--- title: 'Director, Content Marketing at Verve' canonical: 'https://feeny.ai/job/director-content-marketing-verve-new-york-fc3ngsydtk5k' type: 'job' last_seen: '2026-09-13' --- # Director, Content Marketing at Verve - **Company:** Verve - **Location:** New York, NY - **Compensation:** $140k–$180k - **Posted:** 2026-09-09 - **Last confirmed live:** 2026-09-13 - **Apply:** https://job-boards.greenhouse.io/verve/jobs/8789887002 ## Job description ## Who We Are Verve has created a more efficient and privacy-focused way to buy and monetize advertising. Verve is an ecosystem of demand and supply technologies fusing data, media, and technology together to deliver results and growth to both advertisers and publishers–no matter the screen or location, no matter who, what, or where a customer is. With 30 offices across the globe and with an eye on servicing forward-thinking advertising customers, Verve’s solutions are trusted by more than 90 of the United States’ top 100 advertisers, 4,000 publishers globally, and the world’s top demand-side platforms. Learn more at [verve.com](https://verve.com/). ## About the Role This is an opportunity to shape how one of the fastest-evolving companies in advertising shows up in the market. As Senior Director of Content & Demand, you’ll have a significant role in building Verve’s content and demand engine from the ground up - defining our one of voice, creating differentiated points of view, and developing programs that make Verve more visible, relevant, and memorable to our audiences. You’ll bring together storytelling, thought leadership, and demand generation to turn Verve’s data, technology, customer insights, and perspective on the market into engaging content. You’ll partner closely with Product, Sales, Communications, and executive leadership, while also building the processes, programs, and measurement needed to scale the function. We’re looking for a strategic thinker and exceptional storyteller who is equally comfortable developing the big idea and rolling up their sleeves to make it happen. If you’re excited by the opportunity to build, have strong editorial instincts, and want to make a visible impact on a growing global brand, this is a chance to do just that. ## Role Responsibilities This role will focus on scaling Verve’s content, demand and marketing operations to build an integrated  content marketing engine that drives visibility, engagement, and commercial growth. This role will report to the VP of Marketing, based in NYC. - Own Verve’s marketing content strategy and editorial roadmap, defining priorities, audiences, formats, and distribution strategy across owned channels. - Translate proprietary research, data, and market insights into compelling, insights-driven content. - Lead demand generation strategy and execution, overseeing CRM, inbound lead management, audience engagement, and campaign tracking to generate qualified demand pipeline. - Develop and optimize Verve’s organic and paid media strategy to expand reach, engage priority audiences, and support demand generation. - Establish and evolve Verve’s editorial voice and content standards, ensuring a consistent and differentiated experience across channels. - Partner with the communications team to manage Verve’s thought leadership program, identifying opportunities for executive-led content, bylines and more. - Lead Verve’s website content strategy, ensuring the site clearly communicates the company’s value proposition and supports brand and business objectives. - Establish measurement framework to connect audience engagement to pipeline and broader business outcomes. - Build and manage external partnerships with writers, creators, agencies, and other specialists to extend team capabilities and scale execution. What Success Looks Like in Year One - Becomes a subject-matter expert on Verve and the market. Develops a strong understanding of Verve’s business, products, audiences, and competitive landscape, and consistently brings new ideas and perspectives that elevate the company’s content and market presence. - Builds a differentiated content engine. Establishes a strategic content strategy and editorial roadmap, launches new content series and programs, and significantly elevates the quality, consistency, and impact of Verve’s content. - Strengthens the digital experience. Leads a meaningful overhaul of Verve’s website content and