--- title: 'Director, Social at Known' canonical: 'https://feeny.ai/job/director-social-known-new-york-6pdzyetepbnc' type: 'job' last_seen: '2026-09-10' --- # Director, Social at Known - **Company:** Known - **Location:** New York, NY - **Posted:** 2026-08-21 - **Last confirmed live:** 2026-09-10 - **Apply:** https://job-boards.greenhouse.io/known/jobs/8728815002 ## Job description WE HAVE CREATED A WORLD WHERE ART AND SCIENCE ARE BEST FRIENDS [Known](https://known.is/) is what happens when a data science firm and a creative agency stop arguing and start collaborating. We were built from scratch with PhD data scientists and award-winning creatives working on the same briefs, from day one. That structure earned us an Ad Age #3 A-List ranking, back-to-back Data & Insights Agency of the Year wins, plus Emmys, Cannes Lions, Clios, and Effies across clients in finance, tech, entertainment, consumer goods, and real estate. We're distributed across the U.S. and unapologetically ambitious. If you're tired of choosing between doing smart work and doing creative work, you'll fit right in here. BUT ENOUGH ABOUT US, LET'S TALK ABOUT YOU About the role: Known’s Media Science team uses advanced analytics, machine learning, statistics, and algorithms to plan and optimize advertising dollars. We partner with our clients to translate their business goals into meaningful metrics, and buy media across all channels to drive those target outcomes. As Director, Social, will lead a group of paid social team members in best in class campaign management, paid social strategy creation and implementation, tracking performance against goals, and adherence to deadlines and best practices, among other topics. You will be responsible for your team’s communication of performance both internally to teams at Known as well as externally to clients. You will work collaboratively with other internal teams and vendors, including Analytics, Data Scientists, Media Strategy, platform reps to continually push the envelope on innovative Paid Social activation and measurement. ## WHAT YOU’LL DO - Drive performance for paid social campaigns and amaze our clients, both by meeting their targets and creating insightful narratives - Design and author overall team strategy and media approach to paid social management across multiple clients and business objectives - Ensure reporting of social performance to clients is of a high standard and build a narrative for the development of the account - Ensure best practices are met across all sectors of paid social planning and buying, as well as knowledge sharing across teams - Build strong relationships with platform reps and identify partner vendors for future collaboration - Manage and develop direct reports and be responsible for complete team development - Be a point of escalation, identifying and resolving problems in a client-centric environment and coordinating efforts across the team - Manage achievement of KPIs and deadlines - Understanding the client’s overall business objectives and translating them into paid social strategy; Coordinate social strategy with other media channels and find areas for cross channel collaboration - Day-to-day management and coordination of advertising spend you’re responsible for, including working with channel specialists on strategy, insights, optimizations, and improvements - Communicating how modern techniques (e.g. optimization algorithms, automation, and AI) can be used to optimize KPIs in the context black-box algorithms in different social channels - Building analyses, stories, and presentations for client media plans and reports - Developing POVs on key paid social landscape updates, showcasing your abilities to share proactive thought leadership with Known teams and clients ## WHO YOU ARE AND WHAT YOU HAVE - A degree from a well-regarded college or university.  