--- title: 'Director, Product & Customer Marketing at Superpower' canonical: 'https://feeny.ai/job/director-product-customer-marketing-superpower-san-francisco-5xg1ytscq967' type: 'job' last_seen: '2026-09-13' --- # Director, Product & Customer Marketing at Superpower - **Company:** Superpower - **Location:** San Francisco, CA - **Employment:** full-time - **Work type:** onsite - **Posted:** 2026-06-24 - **Last confirmed live:** 2026-09-13 - **Apply:** https://jobs.ashbyhq.com/superpower/c40f0e7f-e0b2-4ffc-9ff3-c07c3620e041 ## Job description Superpower is building a new personalized health system aimed to enhance human life: powered by comprehensive biomarker and diagnostic testing, personalized insights, action plans, and a clinical care team, delivered as a population health and wellbeing benefit. This is the founding product marketing hire, and it is a builder's role, not a manager's. The hard part is not running campaigns or a team. It is making a complex clinical and commercial product legible and compelling to sophisticated buyers who evaluate rigorously. You own how we position Superpower, how we package it, and how we prove it. If you get that right, everything downstream of it gets easier. You will work zero to one: writing the positioning yourself, sitting in the customer and member data, shaping packaging with Product, and building the proof and content that Sales and the channel run on. You set the strategy and you do the work. ## What you'll do - Own positioning and messaging for employers, health plans, brokers, and consultants. Make Superpower legible to a benefits buyer in their own language, and sharp against the alternatives. - Build the proof engine: case studies, outcomes narratives, and credibility assets that hold up to clinical and actuarial scrutiny. - Own packaging and pricing narrative in partnership with Product and commercial leadership: how we structure, name, and present what we sell. - Be the voice of the customer. Sit in member and client data and insight, and feed it back into positioning, packaging, and the product roadmap. - Build the content strategy and the enablement that closes: decks, one-pagers, objection handling, and category framing for Sales and the channel. - Partner closely with Product, Sales, and Client Success. You see positioning, product, and the sales motion as one system. ## Who you are - 6+ years in product marketing or customer marketing, with real 0-to-1 ownership of positioning, packaging, and launch for a complex, high-consideration product. - A genuine craft-deep IC. You write the positioning, build the deck, and ship the content yourself. You are not looking to manage a team right now, you are looking to do the best work of your career hands-on. - A storyteller who is also rigorous with data. You can build a sharp narrative and an honest, defensible proof story from real-world evidence. At the same time you push the market on new approaches and reimagining what healthcare should look like. - Healthcare, benefits, or adjacent complex B2B experience strongly preferred. You understand how benefits get bought and the role consultants play. - Entrepreneurial, fast, comfortable in ambiguity. Strong bias to action, you ship before things are perfect. ## Why join Superpower - The founding product marketing hire. You define how we position, package, and prove Superpower to the enterprise market, the foundation everything else is built on. - A category-defining problem: building the credibility layer for proactive, preventive health as an employer benefit. - A team of ex-founders, YC alumni, and mission-driven builders operating at the edge of speed and ambition. Few titles, real ownership, fast decisions. - Competitive salary and equity in a company scaling toward generational impact. ## About Superpower Superpower is a new health system on a mission to extend and enhance human life. We started with lab testing, then data aggregation / digital twin, then an AI doctor, and now peptides. Over the past 6 months, we have grown 10x whilst halving CAC. Now we are gearing up for hyper growth. You can find more about us below: - [superpower.com/series-a](http://superpower.com/series-a) - [Superpower Overview](https://www.notion.so/1f58444481d080e195dbe2e2e331b3df?pvs=21) - [Culture at Superpower](https://www.notion.so/Culture-at-Superpower-4321693ee66740e6ad92c449b54f42e2?pvs=21) Company Philosophies - We are all here to genuinely do our life’s best work - Insanely high talent bar, never settling. A players only ([see Steve Jobs](https://twitter.com/founderspodcast/status/1665442439715225600?s=46&t=PK-vWojaLurY6eXl341Thw)) - We