---
title: 'Founder''s Associate at Rally'
canonical: 'https://feeny.ai/job/founder-s-associate-rally-berlin-7c69vmdqzq9h'
type: 'job'
last_seen: '2026-09-08'
---

# Founder's Associate at Rally

- **Company:** Rally
- **Location:** Berlin, Germany
- **Employment:** full-time
- **Work type:** onsite
- **Posted:** 2026-03-10
- **Last confirmed live:** 2026-09-08
- **Apply:** https://jobs.gem.com/rally/am9icG9zdDo2NFtMnR2FGO1cQGdEsRwX

## Job description

Overview:

Europe has the largest commercial vehicle market in the world - yet the financial infrastructure behind it is still stuck decades in the past. Companies spend over €1 trillion every year on fuel, EV charging and more, but the tools they rely on today are fragmented and built on legacy systems.

Rally is building an AI-native platform that combines payments, spend management and workflow automation to give businesses real-time visibility and control over their fleet spend. Starting with a universal fleet card accepted across 140,000+ fuel stations and 500,000+ charging locations across Europe, our ambition is to build the financial backbone of the real-world economy.

Backed by Y Combinator and led by two second-time founders with experience at Meta, Stripe, Booking, and Delivery Hero, our team brings together expertise across fintech, mobility and AI.

We’re looking for a Founder’s Associate to work directly with the founding team to build pipeline, close deals, and shape our go-to-market strategy from the ground up. This is a high-impact, high-ownership role and a fantastic opportunity to join one of Europe’s most exciting fintech startups. You’ll be joining a small, ambitious team where decisions are fast, responsibilities are broad, and your work will have a direct impact on revenue and the company’s success.

Responsibilities:

- Full-Cycle Sales: Own the entire sales process end-to-end, from outbound prospecting to close. Build pipeline through creative outreach and experimentation across channels, run discovery calls and demos, manage pilots and close deals.
- Customer Ownership: Serve as the primary point of contact for customers from the first conversation onward - building strong relationships, onboarding new customers, and handling questions, issues, and feedback as they arise.
- GTM Strategy: Help shape our go-to-market motion from the ground up by identifying target segments, refining ICPs and continuously improving messaging, pricing, and sales approaches.
- Market Research: Conduct research on market size, competitors, customer segments, and emerging industry trends to identify opportunities and inform strategic decisions.
- Sales Infrastructure: Optimize our GTM systems and processes - managing CRM data, tracking pipeline metrics, refining sales materials, and leveraging data enrichment and AI workflows to improve targeting, personalization and outbound performance.
- Product & Market Feedback: Work closely with product and engineering to translate insights from customer interactions into product improvements and roadmap priorities.
- General Support: Building a startup means rolling up your sleeves and helping wherever needed. You’ll have the opportunity to contribute across a wide range of areas, from fundraising and recruiting to other high-impact initiatives.

Requirements:

- Real commercial experience (0–3 years). You’ve worked in a sales team before - ideally at a startup or high-growth tech company - and have seen how modern sales works: managing pipelines, running demos, using CRMs and outreach tools.
- Hungry and scrappy. You thrive in early-stage environments where you build the playbook rather than follow one and are excited to experiment, learn quickly, and figure things out.
- High ownership and autonomy. We won’t hand you a daily task list. You’re comfortable setting priorities, running experiments, and driving projects forward independently.
- Strong communicator. Clear thinker and writer who can build relationships quickly and communicate confidently with customers and teammates.
- Highly organized. You can keep track of 100’s of moving pieces - managing pipelines, customer conversations and follow-ups without things slipping through the cracks.
- Proven track record of excellence. This could come from academics, side projects, startups or personal achievements - but you’ve shown that you can perform at a high level.
- Highly fluent in English and German. Other European languages are a plus.

## About Rally

## Company Overview
- **One-liner**: Rally (RSE Markets, Inc.) operates a platform for buying and selling equity shares in high-value collectible assets, making alternative investing accessible to everyone.
- **Entity Type**: Private (Series B)
- **Headquarters**: New York, New York, United States
- **Founded**: 2016
- **Founders**: Not publicly available

## Core Business
- **Primary industry**: Financial Services (alternative asset investment / fractional ownership)
- **Target customers**: B2C – retail investors and collectors looking to invest in rare, one-of-a-kind assets such as classic cars, sports memorabilia, art, and pop culture items.
- **Mission / purpose**: “To become the world’s dominant marketplace for securitizing and trading illiquid assets, changing the nature of investing and catalyzing a revolution in wealth creation.” [rallyrd.com](https://rallyrd.com/careers/)

## Products & Services
- **[Rally Platform]**: A mobile app and website where users can browse, buy, and sell equity shares in curated collectible assets. The platform handles securitization, trading, and custody. **Type**: Fintech marketplace (fractional ownership).

## Market Standing
- **Valuation / Market Cap**: Not disclosed
- **Key Metric**: Total Funding – **$134M** (as of 2021); Annual Revenue – **$3.8M** [linkedin.com](https://linkedin.com/company/rallyrd)
- **Notable Investors**: Wheelhouse 360 Partners (led Series B in 2021), Accel (led Series B in 2021), and other institutional investors [linkedin.com](https://linkedin.com/company/rallyrd)
- **Growth Signals**: 14 employees (+2.2% YoY); multiple Series B rounds closed between 2020 and 2021; expanding asset categories and user base; positioned as a first-mover in fractional collectible investing.

## Competitive Advantages
- **First-mover in securitizing illiquid assets** – Rally has built the infrastructure to turn rare collectibles into tradeable securities.
- **Curated, high-quality assets** – Sources only the “rarest, most-unique, one-of-one assets,” creating a differentiated marketplace.
- **No commission or hidden fees** – The app is free to browse, lowering the barrier for new investors.
- **Strong investor backing** – $134M in funding from top-tier VCs provides runway and credibility.

## Strategic Focus
- Scale the marketplace by adding more asset categories and increasing liquidity.
- Grow the user base through accessible, low-friction investing.
- Continue building technology that makes “investing behind ideas, emotions, and communities safe, easy, and accessible.” [rallyrd.com](https://rallyrd.com/careers/)

## Why Work Here
- **Culture**: Small, mission-driven team (14 employees) passionate about democratizing alternative investments. Emphasis on diverse perspectives and solving real-world problems. [rallyrd.com](https://rallyrd.com/careers/)
- **Remote Policy**: Remote-friendly with flexible schedules. [rallyrd.com](https://rallyrd.com/careers/)
- **Benefits**: Medical, Dental, Vision insurance; Life and Disability coverage; Health & Flexible Savings Accounts; Generous Paid Time Off. [rallyrd.com](https://rallyrd.com/careers/)
- **Employee Sentiment**: Employer rating 3.6/5 on LinkedIn (6 reviews) – Compensation rated 4.0, Culture 3.7, Work-Life 3.6. [linkedin.com](https://linkedin.com/company/rallyrd)

## Sources
1. [rallyrd.com](https://rallyrd.com/careers/)
2. [linkedin.com](https://linkedin.com/company/rallyrd)

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