STEM degrees are preferred. - 8+ years of hands-on experience in management of the buying, strategy, and execution of highly data-driven performance and brand Paid Social campaigns, ideally in a digital agency environment - 4+ years of experience managing direct reports; experience managing large teams is a plus - A firm understanding of how Paid Social works with Display Media, Paid Search, SEO, Mobile, Organic Social, etc - Fluency with analytics, attribution and measurement systems - Experience running B2B campaigns on social channels such as LinkedIn and Meta - Experience contributing to new business pitches, while showcasing an agency’s differentiators and core value proposition - Experience auditing a clients social channels - Broad range of experience managing paid social across every level of the marketing funnel and a variety of verticals Skills, Abilities, and Knowledge - Understanding of the basic stats and math that inform smart media buying - Superb communication and presentation skills - Comfort going in-platform to pull analyses when necessary - In-platform experience with Meta, TikTok, X, Reddit, YouTube, Pinterest, LinkedIn etc. - Expertise designing high performance Social campaigns --e.g. allocation, measurement plan, strategy, and scaling budgets - Experience multi-tasking in a fast-paced environment is a plus - Experience working directly with data scientists is a plus Competencies - An ability to translate business challenges into quantitative problems, and solve them by whatever means necessary, delivering high quality output to meet the client’s expectations. - An ability to delegate tasks to small and junior teams - Highly collaborative nature - A commitment to managing the quality & accuracy of analytics, ensuring high standards with your and others’ work ## SOME OF OUR PERKS - Unlimited paid time off - 401k with company matching and no vesting period - Annual bonuses - Generous medical plan - Paid parental leave ## ONE LAST THING TO ASK YOURSELF All this might sound great, but you’re probably still wondering, “Would I be a good fit for Known?” or “Would Known be a good fit for me?” Our culture is propped up by four values that we aspire to every day: We are one team. We see the good. We never stop learning. There’s always a better way. At Known we are setting out to build something more than just a company. We are building a legacy filled with exceptionally talented people with a kaleidoscope of backgrounds, experiences, and origin stories who feel encouraged and empowered to bring their whole selves to work, and to partner with us in molding and shaping our culture through our values. Known is an equal opportunity employer and does not discriminate against employees or qualified job applicants on the basis of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or locally protected class. The base salary for this position is $140K - $155K. This range is posted in compliance with state and municipal Pay Transparency laws. In addition to base compensation, this role is eligible to receive additional Known benefits. ## #LI-RR1 ## About Known ## Company Overview - **One-liner**: Known is a modern marketing company that pairs PhD data scientists with award-winning creatives to produce science-led marketing solutions for leading brands. - **Entity Type**: Private - **Headquarters**: New York, New York, USA - **Founded**: 2020 - **Founders**: Not publicly available ## Core Business - **Primary industry/industries**: Marketing & Advertising, Data Science, Creative Services - **Target customers**: B2B, enterprise-level brands in finance, technology, media, CPG, real estate, and other sectors - **Mission or purpose statement**: To produce marketing that is rooted in science, designed to succeed, persistently optimized, and profoundly impactful for clients’ businesses [known.is](https://known.is/about) ## Products & Services - **Science-Led Creative & Media Agency**: An end-to-end marketing service combining data science, strategy, and creative production. The agency offers market research, data analytics, media planning/buying, brand strategy, and creative development. - **Data Science & Analytics**: Teams of PhD-level data scientists who power campaign optimization, audience insights, and measurement. - **Media Services**: Media planning, programmatic buying, ad operations, and search marketing. - **Creative Studios**: In-house creative teams producing copy, art direction, design, and experiential marketing. ## Market Standing - **Valuation/Market Cap**: Not publicly available (private company) - **Key Metric**: ~478 total employees; 450+ on the careers page - **Notable Investors/Partners**: Not publicly available; clients include leading brands in finance, technology, media, CPG, real estate (specific client names not disclosed) - **Growth Signals**: Headcount of ~478 within 5 years of founding (2020); recognized with multiple industry awards including Emmys, Clios, Effies, Cannes Lions, Digiday’s Most Innovative Media Agency, and ProMax Agency of the Year [known.is](https://known.is/about); active