--- title: 'District Manager - Stores at Dolls Kill' canonical: 'https://feeny.ai/job/district-manager-stores-dolls-kill-oakland-k2vsba8dw2ct' type: 'job' last_seen: '2026-11-06' --- # District Manager - Stores at Dolls Kill - **Company:** Dolls Kill - **Location:** Oakland, CA - **Employment:** full-time - **Work type:** onsite - **Posted:** 2025-06-24 - **Last confirmed live:** 2026-11-06 - **Apply:** https://jobs.lever.co/dollskill/2c9fc0dc-cd3a-43bf-9d57-9a60e4255a67 ## Job description Dolls Kill is a global fashion brand that empowers everyone to celebrate their individuality. We currently have over 10 million social media followers including some of the most influential personalities in music, art, pop culture and fashion. We’re also backed by strong consumer-focused investors who share in our vision of building one of the world’s next great consumer brands. Our team is growing quickly and we are hiring across many functions. We are looking for team members who are equally passionate about what we do and excited about joining the Dolls Kill crew. Applicant and Candidate Privacy Notice Dolls Kill is hiring a District Manager to lead our retail stores. You'll run operations and drive results in our current stores, and you'll lead the expansion of the store fleet into new locations. ## What you'll do Own store performance against plan: sales, conversion, average order value (AOV), labor, shrink, and four-wall contribution. Set operating plans and targets for each store, and give store leaders the processes, reporting, and coaching they need to beat them. Lead hiring, training, and development of store leadership teams. Manage inventory, replenishment, and sales forecasting with merchandising and planning. Study how layout, assortment, visual merchandising, and customer experience affect results, then push changes and feed what you learn into retail strategy. Find and act on ways to grow revenue, improve processes, and cut costs. Track customer feedback and make improvements to the shopping experience. Plan and run in-store events and promotions with marketing and creative to build traffic and engagement. Run regular store audits for brand standards, operating procedures, and loss prevention. Oversee facilities and maintenance across all stores. ## What you bring 5+ years of retail management experience, including multi-unit leadership and a track record of growing sales and profit. A proven ability to build, motivate, and hold teams accountable. A data-driven approach, comfortable with store P&Ls, KPIs, and forecasting. Strong working knowledge of inventory management, merchandising, and retail POS systems. A passion for the Dolls Kill brand and customer. Ability to travel about 60% of the time and to work evenings, weekends, and holidays as needed. Bachelor's degree in business, retail management, or a related field preferred. ## About Dolls Kill ## Company Overview - **One-liner**: An online fashion brand that boldly empowers young women to celebrate their individuality through punk, goth, kawaii, streetwear, and festival fashion. - **Entity Type**: Private (Series B, total funding $91.6M) - **Headquarters**: San Francisco, California, United States - **Founded**: 2011 (per Wikipedia; LinkedIn reports 2012) - **Founders**: Shoddy Lynn (CCO) and Bobby Farahi (CEO) ## Core Business - **Industry**: Retail, apparel, e-commerce - **Target Customers**: B2C – young women seeking alternative, bold, and expressive fashion - **Mission**: “Empower young women to celebrate their individuality” with a rebellious, inclusive spirit ## Products & Services - **Online Store**: Full line of clothing (tops, bottoms, dresses, swimwear, outerwear, lingerie), shoes, accessories (bags, belts, jewelry, hats), beauty items, and decor. - **Delia’s (sub-label)**: Licensed and relaunched 1990s-throwback brand (since 2018). - **Six “Doll” Collections**: Coco (frilly kawaii), Mercy (haute goth), Willow (laid-back festival), Darby (punk-rock), plus others – each represented by a model persona that defines the collection’s style. ## Market Standing - **Valuation**: Not publicly disclosed - **Key Metric**: Annual revenue of ~$50.2M (LinkedIn estimate, fiscal year end Dec 31) - **Total Funding**: $91.6M across 5 rounds - Debt Financing (2013): $30M - Convertible Note (2017): $5M - Series A (2014): $5M – led by Maveron - Series B (Dec 2018): $10.7M – led by Angel Capital Management - Series B (Dec 2019): $40M – led by Sequoia Capital - **Notable Investors**: Sequoia Capital, Maveron, Angel Capital Management - **Growth Signals**: Named “The Fastest Growing Retailer in the US” by Inc. magazine (2014); over 2 million Instagram followers; opened physical stores in Los Angeles, Miami, and Las Vegas (AREA15); workforce of 93 employees with offices in San Francisco (HQ), Los Angeles, San Bernardino, and Oakland. ## Competitive Advantages - **Cult following**: Strong brand loyalty among DJs, celebrities, and alternative fashion communities. - **Social media marketing**: Turns customers into brand ambassadors by featuring user-generated content on product pages. - **Unique aesthetic**: Blends multiple subcultures (punk, goth, kawaii, festival) not commonly found in mainstream fast fashion. - **Exclusive licensing**: Revived Delia’s, tapping into 90s nostalgia and cross-generational appeal. ## Strategic Focus - **Retail expansion**: Growing brick-and-mortar presence (Las Vegas AREA15, Los Angeles, Miami) to complement e-commerce. - **Brand partnerships & collaborations**: Continuing to license and develop sub-brands like Delia’s. - **Digital marketing**: Deepening influencer and social media-driven growth with a focus on phone-first content creation. ## Why Work Here - **Culture**: Described as a team of “retail leaders, scrappy hackers, creative marketers and fashion trendsetters” - **Work Environment**: HQ in Oakland, CA; roles listed as in-office or hybrid; pet-friendly office; employee discount - **Perks**: Dental insurance, generous PTO, paid holidays, paid sick days - **Employee rating**: 2.8/5 on LinkedIn (208 reviews) – work-life balance 3.1, compensation 2.7, culture 2.9, career 2.8 - **Recent job openings**: Performance/Growth Marketing Manager (Hybrid, Oakland) and Paid Media Manager (In-Office, Oakland) ## Sources 1. [linkedin.com](https://www.linkedin.com/company/dolls-kill) 2. [wikipedia.org](https://en.wikipedia.org/wiki/Dolls_Kill) 3. [builtin.com](https://builtin.com/company/dolls-kill) 4. [jobs.lever.co](https://jobs.lever.co/dollskill) 5. [dollskill.com (help page)](https://help.dollskill.com/everything-else/work-at-dollskill) ## Other roles at Dolls Kill - [Live Sales Host](https://feeny.ai/job/live-sales-host-dolls-kill-oakland-bre4gmeyamqv) — Oakland, CA - [Social Content Creator](https://feeny.ai/job/social-content-creator-dolls-kill-oakland-abrhx1bwfee9) — Oakland, CA - [Paid Media Manager](https://feeny.ai/job/paid-media-manager-dolls-kill-oakland-y9npxp5eh8d2) — Oakland, CA - [Performance/Growth Marketing Manager](https://feeny.ai/job/performance-growth-marketing-manager-dolls-kill-oakland-7bhjxvfej5x4) — Oakland, CA - [Apparel Designer](https://feeny.ai/job/apparel-designer-dolls-kill-oakland-8vy4c8vey8cm) — Oakland, CA - [Controller](https://feeny.ai/job/controller-dolls-kill-oakland-18rngkx2j63e) — Oakland, CA - [Name Your Job](https://feeny.ai/job/name-your-job-dolls-kill-oakland-9nnbxcqmdktb) — Oakland, CA