---
title: 'Director of Growth at Sequencing'
canonical: 'https://feeny.ai/job/director-of-growth-sequencing-united-states-8ptd5ktnqmqg'
type: 'job'
last_seen: '2026-09-08'
---

# Director of Growth at Sequencing

- **Company:** Sequencing
- **Location:** United States
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-08-04
- **Last confirmed live:** 2026-09-08
- **Apply:** https://jobs.gem.com/sequencing/am9icG9zdDpFQtGG1Q2AGWLvRh48nn1n

## Job description

The opportunity

Most growth roles are about selling more of the same. This isn't one of them.

At Sequencing, we're building technology that has the potential to fundamentally transform how people understand their health, prevent disease, and personalize wellness. Every improvement in growth means more people gaining access to information that can change the trajectory of their lives.

Sequencing is looking for an exceptional Director of Growth to lead and scale an already substantial, multimillion-dollar performance marketing engine - and to discover and build what comes next.

This is a hands-on, player-coach role for a growth leader who wants ownership over strategy and results. You’ll personally analyze performance, uncover opportunities others miss, test and unlock new channels, create repeatable growth systems, and continually raise the ceiling on what our business can achieve. The challenge isn’t simply spending more – it’s determining how, where, and when to scale while protecting customer quality, payback, and long-term value.

If you're energized by solving hard growth problems, thrive in environments where there isn't already a playbook, and want to help scale technology that can genuinely improve millions of lives, we'd love to meet you.

## What you'll own

Build the next growth engine

- Develop the next generation of scalable customer acquisition strategies as traditional performance marketing tactics mature.
- Lead hands-on strategy and execution across paid and organic acquisition channels, with deep expertise in paid social (Meta, TikTok, and emerging platforms) and paid search, including campaign architecture, audience strategy, bidding, creative testing, measurement, and ongoing optimization of a significant marketing budget.
- Continually identify, validate, and scale new growth opportunities across paid, organic, partnerships, lifecycle, creator, referral, SEO, answer engine optimization, and emerging acquisition channels
- Build a diversified and repeatable growth engine rather than relying on a single winning channel.

Own profitable growth

- Own customer acquisition as a portfolio, with accountability for CAC, LTV, payback period, contribution margin, retention, and long-term customer value - continuously reallocating investment across channels, audiences, creative, and experiments to maximize profitable growth.
- Determine where additional marketing investment will generate attractive returns, recognize when performance is deteriorating, and adjust strategy accordingly.

Lead from the front

- Stay close to the work every day, working side by side with the team to analyze performance, review creative, launch campaigns and experiments, troubleshoot issues, and accelerate execution.
- Own the creator-led performance creative pipeline and lead growth communication across the company - from outreach strategy and sourcing through paid social testing, executive updates, and cross-functional alignment on customer-facing messaging and priorities.
- Improve the systems, reporting, and operating rhythms needed to run a sophisticated growth function without a large team.

## Who you are

You’ve done this before.

- 8+ years of experience scaling performance marketing for consumer technology, subscription, marketplace, SaaS, DTC, or another high-growth business.
- Proven experience managing and scaling substantial paid budgets across channels, accountable for CAC, payback, LTV, and contribution margin.
- You have adapted and built new growth playbooks as channels matured, competition increased, and traditional tactics became less effective.

You are a builder.

- You are a highly accountable player-coach. You set the strategy, take ownership of outcomes, and stay close to the work - personally investigating performance, evaluating creative, and launching experiments.
- You are a solutions-oriented. You prioritize what matters, move quickly, and are equally comfortable leading and executing in a fast-moving environment.
- You are a strong creative partner. You turn performance insights into concepts, messaging, and tests alongside creative teams.
- You care about long-term value, not just campaign metrics.

You are data obsessed.

- You do not accept surface-level explanations or rely on dashboards alone. You investigate until you understand why performance changed and what to do next.
- You’re relentlessly curious and you use data to form hypotheses, design experiments, make decisions quickly, and scale what works.
- You have strong command of experimentation, attribution, incrementality, funnel analysis, cohort performance, and unit economics - you dig past dashboards to understand why performance changed.

You are an AI-native growth operator.

- AI is embedded in how you work, not added on afterward. You use AI every day to analyze data, accelerate testing, and produce more with a lean team, and you know where it creates real leverage versus where human judgment matters most.
- You use AI to materially increase what a lean growth team can accomplish - accelerating analysis, experimentation, creative development, and execution without requiring additional resources.

You are relentlessly curious.

- You naturally search for new growth opportunities others overlook.
- You remain optimistic when channels change and view industry shifts as opportunities.
- You persist through difficult problems until you find a solution.

## Why this matters

Most companies ask marketers to sell more products.

At Sequencing, every new customer gains lifelong access to information that can help them better understand their health, medications, inherited risks, and future.

The work you do won't simply improve growth performance. It will help accelerate the adoption of technology that will transform healthcare from reactive to preventive and personalized.

You'll join a team building the world's most ambitious consumer genomics platform at a moment when advances in AI, whole genome sequencing, and precision medicine are fundamentally changing what's possible.

If you've been looking for the opportunity to apply your growth expertise to something that genuinely matters - and to help build a category defining company - this is that opportunity.

