--- title: 'Director of Product Management at Coupang' canonical: 'https://feeny.ai/job/director-of-product-management-coupang-seoul-1c96hekevjh8' type: 'job' last_seen: '2026-11-06' --- # Director of Product Management at Coupang - **Company:** Coupang - **Location:** Seoul, South Korea - **Posted:** 2026-10-20 - **Last confirmed live:** 2026-11-06 - **Apply:** https://www.coupang.jobs/en/jobs/?gh_jid=8202791 ## Job description Company Introduction Coupang is a Fortune 150 global technology company and the largest e-commerce platform in South Korea, driven by a mission to create a world where customers ask: "How did I ever live without Coupang?" By leveraging an end-to-end vertically integrated logistics network and cutting-edge machine learning and robotics, Coupang delivers a seamless, mobile-first shopping experience through signature services such as Rocket Delivery, Rocket Fresh, Coupang Eats, Coupang Play, and Coupang Pay. With an expanding footprint that includes operations in Taiwan and global luxury marketplace Farfetch, Coupang continues to revolutionize retail, logistics, and digital services through continuous technical innovation and an unwavering obsession with customer delight. ## Role Overview We are looking for a vision-driven, analytical Director of Product Management (L7) to lead the strategy, portfolio, and continuous evolution of our Supplier Integration Systems & Master Data Platform. In this role, you will build the AI-driven models, platform features, and intelligent applications needed to solve our most complex business problems. As a senior product leader, you will own the strategic product roadmap and bring innovative ideas to life that solve hard operational challenges and wow our Customers. You will work hand-in-hand with Engineering, Data Science, and Executive Leadership, establishing governance frameworks that guarantee operational velocity, data accuracy, and system resilience at scale. ## What You Will Do - Own the strategic vision and roadmap for the Master Data Platform, turning enterprise data into a foundational driver for intelligent planning and in-stock excellence. - Build AI/ML models to transform master data into actionable insights, driving smarter planning and optimizing in-stock availability. - Analyze complex, high-volume datasets to uncover operational patterns and drive data-backed company-wide decisions. - Design and deliver intelligent platform features and applications that simplify data ingestion, prevent out-of-stock scenarios, and optimize overall inventory health. - Partner with Engineering, Data Science, and Operations to build scalable, intelligent data systems. - Define core success metrics and run experiments to validate AI model performance and business impact. - Align executive leadership and cross-functional partners on business processes, system rules, and platform priorities—navigating ambiguity and pushback to drive alignment. - Establish standardized operational logic and governance rules across business units to eliminate ambiguity, drive process adoption, and protect selection continuity. - Maintain enterprise-wide data hygiene, quality standards, and architectural frameworks that ensure system resilience at scale. ## Basic Qualifications - Analytical thinker who works well in a fast-paced, data-driven, and highly ambiguous entrepreneurial culture. - Demonstrated ability to work with cross-functional teams and manage multiple complex initiatives. - Bias for action and willingness to get your hands dirty to get the job done. - Sound business judgment and proven ability to effectively communicate and influence senior stakeholders and executive leadership. - Superior verbal and written communication skills. - Bachelor's degree in Computer Science, Engineering, or equivalent experience. ## Preferred Qualifications - E-commerce, supply chain, or logistics experience. - Proven experience building and scaling enterprise data platforms, Master Data Management (MDM) systems, or AI/ML-driven features. - Experience working with multiple cross-functional teams across different geographies. - Fast-paced growth or startup environment experience. - Korean communication skills. Recruitment Process and Others Recruitment Process - Application Review - Job Fit Interview - Focus Interview - Offer - The exact nature of the recruitment process may vary according to the specific job and may be changed due to scheduling or other circumstances. - Interview schedules and the results will be informed to the applicant via the e-mail address submitted at the application stage. Details to Consider - This job posting may be closed prior to the stated end date for application if all openings are filled. - Coupang has the right