---
title: 'Email/SMS Copywriter at Mars Men'
canonical: 'https://feeny.ai/job/email-sms-copywriter-mars-men-united-states-bjbvt9sd7b3v'
type: 'job'
last_seen: '2026-09-13'
---

# Email/SMS Copywriter at Mars Men

- **Company:** Mars Men
- **Location:** United States
- **Work type:** remote
- **Posted:** 2026-08-28
- **Last confirmed live:** 2026-09-13
- **Apply:** https://jobs.lever.co/mars-men/01aecbf7-62c2-47ca-bceb-7b40d342e2ad

## Job description

## About the Job

Mars Men is one of the fastest growing DTC brands in the US, achieving $100M run rate in less then 18 months. Recently backed by L Catterton, Mars Men is positioned to become the leading men’s health brand in the supplement space. We operate across DTC, retail, and emerging channels, and are entering our next phase of growth as we continue scaling the business.

As our Email/SMS Copywriter, you'll write every word that reaches a customer after the first click. That means the full lifecycle across email and SMS: welcome, abandonment, post-purchase, replenishment, subscription upsell, winback, and cancel-save, plus the weekly campaign calendar to both the prospect list and active subscribers. You'll join a small in-house retention pod alongside a designer and an implementer, writing to segment and to a revenue number.

## What You'll Do

Write email and SMS copy across the full lifecycle, including welcome, abandonment, post-purchase, replenishment, subscription upsell, winback, and cancel-save Own the weekly campaign calendar copy, including subject lines, preview text, body, and CTAs, for both prospects and active subscribers Run subject line, offer, and angle tests, forming the hypothesis, writing the variants, reading the result, and rolling winners into the evergreen flows Adapt proven acquisition angles into retention, including our core product mechanism, clinical authority, and founder story, without recycling ad copy verbatim Write to segment, so a 14-day first-time buyer, a six-month subscriber, and a lapsed customer never receive the same message Keep every claim inside our supplement and men's health compliance guardrails, working from the approved claims guide Brief the designer and implementer from the start of a project, so copy, layout, and build move together

Must-Have Requirements: 3+ years of direct response copywriting for DTC, ecommerce, consumer brands, or agency environments, with meaningful email and SMS in your portfolio Demonstrated subject line and body copy work you can tie to a result, whether open rate, click rate, revenue per recipient, or conversion Ability to write inside a defined brand voice from research documents, rather than defaulting to generic supplement copy Working familiarity with Klaviyo or a comparable ESP, including how flows, segments, and dynamic content behave Strong understanding of consumer psychology and persuasive communication Ability to manage multiple priorities in a fast-paced, remote environment Experience writing for subscription or replenishment businesses, including cancel-save and dunning copy Self-starter who takes ownership, embraces feedback, and thrives in high-growth teams

Life at Mars Men Competitive Compensation - We offer a strong salary and benefits package, tailored to attract top talent Remote Work Environment - Our team is remote, offering full flexibility to work from home Autonomy & Ownership - You’ll have the freedom to run your own systems and make real impact Time Off - 15 PTO days per year (prorated), 9 company holidays, plus your birthday off Parental Leave - Generous paid parental leave for growing families Health Benefits - 100% premium coverage for health, dental, and vision plans, with 25% coverage for dependents 401(k) - Company-sponsored plan with a 2% match through Guideline (elective participation) $200 Annual Superpower Membership Growth & Development - We invest in your professional development with ongoing learning opportunities

## About Mars Men

## Company Overview
- **One-liner**: Mars Men is a direct-to-consumer men’s wellness brand that offers science-backed, natural testosterone support supplements.
- **Entity Type**: Private (Series A – $27.5M raised in March 2026)
- **Headquarters**: Austin, Texas, United States
- **Founded**: 2024
- **Founders**: Zach Stuck (Co-Founder & CMO), Benjamin Smith (Co-Founder & CEO)

## Core Business
- **Primary Industry**: Men’s health & wellness supplements (Retail Health and Personal Care Products)
- **Target Customers**: B2C (direct-to-consumer, subscription-first model), men aged 25–55 seeking natural testosterone support
- **Mission**: Provide men with science-backed, drug-free natural ingredients to enhance the body’s natural function, helping them regain energy, drive, and vitality.

## Products & Services
- **Mars Men Daily Supplement**: A proprietary combination of eight clinically dosed natural ingredients (no hormones, GMOs, or artificial additives) designed to support testosterone levels, energy, focus, strength, and recovery. Delivered via a subscription model.

