---
title: 'Director, Product Marketing Manager (Commerce) at Coveo'
canonical: 'https://feeny.ai/job/director-product-marketing-manager-commerce-coveo-canada-g3xvce7ez3h6'
type: 'job'
last_seen: '2026-10-15'
---

# Director, Product Marketing Manager (Commerce) at Coveo

- **Company:** Coveo
- **Location:** Canada
- **Posted:** 2026-05-04
- **Last confirmed live:** 2026-10-15
- **Apply:** https://www.coveo.com/en/company/careers/open-positions?gh_jid=8534952002

## Job description

Define the narrative. Shape the future of commerce.

What if you could define how an entire commerce solution is understood, positioned, and adopted in the market? This role sits at the intersection of strategy, storytelling, and revenue impact, driving how we bring our commerce solution to life for customers and prospects.

You’ll lead product marketing for our Commerce solution, influencing cross-functional strategy and scaling a high-performing team. If you’re excited by ownership, visibility, and shaping growth at scale, this is your playground.

As our Director, Product Marketing Manager, you will:

- Define and lead the product marketing strategy, including positioning, target segments, and growth priorities aligned with company objectives
- Lead, mentor, and grow a team of product marketers, setting clear direction and elevating execution standards
- Own and evolve the go-to-market strategy to drive acquisition and expansion across channels
- Develop differentiated positioning and messaging grounded in customer, market, and competitive insights
- Partner cross-functionally with Product, Sales, and Demand Generation to drive aligned execution and measurable pipeline impact
- Elevate sales enablement and customer storytelling to strengthen market presence and win rates

Here is what will qualify you for the role:

- 7+ years in marketing, including 3+ years in product marketing within ecommerce or digital commerce
- Proven experience defining and executing go-to-market strategies with Product, Sales, and Marketing leadership
- Experience leading or mentoring team members and driving performance
- Strong strategic thinking and ability to connect insights to business outcomes

What will make you stand out:

- Experience in enterprise technology, particularly artificial intelligence AI-driven platforms
- Experience influencing executive stakeholders and contributing to company-level strategy
- Strong analytical mindset with the ability to tie initiatives to pipeline and revenue impact
- Exceptional storytelling skills, translating complex concepts into clear, compelling narratives

Do you think you can bring this role to life? Or add your own color? You don't need to check every single box, but because this role leads the strategy for our Commerce business, we're looking for someone who already brings deep expertise in enterprise commerce and can quickly become a trusted voice within the organization and the market.

Send us your application. We'd love to hear from you.

Join the Coveolife!

We encourage all qualified candidates to apply regardless of, for example, age, gender, disability, gaps in CV, national or ethnic background.

Coveo is committed to providing accessible employment practices. If you require accommodation due to a disability at any point during the recruitment process, please contact HR@Coveo.com to discuss your needs.

This job description was written by humans, assisted by AI. We may leverage technology in our hiring process to help us see the person behind the resume.

## About Coveo

## Company Overview
- **One-liner**: Coveo provides an AI-powered relevance platform that delivers AI search, recommendations, and generative experiences to personalize enterprise customer and employee interactions.
- **Entity Type**: Public (TSX: CVO.TO)
- **Headquarters**: Montreal, Quebec, Canada
- **Founded**: 2005
- **Founders**: Laurent Simoneau, Richard Tessier, and Marc Sanfaçon

## Core Business
- **Primary Industries**: Enterprise software – AI search, personalization, digital experiences (ecommerce, customer service, workplace, website)
- **Target Customers**: B2B – large enterprises, global brands, organizations with large content/ product catalogs
- **Mission**: “Help enterprises become business-to-person and thrive in the experience economy” by maximizing business outcomes through AI search and generative experiences [coveo.com](https://www.coveo.com/en/company/about-us)

## Products & Services
- **Coveo AI‑Relevance™ Platform** (SaaS): Indexes and unifies enterprise data across systems (CRM, help desk, intranet, commerce) to deliver hyper‑personalized search, recommendations, and generative AI answers. Includes connectors for common enterprise tools, an MCP server for AI agents, and analytics to measure business impact. [coveo.com](https://www.coveo.com/en)

