---
title: 'Ecommerce Assistant Merchandising Manager at Million Dollar Baby Co.'
canonical: 'https://feeny.ai/job/ecommerce-assistant-merchandising-manager-million-dollar-baby-co-los-angeles-c2pyarj8qyjf'
type: 'job'
last_seen: '2026-10-15'
---

# Ecommerce Assistant Merchandising Manager at Million Dollar Baby Co.

- **Company:** Million Dollar Baby Co.
- **Location:** Los Angeles, CA
- **Compensation:** $100k–$115k
- **Work type:** hybrid
- **Posted:** 2026-09-25
- **Last confirmed live:** 2026-10-15
- **Apply:** https://job-boards.greenhouse.io/milliondollarbabyco/jobs/5434910008

## Job description

About Million Dollar Baby Co.

Million Dollar Baby Co. started in 1990 and is proudly family-owned and operated in Los Angeles. Since then, MDB has grown to 7 distinct brands of children’s furnishings ranging in style, aesthetic, and price, while carrying some of the industry’s most eco-conscious and award-winning designs. We can be found in retailers like Target and Amazon, and specialty retailers like Pottery Barn Kids and Crate & Barrel.

Under the Million Dollar Baby Co. parent company are our family of brands: Babyletto, daVinci, Nursery Works, and Namesake. We’re proud to offer the most Greenguard Gold–certified cribs on the market and to use FSC-certified sustainable wood across our brands whenever possible. We’ve also pioneered Styrofoam-free packaging for several of our best-selling collections — an innovation that reduces waste while protecting our products during shipment.

At Million Dollar Baby Co., our team members are our #1 priority, and we partner with exceptional partners and retailers around the world who share our core values:

- Treat Your Team Like Family — lead with respect, gratitude, empathy, and kindness.
- Make an Impact, Drive Results — focus on meaningful work that moves families forward.
- Deliver a “Wow” Customer Experience Every Time — every detail matters.
- Strive for Continuous Improvement & Learning — keep growing, keep getting better.
- Cultivate Quality Conversations — communicate honestly and thoughtfully to build trust.

Over the years, our commitment to people, innovation, and a positive workplace culture has earned us five consecutive “Best Place to Work” awards, one of the best workplaces by “Built in LA”, a 4.6 rating on Glassdoor, and 13 years on the Inc. 5000 Fastest Growing Companies list — recognitions that reflect the heart of who we are and the community we’re proud to build. We’d love to talk to you!

What You'll Be Doing:

The Ecommerce Assistant Merchandising Manager is responsible for the performance and presentation of our four direct-to-consumer websites, babyletto.com, namesakehome.com, davincibaby.com, and nurseryworks.net. This role oversees merchandising, content, and site experience. This role approaches the site with a retailer's mindset, balancing stakeholder priorities with what drives conversion, and partners closely with Ecommerce, Marketing, Creative, Brand, Customer Service, and Growth teams to deliver a consistent, high performing digital experience for our brand and products.

- Site Merchandising & Content Manage site updates, product setup, and merchandising to maintain a polished, accurate storefront Uphold site accuracy and brand standards across all imagery and copy Develop and maintain a content calendar for promotions and site updates, ensuring the site remains current Serve as the primary point of intake for update requests from other teams, prioritizing what is featured based on business impact and customer relevance Ensure the best content is used across our product pages including but not limited to partner content, lifestyle imagery, informational videos, and enriched photography.
- Product Performance & Site Optimization Merchandise and optimize the site to maximize product performance Guide decisions on product detail page content, including photography, product information, add-ons to present the informational and aspirational content customers expect Optimize navigation, collection pages, homepage content, search, upselling, and personalization to improve the shopping experience Analyze site and product performance data to inform merchandising decisions and report on outcomes to stakeholders
- Cross Functional Collaboration Partner with Marketing, Creative, and Product teams to ensure compelling execution of product, collection, and promotional launches Partner with the Growth team to deliver strong landing experience across email, SMS, and paid advertising Partner with the Customer Service team to gather insights on common customer questions and needs, and identify products where available information needs improvemen Support the broader ecommerce team on ongoing projects and strategic initiatives
- SEO & Organic Growth Execute SEO recommendations in partnership with our SEO agency, recognizing optimization opportunities on-site Manage publishing of blog content
- What You Bring to The Table: 4+ years of experience working in ecommerce, online merchandising and managing digital storefronts. Hands on experience with Shopify Plus and GA4 (or comparable ecommerce and analytics platforms) Experience with Salsify or another product experience management (PXM) platform Proficiency with project management tools such as Asana or Notion to manage cross functional workstreams Deep understanding of the customer journey and customer needs across touchpoints Strong visual sense and eye for product and brand representation Strong quality assurance skills, with the ability to review marketing and product assets for accuracy and brand consistency prior to publishing Highly organized and detail oriented, with strong analytical skills and the ability to use data to guide decisions and prioritize work Skilled at balancing competing stakeholder requests while keeping customer experience and site performance as top priorities Stays current on ecommerce trends, best practices, and competitor activity to drive continuous innovation on-site

## Experience with Figma a plus

California pay range $100,000—$115,000 USD

Our Benefits:

- 100% of your health, dental and vision insurance monthly premiums paid by us!
- Flexible PTO because we respect the need for work/life harmony
- Company matching 401(k)
- Vacation reimbursement and wellness and enrichment subsidy programs
- Tuition reimbursement
- Matching charitable donations to the nonprofit organization of your choice
- Free MDB Co. swag + generous employee discount on products

At Million Dollar Baby Co., we’re passionate about diversity and welcome applicants from all backgrounds. Our diversity, inclusion and equity committee (DIEC) strives to break barriers for minority communities, help educate the company on pertinent topics, and work to ensure equal opportunities for existing and potential employees. Since its formation in 2020, our committee has focused on multiple areas, some include hiring, community involvement and continuous learning about Diversity, Inclusion and Equity.

