--- title: 'Director, Strategy at Kepler Group' canonical: 'https://feeny.ai/job/director-strategy-kepler-group-baltimore-pbzstccb4dc3' type: 'job' last_seen: '2026-10-16' --- # Director, Strategy at Kepler Group - **Company:** Kepler Group - **Location:** Baltimore, MD - **Posted:** 2026-10-13 - **Last confirmed live:** 2026-10-16 - **Apply:** https://job-boards.greenhouse.io/keplergroup/jobs/8280002 ## Job description Kepler executes engineered marketing, where every message and ad delivered helps create a more personalized and productive relationship between brands and their consumers. We do this by acting as clients’ agency of record, as their in-house team, or some hybrid of the two – and by harnessing data and technology across all paid digital media and data-driven CRM channels. Kepler prides itself on being a great place to work. In fact, we’re proud to share that AdAge recognized Kepler among the Best Place to Work in 2022, validating our investment in our team and our clients. - We're transparent with our employees. You'll hear updates on company financials, how we're performing against bonus goals, and how we're responding to challenges we face. - We're growing. For you, that means unparalleled growth opportunities and a role in shaping the direction of the company. - We're fun. You'll work with and learn from the smartest people in the industry and have a blast doing it. ## Role Overview The Director of Strategy serves as a portfolio strategist and trusted advisor responsible for guiding overall client growth and strategic vision. Operating within a global IAT, the role manages senior executive relationships across four distinct B2B business lines. Transitioning from single-account management to portfolio-level oversight, you will diagnose performance trends, mitigate systemic risks, and align Kepler’s media capabilities with client business goals. In this role, you set the standard for client excellence, co-author long-term growth plans, and develop strategy talent across your portfolio. ## Key Responsibilities - Portfolio Strategy & Full-Funnel Planning: Design integrated media plans across digital and traditional channels. Connect campaign tactics to upper-, mid-, and lower-funnel KPIs while translating business briefs into strategic media frameworks. - Client Excellence & Executive Relationships: Own senior client relationships across your portfolio. Serve as the primary point of contact for executive conversations, performance alignment, and high-impact account escalations. - Innovation & Proprietary Tools: Leverage Kepler’s proprietary Kip platform (including audience segmentation, competitive research, and cultural insight toolsets) to inform strategic decisions. Partner with Activation teams to drive testing frameworks, AI tool adoption, and public case studies. - Financial & Operational Health: Partner with senior leadership to monitor contract deliverables, scope alignment, and portfolio margin health. Spot cross-account operational friction and improve execution processes. - Talent Development & Leadership: Coach and mentor your direct reports, Associate Directors, and your full team on strategic thinking and client management. Foster a culture of continuous learning, team engagement, and succession planning. Core Competencies - Deep knowledge of cross-channel media planning, flighting, and budget optimization. - Proficiency with external planning tools (e.g., NMI, YouGov, Pathmatics) and proprietary platform capabilities (Kip suite). - Strong executive presentation, brief writing, and strategic communication skills. - Proven ability to navigate client categories, identify industry trends, and lead multi-disciplinary teams. ## What We’re Looking For - 8–10+ years of digital media experience, with 3+ years in a leadership role managing a multi-sector account with large-scale spend ($50M+). - B2B Strategy: Proven track record in Account-Based Marketing (ABM) and B2B lead generation media campaign strategies. - Growth Mindset: Motivated by client partnerships, team mentoring, and adept at providing a strategic vision that solves business challenges. - Channel Agnostic: Holistic media understanding across Social, Programmatic, Search, Video, Audio, and Direct IO. - Strong Communicator: Ability to distill complex media strategies into clear growth narratives for C-suite executives. Transparency is fundamental to Kepler’s culture. Our compensation strategy is designed to attract, reward, and retain the talented employees that drive Kepler’s growth and success. We aim to offer competitive direct compensation and a rich indirect compensation program that demonstrates the value we place on our employees and their wellbeing. Total Compensation: - Base Salary: $140,000 - $160,000 - Target Annualized Discretionary Bonus: 10% ($14,000 - $16,000) - Target Total Cash: $154,000 - $176,000 Benefits: - Healthcare/Dental/Vision - Unlimited PTO - 401k Contributions - $75/mo Wellness Stipend - $100/mo Mobile Phone Stipend - $50/mo Internet Stipend - $500/yr Annual Learning Stipend - $2,000/yr Annual Tuition Stipend - One-time $200 New Hire Home Office Equipment Stipend - Parental Leave - 16 week primary caregiver / 6 week secondary caregiver leave - Annual Work From Anywhere 4 weeks per year Kepler is a people first organization. If this role piques your interest but you may not check every box, we still encourage you to apply! Studies show that imposter syndrome can prevent women and people of color from applying unless they meet every single qualification. We welcome all who are interested to apply, you just might be a great candidate for this role or others. Protect yourself from recruitment fraud. The only way to apply for a position at Kepler is by submitting a direct application via the Keplergrp.com website or working with a recruiter employed by Kepler with a @keplergrp.com email address. Learn how to stay safe by clicking[here](https://www.keplergrp.com/notice-on-fraudulent-job-offerings) ## About Kepler Group ## Company Overview - **One-liner**: Kepler Group is a data-driven marketing agency that fuses advanced analytics, AI, and human insight to