--- title: 'Director of Demand Generation at Voxel' canonical: 'https://feeny.ai/job/director-of-demand-generation-voxel-chicago-0svz45gc2gm3' type: 'job' last_seen: '2026-09-11' --- # Director of Demand Generation at Voxel - **Company:** Voxel - **Location:** Chicago, IL - **Compensation:** $120k–$180k - **Employment:** full-time - **Work type:** hybrid - **Posted:** 2026-07-21 - **Last confirmed live:** 2026-09-11 - **Apply:** https://jobs.ashbyhq.com/voxel/9605d28e-4843-4a70-8d04-ad36943554a5 ## Job description ## Who We Are Industrial labor powers our world and protecting the people who do that work is both a moral imperative and a business advantage. At Voxel, we're transforming workplace safety and operational efficiency through AI-driven computer vision technology that helps organizations see unseen risks before incidents occur. Voxel's platform enables Fortune 500 safety and operations leaders to uncover root causes, drive proactive risk reduction, and make smarter, data-driven decisions. Our Solutions Engineering team ensures customers successfully adopt, deploy, and scale Voxel across complex enterprise environments. ## About The Role Reporting directly to the CMO, the Director of Demand Generation is a senior, hands-on leader who owns the full demand engine — strategy and execution. You will build and run integrated, multi-channel programs that generate measurable pipeline across our North American market, with direct ownership of digital marketing, inbound pipeline creation, and account-based experience programs tailored to our industrial ICP segments. This is not a purely strategic role. We're looking for someone who can architect the demand framework and roll up their sleeves to operate it — writing campaign briefs, managing paid channels, building nurture flows, and pulling performance reports themselves. ## What You'll Do - Demand Generation Strategy & Execution — Own the North American demand generation plan end-to-end, translating company growth goals into integrated campaign programs across digital, ABM, field events, webinars, and partner channels. Set targets, allocate budget, and hold accountability for pipeline contribution. - Digital Marketing & Inbound Pipeline Ownership — Directly manage and optimize paid search, paid social, SEO/content distribution, and marketing automation to drive inbound pipeline. You will be hands-on in platform execution — building campaigns in HubSpot, managing spend in Google and LinkedIn, and continuously optimizing for CPL, MQL quality, and conversion rates. - ABX Orchestration — Lead account-based experience programs for priority ICP segments across manufacturing, supply chain, warehousing, and logistics. Develop executive engagement programs, industry-specific content plays, and targeted digital sequences that advance strategic accounts. - Partner GTM Support — Execute "to/through/with" partner marketing activities aligned to our global partner marketing framework, supporting channel and alliance partners with co-marketing programs and joint demand generation. - Sales & BDR Alignment — Work closely with Sales Development and Field Sales to define lead management SLAs, optimize handoff and follow-up processes, and ensure tight alignment on ICP targeting, messaging, and pipeline attribution. - Data-Driven Performance Management — Own the demand generation reporting framework in partnership with RevOps. Build and maintain dashboards tracking funnel performance, channel efficiency, and pipeline influence — and use that data to make fast, informed optimization decisions. - Team & Budget Leadership — Manage a small but growing team, external agencies, and a meaningful demand gen budget. Hire, develop, and hold the bar on output quality and business impact. ## What We're Looking For - 7–10 years of B2B demand generation experience, with at least 3 years in a senior or lead role owning pipeline targets in a high-growth technology company. - Proven operator with hands-on digital marketing chops — you have personally managed paid search and paid social campaigns, built HubSpot workflows, and can diagnose funnel performance at the channel level without relying on an analyst to pull the data for you. - Inbound pipeline builder — demonstrated track record of building inbound engines (SEO, content, paid, automation) that generate consistent, qualified pipeline, not just MQL volume. - ABM fluency — experience running account-based programs using 6sense or equivalent, with a clear point of view on how to tier accounts, personalize outreach, and measure account engagement. - Industrial or enterprise SaaS background preferred — experience marketing complex technology solutions to operations, EHS, risk, or supply chain buyers is a strong differentiator. - Tech stack depth — hands-on proficiency with Salesforce, HubSpot, 6sense, and LinkedIn Campaign Manager. Comfortable owning these tools directly, not just overseeing others who use them. Why Join Us? Join a visionary team revolutionizing safety and operations, directly impacting the well-being of millions of essential workers. This is your chance to build an extraordinary business and foster a vibrant company culture that demands your absolute best. Alongside AI experts, experienced entrepreneurs, and passionate problem-solvers, you'll play a pivotal role in shaping the company's growth trajectory and market position. Enjoy a competitive salary, benefits, and a dynamic work environment. Benefits: - Extensive / Generous health, dental, and vision insurance. - Highly competitive paid parental leave and support system. - Ownership in the business through an Equity Incentive Plan. - Generous paid time off - Daily meals in-office, vibrant company events, team-building. - 401K retirement plan, HSA options, pre-tax Commuter Card. - Strong analytical instincts — you make decisions from data, can build a pipeline model in a spreadsheet, and communicate performance clearly to senior stakeholders. - AI-forward mindset — active interest in applying AI tools to accelerate campaign development, audience targeting, content personalization, and channel