---
title: 'Field Marketing, Central at Factory'
canonical: 'https://feeny.ai/job/field-marketing-central-factory-central-region-qwj9qfy00yxt'
type: 'job'
last_seen: '2026-09-15'
---

# Field Marketing, Central at Factory

- **Company:** Factory
- **Location:** Central Region
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-06-01
- **Last confirmed live:** 2026-09-15
- **Apply:** https://jobs.ashbyhq.com/factory/84100475-fd2c-4676-ab07-5df0aec0ca29

## Job description

## About the Role

Factory is hiring a Field Marketing Manager to own our Central region including Chicago, Houston, Dallas, and Austin. You'll partner closely with Enterprise and Mid-Market sales to turn dinners, roundtables, meetups, and strategic sponsorships into pipeline and closed revenue in your territory. ABM is at the heart of how we operate; every program you run will be tightly aligned to a target account list, informed by intent data, and measured by its impact on those accounts.

We're at an exciting moment at Factory. We're building the entire marketing team from the ground up, and this Central hire will be one of the first field marketers at the company. If you've ever wanted to build a territory, define how we show up in your market, and shape the field motion for a fast-growing AI company from day one, this is that role.

## What you will do and achieve

- Own field marketing for Central. Drive end-to-end strategy, execution, and measurement of all field programs across the Central region in lockstep with the Enterprise and Mid-Market sales teams covering your territory.
- Run an account-based motion. Partner with sales on target account lists to prioritize where to invest, and design programs that surround and accelerate the accounts that matter most.
- Build the regional calendar. Identify and prioritize the cities, accounts, and formats that will move the needle on pipeline and deal acceleration in your region.
- Drive measurable pipeline. Own pipeline targets tied to field marketing in your region, and design pre-event, day-of, and post-event motions that maximize registration-to-attendance conversion and sales follow-up against your target account list.
- Partner deeply with sales. Work hand-in-hand with AEs, SDRs, and sales leadership in your territory to build programs, targeted lists, and turn engagement into closed revenue.
- Run the operation. Manage venues, speakers, sponsorships, vendors, and budgets end-to-end.
- Show up where it counts. Travel to your events, run them on the ground, make real-time calls, and represent Factory in front of customers and prospects.
- Bring the field back to the team. Surface insights from your region to inform campaign strategy, messaging, and product positioning across the broader marketing org.
- Build scalable playbooks. Create repeatable systems for field programs that can be replicated across regions and segments as Factory scales.
- Champion the Factory voice. Ensure every program reflects the clarity, vision, and ambition behind Factory's mission to bring autonomy to software engineering.

## Qualifications

- Experience at a high-growth startup or hyper-growth public technology company is required.
- A proven track record of driving pipeline through field programs supporting Enterprise and Mid-Market sales.
- Hands-on ABM experience. You've built and executed account-based field programs, you're comfortable using intent data to prioritize accounts, and you know how to align field tactics to a named-account strategy.
- A go-getter mindset. You're hungry, self-motivated, creative and thrive in fast-paced, ambiguous environments. You don't wait to be told what to do - you see the gap, build the plan, and make it happen.
- Strong project management skills with the ability to juggle multiple programs, cities, and stakeholders simultaneously.
- A passion for developers, autonomy, and shaping how a new category is understood and adopted.
- Comfort with the modern event and marketing tech stack (Salesforce, HubSpot, Luma).
- AI-curious, genuinely. You're not using AI tools occasionally; you're rewiring how you work around them. You're faster, sharper, and more prolific because of it, and you bring that energy to how you prep, communicate, and execute. We want someone who sees AI (including Factory!) as a multiplier, not a shortcut.

## About Factory

## Company Overview
- **One-liner**: Factory is an AI research lab building autonomous software development agents ("Droids") to automate and optimize the entire software development lifecycle.
- **Entity Type**: Private (Series C)
- **Headquarters**: San Francisco, California, United States
- **Founded**: 2023
- **Founders**: Matan Grinberg (CEO & Co-Founder), Eno Reyes (CTO & Co-Founder)

## Core Business
- Primary industry/industries: Artificial Intelligence, Software Development, Autonomous Agents
- Target customers: Enterprise engineering organizations (B2B)
- Mission or purpose statement: "Bring Autonomy to Software Engineering"

## Products & Services
- **[Droid]**: An autonomous software development agent that performs real engineering work across IDEs, CLI, and CI/CD environments. Handles refactors, migrations, debugging, incident response, and feature development in large codebases. Operates through a model-agnostic architecture and supports long-running processes, structured planning, and verified outputs such as PRs and deployments.
- **[Factory Router]**: A product that automatically selects the right AI model for each coding task, cutting costs 20-25% while maintaining frontier model performance.

