--- title: 'Director, Growth Products at Home Solutions' canonical: 'https://feeny.ai/job/director-growth-products-home-solutions-charlotte-0q4wyt3ghpec' type: 'job' last_seen: '2026-09-09' --- # Director, Growth Products at Home Solutions - **Company:** Home Solutions - **Location:** Charlotte, NC - **Posted:** 2026-06-22 - **Last confirmed live:** 2026-09-09 - **Apply:** https://job-boards.greenhouse.io/homesolutions/jobs/4708045005 ## Job description Director, Growth Products Location: Charlotte, NC ## About the Role Home Solutions is seeking a Director of Growth Products to lead the development and optimization of the products, systems, and capabilities that power our customer acquisition engine. You will own a portfolio of internal and customer-facing products that influence how we acquire customers, convert traffic, monetize demand, and create value for consumers and service providers. At its core, your role will be to leverage our suite of proprietary products to improve conversion rates and lead quality across our network of enterprise partners. As Director of Growth Products you will identify opportunities, prioritize investments, and work closely with Engineering, Marketing, Revenue Operations, and Partnerships teams to bring ideas from concept to execution. We are seeking someone that can marry strong analytical skills and product management expertise to drive performance on one of most strategic initiatives. Within your first year, you will have expanded our nascent product portfolio across our largest enterprise accounts, improved key acquisition and monetization metrics, and established yourself as a key driver of growth across Home Solutions. You will build and deploy systems that not only improve performance today but create durable competitive advantages for the future. ## Your Day-to-Day - Own performance and expansion of products that support customer acquisition, lead generation, conversion, monetization, and marketplace efficiency. - Identify opportunities to drive revenue growth through new products, product enhancements, automation, and emerging technologies. - Partner with Engineering and Marketing to deploy and modify products that create measurable business impact. - Develop business cases for new product investments and growth initiatives. - Analyze customer behavior, funnel performance, marketplace dynamics, and operational workflows to identify opportunities. - Design and execute experiments to validate hypotheses and improve performance. - Collaborate with Analytics to establish KPIs, monitor performance, and measure business outcomes. - Leverage AI, automation, and emerging technologies where appropriate to improve scalability, efficiency, and customer experience. - Turn ambiguous business opportunities into products that drive growth. ## About You - 6–10+ years of experience in digital acquisition channels or  eCommerce. Cart optimization experience is a plus. - Demonstrated track record of building and/or deploying products or capabilities that drove measurable business outcomes, including revenue growth, customer acquisition, conversion improvement, operational efficiency, or profitability. - Strong product instincts with the ability to identify opportunities, prioritize investments, and balance short-term wins with long-term strategic value. - Experience owning products from concept through launch, partnering closely with Engineering, Analytics, and Business teams to bring ideas to life. - Experience designing and executing experiments, A/B tests, or iterative product improvements to drive business performance. - Strong understanding of customer acquisition funnels, digital consumer behavior, and performance-driven business models. - Exceptional structured problem-solving and business judgment. - Ability to translate ambiguous business challenges into structured product opportunities, clear roadmaps, and executable plans. - Comfortable using data to make decisions, validate hypotheses, and measure impact. You know how to separate signal from noise and focus on what drives results. - Strong business judgment and commercial mindset. You naturally think about customer value, revenue impact, scalability, and return on investment. - AI-native mindset — comfortable leveraging emerging technologies to improve products, accelerate execution, and create competitive advantages. - High ownership, low ego, and a bias toward action. You are energized by solving hard problems and accountable for outcomes. ## About Us At Home Solutions, we’re on a mission to build a more innovative future for home services. Since 2017, we’ve been transforming how homeowners and service providers connect—replacing outdated lead-generation models with a smarter, outcome-driven approach. We combine proprietary media, AI, and deep data insights to reach 50M+ homeowners and match them with high-quality providers through seamless, high-intent experiences. Home Solutions has become a trusted growth engine for leading brands, helping generate over $1B in annual partner revenue while continuously innovating across channels, products, and customer experiences. Backed by Three Ships, a growth equity firm that builds and scales digital businesses, Home Solutions is powered by a high-performance, high-ownership culture. We value people who act with urgency, challenge the status quo, and are motivated to build something enduring in one of the largest, most under-digitized categories. ## Why You Should Join Us - Results: We’re building a high-growth, high-performance business with strong momentum and meaningful impact across the home services ecosystem. - Opportunity: Home services is a $600 billion market that largely still operates like it’s 1999.  