actionable intelligence across Pulse, D&D Beyond, and future brand storefronts.

This role blends strategic leadership with technical depth to ensure our data capabilities scale with the business and elevate fan experience, product performance, and operational efficiency. You will champion enterprise-wide data literacy, foster a culture of data-informed decision-making, and establish clear ROI frameworks to measure and communicate the impact of analytics investments.

This role is a hybrid role based in Renton, WA with three days a week expected in office.

## What You'll Do

Build the Analytics Foundation for DTCaaS

- Define the unified data architecture across our eCommerce platform and integrated systems.
- Establish cross-brand KPIs and measurement standards spanning sales, forecasting, fulfillment, customer behavior, and financial performance.
- Own the semantic layer, shared dashboards, and reporting assets used across all DTC brands.
- Lead instrumentation strategy to ensure consistent, high-quality events and insights across journeys (acquisition, checkout, campaigns, fulfilment, service).
- Implement data governance, privacy-by-design, and compliance frameworks in partnership with Legal, Security, and IT to ensure regulatory readiness and trusted insights.

Deliver Scalable, Reusable Insights Products

- Build automated reporting and insight tools for leadership reviews, business insights, and operational actions.
- Develop dashboards and analytic products for sales, marketing, supply chain, finance, and operations.
- Introduce predictive modeling for sell-thru, inventory health, fulfillment operations, and customer lifetime value.
- Create self-service analytics capabilities that empower teams while maintaining governance and data quality.
- Define and operationalize analytics success metrics, such as insight adoption, forecast accuracy, and cycle-time reduction, to demonstrate business impact.

Drive Operational Intelligence and Cost Transparency

- Develop models for commerce economics: shipping, payments, storage, returns, promotions, and platform cost allocation.
- Partner with Finance, Supply Chain, and Operations to enable data-driven planning and efficiency improvements.
- Improve business insights, merchandising insights, and logistics planning across regions.
- Integrate analytics outcomes into annual and long-range planning processes, securing executive sponsorship and linking initiatives directly to business goals.

Lead and Grow a High-Performing Analytics Organization

- Lead business intelligence engineering and analytics talent across multiple domains.
- Mentor and develop team members while promoting excellence, collaboration, and innovation.
- Own the analytics intake, prioritization, roadmaps, and delivery and ensure visibility and alignment, and across functions.
- Partner closely with Product, Engineering, Marketing, Finance, Supply Chain, and CX to embed analytics into roadmap planning and decision-making.
- Influence leadership through clear storytelling, strategic framing, and data-driven recommendations.

Shape the Future of Hasbro's Data & Analytics Capabilities

- Evaluate and integrate emerging technologies (AI/ML, predictive fulfillment, experimentation platforms, observability, automation).
- Define long-term principles and architectures that scale across brands, markets, and product lines.
- Champion DataOps, testing, lineage, and reliability standards to ensure trust in insights.
- Drive platform performance, cost governance, and continuous improvement across datawarehouses, BI tools, and event pipelines.
- Manage key vendor and technology partnerships to optimize platform performance, cost efficiency, and innovation across the data ecosystem.

## Minimum Qualifications

- 10+ years of experience in data analytics, BI, analytics engineering, or data engineering.
- 5+ years leading multi-disciplinary analytics or data teams.
- Proven ability to architect and scale data models, dashboards, forecasting tools, and analytics foundations for commerce or consumer-facing platforms.
- Strong understanding of how analytics informs commerce, marketing, finance, supply chain, customer experience, and operations.
- Experience partnering with engineering and product teams to influence data models, instrumentation, and system design.
- Exceptional communication skills, able to simplify complexity and influence executives and cross-functional leaders.
- Familiar with modern data platforms and analytics engineering concepts (Snowflake, dbt, Databricks, Tableau/Power BI), with the ability to guide technical teams and set standards without being hands-on.
- Demonstrated success delivering measurable business impact through analytics

## Preferred Qualifications

- Proven ability to influence senior stakeholders and drive alignment across functions to advance enterprise-wide analytics initiatives.
- Able to apply global privacy requirements (GDPR, CCPA, COPPA) when shaping data models, instrumentation plans, and reporting systems.
- Experienced designing insights and forecasting frameworks that scale across multiple brands and regions, accounting for differences in currency, tax/VAT, catalog structure, and fulfillment workflows.
- Background applying predictive analytics, or experimentation frameworks to strengthen demand planning, customer insight, and conversion optimization.

