---
title: 'Entry Buyer - Sports at THE ICONIC'
canonical: 'https://feeny.ai/job/entry-buyer-sports-the-iconic-sydney-1j6dh4nmb2rw'
type: 'job'
last_seen: '2026-10-21'
---

# Entry Buyer - Sports at THE ICONIC

- **Company:** THE ICONIC
- **Location:** Sydney, Australia
- **Posted:** 2026-10-14
- **Last confirmed live:** 2026-10-21
- **Apply:** https://job-boards.greenhouse.io/theiconic/jobs/8263423

## Job description

Since 2011, THE ICONIC has redefined the future of retail in Australia and New Zealand. As the #1 fashion e-commerce & lifestyle destination in the region, our e-commerce platforms provide an inspiring and seamless end-to-end customer experience through our own technology innovations.

THE ICONIC Commercial team is data, product and trend orientated. Our Commercial team is customer obsessed and delivers the future of fashion through curating a customer centric platform of choice. The Category Buying team work together with the Planning team to drive sales, maximise profit, manage intake and ensure that of the moment and forward-thinking ranges engage THE ICONIC customer.

Join Our Team as an Entry Category Buyer -  Sports

Are you passionate about sports & Activewear ? Do you excel at spotting trends and driving category growth? We're seeking a dynamic and experienced Entry Category Buyer/Junior Buyer to elevate our sports categories. This role is perfect for a junior buyer or an experienced assistant buyer ready to advance their career.

As the Entry Buyer, you will support the department strategy, vision and budget planning. You will support the Category to achieve the sales growth within your category in alignment with THE ICONIC’s commercial strategy. This role is essential in driving the conception and development of all product in your allocated category by always driving innovation & creativity.

About the role:

- You understand and drive company wide strategies and OKR’s.
- Conducting market research, you will stay up to date with latest trends and products in the e-commerce industry and make recommendations on product and/or brand selection for THE ICONIC.
- You will monitor the inventory levels to maintain adequate stock levels.
- You evaluate vendor performance and assist in the selection and deactivation and/or exit process.
- You are able to negotiate favourable terms and conditions for contracts for both commission based (Platform) and OTB based (Wholesale) vendors whilst delivering the best customer facing assortment in the market.
- You will ensure compliance with company policies and procedures and industry regulations.
- Identify emerging trends and source new products that resonate with our customers.
- Maintaining accurate records of vendor details including not limited to: Brand Plans, SKU lists, department brand profile matrix
- Using clear customer focus you identify opportunities for improvements for the customer onsite experience.
- You are able to analyse data, interpret trends and propose informed decisions based on data.
- You have strong analytical skills enabling you to identify cost savings opportunities and propose effective procurement and platform strategies.
- Building and maintaining strong relationships with suppliers, you are able to work collaboratively with vendors to achieve mutual goals and foster long-term partnerships.
- Liaising onboarding for vendors with internal teams and maintaining ongoing support.
- You work collaboratively with agreed key brands on building assortment.
- Managing inefficient and unproductive brands to propose informed strategies.
- You have attention to detail, particularly with contract terms and conditions. You are able to read and understand complex contracts and ensure all terms and conditions are met.
- You proactively collaborate with marketing to identify both GTM and promotional opportunities for your category to drive sales.
- You develop and implement strategic road maps according to commercial strategies, brand adjacencies and customer segment demographics.
- You develop relationships with internal key stakeholders such as Marketing, Vendor Management, Operations and Finance.
- A clear and effective communicator in a concise manner.
- You are able to provide guidance and mentoring to junior team members.
- Adaptability to changes in the market and industry, being open to learning new skills and approaches.
- You will undertake any other duties as reasonably required by management

About You...

- Ideally you will have previous experience as a Junior Buyer or experienced Assistant Buyer working in high volume business
- Strong negotiation and vendor management skills
- Skilled in Excel reporting (including pivot tables and v-look ups)
- Strong communication skills with a great eye for detail
- Excellent time management skills
- A strong team player who embodies our ICONIC Principles
- A love for all things Sports, Fitness & Activewear

Life at THE ICONIC

From our ways of working to our growth mindset and sustainable approach, we each add unique value and have an incredible amount of fun doing it! People are our greatest asset and our ICONITE experience is designed to empower you to do your best work.

We are committed to making it easy for everyone to apply. If you require accessibility support or any adjustments during the recruitment process, please send an email to talent.attraction@theiconic.com.au

By submitting your application, you acknowledge and agree to the terms of THE ICONIC's [Candidate Privacy Policy](https://www.theiconic.com.au/playbook/candidate-privacy-policy).

## About THE ICONIC

## Company Overview
- **One-liner**: THE ICONIC is Australia and New Zealand’s leading online destination for fashion, sports, beauty, home, and lifestyle, connecting customers with over 1,500 brands and a curated own-brand collection.
- **Entity Type**: Private (subsidiary of Global Fashion Group, which is publicly listed)
- **Headquarters**: Sydney, New South Wales, Australia
- **Founded**: 2011
- **Founders**: Adam Jacobs, Finn Age Haensel, Andreas Otto

## Core Business
- **Primary Industry**: Online fashion and sports retail, e-commerce
- **Target Customers**: B2C (individual shoppers in Australia and New Zealand)
- **Mission/Purpose**: To redefine the future of retail by creating a seamless, inspiring experience with benchmark-setting customer service, delivery, and returns. The company is committed to being people and planet positive.

