--- title: 'Email Marketing Specialist (Remote) at Vivid Seats' canonical: 'https://feeny.ai/job/email-marketing-specialist-remote-vivid-seats-united-states-17yv9a5cy62c' type: 'job' last_seen: '2026-09-09' --- # Email Marketing Specialist (Remote) at Vivid Seats - **Company:** Vivid Seats - **Location:** United States - **Work type:** remote - **Posted:** 2026-04-22 - **Last confirmed live:** 2026-09-09 - **Apply:** https://job-boards.greenhouse.io/vividseatsllc/jobs/5116460007?gh_jid=5116460007 ## Job description Who we are: Founded in 2001, Vivid Seats (NASDAQ: SEAT) is a leading online ticket marketplace committed to becoming the ultimate partner for connecting fans to the live events, artists, and teams they love. We believe in the power of experiences and are fiercely dedicated to building products that inspire human connections. Named as one of Built In's top places to work in 2025, we believe that our People are our greatest competitive advantage. To support our People, we have built a company culture that empowers our employees to embrace challenges, encourages unity through collaboration, and seeks to constantly evolve by leveraging data and inspiring innovation. We believe in harnessing emerging technology to power performance and unlock creativity. As part of our culture of innovation, we actively embrace the use of AI tools to enhance decision-making, improve workflows, and produce better outcomes for our customers. The Opportunity: As an Email Marketing Specialist, you will play a critical role in delivering personalized customer experiences that connect fans with the events they love. As a member of the CRM team, you will be responsible for the hands-on execution, optimization, and quality assurance of email, push notification, and in-app messaging campaigns across the customer lifecycle. This role is ideal for someone who enjoys both the technical and strategic aspects of CRM marketing. You'll leverage Braze, Liquid templating, customer data, and HTML email development to build dynamic, personalized campaigns that drive engagement, app adoption, repeat purchases, and revenue growth. As Vivid Seats continues to invest in our CRM and Customer Data Platform capabilities, you'll help scale sophisticated customer journeys, automation programs, and personalization strategies that reach millions of fans across multiple channels. You will work alongside an experienced cross-functional team and have the opportunity to make a measurable impact on customer engagement and business performance. How your role contributes to the success of Vivid Seats: - Data-fueled personalization: Leverage CRM technology, customer data, and Liquid scripting to create highly personalized email, push, and in-app experiences that increase engagement, repeat purchase behavior, and customer lifetime value. - Seamless multi-touch engagement: Build, deploy, and optimize dynamic customer journeys across email, push, and in-app channels, ensuring consistent and relevant experiences throughout the customer lifecycle. - Strategic execution: Partner with CRM, Product, Engineering, and Analytics teams to deliver campaigns, automation programs, and personalization initiatives that drive app adoption, customer engagement, and revenue growth. How your role expectations will progress in the first 30, 90 and 180 days 30 days in: - Complete new hire orientation and gain the tools, resources, and context needed to be successful. - Learn how ticket marketplaces operate and how CRM contributes to customer acquisition, engagement, retention, and revenue growth. - Acclimate to team processes, company objectives, and Vivid Seats values. - Leverage existing expertise in Braze and Liquid to support campaign builds, personalization initiatives, and customer journey execution. - Become familiar with Vivid Seats' CRM architecture, audience segmentation strategy, and customer lifecycle programs. 90 days in: - Independently build, QA, and launch email, push, and in-app campaigns within Braze. - Contribute ideas, processes, and technical solutions for campaign efficiency. - Develop a strong understanding of Vivid Seats product categories and customer lifecycles. - Create and maintain dynamic content experiences using Liquid, customer attributes, catalogs, and behavioral data. - Troubleshoot rendering, personalization, segmentation, and campaign execution issues. - Prioritize projects while effectively collaborating with stakeholders across the org. 180 days in: - Own end-to-end execution of CRM campaigns, including audience configuration, personalization, QA, deployment, and performance analysis. - Build and maintain