--- title: 'Field Sales Manager at Alpinestars' canonical: 'https://feeny.ai/job/field-sales-manager-alpinestars-torrance-zfa0npn8e0ed' type: 'job' last_seen: '2026-09-11' --- # Field Sales Manager at Alpinestars - **Company:** Alpinestars - **Location:** Torrance, CA - **Compensation:** $95k–$115k - **Employment:** full-time - **Work type:** remote - **Posted:** 2026-07-29 - **Last confirmed live:** 2026-09-11 - **Apply:** https://jobs.lever.co/alpinestars/f77a65f8-99e7-484d-b4a2-3886c38d5d54 ## Job description Alpinestars is seeking a sports-minded, enthusiastic, and results-driven Field Sales Manager to lead our Dealer Developer team. The ideal candidate will have a proven track record in sales management, deep knowledge of the powersports industry, and the ability to coach, manage, and motivate sales teams to drive revenue growth across our US dealer network. ## Key Responsibilities Sales Strategy & Execution - Develop and implement a sales plan that aligns with company goals and expands dealer reach, brand position and revenue growth. - Collaborate and execute sales campaigns, pricing strategies, as well as promotions with distribution partners. Market Intelligence & Reporting - Analyze market trends, competitor activity, and customer needs; deliver regular insights and reports to Senior Management Team. - Track and report progress against key sales KPIs like sales, dealer count growth, sell-through rates, account health as well as sales team development. Distributor, Dealer & Customer Relationships - Build and maintain strong relationships with distribution partners, dealers and key accounts, ensuring high satisfaction and brand success. ## Team Leadership - Oversee performance and profitability across the field sales team. - Provide ongoing training, coaching, and motivation for Dealer Developers and the broader distribution team. - Continue to recruit top candidates to grow the field sales team and retain top talent. Administration - Ensure all documentation, reporting, and budgets are accurate and submitted on schedule. - Develop annual budgets and sales targets for the field sales team. ## Qualifications - Strong knowledge of Powersports industry, motorcycle safety equipment and technical motorcycle products a plus. - Proficiency with Lightspeed or comparable powersports DMS (dealer management software) preferred. - Proven track record of achieving sales targets and growing a dealer network. - Willingness to travel extensively (estimated 50–75%) to support dealers and distribution partners nationwide. - Excellent communication, negotiation, and interpersonal skills across internal and external stakeholders. - Strong analytical ability to interpret market trends and competitor behavior. - Bachelor's degree in Sales, Business, or a related field preferred, with 4+ years of relevant sales and/or powersports experience; equivalent combined education and experience will be considered. ## About Alpinestars ## Company Overview - **One-liner**: Alpinestars is a world-leading manufacturer of professional racing products, motorcycling airbag protection, high-performance apparel, and technical footwear. - **Entity Type**: Private (Privately Held) - **Headquarters**: Asolo, Veneto, Italy (with major offices in Torrance, California, USA and Bangkok, Thailand) - **Founded**: 1963 - **Founders**: Sante Mazzarolo (founder); Gabriele Mazzarolo (son, established Alpinestars USA in 1986) ## Core Business - **Primary Industry**: Retail Apparel and Fashion, specifically motorsports protection gear and performance apparel. - **Target Customers**: B2C (motorcyclists, racers, mountain bikers, casual riders) and B2B (professional racing teams, MotoGP, Formula 1, NASCAR, World Rally, etc.). - **Mission / Purpose**: “One Goal. One Vision.” – to share the same goal and vision as champion athletes, constantly innovating to produce the safest products for riders and drivers of all skill levels. ## Products & Services - **Tech Air Airbag System**: Motorcycling airbag protection introduced to MotoGP in 2009, now used by the majority of racers in MotoGP and Dakar. - **Motocross Boots & Road Racing Boots**: The original product line that established the company. - **Racing Leather Suits**: High-performance road racing suits used by MotoGP and Superbike champions. - **Technical Apparel & Footwear**: Jackets, pants, gloves, and shoes for commuting, touring, adventure riding, and urban riding. - **Helmets**: Full-face and off-road helmets (recent addition to the product line). - **Mountain Bike Gear**: Protection and footwear developed in partnership with Honda World Cup teams. - **Casual Sportswear**: Lifestyle apparel line launched in 2004 from the Los Angeles office. - **Auto Racing Gear**: Suits, gloves, and shoes for Formula 1, IndyCar, NASCAR, and rally drivers. ## Market Standing - **Valuation / Market