Home Solutions is shaping the industry’s digital transformation and creating innovative experiences to better serve consumers and service providers. - Ownership & Impact: We operate with a high-ownership culture where individuals are expected to drive outcomes. You won’t just execute—you’ll help shape the business. - Exposure & Learning: You will have a front-row seat in growing a business. Your teammates have built and sold companies, managed 100s of employees, and run campaigns with Fortune 500 brands. The opportunity to build new skills and learn from smart people is endless. - Career Growth: We’re building quickly, which means new opportunities emerge constantly. If you’re hungry to grow, you’ll have the chance to move fast and take on more. - Stability: As a privately held, debt-free company, we make disciplined, long-term financial decisions—investing in sustained growth and pursuing strategic acquisitions. - Culture: We’re a team that plays to win- holding a high bar for excellence while creating an environment where people enjoy the work and the people they do it with. The Package We offer a competitive base salary based on experience. As a full-time team member at Home Solutions, you'll also enjoy a comprehensive benefits package, including health, medical, and vision insurance, a 401(k) match, short-term disability coverage, and a cell phone reimbursement. Additionally, we support your well-being and growth with flexible time off, a bi-annual $500 Relax & Recharge bonus, a learning and development stipend, and a Charity Match program to give back to causes you care about. EEOC Statement All applicants are considered without regard to race, color, religion, sex, national origin, age, disability, veteran status, gender identity, or any other discriminatory factors. Please note that we do not provide immigration sponsorship for this role. All offers are subject to a background check. ## About Home Solutions ## Company Overview - **One-liner**: Home Solutions provides an AI-driven growth infrastructure platform that connects homeowners with home service providers through proprietary media, data, and omnichannel demand capture. - **Entity Type**: Private (subsidiary of Three Ships, investment company) - **Headquarters**: Raleigh, North Carolina, United States (offices also in Charlotte, NC and Lebanon, OR) - **Founded**: 2017 - **Founders**: Not publicly available (incubated by Three Ships) ## Core Business - **Primary industry**: Marketing Services / Home Services Technology - **Target customers**: B2B – enterprise home service providers (roofing, gutters, windows, siding, foundation, remodeling, energy, home warranty, auto warranty) and B2C – homeowners seeking service providers. - **Mission/purpose**: To build a future where homeowners connect with providers free of friction, and providers build better and more profitable businesses. ## Products & Services - **Growth Infrastructure Platform**: A SaaS-enabled service that combines owned media, first-party homeowner data, and AI-native technology to deliver ready-to-buy homeowners directly to service providers. Spans search, social, native, email, and other digital touchpoints. - **Demand Generation & Customer Acquisition**: End-to-end marketing and lead generation for enterprise brands in home services, including roles like omnichannel campaign management and conversion rate optimization. ## Market Standing - **Valuation/Market Cap**: Not disclosed - **Key Metric**: Claims to have driven $0B+ in revenue for partners and generated over 100,000 homeowner touchpoints annually. - **Notable Investors/Partners**: Three Ships (parent company and incubator). Partner categories include gutters, roofing, foundation, windows, siding, energy, remodeling, home warranty, auto warranty. - **Growth Signals**: Headcount of ~89 employees (LinkedIn, -21.6% YoY decline), though active job postings remain (6 open roles as of mid-2026). High talent inflow from Red Ventures and Three Ships. Recent website rebrand and launch on ServiceTitan Marketplace. ## Competitive Advantages - **Proprietary data**: Claims one of the largest homeowner audience datasets from owned media and first-party data. - **AI-forward systems**: Building AI-driven solutions for customer acquisition challenges. - **Omnichannel reach**: Captures demand across search, social, native, email, and more, providing end-to-end growth infrastructure. - **Enterprise focus**: Works exclusively with large home service organizations, acting as an extension of their teams. ## Strategic Focus - Scaling AI capabilities to solve the hardest problems in customer acquisition. - Deepening partnerships with leading home service providers across multiple categories. - Expanding the platform's reach and data assets through continued investment in owned media and technology. ## Why Work Here - **Culture**: “No bureaucracy,” “real ownership from day one,” startup-minded environment with autonomy to solve meaningful problems. - **Work policy**: Remote-friendly with colleagues across the US; senior leadership based in Raleigh and Charlotte, NC. - **Benefits**: Medical/dental/vision (including $0 HDHP), mental health support, flexible PTO, $1,000 annual R&R bonus, parental leave, annual learning & development stipend, charitable donation match, volunteer days (two company-wide Habitat for Humanity builds per year). - **Engineering & data focus**: Teams use advanced tools (AI platforms, analytics) and have cross-functional career paths. - **Employee ratings**: 3.7/5 on LinkedIn (20 reviews); culture rated 3.3, compensation 3.7. ## Sources 1. [homesolutions.com](https://homesolutions.com/) 2. [LinkedIn - Home Solutions](https://www.linkedin.com/company/home-solutions-brands) 3. [Built In - Home Solutions](https://builtin.com/company/home-solutions) 4. [Greenhouse - Home Solutions](http://job-boards.greenhouse.io/homesolutions) ## Other roles at Home Solutions - [Director of Strategy & Operations, Paid Social](https://feeny.ai/job/director-of-strategy-operations-paid-social-home-solutions-charlotte-h27apvn0pnkb) — Charlotte, NC - [Director of Partnerships](https://feeny.ai/job/director-of-partnerships-home-solutions-charlotte-nw7bvbxcv07p) — Charlotte, NC - [Senior Associate, Go-to-Market](https://feeny.ai/job/senior-associate-go-to-market-home-solutions-charlotte-a81e5xvbhdq4) — Charlotte, NC - [Senior Partnerships Manager](https://feeny.ai/job/senior-partnerships-manager-home-solutions-charlotte-rsq9ngcr5yf2) — Charlotte, NC - [Senior Partnerships Manager](https://feeny.ai/job/senior-partnerships-manager-home-solutions-raleigh-3jb1jm3v6c61) — Raleigh, NC - [Senior Business Operations Associate](https://feeny.ai/job/senior-business-operations-associate-home-solutions-raleigh-rc5jy4jd41zs) — Raleigh, NC - [Senior Associate, Strategy & Business Operations](https://feeny.ai/job/senior-associate-strategy-business-operations-home-solutions-charlotte-rvysmf1xt0ss) — Charlotte, NC - [Director of Strategy & Business Operations](https://feeny.ai/job/director-of-strategy-business-operations-home-solutions-raleigh-ry0g18a2y4ax) — Raleigh, NC - [Director of Strategy & Business Operations](https://feeny.ai/job/director-of-strategy-business-operations-home-solutions-charlotte-yrkn3em5mzzv) — Charlotte, NC