optimization. ## About Voxel ## Company Overview - **One-liner**: Voxel provides an AI-powered site intelligence platform that uses existing camera infrastructure to proactively identify and reduce workplace safety and operational risks in industrial environments. - **Entity Type**: Private (Series B, $44M–$47M raised in mid-2025) - **Headquarters**: San Francisco, California, United States - **Founded**: 2020 - **Founders**: Troy Carlson (Co-Founder) — other co-founders not publicly disclosed ## Core Business - **Primary Industry**: Workplace safety technology, AI computer vision, industrial operations risk management - **Target Customers**: B2B, Fortune 500 companies across manufacturing, warehousing, food & beverage, supply chain, logistics, and retail - **Mission**: “Redefine safety and operations in the workplace using AI for the betterment of all.” [voxelai.com/about](https://www.voxelai.com/about) ## Products & Services - **Voxel Site Intelligence Platform (end-to-end)**: A SaaS platform that ingests video from existing IP cameras, applies AI computer vision to detect safety risks (ergonomics, PPE, vehicles, environmental hazards), surfaces actionable insights, and enables workflow management (task assignments, coaching, reporting). [voxelai.com](https://www.voxelai.com/) - **Executive Hub**: Executive-level dashboard providing enterprise-wide visibility into safety performance, risk trends, and team accountability. [voxelai.com/news](https://www.voxelai.com/news) - **Risk Insights**: AI-powered daily safety snapshots delivered to stakeholders to drive immediate action. [voxelai.com/news](https://www.voxelai.com/news) - **Actions Feature**: Converts detected risks into recommended actions with owner assignment, deadlines, and impact tracking. [voxelai.com/news](https://www.voxelai.com/news) ## Market Standing - **Valuation**: Not publicly disclosed - **Key Metric – Total Funding**: $77.0M raised to date across multiple rounds [linkedin.com](https://www.linkedin.com/company/voxelai): - Seed Round (Oct 2021): $3.0M led by MTech Capital - Series A (May 2022): $15.0M led by Eclipse - Venture Round (Aug 2023): $12.0M led by Rite-Hite - Series B (Jun–Jul 2025): conflicting reports of $44M [voxelai.com/news](https://www.voxelai.com/news) and $47M [linkedin.com](https://www.linkedin.com/company/voxelai); led by NewRoad Capital Partners - **Key Metric – Annual Revenue**: Estimated $6.3M (LinkedIn data) [linkedin.com](https://www.linkedin.com/company/voxelai) - **Notable Investors**: Eclipse, NewRoad Capital Partners, Rite-Hite, Ericsson Ventures, MTech Capital [voxelai.com/news](https://www.voxelai.com/news) - **Notable Partners/Advisors**: Chris Sultemeier (former Walmart EVP, joined board); Novara (mutual referral partnership) [voxelai.com/news](https://www.voxelai.com/news) - **Growth Signals**: - 147% year-over-year growth in 2025 [voxelai.com/news](https://www.voxelai.com/news) - Deployed across 250+ sites worldwide [voxelai.com/about](https://www.voxelai.com/about) - 65% average reduction in workers’ compensation claims [voxelai.com/about](https://www.voxelai.com/about) - International expansion to five continents (10+ countries) [voxelai.com/news](https://www.voxelai.com/news) - Team size grew 44% YoY to ~96 employees [linkedin.com](https://www.linkedin.com/company/voxelai) ## Competitive Advantages - **Purpose-built AI**: Models trained on 5+ billion hours of real-world industrial workplace scenarios, achieving 95%+ detection accuracy [voxelai.com](https://www.voxelai.com/) - **Rapid deployment**: Works with 95% of existing IP cameras; deploys to any site in 48 hours [voxelai.com](https://www.voxelai.com/) - **Privacy-first design**: No facial recognition, face/body blurring, SOC 2 Type II certified, ISO 27001-certified data centers, end-to-end encryption [voxelai.com](https://www.voxelai.com/solutions-safety) - **Platform stickiness**: End-to-end from detection to resolution, including workflow engine and executive reporting, creating a comprehensive safety intelligence layer. ## Strategic Focus - **International expansion**: Scaling presence across Europe, Asia, and other regions with local deployments and partnerships [voxelai.com/news](https://www.voxelai.com/news) - **Product innovation**: Continuously adding features (Risk Insights, Actions, Executive Hub) to deepen the platform’s value - **Enterprise go-to-market**: Targeting Fortune 500 and large multi-site industrial customers - **Hiring growth**: Expanding engineering, sales, and customer-facing teams; grew San Francisco HQ in 2026 [voxelai.com/news](https://www.voxelai.com/news) ## Why Work Here - **Mission-driven culture**: Focus on protecting essential industrial workers from preventable injuries — a strong purpose that motivates the team [voxelai.com/about](https://www.voxelai.com/about) - **Growth trajectory**: Rapidly scaling company (44% headcount growth, 147% revenue growth) offering career advancement opportunities - **Technical environment**: Full-stack AI and computer vision engineering working on real-time, high-impact safety challenges - **Global & remote-friendly**: Team members across the US, Canada, Bulgaria, Netherlands, and Pakistan; hybrid/remote policy not explicitly stated but geographically distributed [linkedin.com](https://www.linkedin.com/company/voxelai) - **Employee ratings**: 4.0/5.0 on LinkedIn (based on 4 reviews), with highlights in Career (3.6) and Culture (3.3) [linkedin.com](https://www.linkedin.com/company/voxelai) - **Open roles** (as of mid-2026): Tech Lead Manager – Vision & AI, Senior Software Engineer – ML Data, Founding Forward Deployed Engineer, Senior Software Engineer – ML Infrastructure, Staff Software Engineer – ML Infrastructure, Product Designer [linkedin.com](https://www.linkedin.com/company/voxelai) ## Sources 1. [voxelai.com – Homepage](https://www.voxelai.com/) 2. [voxelai.com – About page](https://www.voxelai.com/about) 3. [voxelai.com – Solutions Safety page](https://www.voxelai.com/solutions-safety) 4. [voxelai.com – Newsroom](https://www.voxelai.com/news) 5. 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