---
title: 'Director of Web and Digital Experience at Sequoia'
canonical: 'https://feeny.ai/job/director-of-web-and-digital-experience-sequoia-mexico-city-neqka1x4cjza'
type: 'job'
last_seen: '2026-11-08'
---

# Director of Web and Digital Experience at Sequoia

- **Company:** Sequoia
- **Location:** Mexico City, Mexico
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2025-07-21
- **Last confirmed live:** 2026-11-08
- **Apply:** https://jobs.ashbyhq.com/sequoia/8925f2dd-3b64-466e-b302-19ebfda3504d

## Job description

Who We Are: Sequoia is the strategic partner helping investor-backed companies of all sizes achieve their business goals through smarter people spend. For 24 years, we’ve guided the most innovative employers to navigate growth and get the most out of their global people investment. With our expert advisory team and integrated platform, we help clients drive business impact through their total comp and benefits, improving executive decision making, controlling costs, protecting the business, and elevating the employee experience. Visit [Sequoia.com](http://Sequoia.com) or follow us on [LinkedIn](https://www.linkedin.com/company/sequoia-tpi/%22%20/t%20%22_blank) to learn more. This position is based in Mexico City, and only candidates within a commutable distance to our Mexico City office will be considered.

We are seeking a leader to join our marketing team supporting all things Web and Digital Experience for across three distinct and dynamic brands: Sequoia, Transform and SemperVirens. In this role you will define and drive the strategy of compelling digital experiences that attract, inspire, engage, and convert prospective targets for each business.

This role requires a high level of collaboration with teams across Marketing, Product, Web Engineering, and Creative to develop shared goals, translate business objectives into long-term roadmaps, and deliver cohesive customer experiences.

An ideal candidate has a track record of owning the strategy and execution of sophisticated, cross-functional web strategies in a results-driven environment. You have a data-driven mindset, lead with a customer-centric approach, take an analytic approach to problem-solving and have a strong understanding of what data drives impact.

In this role, you can expect to:

- Own the overarching web strategy, including site updates, landing page experiences, testing and optimization that support acquisition, conversion, and retention.
- Collaborate with Marketing, Web Engineering, Creative, and Product teams to build site experiences for campaigns, product initiatives, tests, and always-on programs, ensuring accurate messaging, timing, and capabilities needed to execute.
- Drive continuous experience improvement through the development of an ongoing web experience roadmap and weekly sprint planning that is aligned to short-term and long-term opportunities.
- Analyze and monitor page performance and user behavior across site landing pages, generate data-driven hypotheses that inform strategies and uncover areas of opportunity to improve the web experience.
- Develop a deep understanding of our members and site visitors through data, insights, and cross-functional partnerships (Analytics, Engineering, and Consumer Insights). Leverage those insights to inform site strategy.
- Partner with Analytics to establish a clear measurement framework, define KPIs, track and analyze website performance, and manage forecasts.
- Define and execute on SEO initiatives and content opportunities that improve website visibility and performance.
- Leverage personalization capabilities to create digital experiences aligned to audiences and channels.
- Establish systems of governance, standards, technical requirements, and define resources needed to implement site strategies.

To thrive in this role, you have:

- 7+ years experience leading integrated web strategy and complex web programs at a tech, consumer finance or innovative, consumer brand.
- Strong leadership presence with ability to lead, influence, and direct projects and processes across multiple teams.
- Experience using data and insights to inform requirements, ideas, and strategies with hands-on experience with web tools including CMS (Wordpress), A/B testing tools, site analytics (Google Analytics) and business intelligence tools.
- Well-versed in the technical aspects of running a website, UX, SEO, domain management, HTML/CSS/JavaScript.
- Demonstrated understanding of SEO fundamentals and the interaction between site architecture and content to deliver organic traffic performance.
- Effective communication skills with the ability to articulate strategies and plans to a wide variety of audiences.
- Effective communication and presentation skills; ability to articulate strategies, story-tell with data, and present plans to leadership and stakeholders across the organization
- Ability to adapt and thrive within the fast pace and ambiguity of a growth organization

Sequoia’s Culture – Our most important asset

- Integrity
- Passion for service
- Innovative
- Growth oriented
- Caring for others
- Promise-centric
- Focused on relationship building

Sequoia provides equal opportunity to all applicants without regard to race, color, creed, religion, citizenship, national origin, age, sex, sexual orientation, gender identity, pregnancy, marital status, military or veteran status, disability, or any other basis prohibited by applicable law.

