---
title: 'Executive, Media Planning, Pakistan at WPP Media'
canonical: 'https://feeny.ai/job/executive-media-planning-pakistan-wpp-media-karachi-x1stc7jr80tg'
type: 'job'
last_seen: '2026-09-10'
---

# Executive, Media Planning, Pakistan at WPP Media

- **Company:** WPP Media
- **Location:** Karachi, Pakistan
- **Posted:** 2026-08-19
- **Last confirmed live:** 2026-09-10
- **Apply:** https://job-boards.greenhouse.io/wppmedia/jobs/5137559008

## Job description

## About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

## About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, clients, communities, and planet.

WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring together the best platforms, people, and partners to create limitless opportunities for growth.

At WPP Media, we believe our culture and people are our biggest strengths. In this role, it is critical to embrace WPP and WPP Media's shared values:

- Be Extraordinary by Leading Collectively and Inspiring Transformational Creativity.
- Create an Open Environment by Balancing People and Client Experiences while Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Reporting of the Role

This role reports to the Manager

3 Best Things About the Job

- Work on innovative digital campaigns across leading global and local brands.
- Gain hands-on exposure to major digital platforms including Google, Meta, TikTok, YouTube, Programmatic, and E-commerce.
- Develop expertise in audience planning, digital strategy, data analytics, and campaign optimization in one of the world's largest media organizations.

In This Role, Your Goals Will Be:

In Three Months

- Gain proficiency in WPP Media's digital planning tools, media systems, and reporting dashboards.
- Build a strong understanding of digital media channels, audience behaviors, and platform capabilities.
- Assist in the planning and execution of live digital campaigns.
- Develop relationships with key digital media partners and platform representatives.
- Support campaign reporting, performance tracking, and optimization recommendations.
- Acquire category and competitive landscape knowledge for assigned clients.

In Six Months

- Independently manage day-to-day planning and execution of digital campaigns.
- Develop digital media recommendations aligned with client objectives and KPIs.
- Collaborate effectively with strategy, investment, analytics, and content teams.
- Deliver campaign performance analyses with actionable insights.
- Build strong working relationships with client stakeholders and media partners.

In Twelve Months

- Become a trusted digital planning partner for assigned accounts.
- Lead planning and execution of integrated digital campaigns.
- Leverage audience, platform, and performance data to drive media innovation.
- Identify growth opportunities and new digital solutions for clients.
- Contribute award-worthy and business-driving digital media ideas.

What Your Day Job Looks Like at WPP Media

- Support the development of digital media plans across paid social, search, video, display, and programmatic platforms.
- Prepare media plans, flowcharts, budget allocations, and campaign implementation documents.
- Coordinate campaign launches with internal teams and media partners.
- Monitor campaign delivery, pacing, and performance against KPIs.
- Analyze campaign data and provide optimization recommendations.
- Prepare weekly, monthly, and campaign-end performance reports.
- Maintain accurate documentation for all digital campaigns.
- Coordinate with platform partners including Google, Meta, TikTok, Snapchat, LinkedIn, and local publishers.
- Stay updated on market trends, platform developments, and emerging technologies.
- Conduct competitor tracking and digital landscape analysis.
- Assist in audience planning and targeting recommendations.
- Ensure campaigns are delivered on time and within budget.
- Support billing reconciliation and campaign financial tracking.
- Participate in client meetings and contribute digital media insights.
- Work closely with analytics and performance teams to improve campaign outcomes.
- Maintain strong quality control and attention to detail across all campaign activities.

## What You'll Bring

- Passion for digital media, advertising, technology, and consumer behavior.
- Strong analytical and problem-solving mindset.
- Ability to interpret campaign data and generate actionable insights.
- Effective communication and stakeholder management skills.
- Excellent organizational and project management abilities.
- Curiosity and eagerness to learn about evolving digital platforms.
- Understanding of the digital ecosystem including paid social, search, video, display, and e-commerce media.
- Strong attention to detail and ability to manage multiple priorities simultaneously.

## Minimum Qualifications

- Bachelor's degree in marketing, Media Sciences, Business Administration, Communication, or related disciplines.
- 0 to 2 years of experience in Digital Media, Marketing, Advertising, or related fields.
- Fresh graduates with strong academic performance and a passion for digital media are encouraged to apply.
- Knowledge of Google Ads, Meta Ads Manager, TikTok Ads, Campaign Manager 360, or analytics tools will be an added advantage.
- Proficiency in Excel and PowerPoint.
- Strong numerical and analytical skills.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, vision, and dental insurance, significant paid time off, employee wellbeing facilities, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

## About Pakistan

WPP Media Pakistan is the leading global media investment management operation in Pakistan. We see major growth coming on Digital platforms with internet penetration growing to 162 million broadband users and 158 million 3G/4G subscribers. Social media platforms have also grown substantially in Pakistan where Facebook stands at 52 million subscribers and Tik Tok has replaced Instagram to become the most penetrated social platform. While the digitalization of the market is happening at a fast pace, it has also opened up opportunities for specializations like e-commerce, Digital Content, Video Planning solutions, Technology and Data & Analytics in Pakistan.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted.

