--- title: 'Director, Social, Influencer & Events at the-talent-project.com' canonical: 'https://feeny.ai/job/director-social-influencer-events-the-talent-project-com-new-york-m89x96eg4pgy' type: 'job' last_seen: '2026-09-13' --- # Director, Social, Influencer & Events at the-talent-project.com - **Company:** the-talent-project.com - **Location:** New York, NY - **Employment:** full-time - **Work type:** hybrid - **Posted:** 2026-07-08 - **Last confirmed live:** 2026-09-13 - **Apply:** https://jobs.gem.com/the-talent-project-com/am9icG9zdDq-EAwaKnRTZrYjy_wO7YrD ## Job description Director, Social, Influencer & Events Location: New York City (Hybrid 4 days a week) Reports to: Head of North America Marketing About The Talent Project: The Talent Project is a female-owned and led executive search firm specializing in marketing, creative, and supply chain roles across the beauty, wellness, and longevity industries. We offer end-to-end recruitment support for full-time direct-hire positions as well as retained executive searches. With deep experience leading corporate recruitment, we operate as an extension of our clients' talent acquisition teams, ensuring a seamless and strategic hiring process. ## About Our Client Our client is a fast-growing, consumer-focused personal care brand with a strong presence across North America. Known for delivering innovative products to millions of consumers through leading retail and eCommerce partners, the company combines the agility of a growing organization with the resources and ambition to continue expanding its market share. This is an exciting opportunity to join a collaborative, high-performing team where you'll have the ability to make a meaningful impact on the business. ## About the Role Our client is seeking a strategic and creative marketing leader to oversee the North America social media, influencer, creator, and experiential marketing strategy for a fast-growing consumer brand. This individual will be responsible for building integrated programs that strengthen brand awareness, drive consumer engagement, and create meaningful connections across digital and in-person touchpoints. The ideal candidate is both a visionary strategist and hands-on leader who thrives in a fast-paced environment, understands today's evolving social landscape, and has a proven track record of developing impactful influencer partnerships and memorable brand experiences. ## Responsibilities - Develop and lead the North America social media strategy across all owned social platforms. - Build and execute a comprehensive influencer and creator marketing strategy aligned with brand and business objectives. - Identify, cultivate, and manage relationships with influencers, creators, talent agencies, and strategic partners. - Oversee the planning and execution of consumer events, creator experiences, retailer activations, brand partnerships, and community engagement programs. - Develop integrated campaigns that connect social, influencer, experiential, and retail marketing initiatives. - Establish KPIs and reporting frameworks across social media, influencer, creator, community, experiential, and advocacy programs. - Analyze campaign performance and leverage insights to optimize future strategies and maximize ROI. - Partner closely with Brand Marketing, Creative, PR, Sales, Retail Marketing, and Commercial teams to ensure alignment across all consumer-facing initiatives. - Manage agency partners and external vendors while ensuring projects are delivered on time and within budget. - Stay ahead of emerging social trends, platform updates, creator partnerships, and consumer behavior to identify new opportunities for brand growth. ## Qualifications - Bachelor's degree in Marketing, Communications, Business, or a related field. - 8+ years of experience in social media, influencer marketing, brand marketing, experiential marketing, or integrated marketing. - Proven success developing and executing social media and influencer strategies for a consumer-facing brand. - Experience leading creator partnerships, talent relationships, and influencer campaigns at scale. - Strong understanding of today's social media platforms, content trends, and creator ecosystem. - Experience planning and executing consumer events, experiential marketing programs, and retail activations. - Strong analytical skills with experience developing KPIs, measuring campaign performance, and translating insights into action. - Excellent project management and organizational skills with the ability to manage multiple initiatives simultaneously. - Exceptional communication and cross-functional collaboration skills. - Experience managing agencies, external partners, and marketing budgets is preferred. - Ability to thrive in a collaborative, fast-paced, and entrepreneurial environment. Please note, due to the high volume of submissions, we may not be able to respond to every applicant individually. However, if your background aligns with the opportunity, a member of our team will be in touch. The salary range for this role is $150,000 - $160,000 annually based on experience. The Talent Project is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive recruitment process for all candidates and clients we represent. We do not discriminate based on race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, disability status, or any other characteristic protected by law. ## About the-talent-project.com ## Company Overview - **One-liner**: The Talent Project is a female-owned executive search and direct-hire recruitment firm that connects mission-driven beauty, wellness, and longevity brands with high-impact talent. - **Entity Type**: Private (bootstrapped; listed as Self-Employed on LinkedIn) - **Headquarters**: New York, New York, United States - **Founded**: 2025 - **Founders**: Christina Chan (Executive Director, Talent & Career Strategy) ## Core Business - **Primary industry**: Staffing and Recruiting (specialized in beauty, wellness, and longevity) - **Target customers**: B2B – mission-driven beauty, wellness, and longevity brands (startups to established companies) - **Mission / purpose**: “Creating a Talent Acquisition experience that will ultimately drive results and make a meaningful, lasting impact on your organization.” ## Products & Services - **Direct Hire Recruitment**: Full-cycle placement for marketing, creative, supply chain, product development, and executive roles. - **Executive Search**: Placing top-tier leadership talent (e.g., CMO, VP Sales, Director-level roles) to drive strategic growth. - **Talent Mapping & Market Insights**: Data-driven market analysis to inform hiring strategy and candidate identification. - **Fractional Talent Solutions**: Project-based services including employer branding, ATS implementation, process development, candidate experience design, recruiter coaching, and vendor management. ## Market Standing - **Valuation**: Not publicly available (bootstrapped, no disclosed funding) - **Key Metric**: 1 employee on LinkedIn as of mid-2026 (+200% YoY headcount growth); 2,156 LinkedIn followers (+185.8% YoY) - **Notable Investors/Partners**: No external investors disclosed; partners with brands like Orveon, Shiseido, Kate Spade, Anthropologie, Express (via founder’s network) - **Growth Signals**: Rapid follower growth, active job postings (e.g., VP North America Sales, Director roles), recent client engagements across longevity and beauty ## Competitive Advantages - Deeply specialized network in beauty, wellness, and longevity developed over 10+ years – not a generalist recruiter - “Quality-over-volume approach” – no resume blasts, only sharp, strategic matches - Blends corporate recruiting rigor with startup agility; founder has decade of experience at major brands - Female-owned and led, appealing to mission-driven clients and candidates ## Strategic Focus - Continue building a curated talent network for high-growth, purpose-led brands - Expand into emerging longevity sector while strengthening beauty and wellness verticals - Scale fractional talent solutions and employer branding services to support startups that lack internal recruiting infrastructure ## Why Work Here - **Culture**: Female-owned, human-centric, and quality-driven – described as “personal, strategic, and deeply human” - **Work model**: Hybrid workspace (typical time on-site expected, remote options available for some roles) - **Perks & environment**: Startup pace with corporate-level rigor; opportunity to shape recruiting processes as the company grows - **Team size**: Very small (1 employee currently), offering outsized impact and visibility for early hires ## Sources 1. [the-talent-project.com](https://www.the-talent-project.com/) 2. [the-talent-project.com/explore-opportunities](https://www.the-talent-project.com/explore-opportunities) 3. [the-talent-project.com/recruitment-service](https://www.the-talent-project.com/recruitment-service) 4. [builtin.com](https://builtin.com/company/the-talent-project-llc) 5. 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