--- title: 'Field Marketing Manager at CrossCountry Consulting' canonical: 'https://feeny.ai/job/field-marketing-manager-crosscountry-consulting-mclean-b5829sdm71hv' type: 'job' last_seen: '2026-11-09' --- # Field Marketing Manager at CrossCountry Consulting - **Company:** CrossCountry Consulting - **Location:** Mclean, VA - **Employment:** full-time - **Work type:** hybrid - **Posted:** 2026-11-05 - **Last confirmed live:** 2026-11-09 - **Apply:** https://jobs.lever.co/crosscountry-consulting/1e6a7826-949b-44bb-993c-1c9001f0ed59 ## Job description By joining our rapidly growing Marketing practice, you will serve as a trusted partner to our clients. You’ll bring your first-hand experience, unique perspectives, and functional knowledge to deliver tailored integrated solutions that solve today's challenges and set the foundation for future success. With support from experienced leaders and a dedicated coach, you will join a collaborative community that invites you to contribute beyond the scope of client delivery. What You'll Do: - Support a wide range of Marketing projects, spanning multi-channel marketing programs, national campaign execution, and event strategy and execution. - Contribute knowledge and best practices related to critical business processes such as market planning, campaign execution, event strategy, and performance measurement. - Provide insights to clients, sharing industry-leading practices and guiding them to optimal solutions. - Oversee project administration activities, encompassing project setup, planning, budgeting, account management, and billing, ensuring smooth project completion. - Proactively monitor industry trends and articulate their potential impact on clients. - Contribute to developing and implementing firm-approved, AI-enabled solutions for clients, in accordance with company policies on data protection, intellectual property, and professional standards. - Stay informed about emerging AI tools and techniques and collaborate with firm leadership to identify compliant opportunities to enhance client solutions and internal processes. - Mentor team members through coaching, regular ongoing feedback, and annual performance reviews, and actively support project teams in resolving complex issues. - Build and nurture strong client relationships, serving as a trusted advisor who understands their business needs, identifies opportunities for new business, and delivers high-quality service. - Play an active role in attracting, interviewing, hiring, and retaining top talent. - Build strong relationships with practice and market leaders, serving as a strategic business partner and contributing creative ideas and marketing best practices. - Develop and execute tailored multi-channel marketing plans aligned with the firm’s overall marketing and communications strategy and market business priorities. - Grow brand awareness through local publications, associations, community organizations, social media, and other relevant channels. - Lead local execution of national campaigns, partnering with market leadership to identify target accounts and measure and report on results. - Partner with practice leaders to identify priority clients and prospects and develop local programs that support pipeline and cross-selling goals. - Manage market and event budgets and facilitate planning discussions with local leaders and stakeholders, including reporting on budget and results. - Coordinate with the other Field Marketing Manager to ensure consistency across markets, share best practices, and provide coverage as needed. - Own signature and high-touch events from planning through day-of delivery, including audience strategy, targeted invite lists, outreach, follow-up, and coordination with supporting teams. - Track and report campaign and event results, including attendance, engagement, and pipeline influenced, using HubSpot and Salesforce, and apply insights to future programs. - Maintain event templates, checklists, and guidance and coach market points of contact to support successful local events. What You'll Bring: - 7+ years of experience in multi-channel B2B marketing planning and execution, with demonstrated ownership of multi-market portfolios, preferably in professional services or finance and accounting. - In-depth knowledge of multi-channel marketing, field marketing, campaign execution, and event strategy. - Demonstrated experience working with stakeholders to execute national campaigns locally and support account-based, pipeline-focused, and brand-awareness programs. - Prior experience using HubSpot and Salesforce. - Experience mentoring and developing junior team members. - Consistent success in building and developing strong client relationships. - Comfort with AI: Demonstrated ability to responsibly explore and adopt firm-approved AI tools to enhance productivity and innovation. - Continuous Learning Mindset: Openness to learning and applying emerging technologies, including AI and automation, in alignment with firm policies and client standards. - Ability to travel on a limited basis to assigned markets and events. Qualifications: - Bachelor’s degree in Marketing or a related field from an accredited university. ## About CrossCountry Consulting ## Company Overview - **One-liner**: CrossCountry Consulting provides integrated advisory and technology solutions for the office of the CFO, private equity sponsors, and corporate leaders. - **Entity Type**: Private (Acquired by Investcorp in 2022; previously venture-backed) - **Headquarters**: McLean, Virginia, United States - **Founded**: 2011 - **Founders**: Not publicly available ## Core Business - **Primary industry**: Business Consulting and Services (specializing in