experience, ensuring it clearly communicates Verve’s value proposition and supports both brand and business objectives. - Creates a measurable demand engine. Establishes the processes, programs, and reporting needed to understand content and demand performance, improve audience engagement, and demonstrate contribution to pipeline and commercial growth. - Operates as a strategic partner across the organization. Builds strong relationships with cross-functional teams, becoming a trusted partner for translating business priorities and market insights into compelling stories and programs. ## Role Requirements - 5–8+ years of experience in content marketing, demand generation, or integrated marketing, ideally within adtech, media, advertising, or a similarly complex B2B technology environment. - Proven experience developing and executing content strategies, including thought leadership, whitepapers, research, editorial programs, and integrated campaigns. - Strong understanding of the advertising and media ecosystem, with the ability to quickly develop expertise and turn complex industry topics into compelling stories and points of view. - Exceptional writer and storyteller with a strong editorial instinct and the ability to create content that is distinctive, relevant, and genuinely worth engaging with. - Demonstrated ability to develop differentiated content concepts, franchises, and programs that cut through a crowded market. - Experience building and optimizing demand generation programs, including CRM, inbound, audience engagement, campaign measurement, and lead management. - Strong analytical and operational skills, with experience establishing measurement frameworks and using data to optimize marketing performance. - Self-starter and strategic thinker who can move seamlessly between developing the big idea and driving execution, while collaborating effectively across functions and managing external partners. Salary Range $140,000—$180,000 USD Verve provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. If you are a California resident subject to the California Consumer Privacy Act, [click here](https://verve.com/california-applicant-privacy-notice/) to understand how Verve processes your personal information and how you can exercise your rights. If you are located in the EU or UK visit our [privacy policy](https://verve.com/applicant-privacy-policy/) to understand how Verve processes your personal information and how you can exercise your rights. ## About Verve ## Company Overview - **One-liner**: Verve is an AI-first, privacy-focused advertising technology platform that connects brands and agencies with publishers across emerging media channels such as mobile in-app, connected TV, digital out-of-home, and gaming. - **Entity Type**: Public (ticker: VER on Nasdaq Stockholm) - **Headquarters**: Stockholm, Sweden - **Founded**: Not publicly available - **Founders**: Not publicly available ## Core Business - **Primary industry/industries**: Advertising Technology (AdTech), Digital Media, Artificial Intelligence - **Target customers**: B2B – brands, agencies, and publishers of all sizes (enterprise to SMB) - **Mission or purpose statement**: “Strengthening the internet, making it safer and helping it serve people better” by making media better through privacy-first, transparent, and impactful technology. ## Products & Services - **Moments.AI**: Contextual targeting solution using AI to analyze page/screen content and deliver relevant ads without relying on cookies or device IDs. Awarded Digiday’s Best Contextual Targeting Offering. - **ATOM 3.0 SDK**: Privacy-compliant, on-device targeting SDK integrated into 10,000+ mobile apps, enabling ID-less audience targeting at scale. - **Retail Media Solutions (Acardo, Viewento)**: In-store and digital retail media capabilities that activate consumer data for advertisers and retailers. - **Search Intelligence (Captify)**: Search-based audience targeting and insights to enhance demand-side advertising outcomes. - **Unified Platform**: A single technology stack serving publishers and advertisers across mobile, CTV, DOOH, web, gaming, and audio with real-time bidding and AI optimization. ## Market Standing - **Valuation/Market Cap**: Not disclosed in search results (publicly traded but current market cap not provided) - **Key Metric**: - Annual Revenue: €300 million (reported in 2022); 26% organic growth (Q2 2024) - 851 software customers spending $100K+ annually on the platform (Q2 2024) - 1000+ employees globally - **Notable Investors/Partners**: Public company; major acquisitions include Jun Group (2024), Captify, Acardo, and Viewento. Key partnerships implied with thousands of publishers and apps. - **Growth Signals**: - Demand-side revenue grew to 30% of total revenue (2025) - Platform unification completed, improving scalability and efficiency - Expansion into retail media and search intelligence via acquisitions - 2.5B+ end consumer reach, 200M+ monthly active users via mobile app integrations, 65K+ connected TV screens ## Competitive Advantages - **Privacy-first, ID-less targeting** – does not rely on cookies or device IDs, future-proofing against privacy regulations. - **AI-driven optimization** – Moments.AI and ATOM 3.0 provide contextual and on-device targeting at scale. - **Omni-channel breadth** – covers mobile in-app, CTV, DOOH, web, gaming, and audio with a single platform. - **Ranked #1 in RTB mobile supply path coverage and quality** (source unspecified but cited on site). - **Global footprint** – offices in 10+ cities and remote teams across multiple regions, with reach in 150+ countries. ## Strategic Focus - **Retail media expansion** – leveraging Acardo and Viewento to capture in-store and digital retail ad spend. - **Demand-side growth** – increasing share of revenue from advertisers and agencies (targeting 30%+). - **Platform unification & scalability** – integrating acquisitions into a single, efficient tech stack. - **Privacy-compliant innovation** – continued investment in ID-less, contextual, and on-device solutions to lead the post-cookie era. ## Why Work Here - **Culture**: Values-driven environment built on “We put customer outcomes first,” “We move fast and fix things,” “We innovate with purpose,” “We, not me,” and “We say it and we own it.” - **Flexible work**: Hybrid model (3 days in-office at hubs) and remote options depending on role. Work-from-abroad opportunities. - **Benefits**: - Annual learning budget + professional development and leadership trainings - German/English language classes - Employer Stock Purchase Program (ESPP) - Competitive compensation and bonus programs - Generous PTO plus wellness/volunteer days - Subsidized healthcare and mental health resources - Parental leave for all new parents - Monthly lifestyle allowance - Pet-friendly offices, office lunches, and snacks - **Hiring process**: Typically 3–6 weeks with 3–6 interview stages, starting with recruiter, then hiring manager, team, and leadership. - **Global team**: 1000+ employees across North America, Europe, and Asia; diverse perspectives highly valued. ## Sources 1. [verve.com](https://verve.com/) 2. [verve.com/careers](https://verve.com/careers/) 3. [verve.com/about](https://verve.com/about/) 4. [investors.verve.com](https://investors.verve.com/) 5. [linkedin.com/company/verve-ad-solutions](https://www.linkedin.com/company/verve-ad-solutions) ## Other roles at Verve - [Sales Development Representative (m/w/d)](https://feeny.ai/job/sales-development-representative-m-w-d-verve-essen-f2reetzpqxwr) — Essen, Germany - [Associate Director, Client Services](https://feeny.ai/job/associate-director-client-services-verve-new-york-pzrb3y3ya8kb) — New York, NY - [Senior Account Manager - Supply](https://feeny.ai/job/senior-account-manager-supply-verve-japan-d76src5m1dp4) — Japan - [Account Executive (m/w/d)](https://feeny.ai/job/account-executive-m-w-d-verve-germany-qy6t6tv8sgcv) — Germany - [Inside Sales Manager / Mitarbeiter im Vertriebsinnendienst (m/w/d)](https://feeny.ai/job/inside-sales-manager-mitarbeiter-im-vertriebsinnendienst-m-w-d-verve-dortmund-f5mxkhy4ys3r) — Dortmund, Germany - [Senior Product Manager](https://feeny.ai/job/senior-product-manager-verve-london-acnv5aebtbx9) — London, United Kingdom - [German speaking Financial Accountant](https://feeny.ai/job/german-speaking-financial-accountant-verve-frankfurt-am-main-mww58qtn6rt1) — Frankfurt Am Main, Germany - [Financial Accountant](https://feeny.ai/job/financial-accountant-verve-frankfurt-am-main-zkrqvrdzmnc4) — Frankfurt Am Main, Germany - [Financial Accountant](https://feeny.ai/job/financial-accountant-verve-dublin-p53ygcrk9tjd) — Dublin, Ireland - [Brand Partnerships Director, US](https://feeny.ai/job/brand-partnerships-director-us-verve-new-york-e3bj8323vs9a) — New York, NY