---
title: 'Director of Brand (d/f/m) at Taxfix'
canonical: 'https://feeny.ai/job/director-of-brand-d-f-m-taxfix-berlin-haq89w6ft2fj'
type: 'job'
last_seen: '2026-10-12'
---

# Director of Brand (d/f/m) at Taxfix

- **Company:** Taxfix
- **Location:** Berlin, Germany
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-09-29
- **Last confirmed live:** 2026-10-12
- **Apply:** https://jobs.ashbyhq.com/taxfix.com/03185ec0-d029-4e13-b7af-83bc143e6a09

## Job description

Our story: Every year millions of people are either filing their taxes in fear or giving up on their tax refund altogether. We're working on fixing that. Our intuitive app enables anyone, regardless of education or background, to file their taxes with newfound confidence.

Spread across Germany, Spain and the UK, the team at Taxfix Group with its brands Taxfix and Steuerbot, is a compassionate group of solution-finders. We speak our minds openly, and with over 400 professionals, including tax experts, developers, and IT security experts, we're rich in ideas and voices. The group has facilitated more than 3.5 billion euros in tax refunds for its customers since its founding in 2016.

The opportunity: Taxfix does not have a dedicated brand owner at group level today. We need someone who can set brand strategy for the group, hold the organisation to it, and personally run the work that brings it to life. This is not a strategist role with execution handed off to others. This is also not a job purely about ATL campaigns. You will cover a broad set of responsibilities in a hands on way, with a small team around you. You will have a very large amount of influence on the direction of our services and need to be comfortable working with product and marketing teams.

## What You'll Own

- Brand strategy and positioning for the group across product, marketing, operations. Strategy is kept current as the market and the business change.
- Brand in the product, partnering with product and product marketing so brand shows up consistently in onboarding, in-product moments and lifecycle messaging.
- Product vision contributions including a brand perspective for roadmap and product strategy conversations.
- ATL strategy, planned and produced together with the in-house creative studio.
- End-to-end ATL campaigns, run autonomously from brief through concept, production, media and measurement.
- Brand research, initiated and run on your own initiative, so positioning and creative decisions rest on real customer and market data.
- Brand accountability, holding every team that touches the customer to our brand values, positioning and look & feel.
- Brand systems: The context, guidelines, examples that are consumed by AI agents by the rest of the company so they can be on-brand.

## Your profile

- You feel like the following applies to you: You have high standards and can switch off your ego, you have high agency, you followup & follow through, you are a self-starter, you improve yourself proactively, you want to learn, you are an excellent communicator across very diverse groups of people, you are analytical and can explain both your logic and your intuition. If most of these do not apply to you then you will not enjoy this role. If most do and you are not sure: Apply.
- 5+ years in brand, hands-on - you've made and run projects yourself, not just briefed people who did.
- A strong, current read on the market and category, with a record of turning that into decisions, built through real partnership with product and marketing as a peer
- German, native or fully fluent, comfortable working in English
- Built for a small team, self-directed, and you do a large share of the work yourself rather than only directing it.
- Direct and candid, with strong opinions loosely held, you say what you think, back it with reasoning, and change your mind when the evidence says so, without needing to be right
- You have interest in service design and how services provided by people and software come together in delightful user experiences.
- Sharp creative judgment and comfortable using AI across your workflow - research, drafting, production, with craft and taste always leading, never replaced by the tool; you know how AI is reshaping brand work and use it to get more out of a small team, not just to work faster
- A balance of rigor (data, measurement) with instinct, customer empathy and creative taste, earned somewhere you had to prove brand's value to product and performance teams, not just brand peers

Why Taxfix?

- A chance to do meaningful, people-centric work with an international team of passionate professionals.
- Holistic well-being with free mental health coaching sessions.
- A monthly allowance to spend on an extensive range of services that you can use and roll over as flexibly as you like.
- Employee stock options for all employees—because everyone deserves to benefit from the success they help to create.
- 30 annual vacation days and flexible working hours.
- A generous learning budget to support your personal and professional development and guidance from our internal L&D experts.
- Work from abroad for up to six weeks every year. Just align with your team, and then enjoy your trip.
- Plenty of opportunities to socialise as a team. In addition to internal meetups, our international team hosts regular get-togethers—virtually and in person when possible.
- Free tax declaration filing, of course, through the Taxfix app—and internal support for all personal tax-related questions.
- Have a four-legged friend in your life? We’re happy to have dogs join us in the office.

Excited? So are we. Check out our[Life at Taxfix](https://www.linkedin.com/company/taxfix/life/8684512c-424f-44de-8d07-6e6b516e3319/?viewAsMember=true) page on LinkedIn to get a glimpse of our culture.

At Taxfix, we believe that incredible things happen when you have a wealth of perspectives and experiences. We're proudly committed to equal employment and development opportunities no matter your gender, race, religion, age, sexual orientation, colour, disability, or place of origin. To help mitigate any potential unconscious biases, we ask that you refrain from including your picture, age, or marital status on your CV. Let your experiences speak for themselves.

Not sure if you meet all the requirements for this role? Please apply anyway. You might bring something special to the team that we hadn't considered previously.