live to work as much as we work to live. But we sustainably espouse the superpower ethos of putting health first - We aim to set the gold standard for team health culture on the planet — live the ethos! Investors - [Forerunner](https://www.forerunnerventures.com/) (Top consumer healthcare VC in the world; early board members of Hims and Oura; Kirsten, founder of Forerunner, led our Series A) - [8VC](https://8vc.com/) (leading health and bio investor) - [Evan Moore](https://www.linkedin.com/in/evanmoore/details/experience/) (Founder of Doordash; Partner at Khosla Ventures) - [Cyan Bannister](https://wellfound.com/p/cyantist) (early investor into Uber and SpaceX, former partner at Founder’s Fund, regarded as one of the top angels in the world) - [Balaji Srinivasan](https://x.com/balajis) (ex-Coinbase CTO and angel, ex-General Partner at a16z) - [Arielle Zuckerberg](https://www.linkedin.com/in/ariellezuckerberg/) (active angel, tech leader, relatively famous brother) - [Cameron & Tyler Winklevoss](https://winklevosscapital.com/portfolio/) - [Susa Ventures](https://susaventures.com/) (tier 1 healthcare VC) - [Bond Capital](https://www.bondcap.com/) (General Partner [Jay Simons](https://www.linkedin.com/in/jaysimons/)' early-stage fund within Bond) - [Long Journey Ventures](https://www.longjourney.vc/) (investor in Uber, Notion, Loom, Affirm etc.) - Influencers - [Shaan Puri](https://x.com/ShaanVP) (angel and podcast host of my first million) - [Brooke Monke](https://www.tiktok.com/@brookemonk_?lang=en) (50 million followers across socials) - [Logan Paul](https://www.instagram.com/loganpaul/?hl=en) - [Steve Aoki](https://www.instagram.com/steveaoki/) - [Justin Mares](https://x.com/jwmares) (founder of Truemed) - [Giannis Antetokounmpo](https://www.instagram.com/giannis_an34) - [Kylian Mbappé](https://www.instagram.com/k.mbappe/) We’re proud to be a global team and welcome talent from around the world. We offer visa sponsorship and can support relocation to the United States for the right candidates. Much of our team is international, and we’re committed to building a team of top-tier talent. ## About Superpower ## Company Overview - **One-liner**: Superpower is building the world's first health super app, offering a membership that combines comprehensive biomarker testing, AI-driven personalized health protocols, and 24/7 access to a clinical care team. - **Entity Type**: Private (Series A) - **Headquarters**: San Francisco, California, United States - **Founded**: 2023 - **Founders**: Max Marchione (CEO), Jacob Peters (Executive Chairman), Dr. Anant Vinjamoori (Chief Longevity Officer) ## Core Business - **Primary industry/industries**: Consumer Health & Wellness, Healthcare Technology, Longevity - **Target customers**: B2C (direct-to-consumer), individuals seeking proactive, data-driven health management and longevity optimization. - **Mission or purpose statement**: To free people from the limits of reactive care and give them complete agency over their health, building the world’s first health super app. ## Products & Services - **Superpower Membership ($199/year)**: An annual subscription that includes a comprehensive blood test analyzing 100+ biomarkers across 17 health categories (heart, hormones, metabolic, inflammation, nutrients, etc.), a personalized, clinician-designed health protocol, 24/7 text access to a concierge physician team, and an AI health advisor that evolves with the user. The service includes lab draws at 2,000+ Quest locations or at-home kits (additional fee), and integrates data from wearables (Oura, Whoop, Apple Health) and past lab results. ## Market Standing - **Valuation/Market Cap**: Not publicly disclosed. - **Key Metric**: Total Funding of $30 million (Series A, announced in 2025). - **Notable Investors/Partners**: Lead investor: Forerunner Ventures. Other investors include Susa Ventures, Long Journey Ventures, Day One Ventures, Bond Capital, Opal Ventures, Valia Ventures, Visible Ventures, Winklevoss Capital, and notable individuals such as Evan Moore (DoorDash founder), Jonathan Neiman (Sweetgreen founder), Scott and Cyan Banister, Balaji Srinivasan, Vanessa Hudgens, Steve Aoki, Logan Paul, and NBA star Giannis Antetokounmpo. - **Growth Signals**: The company has raised a significant $30M Series A round from top-tier investors. It has grown to 85 employees and operates in 12 countries. The platform has tested over 1 million biomarkers, and 85% of members uncover early risk factors. The company is actively hiring across multiple departments (18 open positions as of mid-2025). ## Competitive Advantages - **Comprehensive Data Integration**: Superpower aims to be the single platform that ingests and harmonizes all health data (labs, wearables, genomics, EHRs, imaging, habits) into one unified profile, creating the richest patient profile ever assembled. - **Clinician-Led AI**: The AI health advisor is built on a framework co-created with practicing physicians and researchers from top institutions (Oxford, Harvard, Stanford, UCLA), operating within strict clinical guardrails. It distills the collective expertise of top physicians into a living knowledge graph. - **Full-Stack Health Platform**: The company is building an all-in-one system that goes from diagnostics and AI-driven insights to real-world action, including ordering therapeutics, automating supplement regimens, and connecting to clinicians and services. - **Data Privacy & Trust**: The company explicitly states it never sells or shares user data with insurers, advertisers, or brokers. Data is encrypted, HIPAA-compliant, and user-controlled. ## Strategic Focus - **Build the World’s Largest Consumer Health Platform**: The company’s vision is to create an all-in-one healthcare system where the algorithm is the front door, replacing Google or a doctor’s office for the majority of health needs. - **Three Pillars of Growth**: 1) Full Medical Context (harmonizing all health data), 2) The World’s Medical Knowledge (AI distilling top physician expertise), and 3) Real-world Action (connecting insights to care endpoints like diagnostics, prescriptions, and services). - **Aggressive Hiring**: The company is scaling its team rapidly, seeking top talent from organizations like Y Combinator, Harvard Medical School, Goldman Sachs, and Amazon to build the world’s largest consumer health platform. ## Why Work Here - **Mission-Driven Impact**: The company is tackling one of the most critical challenges of our time—transforming healthcare from reactive to proactive. The stated goal is to "free 1 billion people from the limits of reactive care." - **High-Caliber Team**: The founding team includes leaders from Y Combinator, Harvard Medical School, Goldman Sachs, and Amazon. The company has a strong emphasis on hiring "A+ talent" and already has over a dozen former founders on staff. - **Culture of Ownership & Impact**: The company is in a high-growth, Series A stage, offering significant ownership and impact for early employees. The CEO, Max Marchione, emphasizes that the mission demands the best team. - **Remote-First & Global**: The company operates in 12 countries (including the US, Australia, Philippines, UK, and Argentina) with a distributed workforce. The largest engineering and product hub is in San Francisco, but the team is global. - **Notable Perks**: The role is at the intersection of AI, consumer health, and longevity, offering the chance to work on a deeply meaningful problem with cutting-edge technology. The company offers a health membership as a product, meaning employees likely get firsthand experience with the service. ## Sources 1. [superpower.com](https://superpower.com/) 2. [superpower.com/about](https://superpower.com/about) 3. [superpower.com/series-a](https://superpower.com/series-a) 4. [linkedin.com/company/superpower](https://www.linkedin.com/company/superpower) 5. [jobs.ashbyhq.com/superpower](https://jobs.ashbyhq.com/superpower) ## Other roles at Superpower - [VP Brand](https://feeny.ai/job/vp-brand-superpower-san-francisco-7zgxb3t0naz8) — San Francisco, CA - [Head of Consultant Relations](https://feeny.ai/job/head-of-consultant-relations-superpower-san-francisco-dmtbm0ewjva3) — San Francisco, CA - [Head of CRO & Lifecycle](https://feeny.ai/job/head-of-cro-lifecycle-superpower-san-francisco-dss4s21vqtmk) — San Francisco, CA - [Copywriter](https://feeny.ai/job/copywriter-superpower-san-francisco-0x7s4z8vgbam) — San Francisco, CA - [Strategic Finance Lead](https://feeny.ai/job/strategic-finance-lead-superpower-san-francisco-s894kfzbvwy7) — San Francisco, CA - [Longevity Nurse Practitioner - Telehealth (Multi-state Licensed, CA Required)](https://feeny.ai/job/longevity-nurse-practitioner-telehealth-multi-state-licensed-ca-required-3qnx4ywxm1tv) - [Director, Enterprise Sales](https://feeny.ai/job/director-enterprise-sales-superpower-san-francisco-17eyrs0hgbs6) — San Francisco, CA - [Director, Client Success](https://feeny.ai/job/director-client-success-superpower-san-francisco-v5ry4vnqckb0) — San Francisco, CA - [Performance Creative Strategist](https://feeny.ai/job/performance-creative-strategist-superpower-san-francisco-h195vvht26kp) — San Francisco, CA - [Video Editor](https://feeny.ai/job/video-editor-superpower-remote-1pawa5v6hpnn)