scalable customer journeys, triggered campaigns, and automated lifecycle programs within Braze. - Develop reusable content modules and personalization frameworks that improve campaign scalability and operational efficiency. - Contribute to promotional planning and lifecycle marketing strategies through a strong understanding of customer behavior and business objectives. - Partner with Marketing, Product, Engineering, and Analytics teams to implement new initiatives and enhance customer experiences across channels. What You'll Bring: - 5+ years of experience executing CRM and lifecycle marketing campaigns. - 2+ years of hands-on experience building, coding and deploying campaigns within Braze. - Proficiency with Liquid templates, conditional logic, personalization, and dynamic content. - Strong HTML and CSS email development skills with the ability to code, QA, troubleshoot, and modify responsive email templates without engineering support. - Experience building and maintaining Canvas journeys, triggered campaigns, audience segmentation, and dynamic messaging experiences within Braze. - Must be comfortable writing and editing HTML email code and Liquid logic directly within Braze. - Experience leveraging customer data platforms (CDPs) or APIs to support audience segmentation, personalization, and customer journey optimization. - Working knowledge of SQL, APIs, webhooks, and relational data structures is a plus. - Proven ability to build and deploy highly personalized customer communications at scale. - Strong organizational and project management skills with exceptional attention to detail. - Analytical mindset with the ability to leverage campaign performance. - Excellent communication and collaboration skills with the ability to work across teams. - Candidates should be prepared to discuss prior experience building dynamic personalized campaigns using Liquid and HTML within Braze or a comparable platform. How We Operate - SEAT Principles: Strategic: We’re intentional about where we compete and how we win. Focus on what matters most - anticipate future needs before making decisions, align on measurable impact, and make deliberate tradeoffs. Efficient: Simplify the work - build scalable processes, make timely decisions, and reflect on learnings to improve execution. We move fast by doing the right things the right way. Accountable: We take ownership from start to finish. Invest in the outcome - define what success looks like, ensure handoffs are clear, and follow through until results are delivered. Together: We win as a team or we don’t win at all. All work matters - support shared goals, provide context openly, and give feedback that helps make us stronger. Vivid Seats Pay Transparency Disclaimer: Full time offers from Vivid Seats include annual bonus incentives; FLEX PTO; mental health days; medical, dental, and vision insurance; 401K matching; monthly credits and discounts for attending live events; and a variety of additional workplace perks. The typical starting salary within the full salary range for this position can range. Factors which may affect starting salary include geographic market, relevant skills/experience, education, and other qualifications. Salary: $64,000-$86,000 Location: Chicago, IL or Remote We believe in a hybrid 3 days/week in-office working model, which provides employees the flexibility to take advantage of in-person and remote collaboration. Check out our [HQ office](https://theljc.com/projects/vivid-seats), bursting with the energy of live events fandom and the vibrancy of Chicago’s rising tech scene. Our Commitment: We are an equal opportunity employer that values the critical importance of a diverse workforce and sense of belonging. Many of our roles have flexible requirements and we encourage you to apply regardless of whether you meet every qualification. ## About Vivid Seats ## Company Overview - **One-liner**: Vivid Seats is an online ticket marketplace connecting buyers with sellers for live sports, concerts, and theater events. - **Entity Type**: Public (NASDAQ: SEAT) - **Headquarters**: Chicago, Illinois, United States - **Founded**: 2001 - **Founders**: Jerry Bednyak and Eric Vassilatos ## Core Business - **Primary Industry**: Online ticket marketplace and resale (Technology, Information, and Internet) - **Target Customers**: B2C (fans attending live events) and B2B (ticket sellers, sports teams, media partners) - **Mission Statement**: Empowering every fan to get to the live events that shape their most vivid moments and memories. ## Products & Services - **Online Marketplace**: A platform for buying and selling tickets to