## About Taxfix

## Company Overview
- **One-liner**: Taxfix is Europe’s leading AI-native digital tax platform that simplifies tax filing for individuals across Germany, the UK, and Spain.
- **Entity Type**: Private (Late Stage) – Over €330 million in total funding from top-tier investors.
- **Headquarters**: Berlin, Germany (with offices in Madrid, London, Fellbach/Stuttgart, and Tallinn)
- **Founded**: 2016
- **Founders**: Not publicly available in provided sources (CEO Martin Ott and CPO Mohamed Omaizat lead the company)

## Core Business
- **Primary industry**: Fintech / Digital Tax Solutions
- **Target customers**: B2C – individuals, employees, students, parents, and freelancers who need help filing taxes.
- **Mission/purpose**: “Enable financial participation for everyone” and “fix finance for all” – making tax filing simple, accurate, and stress-free.

## Products & Services
- **Taxfix Platform (Self-Service & Assisted)**: A mobile and web application that uses AI and real tax experts to guide users through filing their tax returns. In Germany, users can file fully DIY or with expert assistance; in the UK and Spain (formerly TaxScouts, now rebranded to Taxfix), the service connects users with accredited accountants. The platform is designed to adapt to different life moments and local tax complexities.

## Market Standing
- **Valuation**: Not disclosed
- **Key Metric**: Total funding of over €330 million (as of 2025) [[taxfix.de](https://taxfix.de/en/about-us/)]
- **Notable Investors**: Index Ventures, Valar Ventures, Creandum, Redalpine, OTPP (via TVG) [[taxfix.de](https://taxfix.de/en/about-us/)]
- **Growth Signals**:
  - Over 8 million tax submissions handled across Germany, the UK, and Spain [[taxfix.com](https://taxfix.com/en-uk/about/)]
  - Over €4.5 billion recovered for customers [[taxfix.de](https://taxfix.de/en/about-us/)]
  - Rated “Excellent” (4.8/5) from 6,500+ Trustpilot reviews [[taxfix.com](https://taxfix.com/en-uk/about/)]
  - 400+ employees across five offices [[taxfix.de](https://taxfix.de/en/about-us/)]
  - Rebranded TaxScouts to Taxfix in 2024/2025, unifying the brand across Europe [[taxfix.com](https://taxfix.com/en-uk/about/)]
  - Clear path toward profitability, backed by strong investor confidence [[taxfix.de](https://taxfix.de/en/about-us/)]

## Competitive Advantages
- **AI-native technology**: AI is embedded in the core product and operations, not an add-on, enabling scale and personalization.
- **Hybrid human + AI model**: Combines intelligent automation with a network of 150+ accredited accountants, ensuring accuracy and trust.
- **Pan-European presence**: Operating in three major markets (Germany, UK, Spain) with localized solutions, giving a scale advantage over local-only competitors.
- **Strong brand and user trust**: High ratings and millions of filings create a virtuous cycle of credibility and word-of-mouth growth.
- **Deep investor backing**: Over €330M in funding from top VCs provides a long runway and resources for expansion.

## Strategic Focus
- Continue scaling across Europe, leveraging AI to improve product efficiency and user experience.
- Unify the brand under Taxfix after the TaxScouts rebrand, strengthening market position in the UK and Spain.
- Drive toward profitability while maintaining growth and investing in technology.
- Expand the assisted product offering and deepen partnerships with accountants and financial institutions.

## Why Work Here
- **Culture**: Open, inclusive, and collaborative. Employee Resource Groups include the Lavender Circle (LGBTQ+) and Women at Taxfix. The company actively embeds diversity, equity, inclusion, and belonging into the employee journey [[taxfix.de](https://taxfix.de/en/careers/)].
- **Work model**: Hybrid setup – employees can choose remote or work from vibrant offices in Berlin, Madrid, London, Fellbach/Stuttgart, or Tallinn. 30 days of annual working abroad + 30 days of annual vacation allowance [[taxfix.de](https://taxfix.de/en/careers/)].
- **Professional development**: Annual learning budget, unlimited LinkedIn Learning access, workshops, and training tailored to individual goals [[taxfix.de](https://taxfix.de/en/careers/)].
- **Compensation & ownership**: All employees receive a stake in the company through a Virtual Stock Option Plan (VSOP) [[taxfix.de](https://taxfix.de/en/careers/)].
- **Wellbeing**: Mental health resources, wellness sessions, and up to 10 free therapy sessions per year via Nilo [[taxfix.de](https://taxfix.de/en/careers/)].
- **Impact days**: Two paid days per year for volunteering with causes employees care about [[taxfix.de](https://taxfix.de/en/careers/)].
- **Onboarding**: A four-day program introducing new joiners to the mission, culture, and ways of working [[taxfix.de](https://taxfix.de/en/careers/)].
- **Company language**: English is the official company language, making it accessible to international talent [[taxfix.de](https://taxfix.de/en/careers/)].

## Sources
1. [taxfix.de - Careers](https://taxfix.de/en/careers/)
2. [taxfix.de - About Us](https://taxfix.de/en/about-us/)
3. [taxfix.com - About (UK)](https://taxfix.com/en-uk/about/)
4. [LinkedIn - Taxfix SE](https://de.linkedin.com/company/taxfix)
5. [jobs.ashbyhq.com - Taxfix Open Positions](https://jobs.ashbyhq.com/taxfix.com)

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