The pay transparency range for this role is listed below. The hiring range will vary based on factors such as experience, skills, location and market conditions. Additionally, employees may be eligible for annual and long-term incentives as part of their overall compensation package.

Pay Range $195,900—$293,900 USD

Employees may be eligible for annual and long-term incentives as part of their overall compensation package, depending on role, location, and eligibility. Benefits and programs may include:

- Health & Wellness
- Time Off to Recharge
- Financial Well-being
- Life & Family Support
- Volunteer and Community Initiatives
- Learning & Development
- Exclusive Perks

Please review our [Applicant Privacy Notice](https://nam11.safelinks.protection.outlook.com/?url=http%3A%2F%2Fdocs.hasbro.com%2Fprivacy%2Fjob-applicant&data=05%7C02%7CMaria.Hughes%40wizards.com%7C73f450b2476e4441be3308dec7006d14%7C701edd3ec7a84789b1ce8a243620d68f%7C0%7C0%7C639167001791388387%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&sdata=QzsYnPcynaB0OC2yYMSHab2TyW8jOlZQWyr87FBwDt8%3D&reserved=0) to learn how we collect, use, and protect your personal information in connection with the application process.

## About Hasbro

## Company Overview
- **One-liner**: Hasbro is a leading game, intellectual property, and toy company that delivers play experiences through physical and digital games, toys, licensed products, and entertainment.
- **Entity Type**: Public (NYSE: HAS)
- **Headquarters**: Pawtucket, Rhode Island, USA
- **Founded**: 1923 (incorporated in 1926)
- **Founders**: Henry Hassenfeld, Hillel Hassenfeld

## Core Business
- **Primary Industries**: Toys, Games, Intellectual Property (IP) Licensing, Digital Gaming, Entertainment
- **Target Customers**: B2C (kids, families, fans of all ages); B2B (retail partners, licensors, entertainment studios)
- **Mission Statement**: "Create joy and community through the magic of play."

## Products & Services
- **MAGIC: THE GATHERING**: Collectible card game and digital platform (Magic: The Gathering Arena) — both physical and digital.
- **DUNGEONS & DRAGONS**: Tabletop roleplaying game with digital tools (D&D Beyond).
- **MONOPOLY & HASBRO GAMES**: Classic board games and family game night staples.
- **NERF**: Blaster toys and active play products.
- **TRANSFORMERS**: Action figures, media franchise, and licensed merchandise.
- **PLAY-DOH**: Modeling compound and creative play sets.
- **PEPPA PIG**: Preschool toy line and media brand.
- **BEYBLADE**: Spinning top toys and competitive play system.
- **Hasbro Pulse & Secret Lair**: Direct-to-consumer platforms for exclusive collectibles and fan-focused drops.
- **Digital Licensing**: Partnerships for mobile games like *Monopoly Go!* (Scopely) and other video game adaptations.

## Market Standing
- **Valuation/Market Cap**: Not disclosed in provided sources – check financial sites for current market cap.
- **Key Metric**: Annual revenue of $5.0 billion (FY 2023); record performance in Wizards of the Coast segment in FY 2025.
- **Notable Partners**: Scopely (*Monopoly Go!*), Marvel, and other major IP licensors.
- **Growth Signals**: Record year for MAGIC: THE GATHERING (Final Fantasy set was best-selling of all time); operational excellence program delivered ~$800M in gross cost savings; continued expansion in digital licensing and aging-up consumer strategy.

## Competitive Advantages
- **Iconic Brand Portfolio**: Owns and controls deeply loved brands like MAGIC, D&D, MONOPOLY, NERF, TRANSFORMERS, PLAY-DOH, and PEPPA PIG – spanning multiple generations and play categories.
- **Franchise-First Approach**: Unlocks value across physical toys, digital games, licensed consumer products, location-based entertainment, film, and TV.
- **Wizards of the Coast**: High-margin, high-growth segment with dedicated fan communities and recurring digital revenue (Magic: The Gathering Arena, D&D Beyond).
- **100+ Year Legacy**: Deep retail relationships, supply chain excellence, and trusted brand equity worldwide.
- **Diversified Revenue Streams**: Balanced between owned brands, partner brands, direct-to-consumer, and licensing – reducing reliance on any single product category.