to rescind an offer of employment if a candidate is found to have submitted false information as part of the application process. - Coupang does not discriminate against disabled applicants or those with veteran status. We are proud to offer equal opportunities for all applicants. - Hiring may be restricted in case the legal qualifications required for hiring and work performance is not met. Privacy Notice - Your personal information will be collected and managed by Coupang as stated in the Application Privacy Notice is located below. - https://privacy.coupang.com/ko/land/jobs/ Document Return Policy - This notification is given pursuant to Article 11 (6) of the Fair Hiring Procedure Act. - A job applicant, who has applied but not been finally selected for a position at Coupang (the “Company”), may request the Company to return his/her hiring documents submitted pursuant to the Fair Hiring Procedure Act. However, this will not apply where the hiring documents were submitted via the website of the Company or e-mail, or where the job applicant submitted those documents voluntarily without a request from the Company. In addition, if the hiring documents were destroyed due to a natural disaster or any other reasons not attributable to the Company, such documents will be deemed to have been returned to the job applicant. - A job applicant who wishes to request the return of his/her hiring documents pursuant to the main sentence of paragraph 2 above should fill out a “Request for Return of Hiring Documents” [Annex Form No. 3 in the Enforcement Rule of the Fair Hiring Procedure Act] and submit It by email (recruitingops@coupang.com). In such case, within fourteen (14) days from the date of identifying the receipt of the request, the Company will send the hiring documents to the job applicant’s designated address via registered mail. Please be informed that the job applicant is required to pay the postage on the registered mail. - In preparation for a job applicant’s request for the return of hiring documents pursuant to the main sentence of paragraph 2 above, the Company shall retain the original hiring documents submitted by the job applicant for 180 days from the completion of the recruiting process. If no request is made until the end of this period, all his/her hiring documents will be destroyed immediately in accordance with the Personal Information Protection Act. - The above paragraphs 1 - 4 shall only apply when the labor-related laws of Korea govern the application. They are otherwise not applicable. 쿠팡은 모두에게 공평한 기회를 제공합니다 쿠팡은 어느 누구에게나 열려 있는 회사입니다. 다양한 국가 출신 임직원이 함께 일하는 글로벌팀이 없었더라면 전례없는 성공을 이루기 어려웠을 겁니다. ## About Coupang ## Company Overview - **One-liner**: Coupang is a global technology and Fortune 150 company that reimagines commerce by integrating e-commerce, logistics, last-mile delivery, restaurant delivery, video streaming, and fintech services to wow customers. - **Entity Type**: Public (NYSE: CPNG) - **Headquarters**: Seattle, Washington, USA (global HQ); operates major hubs in Seoul, South Korea, and other locations. - **Founded**: 2010 - **Founders**: Bom Kim (Bong-Seok Kim) ## Core Business - **Primary industry/industries**: E-commerce, Logistics & Fulfillment, Retail, Food Delivery, Fintech, Content Streaming, AI-driven Commerce. - **Target customers**: B2C (primarily consumers in South Korea, with growing global operations including Taiwan, Singapore, and the U.S.). - **Mission or purpose statement**: "We exist to wow our customers. We know we’re doing the right thing when we hear our customers say, 'How did I ever live without Coupang?'" ## Products & Services - **[Coupang (Rocket Delivery)](#)**: Core e-commerce platform offering millions of products with over 99% of orders delivered same or next day via a proprietary logistics network. Includes Rocket Fresh (groceries) and Rocket Now (ultra-fast delivery). - **[Coupang Eats](#)**: Restaurant food delivery service. - **[Coupang Play](#)**: Video streaming service (original content, sports, and licensed shows). - **[Farfetch](#)**: Global luxury fashion platform acquired by Coupang. - **[Coupang Fintech](#)**: Payment and financial services (e.g., Coupang Pay, credit card partnerships). - **[Coupang Logistics & Fulfillment Services](#)**: End-to-end logistics for third-party sellers and brands. - **[Rocket Growth](#)**: SaaS-like tools and services for sellers/suppliers to manage inventory, analytics, and advertising. ## Market Standing - **Valuation/Market Cap**: ~$25.8 billion (as of mid-2026) [LinkedIn]. - **Key Metric**: Annual Revenue of **$34.5 billion** (most recent fiscal year) [LinkedIn]. - **Notable Investors/Partners**: Publicly traded on NYSE (institutional investors include