---
title: 'Director of EMEA Field Marketing at Zip'
canonical: 'https://feeny.ai/job/director-of-emea-field-marketing-zip-london-5xxsk9gb4xkg'
type: 'job'
last_seen: '2026-09-26'
---

# Director of EMEA Field Marketing at Zip

- **Company:** [Zip](https://feeny.ai/companies/zip)
- **Location:** London, United Kingdom
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-09-22
- **Last confirmed live:** 2026-09-26
- **Apply:** https://jobs.ashbyhq.com/zip/45530714-1ce9-4476-8bd1-886aad4e1d27

## Job description

## About Zip

Zip is the AI platform for enterprise procurement — built for humans and agents working together. By orchestrating procurement across teams, tools, and suppliers with the help of AI agents, companies can secure the resources they need to innovate faster than ever before.

The world’s most influential enterprises trust Zip, including T-Mobile, OpenAI, AMD, Mars, Dollar Tree, and more. Together they’ve saved over $8 billion and processed over $500 billion in spend. Zip’s team includes product leaders from Apple, Airbnb, and Meta, as well as former procurement leaders from United Health, Sanofi, MGM Resorts, Discover, and NASA.

Backed by Adams Street, Alkeon, BOND, CRV, DST, Tiger Global, and Y Combinator, Zip has raised $371 million, most recently at a $2.2 billion valuation and has been recognized by Forbes Fintech 50, Fast Company's Most Innovative Companies, Inc. Best in Business, and LinkedIn Top Startups.

## Your Role

Zip is investing in EMEA, and we're looking for a Director of EMEA Field Marketing to build and lead our go-to-market marketing strategy across the region. This is a strategic, hands-on leadership role: you'll set the regional marketing vision, adapt our global playbook to the realities of each market you serve, and build the field engine that helps sales close business across EMEA. The ideal candidate has run field and regional marketing at a senior level, understands how to localize a global brand without losing what makes it work, and knows how to turn a marketing budget into quality pipeline.

You Will

- Own the EMEA marketing strategy. Build a regional marketing plan grounded in the market and cultural nuances of the countries you serve, aligned to overall business goals, and built to scale as the region grows.
- Localize what the US builds. Take content, assets, webinars, ads, and event formats developed by our US and corporate teams and adapt them so they land with customers across EMEA, adjusting for language, market maturity, buying behavior, and local business culture rather than translating word for word.
- Lead field and event programs. Plan, execute, and own a portfolio of hosted events, sponsorships, webinars, and community events across the region that generate pipeline and build lasting relationships with customers and partners.
- Drive pipeline with sales. Drive pipeline with sales. Partner directly with EMEA sales leadership on sponsorships, field events, executive dinners, direct mail, ABM programs, and custom experiences that build pipeline, move deals forward, and help close them.
- Partner across marketing. Work with Product Marketing, Corporate Marketing, and Growth Marketing to plan and execute campaigns, launches, and programs that feel consistent globally and relevant locally.
- Keep sales in lockstep. Build shared GTM calendars, campaign overviews, and enablement materials that give sales visibility into what's coming, what's running, and how it's performing.
- Measure and optimize. Track the impact of every program on pipeline generation, deal progression, and closed-won revenue, and use those insights to continuously sharpen the regional strategy.
- Manage the regional budget. Own the EMEA marketing budget and make the calls that drive the most pipeline and revenue impact out of every pound spent.

## Qualifications

- 10+ years of field, event, or regional marketing experience, including senior or leadership experience, ideally in B2B SaaS or enterprise environments at recognized brands.
- A track record of setting regional marketing strategy, not just executing against someone else's plan.
- Experience localizing marketing programs, content, or campaigns for multiple countries or markets, with a real understanding of regional and cultural nuance across EMEA.
- Proven ability to plan and run flagship conferences, executive dinners, and third-party sponsored trade shows.
- A results-driven mindset, with a track record of tying field and event programs to pipeline and revenue outcomes.
- Comfort managing a regional budget and making trade-offs to maximize ROI.
- Excellent cross-functional collaboration skills, with experience aligning sales, marketing, and customer success around a shared plan.
- Exceptional project management skills and the ability to juggle multiple markets, priorities, and stakeholders at once.
- Willingness to travel across EMEA for events as needed (up to 40%).

## Perks and Benefits

At Zip, we’re committed to providing our employees with everything they need to do their best work.

- 📈 Start-up equity
- 🦷 Health, vision & dental coverage
- 🚍 Commuter benefit
- 🚠 Team building events & happy hours
- 🌴 Flexible PTO
- 💻 Apple equipment plus home office budget

We're looking to hire Zipsters and that means hiring people who take ownership, communicate openly, have an underdog mindset, and are excited to increase the pace of innovation for every business in the world. We encourage all candidates to apply even if your experience doesn't exactly match up to our job description. We are committed to building a diverse and inclusive workspace where everyone (regardless of age, religion, ethnicity, gender, sexual orientation, and more) feels like they belong. We look forward to hearing from you!