## Products & Services
- **THE ICONIC Marketplace**: A comprehensive e‑commerce platform offering over 165,000 items across fashion, sportswear, beauty, kidswear, homewares, and lifestyle products.
- **Own-Brand Collections**: In‑house designed apparel and accessories under THE ICONIC’s private labels.
- **Fulfilment Centre**: A 28,000 sqm facility in Yennora, Sydney, featuring one of the largest mezzanines and pick towers in the Southern Hemisphere, enabling fast delivery and efficient returns.

## Market Standing
- **Valuation / Market Cap**: Not publicly available
- **Key Metric**: Annual revenue ~$50.6 million (LinkedIn estimate); total funding $135 million across three rounds
- **Notable Investors / Partners**: Parent company Global Fashion Group; partners include 1,500+ brands such as Nike, Adidas, Levi’s, Calvin Klein, P.E Nation, Sass & Bide, and Estée Lauder
- **Growth Signals**: Headcount of ~558 employees (+3.5 % YoY); operates in 19 countries (including Vietnam, Philippines, India, UK, Malaysia); engaged in sustainability initiatives and a Reconciliation Action Plan

## Competitive Advantages
- **Scale & Brand Density**: One of the largest online fashion retailers in the region with a vast brand catalogue and exclusive own‑brand lines.
- **Logistics Infrastructure**: Massive fulfilment centre enables industry‑leading delivery speeds and flexible return policies.
- **Customer Obsession**: Known for exceptional customer service, generous returns, and a seamless digital shopping experience.
- **Sustainability Focus**: Active in people‑and‑planet‑positive initiatives, including a Reconciliation Action Plan and support for the Uluru Statement from the Heart.

## Strategic Focus
- Deepen market leadership in Australian and New Zealand fashion e‑commerce
- Expand own‑brand and exclusive products
- Continue investing in technology and AI to enhance the customer experience and operational efficiency
- Drive sustainability and positive social impact through measurable initiatives

## Why Work Here
- **Culture & Values**: A community‑driven environment that encourages authenticity. Employees highlight a welcoming, supportive culture and diverse exposure.
- **Flexibility**: Flexible working solutions including personalised start/finish times and work‑from‑home options.
- **Perks**: Generous employee discounts, exclusive sample sales, professional photo shoots, gym and health insurance discounts, and paid parental leave (including a first‑day‑of‑school leave).
- **Development**: The Learning Collective offers Learning Days, hackathons, coaching, and a Learning Bank for continuous growth.
- **Work Environment**: Dog‑friendly office, open and collaborative spaces.
- **Reviews**: 3.3/5.0 on SEEK (356 reviews). Positives: culture, benefits, diversity. Concerns: occasional heavy workloads, need for clearer management priorities, and limited career progression opportunities for some roles.

## Sources
1. [theiconic.com.au](https://www.theiconic.com.au/playbook/careers)
2. [theiconic.com.au - homepage](https://www.theiconic.com.au/)
3. [seek.com.au - company culture](https://www.seek.com.au/companies/the-iconic-433922/culture)
4. [seek.com.au - company profile](https://au.seek.com/companies/the-iconic-433922)
5. [linkedin.com](https://au.linkedin.com/company/the-iconic)

## Other roles at THE ICONIC

- [Garment Technician - Own Brand](https://feeny.ai/job/garment-technician-own-brand-the-iconic-sydney-ndphpewjgbx8) — Sydney, Australia
- [Designer - Own Brand](https://feeny.ai/job/designer-own-brand-the-iconic-sydney-3bj09qznp47h) — Sydney, Australia
- [Category Buyer - Own Brand](https://feeny.ai/job/category-buyer-own-brand-the-iconic-sydney-ne9xcbcz00fe) — Sydney, Australia
- [Vendor Management Project Facilitator](https://feeny.ai/job/vendor-management-project-facilitator-the-iconic-barangaroo-yennora-1r65mwkmw41f) — Barangaroo / Yennora
- [Senior Planner - Men's Accessories](https://feeny.ai/job/senior-planner-men-s-accessories-the-iconic-sydney-4z1c3xcszgdz) — Sydney, Australia
- [Category Buyer - Own Brand](https://feeny.ai/job/category-buyer-own-brand-the-iconic-sydney-1htnw40enf0k) — Sydney, Australia
- [Maintenance Technician](https://feeny.ai/job/maintenance-technician-the-iconic-yennora-gngvy6w7zv20) — Yennora
- [Junior Maintenance Technician (Rotating Roster Dayworker & Shiftworker)](https://feeny.ai/job/junior-maintenance-technician-rotating-roster-dayworker-shiftworker-the-iconic-7r9834qq1ts8) — Yennora
- [Merchandise Planning Manager - Men's, Kids & Home](https://feeny.ai/job/merchandise-planning-manager-men-s-kids-home-the-iconic-sydney-8rwg1jfvntf3) — Sydney, Australia