help Fortune 500 brands clarify their digital strategy and drive measurable growth. - **Entity Type**: Private (part of the kyu collective, alongside IDEO and Sid Lee) - **Headquarters**: New York, NY, USA (with 10 global offices) - **Founded**: 2012 - **Founders**: Six industry pioneers (names not publicly listed; current leadership includes global CEO Remy Stiles) ## Core Business - **Primary industries**: Digital marketing, data analytics, media planning & activation, commerce, creative, influencer marketing, B2B. - **Target customers**: Large enterprise brands (Fortune 500), B2B and B2C across retail, tech, finance, etc. - **Mission statement**: “Clarify the digital universe” – helping brands find the signal among complexity and focus on what matters most. ## Products & Services - **Kip™ (Kepler Intelligence Platform)**: Proprietary SaaS platform for audience insights, planning, deployment, optimization, and measurement across digital channels. - **Kip AIR™ (AI Recommendation Index)**: Tool that measures how visible, credible, and recommendable a brand is within influential AI models. - **Media & CRM Consulting**: Strategic planning and activation across search, social, programmatic, retail media (Amazon), and CRM. - **Creative Services**: AI-powered creative development and production. - **Analytics & Measurement**: Custom measurement playbooks, modeling, and responsible reporting. - **B2B & Influencer Marketing**: Specialized services leveraging AI for targeting and scale. - **Commerce & Amazon**: Certified Amazon Ads Advanced partner helping brands optimize marketplace presence. ## Market Standing - **Valuation/Market Cap**: Not disclosed (private). - **Key Metric**: Over 600 employees (Comets) across 10 offices; serves Fortune 500 brands. - **Notable Investors/Partners**: Part of kyu collective (alongside IDEO, Sid Lee, SYPartners). Partners include Google (Premier Partner), Meta (Business Partner), Amazon Ads (Advanced Partner), and 50+ other adtech/martech providers. - **Growth Signals**: Grew from 6 people in 2012 to 600+ in 10 global offices; offers an externship program (Kepler U) to close industry opportunity gap; launched Kip AIR in 2025/2026. ## Competitive Advantages - **Proprietary technology**: Kip platform provides an integrated, data-driven marketing stack that is rare among agencies. - **AI-first approach**: Early adoption of AI for creative, measurement, and brand perception (Kip AIR). - **Strong partner ecosystem**: Deep certifications and premier partner status with major platforms (Google, Meta, Amazon). - **Human + data blend**: Combines advanced analytics with creative and strategic thinking (“Precisely Human & Radically Relevant”). - **kyu Collective backing**: Access to cross-disciplinary expertise from design, innovation, and brand strategy. ## Strategic Focus - **AI-led innovation**: Continuing to develop AI-powered tools and services (Kip AIR, creative AI) to maintain differentiation. - **Global expansion**: Adding offices and talent across EMEA, APAC, and Americas. - **Talent pipeline**: Scaling Kepler U and investing in learning & development to build the next generation of digital marketers. - **Sustainability**: ISO 14001 certified, Ecovadis Bronze, and active community responsibility programs. ## Why Work Here - **Culture**: Emphasizes innovation, integrity, collaboration, sustainability, and inclusion. Employee resource groups, volunteering, matched charity contributions. - **Work flexibility**: “Work from Anywhere” four weeks per year; home office and phone/internet reimbursement. - **Perks**: Stocked kitchens, team events, generous PTO with enforced minimums, paid caregiver leave, adoption assistance, retirement plans with company contributions. - **Learning & Development**: Kepler U, hackathons, tuition reimbursement, learning stipend, mentorship program. - **Growth**: Rapidly growing agency (600+ employees, new roles continuously posted) – opportunities to shape the company’s direction. - **Engineering culture**: Dedicated Head of Engineering and Head of DevOps/CISO; tech stack includes proprietary AI and data platforms. ## Sources 1. [keplergrp.com](https://www.keplergrp.com/) – Company overview, services, mission, technology. 2. [keplergrp.com/who-we-are](https://www.keplergrp.com/who-we-are) – History, leadership, partner details, kyu collective. 3. [keplergrp.com/values-and-benefits](https://www.keplergrp.com/values-and-benefits) – Values, benefits, perks, culture details. 4. [keplergrp.com/careers](https://www.keplergrp.com/careers) – Careers overview, current job openings and categories. 5. [job-boards.greenhouse.io/keplergroup](http://job-boards.greenhouse.io/keplergroup) – Active job listings (52 jobs across data, marketing, finance, etc.). ## Other roles at Kepler Group - [Senior Analyst, Digital Media (Amazon Ads)](https://feeny.ai/job/senior-analyst-digital-media-amazon-ads-kepler-group-san-jose-fgy5r4zkgnrw) — San José, Costa Rica - [Director, Data Strategy & Analytics, Retail](https://feeny.ai/job/director-data-strategy-analytics-retail-kepler-group-baltimore-b32b64t4hefw) — Baltimore, MD - [Manager, Strategy](https://feeny.ai/job/manager-strategy-kepler-group-new-york-x25y430g7kpn) — New York, NY - [Director, Activation](https://feeny.ai/job/director-activation-kepler-group-new-york-mwy5kggyeqba) — New York, NY - [Director, Activation](https://feeny.ai/job/director-activation-kepler-group-baltimore-cj0axpff4y6g) — Baltimore, MD - [Director, Activation](https://feeny.ai/job/director-activation-kepler-group-philadelphia-y8by2bsqvm0c) — Philadelphia, PA - [Director, Strategy](https://feeny.ai/job/director-strategy-kepler-group-new-york-tn60zqrs305d) — New York, NY - [Director, Strategy](https://feeny.ai/job/director-strategy-kepler-group-philadelphia-nxjgkxjp3zf5) — Philadelphia, PA - [Senior Analyst, Digital Media (Amazon Ads)](https://feeny.ai/job/senior-analyst-digital-media-amazon-ads-kepler-group-san-jose-fe42hb63zys8) — San José, Costa Rica - [Senior Analyst, Activation (Amazon Ads)](https://feeny.ai/job/senior-analyst-activation-amazon-ads-kepler-group-philadelphia-se7z78nj782s) — Philadelphia, PA