finance, accounting, risk, and operations) - **Target customers**: B2B — Fortune 500 companies, emerging growth market leaders, private equity sponsors, and corporate functional leaders (Office of the CFO, Office of the CIO) - **Mission**: To deliver a better experience for clients, people, and communities through integrated solutions and human-centered transformation. ## Products & Services - **Accounting & Risk Advisory**: Technical accounting, financial reporting, operational accounting, integrated risk management, and ESG reporting. - **Technology-Enabled Transformation**: People-led digital transformations including ERP and finance system implementations, data/AI solutions, and reporting/analytics frameworks. - **Transactions Advisory**: Full-lifecycle M&A support, IPO readiness, divestitures, carve-outs, and financial due diligence. - **Strategic Finance**: Beyond systems implementation, focusing on strategic results and sustainable growth for modern CFOs. ## Market Standing - **Valuation/Market Cap**: Not disclosed (acquired by Investcorp in December 2022) - **Key Metric**: Annual Revenue of ~$186.4M (latest available); Total Funding of $1.5M (venture round in February 2021) - **Notable Investors/Partners**: Parent company Investcorp Holdings B.S.C.; has acquired Bluvault (2021), CDS, CNM, and SCS Cloud (2024) - **Growth Signals**: Headcount of 1,139 employees (+35.1% YoY); 12 offices across the U.S.; expanding service lines and acquisitions ## Competitive Advantages - **Integrated solutions** spanning finance, accounting, risk, and technology — not just a niche consultancy. - **Proprietary Reporting and Analytics Framework** to drive value creation and enterprise transformation. - **Strong focus on AI and data** adoption in finance, backed by research (e.g., FEI report on AI in the Office of the CFO). - **Acquired by Investcorp**, providing financial stability and resources for growth. - **“Better Experience” culture** emphasized as a founding principle, with high employee referral rates and positive Glassdoor ratings. ## Strategic Focus - **AI and digital transformation**: Accelerating enterprise performance through responsible AI solutions and technology-enabled finance transformation. - **Private equity and transactions**: Deepening capabilities in deal lifecycle management, due diligence, and value creation for PE sponsors. - **Talent and culture**: Investing in mentorship, inclusion/diversity/equity/adaptability (IDEA), and employee well-being to attract and retain top consultants. - **Geographic expansion**: Continued office growth across the U.S. and leveraging international locations (South Africa, Canada, Philippines, India). ## Why Work Here - **Culture**: Emphasizes “Belonging” and an additive culture; IDEA is a foundational value, not just a talking point. - **Growth**: 35%+ headcount growth in the last year; consultants work across multiple industries and service lines, with clear paths for advancement. - **Work environment**: Hybrid/office model with 12 U.S. offices; “Live well. Work well.” philosophy with resources for well-being. - **Perks**: Mentorship programs, collaborative team outings, and a client-first mindset. - **Ratings**: 3.5/5 on Glassdoor (495 reviews) — Work-Life 3.8, Culture 3.6, Career 3.6. - **Open roles**: Positions in private equity advisory, finance transformation, risk advisory, Netsuite development, and financial due diligence analytics. ## Sources 1. [crosscountry-consulting.com](https://www.crosscountry-consulting.com/) 2. [crosscountry-consulting.com/careers](https://www.crosscountry-consulting.com/careers/) 3. [crosscountry-consulting.com/careers/open-positions](https://www.crosscountry-consulting.com/careers/open-positions/) 4. [crosscountry-consulting.com/about-us/leadership](https://www.crosscountry-consulting.com/about-us/leadership/) 5. [linkedin.com/company/crosscountry-consulting](https://linkedin.com/company/crosscountry-consulting) ## Other roles at CrossCountry Consulting - [Senior Consultant- Accounting Advisory (Technical Accounting)](https://feeny.ai/job/senior-consultant-accounting-advisory-technical-accounting-crosscountry-68kq353zyfjq) — South Africa - [Business Intelligence Engineer](https://feeny.ai/job/business-intelligence-engineer-crosscountry-consulting-mclean-ehdmtghr3bf1) — Mclean, VA - [Business Intelligence Analyst](https://feeny.ai/job/business-intelligence-analyst-crosscountry-consulting-mclean-ffsfpc89m4yw) — Mclean, VA - [Manager - Risk Advisory (Business Process)](https://feeny.ai/job/manager-risk-advisory-business-process-crosscountry-consulting-new-york-vegae0crs746) — New York, NY - [Manager - Risk Advisory (Technology Risk)](https://feeny.ai/job/manager-risk-advisory-technology-risk-crosscountry-consulting-new-york-nt4hqp47dfb6) — New York, NY - [Associate Director – Accounting Advisory (Operational Accounting/Controller)](https://feeny.ai/job/associate-director-accounting-advisory-operational-accounting-controller-d1wksn1915w9) — San Diego, CA - [Talent Operations Senior Coordinator](https://feeny.ai/job/talent-operations-senior-coordinator-crosscountry-consulting-mclean-xvj1jqgr3w33) — Mclean, VA - [Director - Data Strategy, Enterprise Reporting and Implementation](https://feeny.ai/job/director-data-strategy-enterprise-reporting-and-implementation-crosscountry-n0tnn9rsp54s) — United States - [Forward Deployed Software Engineer (Recent Graduate) - DC Metro](https://feeny.ai/job/forward-deployed-software-engineer-recent-graduate-dc-metro-crosscountry-yb1f8xahcrk9) — Mclean, VA - [Forward Deployed Software Engineer (Recent Graduate) - Chicago](https://feeny.ai/job/forward-deployed-software-engineer-recent-graduate-chicago-crosscountry-jcy8t7s6x5v1) — Chicago, IL