## About Sequencing

## Company Overview
- **One-liner**: Sequencing is a genomics platform that provides clinical-grade whole genome sequencing, free lifetime DNA data storage, and AI-powered interpretation to deliver personalized health, wellness, and ancestry insights.
- **Entity Type**: Private (seed-stage; $5M total funding)
- **Headquarters**: Pasadena, California, United States
- **Founded**: 2017
- **Founders**: Brandon Colby, MD

## Core Business
- **Primary industry**: Biotechnology Research / Digital Health (genomics, bioinformatics, AI-driven health)
- **Target customers**: B2C (individuals seeking DNA insights), B2B (healthcare professionals, healthtech companies)
- **Mission**: To help everyone outsmart their genes by making genomic data accessible, actionable, and transformative for humanity.

## Products & Services
- **Clinical-Grade Whole Genome Sequencing (WGS)**: 30x coverage WGS service delivered via at-home DNA kit or direct lab partnership.
- **Free Lifetime DNA Data Storage**: Unlimited, secure storage of raw genetic data.
- **App & Report Marketplace**: Ecosystem of third-party and proprietary apps/reports for health, wellness, ancestry, and longevity.
- **AI-Powered Interpretation**: Proprietary algorithms and AI combine bioinformatics with machine learning to generate dynamic, actionable insights.
- **Personalized Health Reports**: Ongoing updates covering disease predisposition, medication response, carrier status, and wellness optimization.

## Market Standing
- **Valuation**: Not publicly disclosed
- **Key Metric**: Annual Revenue ~$8M (LinkedIn estimate); Total Funding $5M (seed rounds)
- **Notable Investors/Partners**: Lerer Hippeau (led $5M seed round in November 2022), plus additional undisclosed investors in subsequent rounds.
- **Growth Signals**: Claims to be the world’s largest provider of clinical-grade WGS by volume; global headcount of ~29 employees distributed across 5 countries; fully remote team; expanding AI and bioinformatics capabilities; hiring for senior roles across engineering, security, marketing, and product.

## Competitive Advantages
- **Scale & Data**: Largest base of clinical-grade whole genomes sequenced, providing a unique foundation for AI training and genomic intelligence.
- **Privacy & Storage**: Free, unlimited DNA data storage with strong emphasis on privacy (HIPAA compliance).
- **Marketplace Model**: Open ecosystem of DNA apps/reports that continuously add value for users.
- **AI-Native Platform**: Combines deterministic bioinformatics with AI reasoning to ensure scientifically accurate, explainable insights.
- **Clinical-Grade Quality**: 30x WGS ensures highest accuracy for actionable health decisions.

## Strategic Focus
- Building the lifelong home for every human genome – a trusted platform for storage, interpretation, and continuous value.
- Expanding the AI-native genomic intelligence layer to support prevention, longevity, and personalized care.
- Growing the developer and partner ecosystem around the Sequencing platform.
- Scaling B2B partnerships with healthcare providers and healthtech companies.
- Preparing for regulatory certifications (SOC 2, ISO 27001) to deepen enterprise trust.

## Why Work Here
- **Culture**: Fully remote, global team of doctors, scientists, engineers, and AI researchers with a mission-driven focus on genomics and health.
- **Work Environment**: Remote-first with offices in Pasadena, Los Angeles, and Sioux Falls; flexible for global time zones.
- **Perks & Engineering Culture**: Opportunity to work at the intersection of genomics, cloud infrastructure (AWS), and AI; emphasis on data privacy, security, and scientific rigor; employee rating 4.0/5.0 on Built In (compensation 4.0, culture 3.1).
- **Growth**: High-impact roles across bioinformatics engineering, AI/ML, security, and product management in a fast-growing startup.

## Sources
1. [sequencing.com](https://sequencing.com/about)
2. [builtin.com](https://builtin.com/company/sequencing-com)
3. [linkedin.com](https://www.linkedin.com/company/sequencing-com)
4. [sequencing.com](https://sequencing.com/knowledge-center/faqs/who-is-sequencing)
5. [builtin.com](https://builtin.com/company/sequencing-com/jobs)

## Other roles at Sequencing

- [Senior Quality Bioinformatics Engineer](https://feeny.ai/job/senior-quality-bioinformatics-engineer-sequencing-united-states-d6xam7mgvqnz) — United States
- [Senior Applied AI Bioinformatician](https://feeny.ai/job/senior-applied-ai-bioinformatician-sequencing-united-states-m69tcssm87yh) — United States
- [Senior Product Manager, AI Applications](https://feeny.ai/job/senior-product-manager-ai-applications-sequencing-united-states-pedmc3vyd6kp) — United States
- [Director of Growth](https://feeny.ai/job/director-of-growth-sequencing-united-states-bp96dazgk30m) — United States
- [Senior Lifecycle Marketing Manager](https://feeny.ai/job/senior-lifecycle-marketing-manager-sequencing-united-states-tcvfm206413c) — United States
- [Senior Bioinformatics Engineer](https://feeny.ai/job/senior-bioinformatics-engineer-sequencing-united-states-y7fmfm7phzkq) — United States
- [Senior Backend Engineer, AI & Bioinformatics (TypeScript)](https://feeny.ai/job/senior-backend-engineer-ai-bioinformatics-typescript-sequencing-united-states-0m8kw9k5103y) — United States
- [Senior AI Bioinformatics Engineer](https://feeny.ai/job/senior-ai-bioinformatics-engineer-sequencing-united-states-n6e6zy6t50na) — United States
- [Senior Backend Engineer (Agentic Data Platform)](https://feeny.ai/job/senior-backend-engineer-agentic-data-platform-sequencing-united-states-ncdhe779q7m5) — United States
- [Customer Success Specialist](https://feeny.ai/job/customer-success-specialist-sequencing-united-states-gcw8hecg3bmm) — United States