## About Zip

## Company Overview
- **One-liner**: Zip is the AI platform for enterprise procurement, orchestrating the entire purchasing process from intake to pay for large organizations.
- **Entity Type**: Private (Series D, $371M total funding)
- **Headquarters**: San Francisco, California, United States
- **Founded**: 2020
- **Founders**: Rujul Zaparde (CEO), Lu Cheng (CTO), Felix Meng (GTM)

## Core Business
- **Primary industry/industries**: Procurement orchestration, spend management, AI-powered enterprise software
- **Target customers**: B2B, primarily large enterprises and mid-market companies (e.g., T-Mobile, OpenAI, AMD, Mars, Dollar Tree, Anthropic)
- **Mission or purpose statement**: "To unblock innovation by helping businesses procure with the fastest process, least risk, and best value."

## Products & Services
- **Intake-to-Procure**: AI-powered platform that guides every purchasing request from intake through approval, automating workflows and policy enforcement.
- **Procure-to-Pay**: Automates purchase orders and invoice processing to close the books faster.
- **Supplier Onboarding**: Streamlines the process of vetting and onboarding new suppliers.
- **Sourcing**: Improves RFx management with AI-driven decision support.
- **Global Payments**: Ensures accurate, compliant payments globally with AI oversight.
- **Vendor Cards**: Controls card spend with real-time visibility and intelligent controls.
- **AI Superagents**: A fleet of AI agents that automate real procurement work, such as the first AI Agent that saved a customer 1,400 hours.
- **App Studio**: Allows customers to build custom integrations and extensions on the Zip platform.

## Market Standing
- **Valuation/Market Cap**: $2.2 billion (most recent valuation, per company about page)
- **Key Metric**: Total Funding of $371M; Annual Revenue estimated at $22.0M (per LinkedIn data)
- **Notable Investors/Partners**: Adams Street, Alkeon, BOND, CRV, DST, Tiger Global, Y Combinator. Partners include major ERP and systems integrators.
- **Growth Signals**: Headcount grew 62.1% YoY to 690 employees. Recognized as a Gartner Magic Quadrant Visionary for Source-to-Pay Suites 2026, Forbes Fintech 50, and Fast Company Most Innovative Companies. Customers have saved over $6.8 billion and processed over $500 billion in spend.

## Competitive Advantages
- **Category Creator**: Pioneered the "intake and orchestration" category in procurement, giving them a first-mover advantage and deep product moat.
- **AI-Native Platform**: Built from the ground up with AI, not retrofitted, allowing for more powerful automation and insights (e.g., AI Superagents).
- **Enterprise Transformation Office**: An in-house advisory team of former CPOs from major enterprises (UnitedHealth, MGM, Discover, NASA) that helps customers redesign their procurement operations, ensuring high-value outcomes and deep customer stickiness.
- **Strong Customer Base**: Trusted by high-profile, innovation-driven companies like OpenAI and Anthropic, which serves as a powerful reference and validation.

## Strategic Focus
- **AI-First Innovation**: Continuing to invest heavily in AI agents to automate more complex procurement tasks and drive efficiency.
- **Global Expansion**: Supporting payments in 140+ countries and operating in 13 countries, with a focus on scaling globally.
- **Platform Depth**: Expanding the platform's capabilities (e.g., App Studio, Vendor Cards) to become the single system of record for all procurement activity.
- **Enterprise Adoption**: Deepening relationships with large enterprises through the Enterprise Transformation Office and ensuring compliance and control at scale.

## Why Work Here
- **Culture & Values**: Emphasizes speed, collaboration ("Win as one"), and a bias for action ("Be the underdog," "Go upstream"). Described as a highly cross-functional and supportive environment where employees are encouraged to "dream big and build even bigger."
- **Remote/Hybrid/Office Policy**: Based in San Francisco, CA. The careers page mentions "catered in-office meals" and a "commuter benefit," suggesting a strong in-office or hybrid culture.
- **Notable Perks**: Start-up equity, health/vision/dental coverage, flexible PTO, generous home office stipend, parental leave, well-being resources, 401k plan, and shiny new Apple equipment.
- **Engineering Culture**: Product leaders from Apple, Airbnb, and Meta. The engineering blog is highlighted, and the team is described as turning concepts into high-quality realities quickly. The company is building a "Developer Platform" team, indicating investment in internal tooling and developer experience.
- **Growth Opportunity**: With 104 active job postings and rapid headcount growth, there is significant opportunity for career advancement and impact in a high-growth, well-funded company.

## Sources
1. [ziphq.com](https://ziphq.com/careers)
2. [ziphq.com](https://ziphq.com/)
3. [zip.com](https://zip.com/about)
4. [linkedin.com](https://www.linkedin.com/company/theziphq)
5. [jobs.ashbyhq.com](https://jobs.ashbyhq.com/zip)

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