---
title: 'Director of Sales at Amenitiz'
canonical: 'https://feeny.ai/job/director-of-sales-amenitiz-barcelona-akbe48fkb8r3'
type: 'job'
last_seen: '2026-09-09'
---

# Director of Sales at Amenitiz

- **Company:** Amenitiz
- **Location:** Barcelona, Spain
- **Employment:** full-time
- **Work type:** onsite
- **Posted:** 2026-09-03
- **Last confirmed live:** 2026-09-09
- **Apply:** https://jobs.ashbyhq.com/amenitiz/727e89c9-e086-4f0d-afdc-1e4b280c8f88

## Job description

## About the Role

As Director of Sales, you will be responsible for the commercial performance of Amenitiz across France, Spain, Italy, and Portugal - and the new markets that fall within EMEA as we continue to expand. Reporting directly to the CRO, you will lead a multi-layered sales organisation: Sales Managers and Team Leads, who in turn manage BDRs, SDRs, and Account Executives. This is a senior leadership role with direct impact on revenue, organisational design, and go-to-market execution across our core European markets.

## Your Missions

Lead the Sales Strategy

- Define and execute the sales strategy across our core European markets in line with company growth objectives.
- Own revenue forecasting and target-setting - monthly, quarterly, and annually - with full accountability for MRR performance across the region.
- Develop scalable processes and playbooks that drive consistency and performance across markets.
- Partner closely with RevOps, Marketing, and Customer Success, bringing market feedback and pipeline insight into shared GTM priorities.

Lead the Organisation

- Build and develop a multi-layered sales organisation, from Sales Managers and Team Leads through to BDRs, SDRs, and Account Executives.
- Drive hiring, structuring, and development of the commercial leadership layer.
- Build a high-performance culture grounded in accountability, ownership, and continuous improvement.
- Serve as the key link between frontline teams and the CRO, translating strategy into execution.

Own the Commercial Model

- Own the commercial engine: allocate budget across markets, channels, and headcount for maximum return, and bring proactive investment cases backed by unit economics.
- Design team structures, headcount plans, and ramp timelines that maximise return on every euro invested.
- Drive the revenue outlook for the region: own the assumptions on ASP, channel mix, win rate and pipeline conversion, then lead the initiatives that close any gap to plan. RevOps own the model build.
- Track and report on key revenue metrics - new MRR, ASP, win rate, pipeline coverage, conversion rates, and rep productivity - to drive decision-making across the organisation.

## About You

- 6-7+ years in senior sales leadership within a high-growth SaaS or B2B environment, including experience building and scaling a sales organisation
- Experience managing multi-layered sales teams - leading through Sales Managers and Team Leads, not just individual contributors.
- Strong track record in high-volume SMB sales, with experience selling to a similar ICP (independent businesses, hospitality, travel tech, or comparable).
- Comfortable operating within revenue models - you understand unit economics, forecasting, and what it takes to consistently hit recurring revenue targets.
- Multi-market experience and the ability to lead distributed teams across different cultures and geographies.
- Fluent in English and at least one of our core market languages - French, Spanish, Italian, or Portuguese.
- Proficient with HubSpot or similar CRM.
- Highly analytical, structured, and execution-focused, with strong communication skills at all levels of the organisation

Our offer

- Competitive salary with performance-based incentives
- Stock options with a progressive vesting schedule
- Comprehensive health insurance
- Flexible benefits - save on meals, childcare, transportation, and training with our tailored remuneration options
- Any book, purchased for you, plus access to a shared team library
- An international team of 35+ nationalities based in one of Europe's leading tech hubs

## #LI-TI1

## About Amenitiz

## Company Overview
- **One-liner**: Amenitiz provides an all-in-one cloud-based operating system for independent hoteliers, combining property management, booking engine, channel manager, website builder, payments, and marketing tools in a single platform.
- **Entity Type**: Private (Series B)
- **Headquarters**: Barcelona, Spain
- **Founded**: 2017
- **Founders**: Alexandre Guinefolleau (CEO), Frederic Cadet, Emmanuelle Guinefolleau

## Core Business
- **Primary industry**: Hospitality technology / hotel management software
- **Target customers**: Independent hotels, bed & breakfasts, and small properties across Europe (B2B, SMB)
- **Mission**: Empowering independent hoteliers by eliminating complexity and giving them the tools to succeed on their own terms – helping them drive direct bookings, delight guests, and run their properties effortlessly.

## Products & Services
- **[Property Management System (PMS)](https://amenitiz.com/en)**: Cloud-based PMS for managing bookings, check-ins/outs, housekeeping, invoicing, and daily operations from a single dashboard.
- **[Booking Engine](https://amenitiz.com/en)**: Direct booking widget integrated with the PMS, designed to drive commission-free reservations.
- **[Channel Manager](https://amenitiz.com/en)**: Real-time synchronization of availability and rates across 150+ OTAs (Booking.com, Expedia, Airbnb, etc.) and the hotel’s own website.
- **[PriceAdvisor](https://amenitiz.com/en)**: Dynamic pricing tool that uses demand data, local events, and competitor rates to optimize room pricing.
- **[AmenitizPay](https://amenitiz.com/en)**: Payment automation for deposits, balances, and payment links to reduce failed cards and improve cash flow.
- **[Hotel Websites](https://amenitiz.com/en)**: Website builder optimized for mobile and fully integrated with the booking engine, designed by hospitality experts with advanced SEO.
- **[AmenitizBoost](https://amenitiz.com/en)**: Performance-based marketing campaigns that drive direct bookings, with payment only when revenue is generated.

