---
title: 'Director, Customer Marketing Commercial at Kaseya Careers'
canonical: 'https://feeny.ai/job/director-customer-marketing-commercial-kaseya-careers-miami-mhbgzx3xg8jx'
type: 'job'
last_seen: '2026-09-13'
---

# Director, Customer Marketing Commercial at Kaseya Careers

- **Company:** Kaseya Careers
- **Location:** Miami, FL
- **Posted:** 2026-09-04
- **Last confirmed live:** 2026-09-13
- **Apply:** https://www.kaseya.com/careers/jobs/id/6149149004/?gh_jid=6149149004

## Job description

## About Kaseya

Kaseya is the leading provider of AI-powered IT management and cybersecurity software, serving Managed Service Providers (MSPs) and internal IT organizations worldwide. Our comprehensive platform helps organizations efficiently manage, secure, and automate their IT environments, driving operational efficiency and long-term business success.

Backed by [Insight Partners](https://www.insightpartners.com/), a leading global software investor, Kaseya has experienced sustained double-digit growth and continues to expand its global footprint. Today, Kaseya supports customers in more than 20 countries and manages over 15 million endpoints worldwide.

Founded in 2000, Kaseya was built by builders - and we're still building. We look for people who create rather than wait, who see a hard problem and lean in, and who treat challenges as raw material. At Kaseya, everyone plays a role in shaping the future of IT: whether you're in engineering, product, sales, marketing, customer support, or operations, your work helps protect, defend, and optimize IT environments across the globe.

We're building teams that grow, perform, and make an impact. If you're driven by the itch to make things better - a product, a process, a career - you'll fit right in.

At Kaseya, we don't just raise the bar. We build it.

Director Customer Marketing Commercial

- Lead and evolve an integrated, multi-channel customer marketing strategy designed to drive product adoption, renewals, retention, expansion revenue and long-term customer value.
- Direct end-to-end campaign delivery through cross-functional partners including Creative, Digital, Social, Content, Marketing Operations, Customer Success, and Sales — setting priorities, resolving blockers, and holding teams accountable to timelines and outcomes.
- Champion the use of product usage data, customer insights, automation, and AI-driven analytics to identify expansion signals and continuously optimize engagement across the customer journey.
- Own expansion MQLs and revenue influence as primary KPIs and build the strategic frameworks that connect marketing activity to measurable pipeline impact.
- Partner with Sales and Customer Success leadership to ensure expansion-ready accounts are properly nurtured, prioritized, and followed up on — and hold joint accountability for conversion outcomes.
- Define the reporting cadence and account-level intelligence (intent signals, campaign performance, engagement data) that informs account planning, renewal strategy, and expansion opportunities across the GTM org.

Primary Responsibilities

- Lead, coach, and develop a team of customer marketing professionals, fostering a culture of accountability, continuous learning and high performance.
- Define, own and continuously improve a quarterly customer expansion campaign plan focused on adoption, retention, and incremental revenue growth — with clear goals and success criteria.
- Provide strategic direction and hands-on leadership across all campaign stages: planning, segmentation, execution, optimization, reporting and post-campaign analysis.
- Lead a high-impact, multi-touch lifecycle marketing program across channels
- Oversee a comprehensive customer webinar and enablement program — setting the content strategy, managing speakers and scheduling, and ensuring follow-up workflows drive measurable outcomes across onboarding, adoption, cross-sell, and upsell.
- Partner with Product Marketing leadership to shape expansion-focused content strategy aligned to customer needs, product maturity, and value realization.
- Collaborate with Marketing Operations to design, optimize, and govern automated nurture flows, trigger logic, and attribution reporting — ensuring the infrastructure supports scale.
- Champion re-engagement strategies that reduce churn risk and reactivate dormant or underutilized accounts, working cross-functionally to align on intervention playbooks.
- Build strong alignment with Product Marketing and Account Management
- Manage campaign execution and asset delivery through a content management platform (Wrike), ensuring operational discipline across the team.
- Own and maintain the customer marketing calendar; communicate timelines, milestones, and outcomes to senior stakeholders and cross-functional partners.
- Provide regular reporting on expansion KPIs as related to impact on campaigns and influence on revenue.
- Set and enforce standards for CRM and customer data stewardship, including accurate account records, lifecycle stages, and expansion attribution.

Required Qualifications

- 6+ years of experience in customer marketing, lifecycle marketing, or expansion-focused campaign management within B2B SaaS.
- 6 + years of customer journeys, adoption frameworks and expansion motions experience
- 6+ years of hands-on experience with marketing automation platforms, CRM systems and customer data

Preferred Qualifications.

- Experience leveraging digital, automation, and AI-driven tools for segmentation, personalization, predictive insights and performance optimization.
- Ability to translate product usage and customer data into actionable marketing programs.
- Strong cross-functional collaboration skills.
- Advanced Excel with the ability to create clear, compelling and comprehensive reports and analysis.

Additional information Kaseya provides equal employment opportunity to all employees and applicants without regard to race, religion, age, ancestry, gender, sex, sexual orientation, national origin, citizenship status, physical or mental disability, veteran status, marital status, or any other characteristic protected by applicable law.