SoftBank, BlackRock, Fidelity, and others). Key partners include major global brands and local Korean suppliers. - **Growth Signals**: - Ranked **#132 on the 2026 Fortune 500**, jumping significantly [investor relations]. - Rapid AI-driven global commerce expansion (e.g., Taiwan, Singapore, and U.S. tech hubs). - 5,940 employees (linkedIn data, with monthly headcount growth of +1.1% and quarterly job posting growth of +154.2%). ## Competitive Advantages - **Fully Integrated Infrastructure**: Coupang owns and operates over 100 fulfillment and logistics centers (covering tens of millions of square feet) combined with proprietary software, AI, and machine learning to predict demand and route deliveries — a moat that competitors in Korea and emerging markets find hard to replicate. - **Speed & Reliability**: Over 99% of orders delivered same or next day (including dawn delivery) 365 days a year, setting a bar that most global e-commerce players cannot match. - **Customer Obsession Culture**: "Wow the Customer" is a core leadership principle, driving constant innovation to break traditional tradeoffs (speed, selection, price). - **Startup Culture with Fortune 150 Resources**: Offers the agility and risk-taking of an early-stage company combined with the stability, compensation, and scale of a large public corporation. ## Strategic Focus - **AI & Technology Leadership**: Heavy investment in AI/machine learning for demand forecasting, dynamic routing, and customer personalization. Actively hiring senior ML and data engineers [careers page]. - **Global Expansion**: Leveraging its Korean infrastructure playbook to enter new markets (Taiwan, Singapore) and grow its global footprint. - **Diversification into Fintech & Content**: Building out Coupang Pay, Coupang Play, and fintech products to create an ecosystem (similar to Amazon Prime's strategy). - **Farfetch Integration**: Turning the luxury fashion platform into a global growth driver. ## Why Work Here - **Culture**: "Best of both worlds" — startup energy (fast decision-making, ownership, risk-taking) with the resources of a Fortune 150 company. Flat hierarchy, open culture, and a strong "bias for action" ethos [coupang.jobs]. - **Remote/Hybrid/Office Policy**: Flexible working hours and work-from-home options are available. Many roles are based in offices (Seattle, Mountain View, Seoul, etc.) with state-of-the-art amenities including cafeterias serving three meals a day, lounge spaces, and coffee/snack bars. - **Benefits**: - Medical insurance for employee and direct family. - Paid family leave (for celebration or bereavement). - Learning programs (foreign languages, soft skills). - Global project opportunities (collaborate with teams across continents). - Team and company events (games, food, bonding). - **Engineering Culture**: High-impact projects — building the commerce infrastructure of the future (large-scale AI, logistics optimization, mobile-first, search & discovery). Emphasizes "Hire and Develop the Best" and "Learn & Iterate" principles. - **Career Growth**: Opportunities for internal rotations, upskilling, and taking on entrepreneurial initiatives within a massive scale. ## Sources 1. [Coupang Careers](https://www.coupang.jobs/en/) 2. [Why Work at Coupang](https://www.coupang.jobs/en/why-coupang/) 3. [Coupang About Us](https://www.aboutcoupang.com/aboutus/) 4. [Coupang Investor Relations](https://ir.aboutcoupang.com/overview/) 5. [LinkedIn - Coupang](https://www.linkedin.com/company/coupang) ## Other roles at Coupang - [[쿠팡] 주니어 콘텐츠 에디터 (로켓프레시)](https://feeny.ai/job/coupang-seoul-0btkdv2zg3m4) — Seoul, South Korea - [[쿠팡] 시니어 콘텐츠 에디터 (로켓프레시)](https://feeny.ai/job/coupang-seoul-chfwjm8d0xv8) — Seoul, South Korea - [[Rocket Now] B2B Sales and Business Development Manager](https://feeny.ai/job/rocket-now-b2b-sales-and-business-development-manager-coupang-tokyo-8tesbctx20f7) — Tokyo, Japan - [[쿠팡] 로켓배송 직매입 Brand Management/MD (쌀/잡곡)](https://feeny.ai/job/brand-management-md-coupang-seoul-11z5aedgevbj) — Seoul, South Korea - [[쿠팡] 광고영업 담당자 (대형 광고주)](https://feeny.ai/job/coupang-seoul-d8m97c35w73r) — Seoul, South Korea - [[CPLB] 오퍼레이션 프로세스 자동화(AX) 담당자](https://feeny.ai/job/cplb-ax-coupang-seoul-3fjw6axtcshy) — Seoul, South Korea - [Helper manager[L5]](https://feeny.ai/job/helper-manager-l5-coupang-taoyuan-n4d4953gc2q9) — Taoyuan, Taiwan - [[쿠팡풀필먼트서비스] 물류센터 자동화 설비 보전 관리자 (안산3센터)](https://feeny.ai/job/3-coupang-south-korea-n3jtzv3k53a7) — South Korea - [[쿠팡풀필먼트서비스] 물류센터 자동화 설비 보전 관리자 (천안6,8센터)](https://feeny.ai/job/6-8-coupang-south-korea-5ee2kapvfp7a) — South Korea - [[쿠팡로지스틱스서비스] Senior Business Analyst (EHS Planning)](https://feeny.ai/job/senior-business-analyst-ehs-planning-coupang-seoul-m855kr7197sw) — Seoul, South Korea