Cap**: Not publicly disclosed (private company). - **Key Metric**: Annual revenue of **$238.2 million** (estimated, based on LinkedIn data); employs approximately **400–700 staff** worldwide (LinkedIn reports 400, company website reports ~700). - **Notable Investors / Partners**: No venture capital or external investors disclosed; company is family-owned. Key partnerships include MotoGP, Formula 1, NASCAR, AMA Supercross/Motocross, Dakar Rally, and World Rally Championship. - **Growth Signals**: 14.7% year-over-year headcount growth (+79 employees); expanding into new categories (helmets, airbag systems); pursuing B-Corp certification for sustainability. ## Competitive Advantages - **Italian Racing Heritage**: Founded in 1963 by a leather craftsman in Asolo, Italy; deep roots in motorsports culture. - **R&D Under Extreme Conditions**: Products are developed and tested with world champion athletes in MotoGP, Formula 1, and other top racing series (“Race on Sunday, Innovate on Monday”). - **Proprietary Airbag Technology**: Tech Air system is a market leader in motorcycling airbag protection, used by the majority of MotoGP riders. - **Broad Product Range**: Covers all riding disciplines (motocross, road racing, adventure, commuting, mountain biking) and auto racing, plus lifestyle apparel. - **Global Presence**: Offices in Italy, USA, Thailand, and distribution in over 24 countries. ## Strategic Focus - **Innovation in Safety**: Continuous improvement of airbag protection and impact-absorbing materials. - **Sustainability**: Actively pursuing B-Corp certification to become a more sustainable company and reduce environmental impact. - **Category Expansion**: Growing helmet line and developing products for new riding segments (e.g., urban commuting, adventure touring). - **Digital Transformation**: Global Digital Transformation Officer appointed (Ernest Debets) to modernize e-commerce and digital marketing. ## Why Work Here - **Culture**: Deeply rooted in motorsports and extreme sports; employees often share a passion for riding and racing. The company fosters a “champion athlete” mindset. - **Work Environment**: On-site positions at multiple global locations (Asolo, Italy; Torrance, CA; Bangkok, Thailand). Roles are largely on-site (as seen in Lever job listings: “On-site — Full-Time”). - **Perks & Benefits**: Not explicitly detailed in search results, but the company invests in high-performance product development and global brand presence. - **Engineering & Design Focus**: Strong technical and design departments (10% of workforce in Design, 5% in Technical). Opportunities for CAD designers, product developers, and supply chain roles. - **Caution**: Employee reviews on LinkedIn are mixed – overall rating **2.4/5** (92 reviews), with low scores for work-life balance (1.9), culture (1.9), and compensation (2.6). Job seekers should consider this feedback, especially regarding on-site demands and management culture. - **Current Openings** (as of search date): HR Recruiter, Recruiter Internship, Sales Developer, Dealer Developer, Sourcing Manager, Technical CAD Designer, Demand Planner, Senior Supply Planner, Merchandiser, and more. ## Sources 1. [Alpinestars Careers Page (Lever)](https://jobs.lever.co/alpinestars) 2. [Alpinestars About Us](https://www.alpinestars.com/pages/about-us) 3. [Alpinestars LinkedIn Profile](https://linkedin.com/company/alpinestars) 4. [Built In Alpinestars Profile](https://builtin.com/company/alpinestars) ## Other roles at Alpinestars - [Videographer/Editor – Motorcycling](https://feeny.ai/job/videographer-editor-motorcycling-alpinestars-torrance-4s6znf9zzzf8) — Torrance, CA - [Helmet Category Manager - Sales](https://feeny.ai/job/helmet-category-manager-sales-alpinestars-torrance-8rfs6crfacev) — Torrance, CA - [Digital Community Specialist](https://feeny.ai/job/digital-community-specialist-alpinestars-torrance-zgt8h4xs7as8) — Torrance, CA - [Junior Graphic Designer](https://feeny.ai/job/junior-graphic-designer-alpinestars-torrance-rdz1z4r84ds2) — Torrance, CA - [Returns Coordinator](https://feeny.ai/job/returns-coordinator-alpinestars-torrance-6171tdf8zypy) — Torrance, CA - [Senior Graphic Designer](https://feeny.ai/job/senior-graphic-designer-alpinestars-torrance-sgahjdzcyq8w) — Torrance, CA - [Customer Service and Product Support Specialist](https://feeny.ai/job/customer-service-and-product-support-specialist-alpinestars-torrance-nwk4v8qxgqe2) — Torrance, CA - [Videographer/Editor – Motocross Division](https://feeny.ai/job/videographer-editor-motocross-division-alpinestars-torrance-esc2tk2tf2rb) — Torrance, CA - [Field Sales Manager](https://feeny.ai/job/field-sales-manager-payjoy-jakarta-f7dg00grd2c0) — Jakarta, Indonesia - [Field Sales Manager](https://feeny.ai/job/field-sales-manager-lightspeed-commerce-inc-glasgow-zkrjsm6b1r7w) — Glasgow, United Kingdom