## Strategic Focus
- **"Playing to Win" Strategy** (launched 2025):
  - **Anytime is Playtime**: Expand play occasions and distribution points.
  - **Aging Up**: Target consumers aged 13+ who are gaining purchase share.
  - **Everyone Plays**: Capture new demographics and under-indexed markets.
  - **Digital and Direct**: Invest in video games, digital technology, and direct-to-consumer channels.
  - **Partner Scale**: Leverage partners’ investments to extend brand reach.
- **Operational Excellence**: Ongoing cost-savings program targeting $1.0 billion in gross savings; process modernization across IT, supply chain, and HR.
- **AI & Emerging Tech**: Embracing AI-enabled entertainment and product innovation.
- **Sustainability & CSR**: Recognized as a JUST Capital Industry Leader (2025), 100 Best Corporate Citizens (3BL Media), and Civic 50 honoree.

## Why Work Here
- **Culture**: Creative, innovative, and inclusive – described as "legendary play starts with bold ideas." Emphasis on curiosity, lifelong learning, and "playing with purpose."
- **Work-Life Balance**: Half-day Fridays all year round; generous paid vacation and holidays.
- **Benefits**:
  - Medical, Dental, and Prescription coverage
  - Health Savings Account (HSA)
  - Retirement Savings Plan with generous company match and annual company contribution
  - Paid Parental Leave
  - Tuition Reimbursement
  - Life, Accident, and Disability Insurance
  - Pet Insurance and Identity Theft Protection
  - Onsite Fitness Center (at headquarters)
  - Learning & Development opportunities, clear goal-setting
- **Remote/Hybrid Policy**: Flexible work arrangements are part of the total rewards package (exact policy not detailed in provided sources; likely hybrid for most roles).
- **Global Presence**: Offices in Pawtucket (HQ), Providence, Los Angeles, Miami, Renton (Wizards of the Coast), plus 40+ countries – opportunities for domestic and international mobility.
- **Early Career**: Robust student programs and internship opportunities to shape the next generation of talent.
- **Impact**: Work on beloved brands that create joy and community; CSR programs embedded in the business.

## Sources
1. [Hasbro About Page (Corporate)](https://jobs.hasbro.com/content/About-Hasbro/)
2. [Hasbro 10-K FY2025 (SEC Filing)](https://newsroom.hasbro.com/static-files/30601d9c-1e19-47af-a62e-0de43d437ba9)
3. [Hasbro 2025 Corporate Fact Sheet](https://assets-us-01.kc-usercontent.com/500e0a65-283d-00ef-33b2-7f1f20488fe2/d66b7984-a04c-4f8c-aa86-d1c7854654aa/2025%20Corp%20Fact%20Sheet%2002.17.2025.pdf)
4. [Hasbro Careers Page](https://jobs.hasbro.com/)
5. [Hasbro Jobs & Internships (Greenhouse)](https://job-boards.greenhouse.io/hasbro)

## Other roles at Hasbro

- [Senior Network Engineer](https://feeny.ai/job/senior-network-engineer-hasbro-boston-massachusetts-21ntn4zgy34a) — Boston Massachusetts, United States
- [Senior Customer Service Representative](https://feeny.ai/job/senior-customer-service-representative-hasbro-australia-3gstk8207cqm) — Australia
- [Content Specialist](https://feeny.ai/job/content-specialist-hasbro-renton-washington-g2djywje5fe6) — Renton Washington, United States
- [Art Director, Print Innovation](https://feeny.ai/job/art-director-print-innovation-hasbro-renton-washington-pmzmqrgfdpdw) — Renton Washington, United States
- [Manager Facilities](https://feeny.ai/job/manager-facilities-hasbro-london-england-e8kq8z1912m9) — London England, United Kingdom
- [Royalty Analyst (12-15 Months Contract)](https://feeny.ai/job/royalty-analyst-12-15-months-contract-hasbro-malaysia-vdzytgxjcnz2) — Malaysia
- [Specialist, Product Costing](https://feeny.ai/job/specialist-product-costing-hasbro-hong-kong-a1xb7gh9jmsr) — Hong Kong
- [Senior FinOps Platform Engineer](https://feeny.ai/job/senior-finops-platform-engineer-hasbro-renton-washington-rf8r7b7smcmv) — Renton Washington, United States
- [Associate Game Designer - D&D](https://feeny.ai/job/associate-game-designer-d-d-hasbro-renton-washington-d0469e651v1a) — Renton Washington, United States
- [Associate Commissioning Art Director - D&D](https://feeny.ai/job/associate-commissioning-art-director-d-d-hasbro-renton-washington-afv8v5ar3j8c) — Renton Washington, United States