Million Dollar Baby Company is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application and/or recruitment process.

## About Million Dollar Baby Co.

## Company Overview
- **One-liner**: A family-owned children’s furniture company that designs and manufactures cribs, nursery furniture, and baby gear under brands such as Babyletto, daVinci, Nursery Works, and Namesake.
- **Entity Type**: Private (family-owned, no external funding rounds disclosed)
- **Headquarters**: Pico Rivera, California, United States
- **Founded**: 1990
- **Founders**: Daniel and Maryann

## Core Business
- **Primary industry**: Consumer Goods – Children’s Furniture & Design
- **Target customers**: B2C (parents and families) and B2B (retailers such as Target, Amazon, Pottery Barn Kids, Crate & Barrel)
- **Mission / purpose**: “To inspire all parents to create beautiful, well-designed products that are good for baby” [milliondollarbabyco.com](https://www.milliondollarbabyco.com/)

## Products & Services
- **Babyletto**: Modern, eco-conscious nursery furniture and décor.
- **daVinci**: Classic, affordable cribs and nursery essentials.
- **Nursery Works**: Premium, design-forward nursery furniture.
- **Namesake**: Versatile, sustainable furniture for growing families.
- **Product type**: Physical consumer goods (furniture, bedding, accessories) – not software or services.

## Market Standing
- **Valuation/Market Cap**: Not publicly available (private company)
- **Key Metric**: Annual Revenue of **$79.2M** (LinkedIn estimate) [linkedin.com](https://www.linkedin.com/company/million-dollar-baby)
- **Notable Investors/Partners**: Retail partners include Target, Amazon, Pottery Barn Kids, Crate & Barrel. No external investors disclosed.
- **Growth Signals**:
  - 13 consecutive years on the Inc. 5000 list of fastest-growing companies
  - 5 consecutive “Best Place to Work” awards
  - Recognized as one of Los Angeles’ best workplaces by Built In LA
  - Headcount grew **30.7% YoY** to 102 employees (LinkedIn) [linkedin.com](https://www.linkedin.com/company/million-dollar-baby)
  - LinkedIn followers up **37.5% year-over-year**

## Competitive Advantages
- **Sustainability leadership**: Offers the most GREENGUARD Gold–certified cribs on the market; uses FSC-certified sustainable wood; pioneered Styrofoam-free packaging for several best-selling collections.
- **In-house design team**: All products are designed internally, ensuring distinct brand aesthetics and quality control.
- **Family-owned culture**: Stable, values-driven leadership with a “we, not me” ethos that fosters low turnover and high employee satisfaction.
- **Brand portfolio**: Covers multiple price points and styles under one parent company, increasing retail shelf presence and cross-selling opportunities.

## Strategic Focus
- **Sustainability**: Continuing to expand eco-friendly materials and packaging innovations across all brands.
- **Brand growth**: Scaling the family of brands (Babyletto, daVinci, Nursery Works, Namesake) while maintaining design and quality standards.
- **Culture & talent**: Investing in employee experience, professional development, and hybrid work flexibility to attract and retain top talent.

## Why Work Here
- **Work model**: Hybrid – in-office on Tuesdays and Wednesdays; optional work-from-home on Mondays, Thursdays, and Fridays. Flexible schedule with Wellness Friday half-days.
- **Compensation & benefits**:
  - 100% employer-paid medical, dental, and vision insurance
  - Paid parental leave with phased return (80% hours at 100% pay for 4 weeks)
  - Family planning benefit up to $20K (adoption, surrogacy, IVF, egg preservation)
  - 401K with dollar-for-dollar match up to 4%
  - $3,000/year professional development budget
  - $1,000/$500 annual vacation reimbursement (international/domestic)
  - $500/year wellness enrichment fund
- **Culture**: Dog-friendly office, weekly happy hour, strong emphasis on “treat your team like family” and continuous improvement.
- **Glassdoor rating**: 4.6/5 (89 reviews); 96% would recommend to a friend; 100% approve of CEO [milliondollarbabyco.com/careers](https://www.milliondollarbabyco.com/careers)
- **Career growth**: Internal promotions, cross-team moves, mentorship cohorts, and structured growth conversations.
- **Notable perks**: Paid parental leave, family planning support, Wellness Friday half-days, and a flat, collaborative vibe.

## Sources
1. [milliondollarbabyco.com – Careers](https://www.milliondollarbabyco.com/careers)
2. [milliondollarbabyco.com – Our Story](https://www.milliondollarbabyco.com/our-story)
3. [milliondollarbabyco.com – Homepage](https://www.milliondollarbabyco.com/)
4. [linkedin.com – Million Dollar Baby Co.](https://www.linkedin.com/company/million-dollar-baby)
5. [builtin.com – What's It Like to Work at Million Dollar Baby Co. 2026?](https://builtin.com/company/million-dollar-baby-co/faq/workplace-perception)

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