## Market Standing
- **Valuation/Market Cap**: Not disclosed (private)
- **Key Metric**: $100M+ annual revenue run rate (achieved within 18 months of launch, while maintaining profitability)
- **Total Funding**: $27.5M (Series A, March 2026)
- **Lead Investor**: L Catterton (largest global consumer-focused investment firm)
- **Growth Signals**: 
  - Served over 400,000 customers in under 18 months
  - Bootstrapped to $100M run rate before raising outside capital
  - Monthly web traffic of ~2.2M visits with 10.8% monthly growth
  - 18 employees (as of Sep 2026) with 5% monthly headcount growth
  - Expanding product line and planning retail distribution

## Competitive Advantages
- **Proprietary natural formula**: Combines ancient herbs and modern supplements; 100% drug-free, hormone-free
- **Subscription-first DTC model**: Enables efficient scaling, strong customer retention, and predictable revenue
- **World-class marketing engine**: Co-founder Zach Stuck leads a high-performance creative and growth team, with deep expertise in performance advertising and retention
- **Rapid profitability**: Achieved $100M run rate profitably without prior outside capital, demonstrating strong unit economics

## Strategic Focus
- Accelerate product innovation and expand portfolio to address broader men’s health needs (energy, recovery, long-term performance)
- Invest in team expansion (currently hiring for roles like Video Editor, Creative Strategist, Partnerships Coordinator, CFO)
- Enter retail distribution channels alongside existing DTC strength
- Build strategic partnerships and further scale the marketing engine

## Why Work Here
- **High-growth environment**: Company scaled from zero to $100M run rate in 18 months; employees at a small, agile team (18 people) have outsized impact
- **Marketing-first culture**: Emphasis on creative strategy, performance ads, and data-driven growth – ideal for marketers, designers, and growth specialists
- **Remote-friendly**: All current job postings (Brand Designer, Creative Strategist, Video Editor, CFO) are listed as “Remote — Full Time” (United States)
- **Tech stack**: Modern e-commerce tools (Shopify, Klaviyo, Google Ads, YouTube, Postscript, ShipHero) – engineers and operators will work with cutting-edge marketing and logistics stacks
- **Founding team track record**: Co-founders with strong backgrounds in DTC and performance marketing (Zach Stuck previously built and scaled multiple brands)
- **Perks**: Not explicitly listed, but the company’s rapid growth and recent funding suggest competitive compensation and equity opportunities

## Sources
1. [CB Insights – Mars Men](https://www.cbinsights.com/company/mars-men)
2. [LinkedIn – Mars Men](https://linkedin.com/company/mengotomars)
3. [intelligence360 – Mars Men Series A Announcement](https://www.intelligence360.news/mars-men-announces-27-5m-series-a-led-by-l-catterton-to-accelerate-growth-of-breakout-mens-wellness-brand/)
4. [FundedIQ – Mars Men](https://fundediq.co/mars-men-mengotomars-com-funding/)
5. [Lever Careers – Mars Men](https://jobs.lever.co/mars-men)

## Other roles at Mars Men

- [Email/SMS Implementer](https://feeny.ai/job/email-sms-implementer-mars-men-latin-america-fy4trkx40jcd) — Latin America
- [Email/SMS Designer](https://feeny.ai/job/email-sms-designer-mars-men-united-states-wdqwwpxjxv5h) — United States
- [Lead Brand Designer](https://feeny.ai/job/lead-brand-designer-mars-men-united-states-z94cqhfvhsnh) — United States
- [Brand Designer, Social](https://feeny.ai/job/brand-designer-social-mars-men-united-states-w1asnnpj74wf) — United States
- [Senior Ad Designer](https://feeny.ai/job/senior-ad-designer-mars-men-united-states-j116j9hnfh0a) — United States
- [Performance Ad Video Editor](https://feeny.ai/job/performance-ad-video-editor-mars-men-united-states-s202trr63t3p) — United States
- [Creative Strategist](https://feeny.ai/job/creative-strategist-mars-men-united-states-11q51d7vptv9) — United States
- [VP, Analytics & Data](https://feeny.ai/job/vp-analytics-data-mars-men-united-states-9wkghvs9a4zh) — United States
- [Chief Financial Officer](https://feeny.ai/job/chief-financial-officer-mars-men-united-states-mab8hdtxjeqe) — United States
- [Copywriter](https://feeny.ai/job/copywriter-mars-men-united-states-fttq2v8jhham) — United States