## About Kaseya Careers

## Company Overview
- **One-liner**: Kaseya is a global provider of unified IT management and cybersecurity software, serving managed service providers (MSPs) and small to medium-sized businesses (SMBs).
- **Entity Type**: Private (privately held)
- **Headquarters**: Miami, Florida, USA
- **Founded**: 2000
- **Founders**: Not publicly available

## Core Business
- **Primary industries**: IT management, cybersecurity
- **Target customers**: B2B – managed service providers (MSPs), small to medium-sized businesses (SMBs), and enterprise IT departments
- **Mission**: “To empower you to simplify and transform IT and cybersecurity management with innovative platform solutions.” ([kaseya.com](https://www.kaseya.com/company/))

## Products & Services
- **Kaseya 365**: Unified platform combining IT management, security, backup, and automation tools for MSPs and IT teams.
- **IT Glue**: IT documentation and knowledge management platform.
- **RapidFire Tools**: Network assessment and reporting tools.
- **Spanning Cloud Apps**: Backup and recovery for SaaS applications (Office 365, G Suite, Salesforce).
- **ID Agent / Graphus**: Dark web monitoring and phishing protection.
- **RocketCyber**: Managed detection and response (MDR) platform.
- **TruMethods**: Business coaching and operational best practices for MSPs.
- **Unitrends**: Backup and disaster recovery solutions.

All are delivered as SaaS or on-premise software, with over 40 products total.

## Market Standing
- **Valuation**: Not publicly disclosed (private company)
- **Key Metrics**:
  - Over 40,000 customers ([kaseya.com](https://www.kaseya.com/company/))
  - Over 500,000 IT professionals use Kaseya products
  - 300 million devices managed globally
  - ~5,000 employees (as of 2025, per Built In)
- **Notable Investors/Partners**: Not publicly listed in provided sources; company is privately held (backed by private equity).
- **Growth Signals**:
  - Offices in more than 21 countries, with expansion in Bengaluru, Dublin, and other hubs.
  - Recognized as a “Great Place to Work” ([kaseya.com](https://www.kaseya.com/careers/)).
  - Continues to add products and acquire complementary technologies.

## Competitive Advantages
- **Broad platform**: Over 40 integrated products covering IT management, security, backup, and documentation – a single-vendor solution for MSPs.
- **Partner-first approach**: “Partner First Pledge” program shares risk with MSPs, building strong loyalty.
- **Scale and reach**: Serving 40,000+ customers across 20+ countries with a large partner ecosystem.
- **Innovation track record**: First-to-market with remote monitoring and management (RMM) in 2000, now a leader in unified IT and security.

## Strategic Focus
- Accelerate adoption of the Kaseya 365 unified platform.
- Expand cybersecurity capabilities (MDR, phishing, dark web monitoring).
- Grow international presence, especially in India, Ireland, and Australia.
- Hire aggressively across engineering, sales, customer success, and corporate functions to support rapid growth.

## Why Work Here
- **Culture**: Described as “human-centered” and “culture-centered,” with a strong emphasis on growth and collaboration. The company often uses the “rocketship” metaphor to signal momentum.
- **Work environment**: Hybrid and in-office options depending on role and location. Many roles are remote; some offices (Miami, Bangalore, Dublin) are in-office or hybrid. Built In lists both on-site and remote positions.
- **Career development**: Structured interview process, take-home assessments for tech roles, and a software sales development program for career switchers.
- **Global presence**: Opportunities to work in over 20 countries, with hubs in Miami, Dublin, Bangalore, Sydney, Vancouver, and more.
- **Recognition**: Certified “Great Place to Work”; noted for positive workplace culture.

## Sources
1. [kaseya.com – Careers](https://www.kaseya.com/careers/)
2. [kaseya.com – About Kaseya](https://www.kaseya.com/company/)
3. [builtin.com – Kaseya Company Profile](https://builtin.com/company/kaseya)

## Other roles at Kaseya Careers

- [Sr. LMS Administrator](https://feeny.ai/job/sr-lms-administrator-kaseya-careers-medellin-eeb6mhywf394) — Medellin, Colombia
- [Account Manager](https://feeny.ai/job/account-manager-kaseya-careers-dublin-tm5tczmj8zwh) — Dublin, Ireland
- [Assembly Supervisor](https://feeny.ai/job/assembly-supervisor-kaseya-careers-monroe-3bwsjm2sr6xm) — Monroe, CT
- [Scrum Master](https://feeny.ai/job/scrum-master-kaseya-careers-medellin-sdcf9tx36y0w) — Medellin, Colombia
- [Release Train Engineer](https://feeny.ai/job/release-train-engineer-kaseya-careers-miami-m3mvqc4rqd8a) — Miami, FL
- [Senior Account Manager](https://feeny.ai/job/senior-account-manager-kaseya-careers-dublin-454jnv7nvrp3) — Dublin, Ireland
- [Senior Account Manager](https://feeny.ai/job/senior-account-manager-kaseya-careers-miami-7t48byc0va6c) — Miami, FL
- [Account Manager](https://feeny.ai/job/account-manager-kaseya-careers-miami-n7fzve1jedjd) — Miami, FL
- [Senior Manager, Software Engineering](https://feeny.ai/job/senior-manager-software-engineering-kaseya-careers-miami-ta511zk6b0yt) — Miami, FL
- [Technical Support Engineer](https://feeny.ai/job/technical-support-engineer-kaseya-careers-dublin-kgwbq29tzs77) — Dublin, Ireland