#LI-Promoted

Please read our [Privacy Notice](https://www.wppmedia.com/pages/privacy-policy#:~:text=WPP%20Media%20Privacy%20Notice%20for%20Recruitment) for more information on how we process the information you provide.

## About WPP Media

## Company Overview
- **One-liner**: WPP Media is WPP's global media collective that combines AI, data, and creative to deliver intelligent growth for the world's leading brands.
- **Entity Type**: Division of Public Company (WPP plc – LSE: WPP, NYSE: WPP)
- **Headquarters**: New York, United States
- **Founded**: Not publicly available (parent WPP plc founded 1971; WPP Media formed as a unified media collective in recent years)
- **CEO**: Brian Lesser (CEO, WPP Media)

## Core Business
- **Industry**: Advertising Services, Media Planning & Buying, Marketing Technology
- **Target Customers**: B2B and B2C enterprise brands across all sectors; global clients include major Fortune 500 companies
- **Mission or Purpose Statement**: "Intelligent growth for the AI era" – helping brands harness data, AI, and media to drive measurable outcomes.

## Products & Services
- **Open Media Studio (OMS)**: An end-to-end media delivery platform integrated with WPP Open, enabling scaled creative, production, data, commerce, and personalized media execution. (SaaS/Platform)
- **Open Intelligence**: An AI-enabled data solution that unifies fragmented data across ecosystems into predictive marketing intelligence, supporting privacy-first activation. (Data & Analytics Platform)
- **Data and Technology Consulting**: Consulting services for data strategy, technology architecture, advanced analytics, audience insight, cloud integration, and platform adoption. (Service)
- **Media Management & Delivery**: Expert activation, smart investment, strategic partnerships, and proprietary media solutions powered by AI and advanced analytics for personalized advertising at global scale. (Service)
- **Service and Strategy**: Dedicated teams offering deep sector expertise, creative strategy, and business outcomes aligned with client goals. (Service)

## Market Standing
- **Valuation/Market Cap**: Not disclosed separately (parent WPP plc market cap approx. £8 billion as of July 2025)
- **Key Metric**: $65 billion in managed media annually (from wppmedia.com)
- **Notable Investors/Partners**: WPP is publicly traded; works with hundreds of global brands including many Fortune 500 companies. Key technology partners include major cloud and AI providers.
- **Growth Signals**:
  - 40,000+ media experts worldwide
  - 160 offices across 80+ markets
  - 1,600+ active job postings (LinkedIn, July 2025) with +8.7% monthly job growth
  - Strong investment in AI-first capabilities and privacy-forward data unification

## Competitive Advantages
- **Scale**: One of the largest media buying organizations globally, managing $65B in media.
- **AI Integration**: End-to-end platform (OMS + Open Intelligence) deeply embedded with AI for predictive analytics, automation, and personalization.
- **Integrated Ecosystem**: Unique ability to unify media, data, creative, production, and commerce under one roof.
- **Global Reach**: 40k+ experts in 80+ markets providing local insights with global execution.
- **WPP Network**: Access to 100,000+ experts across WPP's integrated agency network.

## Strategic Focus
- **AI-Driven Growth**: Embedding AI across all capabilities to deliver smarter, faster, more measurable outcomes.
- **Privacy-First Data Unification**: Building Open Intelligence as a secure, cross-ecosystem data platform that respects consumer privacy.
- **Talent Development**: Investing in AI-enabled learning frameworks and internal mobility to future-proof skills.
- **Sustainability & Inclusion**: Part of WPP's broader commitment to building better futures for people, planet, clients, and communities.

## Why Work Here
- **Culture**: Described as open, optimistic, and extraordinary – with emphasis on collaboration, innovation, and challenging the status quo.
- **Growth**: AI-enabled learning framework, cross-team mobility across WPP’s global network of 100k+ experts.
- **Work Environment**: Hybrid/office-based roles across 160 offices; global opportunities in 80+ markets.
- **Perks**: Competitive compensation, performance-based rewards, access to cutting-edge AI tools, and work with leading global brands.
- **Team**: Join a collective of 40k+ media experts, data scientists, technologists, and creatives.

## Sources
1. [wppmedia.com](https://www.wppmedia.com/)
2. [WPP Media Company Info](https://www.wppmedia.com/company-info)
3. [WPP Media Careers](https://www.wppmedia.com/careers)
4. [WPP Media – What We Do](https://www.wppmedia.com/what-we-do)
5. [WPP Media LinkedIn](https://www.linkedin.com/company/wpp-media)
6. [WPP Media Greenhouse Careers](https://job-boards.greenhouse.io/wppmedia)

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