concerts, sports, and theater events, featuring a 100% Buyer Guarantee. - **Vivid Seats Rewards**: A loyalty program where fans earn points on every ticket purchase. - **Partnership Ticketing**: Official ticketing partner for teams (e.g., San Francisco 49ers, Los Angeles Chargers) and media outlets (e.g., ESPN, United Airlines). - **Enterprise Solutions (via Vegas.com)**: Ticketing and marketplace services for the Las Vegas entertainment industry (acquired Vegas.com, LLC). ## Market Standing - **Market Cap**: ~$1.0 billion (as of mid-2026) - **Annual Revenue**: $450.5 million (latest reported year) - **Total Funding**: ~$1.1 billion (including private equity rounds and acquisitions) - **IPO Date**: October 19, 2021 - **Notable Investors/Partners**: Partners include ESPN, United Airlines, San Francisco 49ers, Los Angeles Chargers, and various sports leagues. - **Growth Signals**: - Acquired Vegas.com, LV.com, and World Ticket Source, expanding into the Las Vegas market. - Reports quarterly earnings (Q1 2026 results released May 5, 2026). - 100 million tickets sold to date. ## Competitive Advantages - **Proprietary Technology Platform**: Proprietary software drives the consumer and business ecosystem for live event ticketing, enabling connections between millions of buyers and thousands of sellers across hundreds of thousands of events annually. - **Strong Brand & Buyer Trust**: A 100% Buyer Guarantee and a leading rewards program differentiate Vivid Seats from secondary market competitors. - **Exclusive Partnerships**: Official partnerships with major sports teams and media companies provide a steady source of inventory and brand credibility. - **Market Position**: As a publicly traded, established player in the large and growing live event ticketing market, Vivid Seats benefits from a network effect. ## Strategic Focus - **Product & Technology**: Continuing to invest in its platform to improve user experience, event discovery, and transaction efficiency for both buyers and sellers. - **Market Expansion**: Deepening its presence in key markets like Las Vegas through acquisitions (Vegas.com). - **Partnership Growth**: Expanding strategic partnerships with sports teams, leagues, and media outlets to secure exclusive inventory and drive traffic. - **Customer Loyalty**: Enhancing the Vivid Seats Rewards program to increase repeat purchases and lifetime customer value. ## Why Work Here - **Culture & Mission**: The company emphasizes innovation, collaboration, and a passion for live events. The operating principles are centered around being **A**ccountable, **S**trategic, **E**fficient, and working **T**ogether. - **Perks & Benefits**: - **Event Access**: Monthly credits and promotional discounts to experience the product firsthand by attending live events. - **Health & Wellness**: Coverage for gym memberships, wellness weeks, nutritious snacks, on-site treadmill desks, and bike storage. - **Time Off**: Generous PTO, mental health days, and maternity/paternity leave policies. - **Financial**: Competitive retirement and savings programs, continuing education opportunities, and performance incentives. - **Health Insurance**: A variety of BCBS PPO, HSA, and HMO plans, including mental health and telehealth support. - **Work Environment**: Hybrid working arrangements are offered. Offices are located in Chicago (Corporate HQ), Toronto, Las Vegas, and Dallas (Operations). The culture includes town halls, hackathons, in-office happy hours, and company-sponsored sports leagues. - **Engineering Culture**: The company embraces emerging technologies to power performance and drive innovation. Current technical openings include Software Engineers (Web, Full Stack), Engineering Managers, and Lead Engineers. The technical team makes up about 18% of the workforce. ## Sources 1. [Vivid Seats Corporate - Careers](https://corporate.vividseats.com/careers/) 2. [Vivid Seats Main Site](https://www.vividseats.com/) 3. [Vivid Seats LinkedIn](https://www.linkedin.com/company/vividseats) 4. [Vivid Seats Investors](https://investors.vividseats.com/) 5. [Vivid Seats Wikipedia](https://en.wikipedia.org/wiki/Vivid_Seats) ## Other roles at Vivid Seats - [Staff Accountant](https://feeny.ai/job/staff-accountant-vivid-seats-chicago-nc1akn4wvkr5) — Chicago, IL - [Creator in Residence](https://feeny.ai/job/creator-in-residence-vivid-seats-united-states-xk3ggqvfbs4s) — United States - [Senior Product Manager](https://feeny.ai/job/senior-product-manager-vivid-seats-chicago-fr5nrgp1cae6) — Chicago, IL - [Software Engineer](https://feeny.ai/job/software-engineer-vivid-seats-chicago-985hy93awcw5) — Chicago, IL / Toronto, Canada