## Compensation & Benefits

Sequoia provides competitive compensation including base salary, performance-based bonus programs, and comprehensive benefits package. Sequoia’s Candidate Privacy Policy https://www.sequoia.com/legal/candidate-privacy-policy/

## About Sequoia

## Company Overview
- **One-liner**: Sequoia is an integrated platform and advisory firm that helps investor‑backed companies optimize their total compensation and benefits spend.
- **Entity Type**: Private (Privately Held)
- **Headquarters**: San Mateo, California, United States
- **Founded**: 2001
- **Founders**: Greg Golub

## Core Business
- Primary industry: Total Compensation & Benefits solutions (Business Consulting and Services, HR Technology)
- Target customers: Investor‑backed companies of all sizes (startups to large enterprises), B2B
- Mission statement: *“To come through for people who put their trust in us.”* (sequoia.com/company/about)

## Products & Services
- **Sequoia OS™** – Integrated platform that unifies compensation, benefits, and risk management.
- **Advisory & Brokerage** – Expert strategic guidance on comp, benefits, and risk tailored to each client’s growth stage.
- **Outsourcing & PEO** – Co‑employment and HR outsourcing to ease administrative burden.
- **Investor Solutions** – Services designed to help investor‑backed companies meet compliance, budgeting, and reporting requirements.

## Market Standing
- **Valuation**: Not publicly available (private company)
- **Key Metric**: Annual Revenue – USD 140 M (LinkedIn data)
- **Notable Clients/Partners**: Over 2,500 clients across 140+ countries; NPS of 75 (sequoia.com)
- **Growth Signals**:
  - Headcount growth of 10.2% YoY (1,049 employees as of mid‑2026)
  - Geographic expansion to 14 countries (U.S., India, Mexico, Brazil, UK, Singapore, etc.)
  - Active job postings up 600% month‑over‑month (LinkedIn)

## Competitive Advantages
- **Integrated platform + advisory**: Combines technology (Sequoia OS) with dedicated human experts, differentiating from pure‑software or pure‑brokerage competitors.
- **Deep specialization**: 24+ years exclusively focused on investor‑backed companies.
- **High client satisfaction**: 75 NPS and 2,500+ clients indicate strong retention and trust.

## Strategic Focus
- Continue expanding global footprint and platform capabilities.
- Deepen relationships with investor‑backed companies across their lifecycle.
- Invest in technology to automate and unify people‑spend decisions, while maintaining high‑touch advisory.

## Why Work Here
- Culture described as “people‑first”, collaborative, and driven by service. (sequoia.com/company/careers)
- Perks: competitive compensation, performance‑based bonuses, best‑in‑class benefits, generous parental & family leave, flexible R&R policies, paid volunteer time off.
- Recruiting approach: relationship‑based (direct outreach, networking, referrals) rather than traditional job postings.
- Global, distributed team with opportunities in multiple countries.
- Engineering and product teams are growing (open roles include Senior Machine Learning Engineer, Lead Backend Engineer, Data Scientist, etc.).

## Sources
1. [sequoia.com](https://www.sequoia.com/)
2. [sequoia.com/company/careers](https://www.sequoia.com/company/careers/)
3. [sequoia.com/company/about](https://www.sequoia.com/company/about/)
4. [linkedin.com/company/sequoia-tpi/jobs](https://www.linkedin.com/company/sequoia-tpi/jobs)

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