hiring across data science, software engineering, strategy, and creative roles [job-boards.greenhouse.io](https://job-boards.greenhouse.io/known) ## Competitive Advantages - **Science-Creative Integration**: A unique model that pairs PhD data scientists with award-winning creatives, treating marketing as a blend of empirical science and artistic craft. - **Proprietary Data & AI Capabilities**: Deep expertise in data science and generative AI, with dedicated data scientist roles focused on AI. - **Award-Winning Output**: Consistently recognized by top industry awards (Emmy, Clio, Cannes Lions, Effies), signaling creative excellence. - **End-to-End Offering**: Covers strategy, research, media, and creative under one roof, providing clients with integrated, transparent solutions. ## Strategic Focus - **Generative AI Integration**: Actively hiring for Data Scientist roles with a Generative AI focus, indicating investment in AI-powered marketing solutions. - **Data Science Leadership**: Continued emphasis on data-driven decision making and advanced analytics as a core differentiator. - **Talent Expansion**: Growing headcount across engineering (Senior Software Engineer, Software Engineer), data science, and creative director roles, signaling an expansion of both technical and creative capabilities. ## Why Work Here - **Culture Highlights**: Known emphasizes a collaborative, curious, and innovative culture. The company describes the collaborative energy as “Known Sauce” and holds company-wide retreats. They incorporate “days of giving” and pro-bono client work for social impact [known.is](https://known.is/culture). - **Remote/Hybrid/Office Policy**: Hybrid workspace. Most employees work in a hybrid setting near major offices (New York, Los Angeles, Cambridge). Some roles (like Senior Manager, Product and Sr. Copywriter) are remote; others are location-specific [job-boards.greenhouse.io](https://job-boards.greenhouse.io/known). Offices feature open-concept indoor/outdoor spaces, coffee/tea bars, and free team lunches [known.is](https://known.is/culture). - **Notable Perks**: Unlimited PTO (with a culture encouraging actual time off), generous medical insurance (free employee-only coverage), pet insurance, professional development through speaker series and mentorship programs, and access to industry events [known.is](https://known.is/culture). - **Engineering Culture**: Uses modern tech stack including Python, TypeScript, Docker, Kubernetes, BigQuery, Snowflake, Amazon Redshift, and Tornado [builtin.com](https://builtin.com/company/known). Teams work on data science, media optimization, and AI applications. ## Sources 1. [known.is](https://known.is/about) - Company overview and mission 2. [known.is](https://known.is/culture) - Culture, perks, and employee experience 3. [job-boards.greenhouse.io](https://job-boards.greenhouse.io/known) - Current job openings and hiring details 4. [builtin.com](https://builtin.com/company/known) - Company profile, employee count, tech stack, and office locations 5. [theorg.com](https://theorg.com/org/known-is) - Org chart, leadership, and office distribution ## Other roles at Known - [Manager, Media Strategy](https://feeny.ai/job/manager-media-strategy-known-new-york-80sysmbem8yp) — New York, NY - [Senior Specialist, Ad Operations & Measurement](https://feeny.ai/job/senior-specialist-ad-operations-measurement-known-new-york-y824hk9sbyba) — New York, NY - [Project Manager, Media Operations](https://feeny.ai/job/project-manager-media-operations-known-new-york-xfy4edmx0zzv) — New York, NY - [Manager, Data & Media Science](https://feeny.ai/job/manager-data-media-science-known-new-york-v4vtn90yq8mz) — New York, NY - [Senior Director, Programmatic](https://feeny.ai/job/senior-director-programmatic-known-new-york-rabqzq2ckbeg) — New York, NY - [Senior Specialist, Search](https://feeny.ai/job/senior-specialist-search-known-new-york-5fxzj00ysyc5) — New York, NY - [Senior Specialist, Programmatic](https://feeny.ai/job/senior-specialist-programmatic-known-new-york-pnmmbq0znm8n) — New York, NY - [Data Scientist, Media Consultant](https://feeny.ai/job/data-scientist-media-consultant-known-new-york-2f32d7jnp1gk) — New York, NY - [Senior Specialist, Media Strategy](https://feeny.ai/job/senior-specialist-media-strategy-known-new-york-tbmhpge62njf) — New York, NY - [Workplace Operations Lead](https://feeny.ai/job/workplace-operations-lead-known-new-york-qmpns4g6n3t0) — New York, NY