## Market Standing
- **Valuation / Market Cap**: ~$798.6M USD (as of mid‑2025) [linkedin.com](https://www.linkedin.com/company/coveo)
- **Annual Revenue**: $133.3M USD (LTM) [linkedin.com](https://www.linkedin.com/company/coveo)
- **Total Funding (pre‑IPO)**: ~$572.9M USD, including rounds led by OMERS Growth Equity, Evergreen Coast Capital, BDC Venture Capital, and a recent $3.3M post‑IPO grant from SCALE AI [linkedin.com](https://www.linkedin.com/company/coveo)
- **Notable Investors**: OMERS Growth Equity, Evergreen Coast Capital, BDC Venture Capital, SCALE AI, Innovation, Science and Economic Development Canada
- **Growth Signals**:
  - 685 employees (+1.2% YoY) across 12 countries; monthly headcount trend +2.1% [linkedin.com](https://www.linkedin.com/company/coveo)
  - 100 active job postings; quarterly job post growth +38.9% [linkedin.com](https://www.linkedin.com/company/coveo)
  - Earned ISO Generative AI Competency (2025) [linkedin.com](https://www.linkedin.com/company/coveo)
  - Continues to expand partnerships and integrations (e.g., MCP Server for AI agents) [coveo.com](https://www.coveo.com/en)

## Competitive Advantages
- **AI‑Relevance focus**: Differentiates between generic search and contextual, intent‑driven personalization at enterprise scale – “moving from persona to person” [ir.coveo.com](https://ir.coveo.com/en/company-information)
- **Composable architecture**: Plugs into existing tech stacks without migration, indexing content securely across silos (CRM, knowledge bases, commerce platforms, etc.) [coveo.com](https://www.coveo.com/en)
- **Proven enterprise traction**: Serves millions of users with billions of interactions for the world’s most innovative brands, providing a “trusted AI‑experience advantage” [coveo.com](https://www.coveo.com/en/company/about-us)

## Strategic Focus
- Accelerating generative AI and AI agent capabilities (Coveo MCP Server, GenAI experiences) [coveo.com](https://www.coveo.com/en)
- Expanding international presence (offices in US, UK, Netherlands, Australia, France, Germany, etc.) [linkedin.com](https://www.linkedin.com/company/coveo)
- Deepening integrations and certifications (ISO, SCALE AI partnership) to build trust and compliance [linkedin.com](https://www.linkedin.com/company/coveo)
- Growing revenue through upsells to existing enterprise customers and capturing new segments in ecommerce, service, and workplace

## Why Work Here
- **Culture & Ratings**: Employer rating of 4.0/5 (346 reviews), with work‑life balance 4.0, culture 3.9, compensation 3.6 [linkedin.com](https://www.linkedin.com/company/coveo)
- **Work Model**: Hybrid / remote‑friendly (operates across 12 countries; Montreal HQ; roles in Canada, US, UK, Netherlands, Australia, etc.)
- **Engineering‑driven**: Technical roles account for 27% of workforce; strong engineering leadership (e.g., Director of Platform Engineering) and active research (4% headcount in Research) [linkedin.com](https://www.linkedin.com/company/coveo)
- **Career Growth**: 100 open positions, quarterly job post growth +38.9%, and a culture that often creates roles for top talent (submit your profile) [coveo.com](https://www.coveo.com/en/company/careers/open-positions)
- **Perks**: Montreal‑based office in a modern downtown location; emphasis on AI innovation and professional development

## Sources
1. [coveo.com - About Us](https://www.coveo.com/en/company/about-us)
2. [coveo.com - AI Relevance Platform](https://www.coveo.com/en)
3. [ir.coveo.com - Company Information](https://ir.coveo.com/en/company-information)
4. [linkedin.com - Coveo Profile](https://www.linkedin.com/company/coveo)

## Other roles at Coveo

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- [Forward Deployed Engineer (FDE)](https://feeny.ai/job/forward-deployed-engineer-fde-coveo-montreal-province-of-quebec-nwvahy25vrwm) — Montreal Province of Quebec, Canada
- [Corporate Business Intelligence Intern, Winter 2027](https://feeny.ai/job/corporate-business-intelligence-intern-winter-2027-coveo-quebec-city-province-sk0patjrwc2f) — Quebec City Province of Quebec, Canada
- [Corporate Business Intelligence Intern, Winter 2027](https://feeny.ai/job/corporate-business-intelligence-intern-winter-2027-coveo-montreal-province-of-15vrs65pydkt) — Montreal Province of Quebec, Canada
- [Senior Enterprise Account Executive](https://feeny.ai/job/senior-enterprise-account-executive-coveo-united-states-9rwrh3gs0qq1) — United States
- [Senior Enterprise Account Executive](https://feeny.ai/job/senior-enterprise-account-executive-coveo-montreal-province-of-quebec-mpjx8xa61mpa) — Montreal Province of Quebec, Canada / Quebec City Province of Quebec, Canada
- [Senior Counsel, Employment](https://feeny.ai/job/senior-counsel-employment-coveo-canada-bm30c205gh0t) — Canada
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- [Software Developer Intern (Professional Services team), Winter 2027](https://feeny.ai/job/software-developer-intern-professional-services-team-winter-2027-coveo-quebec-jcetsfepwjzy) — Quebec City Province of Quebec, Canada