## Market Standing
- **Valuation**: $1.5 billion (as of early 2026, per Series C announcement) [cbinsights.com](https://www.cbinsights.com/company/factory-2)
- **Total Funding**: $220M [cbinsights.com](https://www.cbinsights.com/company/factory-2)
- **Latest Funding Round**: $150M Series C (raised ~2 months ago as of July 2026) [cbinsights.com](https://www.cbinsights.com/company/factory-2)
- **Notable Investors**: Sequoia Capital, Lux Capital, NEA, Abstract, MANTIS Venture Capital, 20VC [cbinsights.com](https://www.cbinsights.com/company/factory-2). Board members include AI veteran Lila Tretikov (NEA Partner) [cbinsights.com](https://www.cbinsights.com/company/factory-2).
- **Notable Customers**: NVIDIA, Morgan Stanley, EY, Palo Alto Networks, RBC, Revolut, Adobe, MongoDB [cbinsights.com](https://www.cbinsights.com/company/factory-2)
- **Notable Advisors**: Ali Ghodsi (CEO & Co-founder, Databricks), Aaron Levie (CEO, Box), Dev Ittycheria (CEO, MongoDB), Nikesh Arora (CEO, Palo Alto Networks), Frank Slootman (Former CEO, Snowflake), Michael Ovitz (Co-founder, CAA) [factory.ai](https://factory.ai/company)
- **Growth Signals**: Rapid enterprise adoption moving beyond experimentation; appointed Marcello Gallo as CRO (formerly CRO at Sigma and Moveworks, senior sales leadership at MongoDB) [cbinsights.com](https://www.cbinsights.com/company/factory-2); appointed Madison Faulkner as Head of Strategy [cbinsights.com](https://www.cbinsights.com/company/factory-2); Headcount growing rapidly (+4% monthly on LinkedIn) [linkedin.com](https://www.linkedin.com/company/factory-hq)

## Competitive Advantages
- **Model-Agnostic Architecture**: Factory's Droids are not tied to a single AI model, allowing them to use the best model for each task and switch as the landscape evolves. The Factory Router product further optimizes cost and performance by intelligently routing tasks.
- **Deep Integration**: Agents work natively within existing developer tools (IDEs, CLI, CI/CD), meaning teams don't need to change their workflows to adopt Factory.
- **Enterprise-First Focus**: The company is building for large-scale engineering operations with production-grade reliability, security, and control, as evidenced by their customer list (NVIDIA, Morgan Stanley, etc.).
- **Top-Tier Talent & Advisory**: The team hails from companies like Nuro, Glean, Applied Intuition, Scale AI, MongoDB, and Sourcegraph, and is advised by some of the most prominent leaders in enterprise software.
- **Strong Backing**: Backed by top-tier venture capital firms (Sequoia, Lux, NEA) with a $1.5B valuation, providing significant resources and credibility.

## Strategic Focus
- **Enterprise Hyper-Growth**: Scaling go-to-market with the appointment of a seasoned CRO to drive adoption among large enterprises.
- **Agent-Native Development**: Championing the shift from AI-assisted coding to fully autonomous agents that own and execute complex engineering tasks.
- **Cost Optimization**: Products like Factory Router demonstrate a focus on making AI-powered development cost-effective at scale.
- **Platform Ownership**: Enabling enterprises to own their "software factory" with a flexible, model-agnostic platform.

## Why Work Here
- **Mission-Driven**: The opportunity to "Build the tool you've always dreamed of using" and shape the next era of software engineering [factory.ai](https://factory.ai/).
- **Talent Density**: The company emphasizes being a "lean and talent-dense team" that values ownership and autonomy [factory.ai](https://factory.ai/).
- **On-Site Culture**: Employees work from physical offices five days a week, fostering deep collaboration. Offices are in San Francisco, CA; New York, NY; and London, England [builtin.com](https://builtin.com/company/factory-factoryai).
- **Comprehensive Benefits**: Fully covered medical, dental, and vision insurance for employees; 401(k) and Flexible Savings Account; daily catered lunches and dinners; on-site gym; desk setup stipend [factory.ai](https://factory.ai/).
- **World-Class Team**: Opportunity to learn from and work alongside engineers from top AI and software companies (Nuro, Glean, Scale AI, MongoDB, etc.) and industry legends on the advisory board [factory.ai](https://factory.ai/company).
- **High-Growth Environment**: The company is in a hyper-growth phase with significant funding, a rapidly growing customer base, and a clear market need.

## Sources
1. [factory.ai](https://factory.ai/)
2. [factory.ai/company](https://factory.ai/company)
3. [builtin.com](https://builtin.com/company/factory-factoryai)
4. [cbinsights.com](https://www.cbinsights.com/company/factory-2)
5. [linkedin.com](https://www.linkedin.com/company/factory-hq)

## Other roles at Factory

- [Head of Community](https://feeny.ai/job/head-of-community-factory-san-francisco-a99h3s0znb8p) — San Francisco, CA
- [Solutions Engineer,  Mid-Market, SF](https://feeny.ai/job/solutions-engineer-mid-market-sf-factory-san-francisco-2q7dx528vjyc) — San Francisco, CA
- [Solutions Engineer](https://feeny.ai/job/solutions-engineer-factory-san-francisco-f8rsmj549nbv) — San Francisco, CA
- [Head of Communications](https://feeny.ai/job/head-of-communications-factory-san-francisco-9gsb6sre00ke) — San Francisco, CA
- [Partner Marketing](https://feeny.ai/job/partner-marketing-factory-san-francisco-myt088gk7vkn) — San Francisco, CA
- [Events Lead](https://feeny.ai/job/events-lead-factory-san-francisco-ywv61srfsmdf) — San Francisco, CA
- [Events](https://feeny.ai/job/events-factory-san-francisco-75rqe6rf09zj) — San Francisco, CA
- [Regional Director, Mid-Market, NYC](https://feeny.ai/job/regional-director-mid-market-nyc-factory-san-francisco-esd6q7ysg289) — San Francisco, CA
- [Account Executive, Mid-Market, NYC](https://feeny.ai/job/account-executive-mid-market-nyc-factory-new-york-ed2g95wb1yb0) — New York, NY
- [Technical Support Engineer - US](https://feeny.ai/job/technical-support-engineer-us-factory-san-francisco-pqm9hjzgy6bn) — San Francisco, CA