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed
- **Key Metric**: Total funding of $82.5M (according to Tracxn); processed €1.5B in reservations and welcomed 8.3M guests in 2024 across 15,000+ hotel customers.
- **Notable Investors**: Eight Roads Ventures, Point Nine, Chalfen Ventures, Backed, Otium Capital, Wallapop, Red Points
- **Growth Signals**:
  - 230+ employees (as of 2025/2026)
  - Recognized as a “TravelTech Titan” and featured in Wired’s “hottest start-ups”
  - Live in 30 days guarantee; free data migration
  - 4.6/5 customer satisfaction rating from 15,000+ customers
  - 82% of support issues resolved in <5 minutes

## Competitive Advantages
- **All-in-one native platform**: No need to juggle multiple tools – PMS, booking engine, channel manager, payments, website, and marketing are deeply integrated.
- **0% commission on direct bookings**: Hoteliers keep all revenue from reservations made through the Amenitiz booking engine.
- **Best-in-class customer support**: Native-language support in French, Spanish, Italian, Portuguese, and English, 7 days a week, with an industry-leading support score of 80+.
- **NF525 certification**: Official French tax compliance certification already obtained, reducing regulatory burden for French properties.
- **Fast onboarding**: Most hotels go live in under 30 days with a dedicated hospitality expert handling data migration and configuration.

## Strategic Focus
- Deepening presence in core European markets (France, Italy, Spain, Portugal) while expanding into other countries with English-language support.
- Continuing to build an integrated operating system that helps independent hotels compete with large chains through automation, direct booking growth, and data-driven pricing.
- Scaling the platform’s payment and marketing capabilities to increase revenue per customer.

## Why Work Here
- **Culture**: Positivity, ownership, collaboration, and a customer-first mindset are core values. The team is described as passionate, friendly, and committed to making an impact.
- **Work model**: Hybrid workspace (mix of remote and on-site work based in Barcelona).
- **Growth**: Fast-growing scale-up with over $80M in funding and a mission to revolutionize one of the world’s oldest industries.
- **Team**: 230+ employees from diverse backgrounds; support teams in multiple languages.
- **Impact**: Every employee contributes directly to helping thousands of independent hoteliers thrive.
- **Perks**: Not explicitly detailed, but the careers page emphasizes a positive environment, professional growth, and the chance to work with top-tier VC-backed company.

## Sources
1. [Amenitiz Website](https://amenitiz.com/en)
2. [Amenitiz Mission Page](https://amenitiz.com/en/our-mission)
3. [Amenitiz Careers Page](https://amenitiz.com/en/careers)
4. [Built In – Amenitiz Company Profile](https://builtin.com/company/amenitiz)
5. [Tracxn – Amenitiz Company Profile](https://tracxn.com/d/companies/amenitiz/__fFpCOl25aFWqXLLIqwS7GubLup0jQ_O3RQx_Lu6O-Ek)

## Other roles at Amenitiz

- [BDR Team Lead - Portuguese Market](https://feeny.ai/job/bdr-team-lead-portuguese-market-amenitiz-lisbon-7cfytng1cb98) — Lisbon, Portugal
- [Sales Manager - French Market](https://feeny.ai/job/sales-manager-french-market-amenitiz-lyon-he47mrazgrpx) — Lyon, France
- [Customer Success Team Lead (Long Tail)](https://feeny.ai/job/customer-success-team-lead-long-tail-amenitiz-barcelona-dpd1yk8h5zr8) — Barcelona, Spain
- [RevOps Specialist](https://feeny.ai/job/revops-specialist-amenitiz-barcelona-0cfk9sn52p2g) — Barcelona, Spain
- [Business Development Representative - Spanish Market](https://feeny.ai/job/business-development-representative-spanish-market-amenitiz-madrid-vkysw3wpvmh0) — Madrid, Spain
- [Account Executive - Spanish Market](https://feeny.ai/job/account-executive-spanish-market-amenitiz-barcelona-esx2ddw50a3f) — Barcelona, Spain
- [Senior Performance Marketing Manager](https://feeny.ai/job/senior-performance-marketing-manager-amenitiz-barcelona-bppspv0h7m05) — Barcelona, Spain
- [Senior SEO & GEO Specialist](https://feeny.ai/job/senior-seo-geo-specialist-amenitiz-barcelona-6tzkc32cpdsy) — Barcelona, Spain
- [Account Executive - Italian Market](https://feeny.ai/job/account-executive-italian-market-amenitiz-barcelona-7ne45hf69x4e) — Barcelona, Spain
- [Business Development Representative - Italian Market](https://feeny.ai/job/business-development-representative-italian-market-amenitiz-barcelona-3xvfv5bjjeyg) — Barcelona, Spain